Samsung QN85F vs SHARP JP7765E

Although the more than double number of dimming zones compared to its predecessor has not translated into a spectacular jump in black levels and contrast, we definitely felt it in the HDR effect itself. The QN85F is up to 50% brighter than last year's model, making a huge impression in dynamic scenes. The peak brightness can reach nearly 1700–1800 nits, which is truly impressive in this Mini-LED class. The best part is that almost regardless of the scene being viewed, the HDR effect remains strong and vibrant. In four out of five test scenes, the brightness was around 1000 nits, a level that in most cases allows viewers to feel the true magic of this format. Of course, in scene number 4 from the movie Sicario 2, the limitations of Mini-LED technology become apparent – the brightness of the helicopter's spotlight drops to around 500 nits. It's not an outstanding result, but it's still much more acceptable than in last year's model. Samsung deserves applause, as the improvement in brightness in the QN85F is substantial compared to its predecessor. However, it's a pity about a certain trend seen in this year’s televisions – the manufacturer has worsened the color gamut coverage. Although the QN85F has a QLED panel, its result of around 90% DCI-P3 is average, and in the most demanding films, it can lead to less vibrant colors than in the predecessor. Despite this shortcoming, the overall HDR effect is at an excellent level and really makes a big impression in this class of devices.

So how does the brightness of the Sharp JP7 perform in the most demanding titles? Honestly: at first, we were quite surprised. The television is capable of achieving over 1000 nits of brightness, which is an outstanding and rarely seen result for a device costing just under 2000 zł (for 55 inches). Watching bright, full-screen scenes, one can get the impression that we are dealing with truly good equipment. However, unfortunately, we must return to the problem we mentioned earlier regarding local dimming management. When small, bright elements appear on a dark background on the screen (like in the test scenes from Life of Pi or Sicario 2), it is noticeable how poorly the JP7 handles the zones. The television dims them almost to the maximum, stifling the whole HDR effect, which at such moments resembles a flat SDR image (less than 200 nits). This instability makes the image on the JP7 unfortunately lose its appeal in demanding, contrast-heavy films.

As a consolation, it is worth noting that the panel has the potential for good color display. A PFS (phosphor) filter has been implemented here, allowing the coverage of the DCI-P3 palette to reach a solid 94%. The manufacturer calls its product a “QLED,” even though it is mainly based technologically on the aforementioned PFS filter. Considering the recent market battles among manufacturers about what can and cannot be called QLED, we leave the issue of the correctness of this naming to your judgment. However, it remains a fact that the potential for reproducing saturated colors in this panel is simply good.

The Samsung QN85F offers several preset picture modes, but out of the box, the television starts in "Eco" mode. We could actually end the discussion here, because for such a model, using this setting makes no sense – the picture is washed out, unpleasant, and far from what we expect from a television of this class. Therefore, we conducted our tests in the best available mode, which is the Filmmaker mode. Its purpose is to faithfully reproduce what the directors saw while filming, and indeed, this setting performs best among all the factory options. However, this does not mean it is free of flaws.

Both in SDR and HDR, the QN85F strongly highlighted warm colors. This stemmed from a lack of white balance, with a noticeable absence of blue. Additionally, the picture sometimes appeared overexposed – both the gamma brightness characteristic and the EOTF curve indicated that the television has a tendency to blow out scenes. In SDR, the color reproduction errors (Delta E at levels of 4–5) were still acceptable, but in HDR, the inaccuracies became really significant and clearly deviated from what the creators intended to show us. Fortunately, Samsung provides a wide range of calibration tools in its televisions, so – as always – we proceeded with professional calibration to see how much could be improved.

When it comes to out-of-the-box colors, the Sharp JP7 was tested in Film mode, which traditionally offers the most consistent image compared to the yellowed “Eco” mode or the glaring blue of the “Dynamic” mode. Although this is the best choice among the available settings, the results are still far from ideal. The white balance clearly lacked red and blue components, causing many scenes to take on an unnatural, greenish tint. Another issue was the gamma – during fullscreen scenes, the television provides too much brightness, completely stripping away its cinematic character. All of this translated into color reproduction errors, particularly with shades of gray, which exceeded Delta E 10. Just to remind: errors above 2-3 are already noticeable to the human eye, so here we are dealing with a significant distortion of reality.

In HDR mode, the situation is reversed but not any better. Here, the blue color dominates the white balance, giving the image an unnatural, almost “store-like” sharpness reminiscent of aggressive demo modes. Furthermore, the measurements of the EOTF curve emphasize the store-like nature of the image. The graph clearly shows that the television generates an image significantly brighter than the standards predict, resulting in an artificially boosted and unrealistic final effect. The Sharp JP7 is evidently trying to appear stronger than it actually is, but it does so at the expense of fidelity to the content.

After calibrating the movie mode, we managed to tame the colors in both modes to nearly perfection – most of them did not exceed an error value of 3, which is the limit of visibility to the human eye. The image became more natural, fuller, and at the same time devoid of the blooming that was noticeable right after taking the TV out of the box. This shows how much potential lies in the QN85F and how well it responds to precise settings. However, this does not change the fact that certain technological barriers cannot be overcome. Despite the significant benefits of calibration, limitations of the panel itself still remain. Although the number of dimming zones has doubled compared to its predecessor, the algorithms controlling the backlighting can manipulate brightness in their own way. Sometimes this leads to slight color distortions or subtly visible halo effects around bright objects. Nonetheless, the reception after calibration is really pleasant and shows how good a screen the QN85F can be if we just take a moment for the right settings.

We subjected the JP7 to our standard calibration procedure and truly... the television gained a new life thanks to it, especially in SDR content (YouTube, classic television, series, or older movies). Because we managed to accurately set the white balance and stabilize the gamma, color errors dropped to a value of below 3. This is a level at which the human eye has trouble detecting discrepancies. In this scenario, the Sharp JP7 delivers an image with really great color accuracy, which is a significant advantage in this price range. However, the content in HDR turned out to be much more problematic. Here, despite our efforts and adjustments to the settings, the television simply did not want to cooperate. In the JP7 menu, we cannot find any option that would allow for real control over brightness management (EOTF). Although a significant portion of color errors was reduced, the image still remained unnaturally oversaturated. It's a pity because the potential of the mini-LED backlit panel is large, but the software presents a clear barrier.

The conclusion is simple: when watching less demanding content (SDR) on the JP7, you can expect an image that is more than satisfactory, but in HDR, you have to come to terms with a certain degree of "artificiality" that cannot be overcome even with professional equipment.

Although the native tonal transitions on the QN85F perform excellently with 4K materials, we don't always deal with content in the highest resolution. That's when it becomes crucial how the television handles upscaling and digital image processing. This process is managed by Samsung's proprietary processor – AI NQ4 Gen2. In practice, it works very efficiently. If visible color banding or other undesirable phenomena appear on the screen, for example in materials from YouTube, they can be easily smoothed out using the "noise reduction" function. Set to medium, it improves tonal transitions while not excessively blurring desired details. However, it's important to remember that – as with most Samsung televisions – this feature significantly affects the film grain. Therefore, during movie screenings, it's advisable to use it cautiously to maintain the natural character of the image.

The upscaling itself looks very good. Test materials in lower resolutions were displayed sharply and clearly, with a lot of detail. The only drawback remains the issue of overscan, which is cutting off the edges of the screen. In most situations, this is not noticeable, but with very old materials below HD quality, there may be instances where part of the image on the left side is slightly cropped.

When it comes to lower quality materials and how the Sharp JP7 handles them, the situation is ambiguous. Let's start with the upscaling – here we have no major objections. The process of scaling the image to a higher resolution is correct; the image remains readable and clear, without the overscan effect or cropped edges. Of course, this is not at the level of top models and at times one can notice slight jaggedness on the contours, but in this price range, the effect is fully acceptable.

However, the digital image processing itself is significantly worse, as aside from the scaling, it virtually does not exist. In the JP7 menu, we won't find any option that would effectively smooth out unwanted tonal transitions or reduce noise in the image. As a result, the signal reaches the matrix in a very raw form, which, with heavily compressed materials (e.g., from YouTube), leads to visible posterization. Either this is a flaw in the software or a very strange design decision, as in earlier Sharp models, this feature was available and, more importantly, worked with noticeable effect. Here we are left at the mercy of what the source provides, without any digital support from the image processor.

Motion blur and fluidity of motion in the QN85F is a topic worth discussing in more detail, as the television is equipped not with a standard 120 Hz panel, but with a 144 Hz panel. The additional hertz will primarily be appreciated by PC gamers, but the mere presence of such an option can be seen as a nice addition and a sign of the times – it’s hard to complain about the trend towards faster panels, since in practice, each of us would like the image to be as fluid as possible. However, the most important thing is how the television handles typical 120 Hz refresh rates – in the case of consoles, sports, or films recorded at 24 or 30 frames per second. And here, the QN85F performs really well. In movies, you can easily adjust the character of the image thanks to the “picture clarity” function, where we find two adjustable sliders. Key for viewing sessions is the one responsible for reducing motion blur. Lower values give the image a more cinematic character with preserved “frame rate,” while higher values lead to a strong smoothing that resembles television theater.

The motion fluidity on the Sharp JP7 is very mediocre, and the reason is simple: the television uses a 60Hz panel. This immediately makes it difficult to recommend for watching sports or serious gaming, where higher refresh rates are already the standard. The only real plus is the presence of a motion smoother, which we can control in movies using a slider called De-judder. Lower settings produce a more raw, "cinematic" (frame-based) image, while higher settings add artificial fluidity. We suggest setting it somewhere in the middle of the scale, that is, in the 3-5 range – this is the best compromise to avoid the soap opera effect while getting rid of the tiring image stutter. Interestingly, in the menu, we also find a slider for "motion blur reduction," which usually suggests the presence of a 120Hz panel. However, in the case of the JP7, it does not contribute anything to the image and serves more as a placeholder – it is meant to look good in the settings, but technically it should not function on this panel.

The Samsung QN85F makes a great impression in terms of features for gamers. It has four HDMI 2.1 ports, so we can easily connect several devices at once. There is also variable refresh rate (VRR) to prevent screen tearing, as well as automatic game mode (ALLM), which allows the TV to switch to the appropriate settings automatically when we start the console. Additionally, it supports refresh rates of up to 144 Hz – something that PC gamers will particularly appreciate, but the mere fact that such an option is available shows that Samsung is fully supporting gamers. The Game Bar panel deserves praise as well. It's a quick glance at key parameters – from frame rate to refresh mode to shortcuts for picture settings. Instead of sifting through the entire menu, everything is at our fingertips, which turns out to be really convenient in practice. However, the most interesting addition is the Game Motion Plus feature. It's nothing more than motion smoothing, transferred into the gaming world. When enabled, the picture becomes smoother, sometimes it even looks as though we're getting several more frames, and importantly, the response delay does not increase enough to interfere with gameplay. This solution truly sets Samsung's 120Hz TVs apart from the competition.

[UPDATE] We have updated our tests of Samsung TVs for the 2025 model year due to the release of software version 1131, which restored the crucial feature for gamers, HGiG.

The only serious downside remains the lack of proper HGiG support. This is a standard responsible for correct tone mapping in HDR games, ensuring that brightness and contrast are displayed as intended by the creators. Without HGiG, we have to adjust the brightness manually, which doesn’t always yield ideal results. The feature was available in previous models, but it disappeared from the QN85F after one of the updates. We hope that Samsung will quickly fix this issue, and we will keep checking to see if it has been resolved.

As we mentioned earlier, the 60Hz panel is not a feature that will attract gamers to the Sharp JP7. Perhaps for the casual gamer, whose console generates most titles at 60 frames per second, there might be something interesting? When it comes to specific additions, we find:

• ALLM Mode: Automatically switches the TV to low latency game mode (input lag).

• Game Menu: Which is hard to call a full-fledged “Game Bar,” as its functionality is minimal. Besides enabling ALLM, there is only a smoothness enhancer dedicated to games, which we recommend against because it introduces very noticeable artifacts and spoils the responsiveness.

• Dolby Vision Gaming: For Microsoft's consoles.

Unfortunately, the list of shortcomings is much longer and more painful than the positives. The biggest disappointment is the lack of support for 120Hz, even when lowering the resolution to Full HD. The presence of 120Hz would allow for performance modes to be activated in many games on PS5 or Xbox Series X. Another absence is VRR, which means that during frame drops, we are susceptible to image tearing. The lack of proper implementation of the HGiG standard is also very problematic. This results in the fact that during HDR calibration in the console menu, it is very easy to “overshoot” the brightness settings. As a result, instead of clear details in highlights, we end up with an unnaturally over-brightened image with cut-off details. The Sharp JP7 is a proposal only for very casual gamers.