Samsung OLED S90D / S94D (WRGB OLED) vs Haier K85F

The Samsung S90D demonstrates impressive brightness performance in the tested film scenes, surpassing the 1000 nits mark in the first four shots—an outstanding result for an OLED display. In the final shot, which features a fullscreen flash of sunlight, the brightness dips to around 500 nits. While this is a decrease, it remains within a very good range, ensuring visibility and detail retention even in bright scenes.

Another key highlight of the Samsung S90D is its remarkable colour coverage, achieving 98% of the DCI-P3 colour space. This means the TV can reproduce an exceptionally wide range of colours, contributing to vivid and lifelike images that are particularly beneficial for films, high-quality video, and HDR content. The high colour accuracy and impressive brightness capabilities, makes the S90D an ideal choice for users seeking premium image quality across various lighting environments, whether in darker rooms or bright, sunlit spaces.

Now let's move on to one of the hottest topics in the world of televisions, which is the quality of HDR effect. In the case of the Haier K85F model, we must unfortunately make it clear: if you are looking for equipment to watch content in a wide dynamic range, you should steer clear of this model. The main issue is its very low peak brightness, which during our tests barely reached 250 nits. To give you a better idea of what this means – such a value is okay for watching standard SDR materials, but it is absolutely insufficient to show any real benefits of HDR. The image simply lacks the "power" to generate bright, striking bursts. All our measurements and tests on specialist patterns only confirmed this. As if that weren't enough, the television also struggles with color reproduction. In this budget model, we won't find any technologies that expand the color palette, such as quantum dot layers (known in marketing as "QLED"). As a result, the coverage of the DCI-P3 color space, which is crucial for HDR materials, is only about 80%. In practice, this means that the image will not only be dark but also devoid of vibrant, saturated colors that the director wanted to show us.

The S90D was tested in Filmmaker mode, which provides good colour reproduction, albeit with some imperfections that may be noticeable to more discerning users. This mode might appear overly warm, and those switching from Standard mode could find the change somewhat jarring. It is important to note that this issue stems from suboptimal settings, such as the white balance, rather than the Filmmaker mode.

In both SDR and HDR content, the device shows a drop in blue tones, resulting in colours appearing warmer than intended. In practice, this means that certain shades, such as sky blue or skin tones, may seem less natural, with a slight pink or yellow tint. The Colour Checker test confirms these deviations, indicating a shift towards warmer hues. In SDR content, the gamma chart reveals slight inconsistencies that make the image appear marginally darker, particularly in shadowed areas, which may obscure finer details in darker scenes.

In 4K HDR content, the EOTF curve exceeds the recommended level, leading to an overly bright display in some parts of the image, which can cause highlights to appear blown out. Overall, the Samsung S90D delivers a solid image straight out of the box, but for the best performance, further calibration is advised, especially with more demanding content.

Well, how does the television perform with colors straight from the factory, without any intervention from our side? The Haier K85F offers a full range of picture modes, such as Dynamic or Eco, but for anyone who wants to watch movies according to the creators' intentions, only one really matters: Film mode. This is the mode we focused our tests on, and unfortunately, its name has little to do with reality. The picture in the factory settings is far from what we could call cinematic fidelity and requires many adjustments. Let's start with the white balance, which has a clear lack of red color. In practice, this means that the whole picture has a cool, bluish tint. The situation is even worse when it comes to brightness management, specifically gamma curves (for SDR) and EOTF (for HDR). Their graph resembles a real rollercoaster, which has a disastrous effect on the viewing experience. This results in unnatural dimming of SDR content, causing details in the shadows to get lost, and in the case of HDR – excessive brightness, which further exacerbates the issue of highlights. This combination, meaning too cool white combined with chaotic brightness and excessive blue color saturation, causes enormous errors in color reproduction. Our measurements on a specialized ColorChecker chart showed errors (Delta E) regularly reaching and exceeding values of 8-9. In simpler terms: errors above the threshold of 3 are easily noticeable to the naked eye, so such a result means that the colors on the screen are simply heavily distorted.

After calibration, the Samsung S90D in movie mode exceeds expectations. The white balance for HD and 4K HDR content has been refined to near perfection. While minor imperfections remain, they are so subtle that they don’t significantly impact the overall image quality. The colours are now more balanced, resulting in a natural reproduction of details, particularly in scenes requiring an accurate colour palette. It’s important to note that this model, in this size, uses a WOLED panel, which has a smaller wide colour gamut coverage and doesn't deliver the same vibrant colours as the 65-inch version with its QD-OLED panel.

The contrast has also seen notable improvements. Following calibration, the gamma curve now closely aligns with the expected line, achieving a better balance between the bright and dark areas of the image. The EOTF curve, which previously exhibited issues with overexposed scenes, now produces more accurate results, allowing for improved detail retention in the brighter parts of the image, especially in HDR content.

Well, is there anything we can do about this image? Can professional calibration save the situation? The answer is: both yes and no. It must be clearly stated that there are certain things we cannot overcome. The limitations of the construction itself, namely a poor panel and its narrow color coverage, mean that you can forget about achieving meaningful HDR – we won’t sugarcoat it for you. The biggest beneficiary of our adjustments is undoubtedly the SDR mode, and it is precisely for watching such content, after calibration, that this television begins to make sense. We managed to tame the white balance in our own way. Although the TV only offers basic 2-point adjustment (instead of precise 20-point), it’s not perfect, but we successfully eliminated that unpleasant, cold "chill" in the image. Above all, however, we recorded a significant improvement in brightness management. The gamma curve, which previously resembled a rollercoaster, looks like an almost perfectly straight line after calibration. This is a sign that the TV can finally display images without artificially dimming or brightening them. The conclusion is simple: even in the case of such a cheap television, professional adjustment of the settings can achieve a lot and draw out its maximum potential.

The S90D TV handles tonal transitions exceptionally well. Thanks to advanced technology, the transitions between colours are smooth and natural. The noise reduction function can further enhance the smoothness of tonal shifts, which is particularly useful in certain situations. However, it's important to note that enabling noise reduction can also blur the natural film grain, diminishing the cinematic quality of the image. For this reason, it’s advisable to use this function with caution, as preserving the natural grain can enhance the character and authenticity of the content being watched.

As always, Samsung excels in image scaling from lower resolutions. The S90D effectively processes lower-resolution content, delivering a clear and accurate picture. The model’s outline is crisp, ensuring the image looks natural and detailed. Even the finer details, such as tree branches, are well-rendered without visible jagged edges that could degrade image quality. Thanks to its effective scaling, the S90D ensures that even lower-resolution content looks appealing, satisfying users who enjoy a wide range of content sources, such as regular broadcast or cable TV.

Let's move on to digital processing and image scaling, that is, how the Haier K85F handles lower resolution signals, for example, from standard television. Right from the start, we encounter an extremely annoying and completely incomprehensible issue – the overscan feature is enabled by default. This means that the television artificially enlarges the image, cropping its edges, and this occurs on every source, even 1080p. To see the full frame, you have to dig into the screen settings every time and manually switch the format to "stretch to 16:9." It's a detail, but incredibly frustrating. The scaling of content to 4K resolution can be described in one word: acceptable. And that's basically it. The image processor does not strip the image of details, nor does it generate jagged edges or other artifacts. It simply does its job, without any fireworks. It's fine, but nothing more. The biggest and most noticeable shortcoming in the digital processing section is the absence of a banding smoothing function. This is an algorithm that could significantly reduce the annoying banding effect we mentioned earlier. Unfortunately, the manufacturer did not implement such a solution, condemning us to watch the imperfections of the panel and low-quality materials in all their glory.

The Samsung S90D television features a 120 Hz panel, with the option to "overclock" to 144 Hz when connected to a compatible PC, offering exceptional motion smoothness. Samsung has long provided a range of image sharpness settings on a ten-point scale, allowing users to tailor the display to their preferences. In the UFO test, the OLED panel shows no signs of blurring, with pixel response instantaneous and effectively capturing dynamic movements. OLED technology is renowned for its performance in this regard, making it one of the best options on the market. The image remains incredibly sharp and detailed, even during fast-paced action, making the S90D an excellent choice for gamers and sports enthusiasts alike.

The panel in the K85F model operates at a native refresh rate of 60 Hz, which already sets certain expectations for smoothness of the image right from the start. However, we must admit that we were very positively surprised when we found not one, but two separate sliders for motion control in the settings menu: one labeled "Blur Reduction" and the other "De-Judder." Such generosity in this price segment is an absolute rarity, as usually manufacturers offer at most one common option. Unfortunately, our enthusiasm quickly dwindled as fast as it appeared. It soon became clear why Haier was so "generous" – the slider responsible for blur reduction is simply a dummy. Moving it does not produce any visible effect on the screen; thus, only one of the two options actually works.

The Samsung S90D is an ideal choice for gamers, featuring four HDMI 2.1 ports that support key gaming technologies such as Auto Low Latency Mode (ALLM), Variable Refresh Rate (VRR), and HDR Gaming Interest Group (HGIG). These features ensure smoother and more responsive gameplay, greatly enhancing performance during intense gaming sessions. The TV also includes a dedicated Game Bar, which makes managing game settings easy. This functionality allows users to quickly adjust parameters like the aspect ratio offering flexibility for different games and gameplay styles. Customising preferences is straightforward, further enhancing the convenience and enjoyment of gaming.

For PC users, the TV impresses by supporting a refresh rate of 144Hz when connected to a computer. Users with Nvidia or AMD graphics cards can also use G-Sync and FreeSync for a smoother gaming experience. However, it’s important to note that the TV does not support Dolby Vision, which may be a drawback for some. That said, Dolby Vision is not as widely adopted in gaming as in film, so this may not be a significant concern for most gamers. Overall, the S90D offers exceptional features for gamers, making it an excellent choice for those seeking outstanding image quality and modern technological solutions.

Let's move on to the features for gamers, although we must point out right away that this is more of a proposal for "casual" players. The manufacturer boasts in the specifications about the presence of HDMI 2.1 ports, which looks impressive on paper, but in reality, it is largely a marketing gimmick. What good is a modern port when the heart of the television is a panel with a refresh rate of 60 Hz? It physically cannot display a signal at 120 frames per second, even at lower resolutions, which takes away HDMI 2.1's most important advantage. That's a shame. (That’s why we mark it as HDMI 2.0 ports in our tests). Another oddity is the television's response to attempts to calibrate HDR from the console. Changes in brightness settings cause very unnatural behavior of the image, which might suggest an incorrect implementation of the HGiG standard. To be honest, however, you shouldn't worry too much about this, because as we have mentioned multiple times, we simply do not recommend using any HDR content on this screen. However, to make it not so bitter, the Haier K85F also has two significant and unexpected advantages. The first is the presence of ALLM, or Auto Low Latency Mode, which switches the television to low latency mode as soon as it detects a connected console. The second, even bigger surprise is support for VRR, or Variable Refresh Rate. Although it works in a very modest range of 48-60 Hz, its very presence is commendable. Thanks to this, the image in games can stutter less, which truly improves the gaming experience.