Samsung Neo QLED QN95D vs Samsung The Frame 2025 (LS03F)

The Samsung QN95D excels in HDR performance, achieving an impressive peak brightness of approximately 2000 nits. In tested movie scenes with fully lit screens, the television delivers an intense and realistic representation of HDR content, significantly enhancing the viewing experience. However, as with its handling of contrast, the dimming algorithm occasionally reveals limitations.

Despite the large number of Mini LED zones, the television doesn’t consistently provide extraordinary brightness. For instance, in scenes from "Life of Pi," featuring a bright moon against a dark background, and excerpts from "Sicario 2," showcasing intense light effects on dark backdrops, the QN95D underperforms. In such instances, the television mitigates halo effects by dimming the image to a level closer to SDR quality. While this ensures deep and uniform blacks, it comes at the cost of losing some detail in bright areas. This compromise is intended to preserve black quality but can detract from the image’s dynamism.

Despite these occasional shortcomings in the local dimming algorithm, the QN95D deserves commendation for its wide coverage of the DCI-P3 colour gamut. Thanks to the quantum dot coating, also known as QLED technology, the television produces vibrant and richly saturated colours, adding to its appeal for HDR content.

The Frame LS03F is a television that can surprise with its brightness. The maximum luminance reaches around 650 nits, which already looks solid on paper. But as we know, lab tests are one thing, and real movie scenes tell a completely different story. When watching HDR content in natural conditions, The Frame 2025 maintains very good results. In most film scenes, peak brightness remained at levels of 550–650 nits. This is enough to feel the difference between standard image quality and that of HDR – bright highlights, reflections on water, and moonlight appear clear and impressive.

It’s also worth noting that the LS03F is a QLED television, which translates to solid color saturation. The coverage of the DCI-P3 color space reaches about 92%, allowing for vibrant, intense colors in HDR content. It may not be at the level of top premium models, but for a lifestyle screen, the result truly deserves recognition.

The Samsung QN95D was evaluated for factory colour reproduction in Filmmaker mode, which provides the manufacturer’s optimised settings. While this mode delivers good performance, it is not without shortcomings. For HD content, notable colour deviations were observed, particularly in white balance, where a red tint dominated the chart. Improvements were noted with 4K HDR content; however, significant deficiencies in blue colour reproduction persist. This is evident in scenes such as those from Star Wars, where the main character appears in tones that are warmer than intended.

Regarding contrast, the gamma chart reveals an initial steep rise, demonstrating the television’s capability to emphasise brighter image areas effectively. However, the chart also shows a clear dip at the lower end, suggesting a potential loss of detail in darker tones. This gamma curve shape could impact the clarity of dark scenes, where details may appear overly blurred or obscured. Additionally, the brightness curve (EOTF) was mostly accurate, aside from an initial drop.

Despite these minor issues, the QN95D boasts impressive features and cutting-edge technology that solidify its position as one of the top televisions on the market. However, refinements in colour accuracy and contrast are needed to maximise its potential fully.

When it comes to image quality right out of the box, even in Filmmaker mode, which is supposed to be the closest to reference, there were issues. In both HD and 4K HDR content, we noticed noticeable deviations in white balance. The image was heavily skewed towards red and blue, giving the screen a characteristic rosy tint. This effect was most visible in bright scenes – for example, in shots with a lot of white, where neutral light should naturally dominate. In such moments, the screen clearly leaned towards pink tones, which can also be seen in the attached comparison photo. As for brightness characteristics – it wasn't as bad as one might expect given such color inaccuracies. Analysis of the gamma curve and EOTF showed a slight brightening of the image compared to the reference, but not enough to drastically affect the perception of the material.

After calibration, the Samsung QN95D delivers truly impressive results. The white balance is perfectly aligned, with error readings rarely exceeding 2, indicating faithful colour reproduction. Most samples from the Colour Checker test fall well within an acceptable error range, confirming the television's excellent performance in accurately displaying colours. Contrast has also improved significantly, and the gamma curve has become more stable, ensuring better visibility of details in both dark and bright scenes.

However, the EOTF (Electro-Optical Transfer Function) curve still shows a slight divergence in film tests. While the television performs well in most scenarios, some details in black may still be lost in extreme cases due to the aggressive dimming algorithm.

Despite these minor imperfections, the overall image quality remains outstanding. After calibration, the Samsung QN95D impresses with its visual performance, offering an exceptional experience that will satisfy anyone seeking a top-tier television.

After calibration, the movie mode gained a completely new quality. The issue of pink tint, which had previously been clearly visible, especially in bright scenes, was effectively eliminated. Colors began to look much more natural, and the white balance no longer dominated the rest of the image. It was no longer the same exaggerated “box picture” – everything gained coherence and a cinematic character. Additionally, the tendency of the television to slightly brighten scenes, previously visible in the EOTF curve analysis, was partially corrected. Of course, this was within the limits of what the design allows without local dimming – it’s hard to speak of perfect brightness management here. Nevertheless, the final effect was definitely closer to what one would expect from a mode called Filmmaker.

The Samsung QN95D television handles tonal transitions even in lower-quality materials, thanks to the noise reduction feature that works like a gentle gradation. This function is extremely effective, smoothing out the image and eliminating unwanted noise, thus significantly improving the quality of the displayed material. However, as is often the case, overly good effectiveness can lead to unintended side effects. In the case of some materials, this feature may also blur elements that should remain clear, such as film grain.

Despite this, the television performs well in terms of image scaling, eliminating larger jagged edges. In a scene where branches are visible, they are not overly artificially sharpened, which allows for a natural look, and the model does not have an artificial outline. Overall, even in more challenging conditions, the footage is presented satisfactorily on the Samsung QN95D. The only downside when watching HD/SD content (such as regular terrestrial television) is the fact that the image is slightly cropped - this is caused by the so-called overscan, which cannot be turned off.

The LS03F is equipped with the NQ4 processor, which is responsible for improving image quality—especially in lower-quality materials. In practice, it works surprisingly well, particularly with older content and recordings with lower resolution. Activating the "noise reduction" feature yields noticeable effects. The television effectively smooths tonal transitions and removes digital noise that can appear in darker areas of the image. Compared to previous generations, there is a clear improvement—previously, this feature often smoothed everything too much, including details that it shouldn't have removed. In this year's model, the smoothing still occurs, but it is done in a much more acceptable manner. Textures of materials, skin, or fabric details are no longer so heavily muted as before—the image retains more naturalness. However, this does not change the fact that film grain is still removed by the television, which may not be to everyone's liking. On the other hand, it is no longer as aggressive an intervention as in previous models. It is also worth mentioning that the LS03F may struggle with very weak signals—such as recordings from VHS tapes or video in low resolution. In such cases, we noticed slight clipping of the image at the edges—so-called overscan. This can lead to situations where a small part of the image (e.g., subtitles at the bottom edge) gets cut off.

The Samsung QN95D panel excels in motion blur and fluidity, offering a 120 Hz refresh rate along with features designed to reduce blur and judder. This allows users to adjust the picture settings to their liking, whether for movie watching or dynamic sports broadcasts. The television provides a 10-point scale for adjusting image smoothness, ranging from a frame-like appearance reminiscent of traditional film to a smoother, more cinematic effect, which is especially beneficial for sports broadcasts. This level of customization enhances the viewing experience across various types of content.

A novelty in The Frame for 2025 is the panel with a refresh rate of 144 Hz. Yes – in a television primarily associated with displaying artwork, you can now not only watch Van Gogh but also comfortably play on a console or follow dynamic sports action. This is a definite step towards greater versatility. In the case of Samsung films, as usual in models with a 120 Hz panel and above, it allows you to adjust motion smoothness according to your own preferences. You can set a more cinematic representation while maintaining frame rate or opt for full motion smoothing. The range of options is wide, allowing you to tailor the effect to your taste – whether the viewing experience is meant to resemble classic cinema or a presentation on a modern theater panel.

*this part of the test refers to the model LS03FAU in sizes 55 and 65 inches, which is equipped with a 144Hz panel; the 43 and 50-inch sizes have 60Hz panels, and therefore perform much worse in terms of motion smoothness.

The Samsung QN95D offers several features that gamers will appreciate. First, the TV supports a variable refresh rate (VRR), which eliminates screen tearing and provides smoother gameplay, especially in dynamic scenes. It also includes an automatic game mode (ALLM) that switches the TV to low latency mode when a connected console or computer is detected, resulting in more responsive controls.

Additionally, the QN95D has a game mode that reduces input lag to an impressively low level, which is vital for games where quick reflexes matter. With a high refresh rate of 120 Hz, the image remains exceptionally smooth, enhancing the experience of fast-paced action games and sports. The TV also supports G-Sync and FreeSync technologies, further improving gameplay and user comfort. An interesting addition is the 'Game Bar' – a special menu that provides easy access to all gaming-related settings, allowing users to quickly adjust the image and other parameters without interrupting gameplay.

While the Samsung QN95D does not support Dolby Vision, which is typical for Samsung models, it does feature HGiG functionality, ensuring that HDR games are displayed with the appropriate image quality in line with the creators' intentions.

As we mentioned earlier – although The Frame likely displays images and works of art most of the time, Samsung has recognized that a Van Gogh enthusiast can just as easily be an avid gamer. And it must be admitted that The Frame 2025 has almost everything it needs to become a fully-fledged gaming television.

On board, we find support for ALLM (automatic game mode) and variable refresh rate (VRR) thanks to the implementation of one HDMI 2.1 port. The television handles lower resolutions at higher refresh rates without any issues and features an expanded Game Bar – already known from other Samsung models – which allows for quick previewing and changing of the most important gaming-related settings. For this, it earns additional points from us. The proprietary motion smoother Auto Motion Plus Game also deserves special mention, which – and it's worth emphasizing – works without increasing input lag. Samsung remains the only manufacturer that has managed to implement this feature in a practically noticeable way in terms of delays. The result? Much better fluidity in games, especially those that struggle to maintain stable 60 frames. This solution can realistically improve the gaming experience in more demanding titles – especially on consoles that don’t always manage full fluidity, especially in AAA games.

As for the downsides – the lack of Dolby Vision is already considered standard in Samsung televisions, so there's nothing to particularly complain about here. However, the problem is something entirely different. In the latest version of the Tizen system, the HGiG option has disappeared. Literally – it's not there. This is a significant setback when configuring a console for proper HDR content display in games. It’s hard to understand why such a decision was made, but one thing is certain – this should be fixed as soon as possible. We are talking about a brand that has set standards for gaming on televisions for years. If HGiG comes back – and we hope that it will – The Frame LS03F can confidently aspire to be a true gaming television. Not just as a decoration on the wall, but as equipment that really provides joy in gaming.