Samsung Neo QLED QN85D / QNX1D vs SONY BRAVIA 3

The HDR performance of the Samsung QN85D is a mixed bag. While it excels in synthetic luminance tests, reaching up to 1000 nits, and delivers impressive results in scenes with full-screen brightness – like in The Meg or the opening of Life of Pi – the limitations become apparent when smaller bright elements are introduced. In these cases, the brightness level noticeably dips, weakening the HDR effect and reducing its impact. When brightness hovers around 200-300 nits, the immersive “wow factor” of HDR tends to diminish, and visuals lose some of their intended brilliance.

That said, the QN85D still manages to deliver decent colour quality, covering 95% of the DCI-P3 colour space, which, while respectable, doesn’t set it apart from its top competitors. Colours appear accurate and vibrant, but the HDR experience could be more compelling if the brightness was consistently well-balanced across various content types.

Bravia 3 does not hide the fact that it belongs to the group of televisions that are rather modest in terms of brightness. Our measurements showed around 370 nits, which is a value balancing on the borderline where one can still speak of any HDR effect. For some, this is an acceptable level; for others, it is rather typical for SDR materials, where spectacular highlights or vivid contrasts are not expected. The impression is that this is not a television for those focused on the highest image quality in demanding film content. However, this does not mean that we won't find any advantages here. Compared to its predecessor, the X75WL, Bravia 3 has gained an additional PFS filter, functioning similarly to solutions known from QLED technology. Thanks to this, the DCI-P3 color gamut has been significantly expanded and reaches over 91 percent, which in practice provides more saturated colors and a more pleasant image texture. As a result, even everyday content looks a bit livelier, and movies and series can surprise with their colorful presentations, despite the limitations in brightness itself.

The Samsung QN85D, when tested in Filmmaker Mode, falls short of expectations for film accuracy due to several notable issues in colour and brightness reproduction. In HD content, the white balance is skewed by an excess of red and blue, causing a pinkish tint across the image. This effect, confirmed by Colour Checker tests, impacts the realism of skin tones and other details, becoming particularly distracting in complex scenes.

For 4K HDR content, while the white balance intially appears accurate, there is a pronounced shift towards blue tones at the upper end of the spectrum. This deviation results in colours that lack natural appeal, subtly detracting from the viewing experience. The gamma, although close to the standard reference, slightly dips below the ideal 2.4 level, reducing shadow depth. Moreover, the EOTF curve for 4K content is noticeably elevated above the reference line, leading to excessive brightness in certain image areas. This undermines the cinematic look Filmmaker Mode aims to deliver, creating a visual experience that feels over-bright rather than authentically nuanced.

In summary, while Filmmaker Mode on the QN85D initially presents a cinematic effect, the inaccuracies in colour balance and brightness are too significant to achieve the true-to-source quality that the mode promises.

We primarily tested the Sony Bravia 3 in movie mode, which immediately proved to be the best choice among the factory settings. The picture is not perfect, but compared to the eco mode that the TV suggests right out of the box, the difference is significant and for the better. In movie mode, one can notice a certain problem—the image seems too warm, which results from a lack of blue in the white balance. Despite this, in SDR content, the final effect can still be considered quite decent and satisfying for everyday viewing. Much more serious errors occur in HDR materials. The Color Checker analysis showed significant deviations, and poor brightness management combined with limited color gamut coverage further exposes the shortcomings of the image in this mode. All of this makes HDR on the Bravia 3 look unconvincing and can spoil the impression left by the quite decent SDR content settings. Fortunately, this is not a situation without a solution. Various errors can be somewhat mitigated, and some can even be completely corrected through professional calibration. Therefore, we decided to check how the TV would perform after such adjustments.

After professional calibration of the Samsung QN85D’s Filmmaker Mode, there's a noticeable enhancement in HD/SDR content quality. The calibration eliminates major issues with white balance, and adjustments to the brightness characteristics result in a more natural and lifelike picture. Regular HD content, like television broadcasts and YouTube videos, now benefits from well-balanced colours, free from the distracting hues that previously impacted image quality.

However, challenges remain with 4K HDR content. Despite calibration, improvements in white balance for HDR are minor, and more cosmetic than transformative. The EOTF curve initially aligns with reference standards in test conditions, but the television struggles to maintain consistent brightness during film scenes. As a result, dark elements appear overly boosted in mixed scenes, creating excessive contrast. In fully dark scenes, the image often becomes too dim, obscuring finer details and diminishing the overall viewing experience. This inconsistency in brightness affects the depth and accuracy of HDR performance, especially in more challenging scenes.

The calibration allowed us to extract significantly more from ChooseTV 3 than we could have expected at the beginning. First and foremost, we managed to address the shortage of blue color, which previously caused a noticeable warming of the image. After a slight adjustment in white balance, most of the errors in Color Checker measurements for SDR content practically disappeared. The shades of white gained a natural quality, and brightness management in gamma stabilized to a level that is nearly perfect, not exceeding the threshold of human eye perception. Therefore, it can be confidently said that in SDR content, after a few tweaks in settings, ChooseTV 3 performs really excellently. HDR content, however, fares much worse, although it is still definitely better than before calibration. The white balance has been corrected, but the limitations of the IPS panel are insurmountable. The lack of local dimming means that even the smallest elements can be overexposed, which immediately stands out. Color-wise, the effect has also improved, although it is far from ideal—many errors still exceed the threshold of four or even five delta E units, meaning they remain visible to the human eye. It was already clear before that ChooseTV 3 is not a television designed to amaze with HDR quality. Nonetheless, it is gratifying that in SDR content, after calibration, the image can look really great, and in this category, the television pleasantly surprised us.

When assessing the fluidity of tonal transitions in low-resolution materials on the Samsung QN85D, it's important to consider the noise reduction feature, which significantly improves problematic tonal transitions. However, this feature also has its drawbacks – it removes film grain, a crucial element in many productions that adds authenticity, and it can also soften the image. While this may appeal to those who prefer a smoother image, film enthusiasts who favour the authentic look of films may want to use this feature sparingly.

In terms of image scaling, the television performs very well. The model's figure is presented correctly, without noticeable distortions, and the branches in the background do not suffer from excessive artificial sharpness, a common issue when scaling lower-resolution content. The high capabilities of the image processor are evident, as it effectively handles lower-quality materials, ensuring a high-quality final image.

Bravia 3 brings something more to the Sony television family than just a common name. It stands out primarily for its ability to improve the quality of weaker materials thanks to the applied processor. Of course, we won't find the advanced XR chip known from more expensive models here, but it must be acknowledged that the image at a lower resolution looked surprisingly good. Scaling worked effectively, and most parts of the screen were free from the typical excessive jagged edges found in budget constructions.

The feature that enhances the fluidity of tonal transitions is also worth noting. In the high setting, it works really well, effectively masking the imperfections of gradation without significant loss of detail. It does happen that the algorithm overly smooths elements that should remain sharp – for example, faces – however, in overall terms, the effect is beneficial. The best results were achieved precisely at the highest setting, and this option could be recommended to those watching lower-quality content.

The Samsung QN85D’s display boasts a 120 Hz refresh rate, which should satisfy both gamers and sports enthusiasts, providing a smooth and dynamic viewing experience. There are options for further improving fluidity, including a blur and judder reduction feature that allows precise adjustment of motion smoothness on a 10-point scale. Blur reduction enhances the sharpness of fast-moving objects, making action scenes clearer, while judder reduction smooths motion to eliminate the "stuttering" effect. Ghosting is generally well-controlled, although minor drawbacks may be noticeable in more demanding scenes, particularly when an object moves against a dark background. Additionally, the television features a BFI (Black Frame Insertion) option at a 60 Hz frequency, which can significantly enhance motion smoothness, although it comes with the potential downside of flicker, which may be bothersome for some viewers.

The fluidity of motion has never been a strong point of TVs equipped with 60 Hz panels, and the Bravia 3 is no exception. Nevertheless, Sony has added something that might appeal to those who are more sensitive to the way images are displayed. We are talking about the proprietary Motion Flow motion smoother, which offers users a lot of adjustment options. Thanks to it, one can make the image smoother, even theatrical, or stick to a more cinematic style with the characteristic stuttering that many simply associate with the film atmosphere. These features work with content at lower frame rates, such as movies and series recorded at 24 or 30 frames per second, which are the materials we encounter on a daily basis. It is precisely in this area that the motion smoother proves to be one of the most important features in everyday use of the television, and here the Bravia 3 performs really well.

The Samsung QN85D is an excellent choice for gamers, offering a wide range of features that elevate gameplay quality and make it even more immersive. With a 120 Hz refresh rate, the image remains incredibly smooth, crucial during fast-paced action scenes in games. The TV also boasts low input lag, making player responses to commands almost instantaneous, enhancing control over characters and events on screen. Additionally, the Samsung QN85D supports VRR (variable refresh rate) and ALLM (auto low latency mode) technologies, optimising image fluidity and reducing lag by automatically adjusting the TV to meet gamers' needs.

The Xbox app, which enables cloud gaming without requiring a console, is another significant advantage, offering a seamless gaming experience without the need for additional hardware – a feature that sets Samsung TVs apart. The Auto Motion Plus Game feature is another notable addition. This motion smoother simulates a higher frame rate, making 30 fps games appear smoother, akin to 45 fps, while games at 60 Hz are upgraded to a 90 Hz experience. Most importantly, this feature does not introduce significant lag, ensuring the comfort of gameplay remains intact. It allows gamers to enjoy a smoother image without compromising responsiveness.

Bravia 3 is not a device for e-sports enthusiasts or fans of late-night marathons with a controller in hand. The lack of 120 Hz refresh rate and HDMI 2.1 ports wraps up the topic before it can even develop. This is a TV for casual gamers who, after work, want to fire up FIFA or racing games, not for someone who measures every frame in a spreadsheet. Nevertheless, Sony has added a few nice extras so it’s not too barren. ALLM works as it should, automatically switching the TV to game mode (low latency). We even find a simple Game Bar here that is clear. However, the biggest curiosity is the PlayStation Portal app. With it, you can launch games from PS5 wirelessly and immediately see them on the TV screen. It sounds great, but it only takes a few minutes to feel significant delays. In our opinion, it’s more of a showcase of capabilities than something usable on a daily basis. If someone really wants to play, it’s better to connect the console with an HDMI cable right away and forget about wireless problems.