PHILPS PUS9060 vs Philips OLED770

The One is bright enough to enjoy movies recorded in HDR format. The average brightness of this model is about 500 nits, so we can count on a pleasant viewing experience for movies from streaming platforms without any issues. Of course, it could always be better, because when it comes to brightness, there is never too much for this type of content. Unfortunately, a disappointing surprise may be the DCI-P3 color gamut coverage offered by the PUS9060. Although the manufacturer boasts about using a QLED filter here (it’s actually PFS LED), it's hard to talk about any positive effects of its operation. 85% DCI-P3 color gamut coverage is definitely not a level to brag about in 2025 – especially in a television advertised as QLED.

The Philips OLED770 does not attempt to compete with the brightest OLEDs on the market, and it would actually be hard to expect that, as it is the lowest model in Philips's series for 2025. In our measurements, it achieved a maximum brightness of about 700 nits, which allows for enjoyment of HDR effects in scenes where light appears point-wise – for example, in the flash of headlights or a starry sky. In such moments, the picture can truly impress. However, it is different when there are more bright elements on the screen. The television, like many cheaper OLEDs, limits brightness in those cases, and the entire picture noticeably dims. This was best seen in a scene from the movie The Meg, where the sun rises behind an oil rig – at that point, the brightness dropped to about 250 nits, nearly three times less. The HDR effect remains visually pleasing, but it is worth being aware that this model performs best in scenes with less intense light. Fortunately, the OLED770 has an ace up its sleeve – the coverage of the DCI-P3 color palette is as high as 99%, so colors in movies and games are saturated and very close to what the creator intended to convey.

We tested the PUS9060 in the best factory mode it employs – of course, we’re talking about movie mode. Unfortunately, the best in this case doesn’t mean good. The picture in this mode was distinctly yellowed and leaned towards orange tones. The white balance on this TV was definitely too warm, resulting in an artificial, somewhat "sun-kissed" look for the entire scene. This directly translated to significant color errors, which in the worst cases exceeded a delta E value of 6 – thus, they were visible to the naked eye. The situation was the opposite in HDR mode, where the picture became too blue and too cold in appearance. Additionally, there was a slight increase in brightness – the gamma curve and EOTF suggested that the TV slightly brightens the image, which was also evident in the comparison photo below.

The first measurements already show that the factory settings of the Philips OLED770 have a lot to improve even in Filmmaker mode. The white balance chart clearly shows a lack of blue, which gives the image a slightly yellowish tint. In practice, the white is not snow-white, but leans towards warmer hues – which some may even like, but from the accuracy perspective, this is a deviation from the norm. The gamma, on the other hand, tends to be on the darker side – the average value is about 2.6 instead of the reference 2.4. In the mid-tones, the image appears muted and more saturated, which may look too "filmic," but takes away some naturalness. However, the biggest issues can be seen in color reproduction. The average error is relatively high, and some colors – especially shades of gray – clearly deviate from what should be seen. In everyday viewing, this means that sometimes colors may look less natural than we would wish.

Thanks to calibration in movie mode, we managed to completely eliminate the yellow-orange hue, which significantly improved the reception of the entire scene. The image has become much more visually pleasant, although it still falls short of reference settings. It may now appear slightly bluish, but it is still a significant improvement compared to the factory settings.

Unfortunately, we could not significantly improve the brightness characteristics, but that is more about the construction of the TV itself – the lack of local dimming limits the possibilities for precise brightness management. The PUS9060 simply cannot dynamically adjust luminance like more advanced models do. Nonetheless, after calibration, the overall reception is much more enjoyable, especially in film materials.

Philips OLED770 has shown signs from the beginning that it houses significant potential, but it was difficult to fully see this in the factory settings. The image was sometimes too warm, and some colors seemed to have lost their naturalness along the way. However, calibration revealed that it is a television very receptive to adjustments – it reacted to every correction and almost immediately unveiled another layer of its capabilities. The white balance was successfully set both in SDR and HDR, eliminating the yellowish glow and presenting a neutral, clear white. Gamma stabilized closer to perfection, allowing midtones to regain their naturalness, and shadows no longer appeared artificially darkened, possibly even with a slight brightening effect. The effect was obvious... Movies are watched with greater ease; the image has cinematic depth, but without the feeling that something is exaggeratedly darkened. However, the most interesting part was the work on colors. Out of the box, the errors were not dramatic but slightly noticeable – skin tones were sometimes too warm, and gray didn’t always have the shade we expected. After calibration, the error values dropped to around 2, and in many cases even below 1. This is a level significantly lower than the threshold of perception for the human eye. In other words, after correction, the colors finally “clicked” into place. Looking at the screen, we had the impression that the television had begun to speak with a full voice. Like an instrument that has finally been well-tuned.

In the PUS9060, we find the latest version of the image processor called P5 Perfect Picture, which is designed to improve the picture - especially the imperfect ones. The TV features a distortion reduction function, which smooths out tonal transitions, that is, those "color joins" mentioned earlier. And this function does so very effectively - there is no strong color gradation, but unfortunately, it works aggressively enough that it sometimes dims desired elements, such as material textures or film grain. So this can be considered a compromise. We would not recommend using this function for movies, but for more casual content - such as YouTube or regular television - absolutely.

The P5 processor also improves the quality of lower resolution images, and it does this quite effectively. The test image with the model is very soft - sometimes even too much - but this can be easily adjusted with the sharpness slider to match personal preferences. It is also pleasing that the TV does not cut off edges in SD content - which unfortunately still happens in some TV models.

The problem of the previously mentioned color connections can largely be mitigated by the "distortion reduction" feature, which is an algorithm for smoothing tonal transitions in Philips TVs. It works best at a low setting—effectively eliminating unwanted color bands while not introducing strange artifacts or losing image detail. It's one of those features that is truly worth keeping switched on.

The issue with upscaling is somewhat less favorable. The image from a lower resolution can be too soft, while at the same time, distinctive "jaggies" appear in certain areas. The impression is that the algorithm is trying to reconcile two contradictory directions—smoothing and sharpening—and ultimately hasn't found the golden mean. As a consolation, it's worth noting that the television has no issues with overscan, meaning it doesn't cut off the edges of the image, which sometimes happens with other competing models.

PHILIPS PUS9060 is equipped with a 4K display with a 144 Hz refresh rate, so we can confidently say that it is suitable for both watching sports and playing games. And indeed, it is. But what about movies that are most often recorded at 24 frames? Like most of the TVs we tested with a refresh rate of 120 Hz and higher, the PUS9060 offers two sliders in the motion smoothness options. The “Smoothness” slider allows you to adjust the effect in movies – you can set the image to be smoother, resembling a theatrical effect (higher settings), or more cinematic, with a slight “jump” in frame rate (lower settings). Additionally, there is a function called "Motion Blur Reduction," which reduces blurring – and this is a very useful feature, especially when watching sports.

The issue of the panel in the Philips OLED770 is not entirely straightforward. The manufacturer claims a 120 Hz panel, but our measurements showed that the screen can accept a 4K signal even at 144 Hz. This sounds like great news – because who wouldn't want an extra mode for PC gaming at this price? However, the reality turned out to be more complex. With 120 Hz materials, the television behaves like most OLEDs – the picture is absolutely clear, with no trace of ghosting or blurring, making it ideal for both fast-paced games and sports broadcasts. The problem arises only at 144 Hz. Unlike models with official support for that frequency, here we observe the phenomenon of so-called frame skipping. This means that the television is unable to display all frames – some of them are skipped, causing the motion to lose fluidity, and double outlines appear on the screen. The effect resembles the operation of the BFI function, which Philips does not offer in this model anyway.

The PHILIPS PUS9060 is a true gaming monster – it has practically everything you could expect from a modern gaming television. It features VRR, ALLM, and also includes HGiG implementation, which helps set up HDR in games as the developers intended. The TV supports every possible resolution at 120 Hz, including 1080p, 1440p, and full 4K – so regardless of whether you’re playing on Xbox, PS5, or a PC, everything works as it should. There is also a simple Game Bar, which is a special menu for gamers that allows you to quickly check if the ALLM mode is indeed functioning in the lowest latency setting.

And of course – Ambilight TV. Let's be honest – without LEDs on the back, it’s not a true gaming device. 😉 The multicolored backlighting can really enhance the atmosphere, especially in the evening. It may not be to everyone's taste, but younger gamers will be thrilled – because it simply looks impressive.

If someone is looking for a gaming TV, the Philips OLED770 is a candidate that's hard to ignore. The mere fact that we have an OLED here provides a great starting point – perfect blacks and infinite contrast make evening sessions in atmospheric games look like they’ve been pulled straight from the cinema. On top of that, there’s the Ambilight system, which features LEDs on the back of the TV that extend the image onto the wall behind the screen. The effect is such that even regular gameplay in FIFA can look like a small spectacle, and in horror games, the atmosphere becomes really intense. On the technical side, it’s pretty good as well. The Philips OLED770 supports Variable Refresh Rate (VRR) up to 120 Hz, has an automatic low latency mode for gamers (ALLM), and if someone is using an Xbox Series X, they can also count on Dolby Vision support in games. You just need to know that in this mode, input lag is slightly higher than standard, although still at an acceptable level. As a bonus, we get the “Game Bar” panel, which is a special tool strip for gamers. It's not the most conveniently designed solution, but it allows you to check key parameters without leaving the game. In total, this presents a picture of a TV that on one hand has all the most important gaming features, and on the other can add something unique – Ambilight. And it’s this mix of technology and visual effect that makes the OLED770 one of the better screens for gaming in a home environment.