Philips PUS8079 vs SHARP JP7765E

The Philips PUS8079 has a maximum brightness of just 202 nits in content with a wide tonal range, which is very low and makes it unsuitable for streaming movies and series in the highest quality. Additionally, using HDR with dynamic metadata doesn’t improve the situation, as the only HDR format available on this model is HDR10+, which is rare and has limited content support. The TV also uses WLED backlighting, which is not optimal and results in only 80% coverage of the DCI-P3 wide colour gamut. This limits the intensity of colours in HDR content.

So how does the brightness of the Sharp JP7 perform in the most demanding titles? Honestly: at first, we were quite surprised. The television is capable of achieving over 1000 nits of brightness, which is an outstanding and rarely seen result for a device costing just under 2000 zł (for 55 inches). Watching bright, full-screen scenes, one can get the impression that we are dealing with truly good equipment. However, unfortunately, we must return to the problem we mentioned earlier regarding local dimming management. When small, bright elements appear on a dark background on the screen (like in the test scenes from Life of Pi or Sicario 2), it is noticeable how poorly the JP7 handles the zones. The television dims them almost to the maximum, stifling the whole HDR effect, which at such moments resembles a flat SDR image (less than 200 nits). This instability makes the image on the JP7 unfortunately lose its appeal in demanding, contrast-heavy films.

As a consolation, it is worth noting that the panel has the potential for good color display. A PFS (phosphor) filter has been implemented here, allowing the coverage of the DCI-P3 palette to reach a solid 94%. The manufacturer calls its product a “QLED,” even though it is mainly based technologically on the aforementioned PFS filter. Considering the recent market battles among manufacturers about what can and cannot be called QLED, we leave the issue of the correctness of this naming to your judgment. However, it remains a fact that the potential for reproducing saturated colors in this panel is simply good.

The best factory mode for colour reproduction and fidelity to the director's vision on the Philips PUS8079 was the "Film" mode. However, this setting displayed significant discrepancies between the filmmaker's intent and the actual output. In both SDR and HDR materials (with HDR being less affected), the white balance was off, showing a blue tint similar to store displays, rather than pure whites. When it came to SDR materials, gamma was notably lowered, cutting into the already limited contrast and brightening the overall image. The EOTF curve in HDR content also showed a significant drop below the reference line, making HDR materials appear even darker. The colour accuracy in both SDR and HDR modes was poor, with high deltaE values indicating that the colours were far from their intended representation.

When it comes to out-of-the-box colors, the Sharp JP7 was tested in Film mode, which traditionally offers the most consistent image compared to the yellowed “Eco” mode or the glaring blue of the “Dynamic” mode. Although this is the best choice among the available settings, the results are still far from ideal. The white balance clearly lacked red and blue components, causing many scenes to take on an unnatural, greenish tint. Another issue was the gamma – during fullscreen scenes, the television provides too much brightness, completely stripping away its cinematic character. All of this translated into color reproduction errors, particularly with shades of gray, which exceeded Delta E 10. Just to remind: errors above 2-3 are already noticeable to the human eye, so here we are dealing with a significant distortion of reality.

In HDR mode, the situation is reversed but not any better. Here, the blue color dominates the white balance, giving the image an unnatural, almost “store-like” sharpness reminiscent of aggressive demo modes. Furthermore, the measurements of the EOTF curve emphasize the store-like nature of the image. The graph clearly shows that the television generates an image significantly brighter than the standards predict, resulting in an artificially boosted and unrealistic final effect. The Sharp JP7 is evidently trying to appear stronger than it actually is, but it does so at the expense of fidelity to the content.

Fortunately, Philips incorporates advanced image correction tools across its televisions. SDR content benefited the most from these adjustments, with significant improvements in deltaE errors, white balance, and gamma. While the image still isn’t perfect, it is much more watchable, making it easier on the eyes during movie or series viewing. HDR content, however, was more challenging due to the television’s low luminance. While the EOTF curve and white balance improved, the corrections weren’t as effective as with SDR materials. It’s important to note that each unit may have different errors, some larger and some smaller, but the adjustments made were a step in the right direction.

We subjected the JP7 to our standard calibration procedure and truly... the television gained a new life thanks to it, especially in SDR content (YouTube, classic television, series, or older movies). Because we managed to accurately set the white balance and stabilize the gamma, color errors dropped to a value of below 3. This is a level at which the human eye has trouble detecting discrepancies. In this scenario, the Sharp JP7 delivers an image with really great color accuracy, which is a significant advantage in this price range. However, the content in HDR turned out to be much more problematic. Here, despite our efforts and adjustments to the settings, the television simply did not want to cooperate. In the JP7 menu, we cannot find any option that would allow for real control over brightness management (EOTF). Although a significant portion of color errors was reduced, the image still remained unnaturally oversaturated. It's a pity because the potential of the mini-LED backlit panel is large, but the software presents a clear barrier.

The conclusion is simple: when watching less demanding content (SDR) on the JP7, you can expect an image that is more than satisfactory, but in HDR, you have to come to terms with a certain degree of "artificiality" that cannot be overcome even with professional equipment.

Let us revisit the topic of tonal transitions, this time in the context of overall image quality enhancement. As shown in the photo on the left, the gradation improvement feature delivers excellent results. It provides multiple settings, each offering noticeable benefits without softening the film grain effect. Once again, it must be emphasised that this feature is the standout advantage of the tested television.

On the other hand, the television’s performance in image scaling leaves much to be desired. Fine details often appear heavily jagged, with a noticeable white halo around figures. Additionally, the significant artificial sharpening detracts from the overall image quality.

When it comes to lower quality materials and how the Sharp JP7 handles them, the situation is ambiguous. Let's start with the upscaling – here we have no major objections. The process of scaling the image to a higher resolution is correct; the image remains readable and clear, without the overscan effect or cropped edges. Of course, this is not at the level of top models and at times one can notice slight jaggedness on the contours, but in this price range, the effect is fully acceptable.

However, the digital image processing itself is significantly worse, as aside from the scaling, it virtually does not exist. In the JP7 menu, we won't find any option that would effectively smooth out unwanted tonal transitions or reduce noise in the image. As a result, the signal reaches the matrix in a very raw form, which, with heavily compressed materials (e.g., from YouTube), leads to visible posterization. Either this is a flaw in the software or a very strange design decision, as in earlier Sharp models, this feature was available and, more importantly, worked with noticeable effect. Here we are left at the mercy of what the source provides, without any digital support from the image processor.

This paragraph will be notably brief due to the absence of even basic motion-smoothing functionality, which is unsurprising given the device's budget-oriented nature. The VA panel used here is not known for exceptional sharpness and is instead associated with high contrast and slower response times, as confirmed by the matrix analysis results. Photos captured during fast motion reveal typical motion blur for this type of panel. While not ideal, the television could be conditionally suitable for watching sports, though viewers should expect less-than-optimal motion clarity. Additionally, films may exhibit noticeable stuttering due to the lack of any motion-smoothing features, even basic ones.

The motion fluidity on the Sharp JP7 is very mediocre, and the reason is simple: the television uses a 60Hz panel. This immediately makes it difficult to recommend for watching sports or serious gaming, where higher refresh rates are already the standard. The only real plus is the presence of a motion smoother, which we can control in movies using a slider called De-judder. Lower settings produce a more raw, "cinematic" (frame-based) image, while higher settings add artificial fluidity. We suggest setting it somewhere in the middle of the scale, that is, in the 3-5 range – this is the best compromise to avoid the soap opera effect while getting rid of the tiring image stutter. Interestingly, in the menu, we also find a slider for "motion blur reduction," which usually suggests the presence of a 120Hz panel. However, in the case of the JP7, it does not contribute anything to the image and serves more as a placeholder – it is meant to look good in the settings, but technically it should not function on this panel.

The Philips PUS8079 provides only basic gaming features, including ALLM, VRR, and a Game Bar. The key highlight is the inclusion of dynamic frequency adjustment, which ensures a smooth image with minimal screen tearing—an impressive offering for this price range.

A notable benefit for gamers is the presence of the Game Bar, allowing adjustments to be made "on the fly" without needing to exit the game. Importantly, this feature retains options found in higher-end models, such as shadow enhancement for improved visibility in darker areas and a colour filter designed to assist gamers with visual impairments.

As we mentioned earlier, the 60Hz panel is not a feature that will attract gamers to the Sharp JP7. Perhaps for the casual gamer, whose console generates most titles at 60 frames per second, there might be something interesting? When it comes to specific additions, we find:

• ALLM Mode: Automatically switches the TV to low latency game mode (input lag).

• Game Menu: Which is hard to call a full-fledged “Game Bar,” as its functionality is minimal. Besides enabling ALLM, there is only a smoothness enhancer dedicated to games, which we recommend against because it introduces very noticeable artifacts and spoils the responsiveness.

• Dolby Vision Gaming: For Microsoft's consoles.

Unfortunately, the list of shortcomings is much longer and more painful than the positives. The biggest disappointment is the lack of support for 120Hz, even when lowering the resolution to Full HD. The presence of 120Hz would allow for performance modes to be activated in many games on PS5 or Xbox Series X. Another absence is VRR, which means that during frame drops, we are susceptible to image tearing. The lack of proper implementation of the HGiG standard is also very problematic. This results in the fact that during HDR calibration in the console menu, it is very easy to “overshoot” the brightness settings. As a result, instead of clear details in highlights, we end up with an unnaturally over-brightened image with cut-off details. The Sharp JP7 is a proposal only for very casual gamers.