Philips PML8709 vs SAMSUNG OLED S90F (WOLED)

Looking at the contrast results, we expected that the algorithms responsible for the zones in the Philips PML8709 would be at least decent. However, what we encountered during testing is hard to explain. The maximum brightness we were able to achieve was only 350 nits, which is definitely too low to fully enjoy HDR effects. In practice, the TV barely stands out against an average SDR. The situation becomes even more surprising in the case of test scenes, such as the second one from the movie Life of Pi or Sicario 2. Small light elements reach only 120 nits there, making them practically invisible. Such a level of brightness is completely inadequate to modern HDR standards and significantly diminishes the viewing experience of high-quality content. The only bright spot in this category is the very good coverage of wide color gamuts – 97% DCI-P3 and 83% BT.2020. This ensures that colors are saturated and well reproduced, which can improve the overall viewing experience of HDR materials, even if just a little. However, the lack of appropriate brightness means that even this cannot save the Philips PML8709 in this category.

Does the S90F handle not only dark scenes but also bright parts of the image? Definitely yes. Stories about OLEDs as "dark screens" can slowly be regarded as a myth. The Samsung S90F, similar to the LG C5 based on a very similar panel, achieves brightness exceeding 1000 nits. This is a value entirely sufficient to enjoy impressive and dynamic HDR images – both in movies and series. Most of the scenes we tested look stunning, with well-defined lights and high contrast. Of course, OLED technology still has its limitations – with very bright, full-screen sequences, such as the test card from the movie The Meg (5th image), the TV can noticeably dim the image. However, it's worth noting that such scenes are quite rare. One can say that the HDR effect is good enough that even mid-range OLED models, like the S90F, can provide a cinematic experience in the home living room.

Although theoretically the Filmmaker mode on the Philips PML8709 should provide natural color reproduction, in reality it resembles a store mode more. In the white balance, both for HD and 4K content, there is a clear dominance of blue. This makes the image appear washed out and cold, which is particularly noticeable in the comparison picture below.

The brightness characteristics also leave much to be desired. Both the gamma and the EOTF curve show excessive screen brightness. As a result, there is a loss of detail in both the brighter and darker parts of the image, which further diminishes its credibility and naturalness. Bright elements appear unnaturally flat and little varied.

These significant problems in white balance and brightness characteristics lead to noticeable color reproduction errors, which can be easily seen in films as well as in the Colour Checker test. The colors are imprecise, affecting the overall image quality and visual experience. The factory settings require substantial improvement to fully enjoy the potential of this television.

Samsung S90F, like most modern TVs, offers many picture modes, but – in line with our testing tradition – we checked it in its best one, which is the Filmmaker mode. As a result, the image looks much more natural than in the default, often oversaturated settings. It was neither overly saturated nor artificially subdued – just closer to what you should see. Of course, "more correct" doesn’t mean "perfect." Our S90F sample unfortunately had significant issues with white balance, particularly in the blue color range, resulting in a slightly yellowish filter applied to most scenes. Someone might say that it looks more "cinematic" – because it's warmer – but let's be honest, George Lucas didn't film Star Wars in sepia 😉 (you'll find the comparison with the scene as always below).

Additionally, in HDR materials, there was a noticeable issue with brightness management. The EOTF curve showed a distinct "spike" in brightness – the TV brightened the image more than it should have, making some effects look too intense and diverging from the reference. Thankfully, some of these issues can be eliminated with professional calibration – you can read about its effects later in the review.

Philips offers advanced image calibration tools in its televisions, which we decided to fully utilize. The effects? While we managed to improve many aspects, it was not without difficulties. White balance was one of the biggest challenges – despite our efforts, it can be called a battle against windmills. We managed to correct it significantly, making the image look much better than in the factory settings, but it is still far from perfect. Particularly in some scenes, a subtle dominance of blue is noticeable, though not as intense as before. We achieved significant improvement in brightness characteristics – gamma now presents itself much more stably. The EOTF curve looks correct at first glance; however, when analyzing film content, it becomes evident that the television has difficulty maintaining the appropriate characteristics. The algorithms "struggle" to adjust brightness, which may result from the limited number of dimming zones that do not always cope with more complex scenes. Overall, the image after calibration looks much more pleasant to the eye – colors are more natural, and errors in color reproduction have been minimized. Although it's still not perfect, the Philips PML8709 now presents itself much better than in the factory settings.

After calibration, we managed to eliminate almost all the aforementioned errors. Older movies in SDR quality finally look as they should – without the sepia effect or artificial aging of the image. The atmosphere of the classics is returning to its rightful place (you're welcome, Star Wars fans), and the colors no longer resemble an Instagram filter.

One of the key changes was also the improvement of brightness characteristics in HDR content. We managed to control the EOTF curve in an almost reference way. Yes, the most demanding users may notice minimal deviations in brightness, but to be honest – most viewers won't even notice that. And it’s no wonder, because the vast majority of errors are below the ΔE 3 threshold, which is below the visibility threshold. After calibration, the S90F (WOLED) becomes a truly excellent display – one that you can enjoy nearly perfect image quality on.

The distortion reduction function in the Philips PML8709 smooths tonal transitions, but its effectiveness leaves much to be desired. We recommend setting this option to "Medium" – at this level, the effect is noticeable but not excessive. Unfortunately, compared to other Philips models, the smoothing effect is less effective, meaning that some tonal transitions may still appear slightly uneven. An additional drawback is that this function also smooths other details, such as material textures like shirts, which can affect image sharpness.

As for image scaling, the television performs very well. The image appears plastic and free of noticeable "jaggies." This effect may appeal to many users, although some may prefer a more pronounced look. Fortunately, the television allows for adjusting the sharpness parameter, enabling us to tailor the image to individual preferences.

Digital image processing in the S90F:

Fortunately, Samsung, as in most of its models, can effectively deal with the unwanted posterization effect in the S90F. The function responsible for this element is noise reduction, which quite nicely smooths out tonal transitions and eliminates unnatural color joins – of course, within its capabilities. Unfortunately, it works quite aggressively, so using it comes with compromises. In addition to improving gradation, it may also remove film grain or gently soften facial features. In this case, the choice is yours – do you prefer a more "clean" image, or do you care about preserving the original texture of the material.

Image scaling in the S90F:

In this year's model, Samsung has implemented its own AI processor – NQ4 Gen3, which really manages quite well with upscaling. In our test scenes, the television effectively "pulled up" lower-quality content towards artificial 4K – the image was more pleasant to view, and the differences in sharpness between native and scaled content were minimal. Unfortunately, behind this entire AI marketing façade lies a certain shortcoming. The S90F does not handle overscan well. If you reach for truly archival materials – like a VHS tape of your parents' wedding – you must reckon with the fact that the lower part of the image may be cut off. The image adaptation function to the resolution simply does not work here as it should.

Philips PML8709 is one of the few models with mini-LED technology on the market that offers a refresh rate of 60 Hz. Although it is not a panel for the most demanding gamers, it should satisfy those who mainly watch movies. The television is equipped with the "Motion Style" feature, which is a motion smoother that allows you to adjust the fluidity of motion according to your preferences – from a more "plastic" appearance to a cinematic aesthetic with clearly visible frames.

S90F really handles motion great – after all, it's an OLED with a 144 Hz panel, so sports and games look simply amazing on it. The picture is smooth, clear, and there's no room for ghosting or blurring that sometimes plagues cheaper LCDs.

The TV is also equipped with motion smoothing settings that allow you to tailor everything to your liking. We have motion blur reduction and judder reduction – you can set it up to make the picture super smooth (even to that soap opera effect), or more cinematic, with the classic "choppiness" of 24 frames. The choice is yours; Samsung doesn't impose anything.

Philips PML8709 is a television aimed more at occasional gamers, mainly due to its 60 Hz panel, which does not meet the expectations of the most demanding users. However, for those who appreciate gameplay at a more measured pace, this model may prove sufficient.

The television offers several gamer-friendly features, such as ALLM (automatic switching to game mode) and VRR (variable refresh rate), which help in displaying images more smoothly without annoying stutters. Moreover, in terms of HDR, we find here the implementation of HGiG, which adjusts the HDR effect to the specifics of games, providing a more natural image in appropriately optimized titles. Unfortunately, there is no support for Dolby Vision mode, which may be felt in games that utilize this format.

A nice addition is the presence of a basic "Game Bar," which allows for quick preview and modification of key settings related to gaming. It's a simple yet helpful feature, especially for those who often change their setup between different types of gameplay. Despite certain limitations, the Philips PML8709 offers a solid set of features for less demanding gamers.

When it comes to gaming features – we have absolutely no complaints about the S90F. Aside from the lack of Dolby Vision, which is already the norm for Samsung. The TV operates at 144 Hz, has four HDMI 2.1 ports, so you can easily connect more than one console or PC. It also includes Game Bar – a practical tool that allows you to quickly preview picture settings, VRR status, ALLM mode, and other useful options. Game Motion Plus is also noteworthy – Samsung’s proprietary motion smoother, which uniquely works well in games. The image feels smoother without any artificial effects or slowdowns.

It’s also worth mentioning the HGiG feature, which – surprisingly – works correctly. We mention this because Samsung clearly broke something in one of its recent updates, and in some models, the option responsible for HGiG simply... disappears from the menu. Setting it becomes virtually impossible. Fortunately, our S90F unit did not have this issue, but the situation is dynamic, so it’s worth keeping this in mind and regularly checking for new software versions and information from the manufacturer.