Philips PML8709 vs Philips OLED770

Looking at the contrast results, we expected that the algorithms responsible for the zones in the Philips PML8709 would be at least decent. However, what we encountered during testing is hard to explain. The maximum brightness we were able to achieve was only 350 nits, which is definitely too low to fully enjoy HDR effects. In practice, the TV barely stands out against an average SDR. The situation becomes even more surprising in the case of test scenes, such as the second one from the movie Life of Pi or Sicario 2. Small light elements reach only 120 nits there, making them practically invisible. Such a level of brightness is completely inadequate to modern HDR standards and significantly diminishes the viewing experience of high-quality content. The only bright spot in this category is the very good coverage of wide color gamuts – 97% DCI-P3 and 83% BT.2020. This ensures that colors are saturated and well reproduced, which can improve the overall viewing experience of HDR materials, even if just a little. However, the lack of appropriate brightness means that even this cannot save the Philips PML8709 in this category.

The Philips OLED770 does not attempt to compete with the brightest OLEDs on the market, and it would actually be hard to expect that, as it is the lowest model in Philips's series for 2025. In our measurements, it achieved a maximum brightness of about 700 nits, which allows for enjoyment of HDR effects in scenes where light appears point-wise – for example, in the flash of headlights or a starry sky. In such moments, the picture can truly impress. However, it is different when there are more bright elements on the screen. The television, like many cheaper OLEDs, limits brightness in those cases, and the entire picture noticeably dims. This was best seen in a scene from the movie The Meg, where the sun rises behind an oil rig – at that point, the brightness dropped to about 250 nits, nearly three times less. The HDR effect remains visually pleasing, but it is worth being aware that this model performs best in scenes with less intense light. Fortunately, the OLED770 has an ace up its sleeve – the coverage of the DCI-P3 color palette is as high as 99%, so colors in movies and games are saturated and very close to what the creator intended to convey.

Although theoretically the Filmmaker mode on the Philips PML8709 should provide natural color reproduction, in reality it resembles a store mode more. In the white balance, both for HD and 4K content, there is a clear dominance of blue. This makes the image appear washed out and cold, which is particularly noticeable in the comparison picture below.

The brightness characteristics also leave much to be desired. Both the gamma and the EOTF curve show excessive screen brightness. As a result, there is a loss of detail in both the brighter and darker parts of the image, which further diminishes its credibility and naturalness. Bright elements appear unnaturally flat and little varied.

These significant problems in white balance and brightness characteristics lead to noticeable color reproduction errors, which can be easily seen in films as well as in the Colour Checker test. The colors are imprecise, affecting the overall image quality and visual experience. The factory settings require substantial improvement to fully enjoy the potential of this television.

The first measurements already show that the factory settings of the Philips OLED770 have a lot to improve even in Filmmaker mode. The white balance chart clearly shows a lack of blue, which gives the image a slightly yellowish tint. In practice, the white is not snow-white, but leans towards warmer hues – which some may even like, but from the accuracy perspective, this is a deviation from the norm. The gamma, on the other hand, tends to be on the darker side – the average value is about 2.6 instead of the reference 2.4. In the mid-tones, the image appears muted and more saturated, which may look too "filmic," but takes away some naturalness. However, the biggest issues can be seen in color reproduction. The average error is relatively high, and some colors – especially shades of gray – clearly deviate from what should be seen. In everyday viewing, this means that sometimes colors may look less natural than we would wish.

Philips offers advanced image calibration tools in its televisions, which we decided to fully utilize. The effects? While we managed to improve many aspects, it was not without difficulties. White balance was one of the biggest challenges – despite our efforts, it can be called a battle against windmills. We managed to correct it significantly, making the image look much better than in the factory settings, but it is still far from perfect. Particularly in some scenes, a subtle dominance of blue is noticeable, though not as intense as before. We achieved significant improvement in brightness characteristics – gamma now presents itself much more stably. The EOTF curve looks correct at first glance; however, when analyzing film content, it becomes evident that the television has difficulty maintaining the appropriate characteristics. The algorithms "struggle" to adjust brightness, which may result from the limited number of dimming zones that do not always cope with more complex scenes. Overall, the image after calibration looks much more pleasant to the eye – colors are more natural, and errors in color reproduction have been minimized. Although it's still not perfect, the Philips PML8709 now presents itself much better than in the factory settings.

Philips OLED770 has shown signs from the beginning that it houses significant potential, but it was difficult to fully see this in the factory settings. The image was sometimes too warm, and some colors seemed to have lost their naturalness along the way. However, calibration revealed that it is a television very receptive to adjustments – it reacted to every correction and almost immediately unveiled another layer of its capabilities. The white balance was successfully set both in SDR and HDR, eliminating the yellowish glow and presenting a neutral, clear white. Gamma stabilized closer to perfection, allowing midtones to regain their naturalness, and shadows no longer appeared artificially darkened, possibly even with a slight brightening effect. The effect was obvious... Movies are watched with greater ease; the image has cinematic depth, but without the feeling that something is exaggeratedly darkened. However, the most interesting part was the work on colors. Out of the box, the errors were not dramatic but slightly noticeable – skin tones were sometimes too warm, and gray didn’t always have the shade we expected. After calibration, the error values dropped to around 2, and in many cases even below 1. This is a level significantly lower than the threshold of perception for the human eye. In other words, after correction, the colors finally “clicked” into place. Looking at the screen, we had the impression that the television had begun to speak with a full voice. Like an instrument that has finally been well-tuned.

The distortion reduction function in the Philips PML8709 smooths tonal transitions, but its effectiveness leaves much to be desired. We recommend setting this option to "Medium" – at this level, the effect is noticeable but not excessive. Unfortunately, compared to other Philips models, the smoothing effect is less effective, meaning that some tonal transitions may still appear slightly uneven. An additional drawback is that this function also smooths other details, such as material textures like shirts, which can affect image sharpness.

As for image scaling, the television performs very well. The image appears plastic and free of noticeable "jaggies." This effect may appeal to many users, although some may prefer a more pronounced look. Fortunately, the television allows for adjusting the sharpness parameter, enabling us to tailor the image to individual preferences.

The problem of the previously mentioned color connections can largely be mitigated by the "distortion reduction" feature, which is an algorithm for smoothing tonal transitions in Philips TVs. It works best at a low setting—effectively eliminating unwanted color bands while not introducing strange artifacts or losing image detail. It's one of those features that is truly worth keeping switched on.

The issue with upscaling is somewhat less favorable. The image from a lower resolution can be too soft, while at the same time, distinctive "jaggies" appear in certain areas. The impression is that the algorithm is trying to reconcile two contradictory directions—smoothing and sharpening—and ultimately hasn't found the golden mean. As a consolation, it's worth noting that the television has no issues with overscan, meaning it doesn't cut off the edges of the image, which sometimes happens with other competing models.

Philips PML8709 is one of the few models with mini-LED technology on the market that offers a refresh rate of 60 Hz. Although it is not a panel for the most demanding gamers, it should satisfy those who mainly watch movies. The television is equipped with the "Motion Style" feature, which is a motion smoother that allows you to adjust the fluidity of motion according to your preferences – from a more "plastic" appearance to a cinematic aesthetic with clearly visible frames.

The issue of the panel in the Philips OLED770 is not entirely straightforward. The manufacturer claims a 120 Hz panel, but our measurements showed that the screen can accept a 4K signal even at 144 Hz. This sounds like great news – because who wouldn't want an extra mode for PC gaming at this price? However, the reality turned out to be more complex. With 120 Hz materials, the television behaves like most OLEDs – the picture is absolutely clear, with no trace of ghosting or blurring, making it ideal for both fast-paced games and sports broadcasts. The problem arises only at 144 Hz. Unlike models with official support for that frequency, here we observe the phenomenon of so-called frame skipping. This means that the television is unable to display all frames – some of them are skipped, causing the motion to lose fluidity, and double outlines appear on the screen. The effect resembles the operation of the BFI function, which Philips does not offer in this model anyway.

Philips PML8709 is a television aimed more at occasional gamers, mainly due to its 60 Hz panel, which does not meet the expectations of the most demanding users. However, for those who appreciate gameplay at a more measured pace, this model may prove sufficient.

The television offers several gamer-friendly features, such as ALLM (automatic switching to game mode) and VRR (variable refresh rate), which help in displaying images more smoothly without annoying stutters. Moreover, in terms of HDR, we find here the implementation of HGiG, which adjusts the HDR effect to the specifics of games, providing a more natural image in appropriately optimized titles. Unfortunately, there is no support for Dolby Vision mode, which may be felt in games that utilize this format.

A nice addition is the presence of a basic "Game Bar," which allows for quick preview and modification of key settings related to gaming. It's a simple yet helpful feature, especially for those who often change their setup between different types of gameplay. Despite certain limitations, the Philips PML8709 offers a solid set of features for less demanding gamers.

If someone is looking for a gaming TV, the Philips OLED770 is a candidate that's hard to ignore. The mere fact that we have an OLED here provides a great starting point – perfect blacks and infinite contrast make evening sessions in atmospheric games look like they’ve been pulled straight from the cinema. On top of that, there’s the Ambilight system, which features LEDs on the back of the TV that extend the image onto the wall behind the screen. The effect is such that even regular gameplay in FIFA can look like a small spectacle, and in horror games, the atmosphere becomes really intense. On the technical side, it’s pretty good as well. The Philips OLED770 supports Variable Refresh Rate (VRR) up to 120 Hz, has an automatic low latency mode for gamers (ALLM), and if someone is using an Xbox Series X, they can also count on Dolby Vision support in games. You just need to know that in this mode, input lag is slightly higher than standard, although still at an acceptable level. As a bonus, we get the “Game Bar” panel, which is a special tool strip for gamers. It's not the most conveniently designed solution, but it allows you to check key parameters without leaving the game. In total, this presents a picture of a TV that on one hand has all the most important gaming features, and on the other can add something unique – Ambilight. And it’s this mix of technology and visual effect that makes the OLED770 one of the better screens for gaming in a home environment.