Philips OLED910 vs LG QNED86A / QNED85A / QNED87A

OLED910 is simply an absurdly bright television for an OLED. All thanks to the new panel from LG Display, the Tandem RGB OLED, which Philips has dubbed its "META OLED." It is this panel that allows for over 2000 nits of brightness in films, which was previously completely unattainable in OLEDs. The way the television handles full-screen scenes drenched in bright light is also commendable. Usually, in OLEDs, brightness drops significantly, but here it remains at an excellent level - around 1400 nits. These are almost reference values, and combined with the great color gamut reproduction at 99% DCI P3 and 82% BT.2020, it gives us an HDR effect that can confidently be called one of the best in the world.

Against the backdrop of contrast and black, the brightness of the QNED86A and the overall HDR effect performs much better. This is a television that can reach around 700 nits in the best conditions, so in terms of brightness alone, there is nothing to be ashamed of. As a result, scenes with strong lights, explosions, flashes, or bright parts of the landscape look clear and can make an impression. Interestingly, even in more challenging moments with small, contrasting elements on the screen, the television handles their backlighting well, and the details are quite visible. The problem resurfaces when there are a lot of dark tones. The lack of effective local dimming causes black to virtually disappear, and instead, we get a gray glow spreading across the entire screen. This kills the sense of depth and makes the image look flat, as if it lacks a cinematic quality. In bright animations or colorful family films, this won't be an issue because colors and bright light dominate there. But in horrors or productions set in darkness, these limitations are very palpable. As a consolation, it’s worth mentioning that the QNED86A is actually a QLED television with a PFS LED filter, which gives it very good coverage of wide color gamuts. Both the DCI-P3 palette and the wider BT.2020 perform really solid here. This ensures that colors in HDR films are saturated, vibrant, and have the right depth – even if the black itself disappoints, the colors can save the viewing experience and make the image look attractive.

Unfortunately, when it comes to color reproduction right out of the box, the Filmmaker mode on the OLED910 performs poorly. The television overly emphasizes the color blue, and at times it almost looks like a store mode. It gives the impression that the manufacturer hasn't quite calibrated the device properly. The result is that colors look unnatural, and the overall effect resembles a somewhat exaggerated display from a market showcase. HDR content looks much better, where aside from a slight loss of detail in blacks, it's hard to find fault with anything. The problem is that in everyday viewing, it is the SDR materials that matter the most – and on the OLED910, they simply look bad and are far from what we would expect from a television of this class.

We primarily tested the QNED86A in Filmmaker mode, which is designed to provide the most accurate picture. Unfortunately, right out of the box, there were quite a few shortcomings. The most noticeable issue was the poorly adjusted white balance – there was a lack of blue, causing the overall image to lean slightly yellow, and at times, even orange. An even bigger problem turned out to be the way the television manages brightness. Due to its technical limitations – namely, local dimming that only works along the edges of the screen – the QNED86A tends to over-brighten entire scenes. This is where the flattening effect we mentioned earlier comes from. Instead of distinct depth and contrast, we get something akin to "boosted brightness," which can strain the eye over time.

Fortunately, it quickly turned out that it was not the panel that was responsible for the issues, but rather the way Philips had calibrated the OLED910 from the factory. After calibration, the television displayed its full potential, and only then could we see what the new panels produced by LG Display were truly capable of. We primarily corrected the white balance and brightness characteristics, which allowed us to tame the excessive blue and give the image a natural look. The final effect can be described as excellent. Errors on the Color Checker palette rarely exceeded a value of 3, which in practice means an image close to perfection and colors presented in accordance with the creators' intentions. In SDR content, the effect was remarkable, and in HDR, the improvement was even more noticeable – gradients became cleaner, and colors fuller and more believable. After calibration, the OLED910 transformed from a disappointing television into equipment that can easily be called reference-level in terms of color reproduction.

What was saved in the QNED86A6A is undoubtedly the colors. After calibration, the white balance was set with great precision, resulting in deviations on the Colour Checker palette mostly not exceeding the threshold of visibility for the human eye. In other words – the colors finally looked natural, without strange yellow or orange tones that previously ruined the experience. Unfortunately, even the best calibration cannot bypass design limitations. The already mentioned very modest number of local dimming zones and their unfortunate placement made the analysis of the EOTF curve in films still show clear over-brightening of scenes. The image tended to flatten, lacking cinematic depth. Fortunately, this effect is not as noticeable in older productions or SDR content. There, calibration really does its job and allows taming the QNED in such a way that the image can be pleasing. However, the specifics of this design – especially the contrast issues – cannot be entirely overcome.

The previously visible color artifacts can largely be eliminated thanks to a feature called "distortion reduction." Similar to the OLED820, it's best to set it to a medium level, as it then produces quite decent results – smoothing out unwanted tonal transitions while not taking away too many details from the image. Although there may be times when the effect is a bit too aggressive, it can generally be considered a useful feature for everyday viewing.

As for image scaling, the OLED910 performs really well. The test material with the model had a characteristic soft look typical of Philips – at times even too soft – but the sharpness slider can be adjusted at any moment to tailor the image to personal preferences. It's also worth noting that the TV has no issues with overscan, which still occurs in some competing models. It's a small detail, but it's pleasing because it means that all content, even the oldest, is displayed as it should be.

If someone is worried about possible "steps" when connecting colors, there is a simple way in the QNED86A. Just turn on the feature called Smooth Gradation and set it to medium level. Then the TV really smooths out all those unwanted transitions – especially in older productions – and does it in such a way that the film grain doesn't disappear, nor do strange artifacts appear. In other words, you can use it without worry.

The upscaling itself also turns out quite well. Of course, there are no miracles here – with lower quality sources, you can observe characteristic jaggedness. Fortunately, there is a sharpness slider in the menu, and if someone prefers a more "softer" image, it can be quickly adjusted to their taste.

The OLED910 is a television with a refresh rate of 144 Hz. It's a bit disappointing that Philips didn't choose 165 Hz, because we know that the panel used in it is capable of that. On the other hand, such a bonus would mainly benefit PC gamers, as in everyday use, the most important refresh rate is 120 Hz, which is fully sufficient. Combined with the advantages of an OLED panel – lightning-fast pixel response time and no motion blur, the image is impeccably sharp and fast, even in dynamic action scenes. Kudos also goes to Philips' traditional motion smoother called "Motion Style." We can easily adjust it to our preferences: the "Smoothness" slider is for movies and allows you to choose between a more "frame-like," cinematic character and a smooth, theatrical image. Meanwhile, the "Blur Reduction" slider is for sports; it is worth setting it to the maximum value here to ensure that the image is clear and distinct during very fast shots.

The QNED86A is equipped with a 120 Hz refresh rate panel, so right from the start, it's safe to say that it's suitable for both sports and gaming. And indeed, this is true – the image looks smooth, and motion blur is not very noticeable. IPS panels have always had some issues with this, and you can sometimes notice slight blurring here as well, especially in very dynamic scenes, but it's not something that ruins watching a match or a fast-paced game. For movie and sports fans, LG has added the traditional TruMotion smoother. In the menu, we have two sliders – one for movies (De-Judder), the other for sports (De-Blur). The first adds missing frames and allows you to adjust the character of motion – from raw, cinematic to more fluid, "theatrical." The second enhances sharpness during dynamic actions, so it's worth turning it up a bit if you're watching a lot of sports.

The OLED910 is excellent for gaming. It supports 144 Hz, so if someone has a powerful PC, they can easily take advantage of that potential. On consoles, 120 Hz is the most important, and everything works perfectly here. There is VRR, an automatic game mode, and even Dolby Vision in games along with an HGiG mode, so we actually get a full package of gaming features. Philips also added a Game Bar, which is a quick menu that shows basic information and allows you to enable a few useful things. It may not look as modern as the competition, but it works and serves its purpose. The only downside is the number of HDMI 2.1 ports. There are only two, which can be somewhat disappointing for a TV in this class. If someone is connecting two consoles and something additional to eARC - like a soundbar (which doesn't make much sense in this model, but we'll discuss that in the sound section), they'll need to figure things out a bit more. Other than that, the OLED910 has everything we expect from a gaming TV.

In terms of gaming, the LG QNED86A6A is a complete tool. It features four HDMI 2.1 ports with full bandwidth of 48 Gb/s, which means that whether you connect a PlayStation 5, Xbox Series X, or a powerful PC – everything will work at full 4K 120 Hz with support for all features. This is a big plus, as some competitors still have only two such ports, which can be problematic with a larger number of devices. It also has VRR, or variable refresh rate, which eliminates screen tearing, and ALLM, which automatically activates game mode when the console is turned on. There’s also Dolby Vision Gaming and a proper implementation of the HGiG format, so titles supporting these formats look more vivid and detailed. Added to all of this is the Game Optimizer – a kind of control center for the gamer. From this level, you can view image parameters in real-time, quickly change modes, activate additional features, or adjust image settings to your preferences. The LG QNED86A6A essentially has everything one can expect from a modern gaming television.