Compare Philips OLED909 vs TCL A300W NXTVision

Philips OLED909 is undoubtedly a showcase of engineering by the Dutch manufacturer for 2024. When it comes to picture quality, the TV presents what one can expect from OLED technology – deep blacks and infinite contrast. Additionally, it is equipped with META technology (MLA micro-lenses), which significantly enhances its brightness and further improves the already excellent viewing angles of organic matrix TVs. As a result, HDR effects look phenomenal, and the TV will satisfy most users looking for great image quality in this class of devices. In terms of motion fluidity, the OLED909 does not disappoint either. The 144 Hz panel, combined with a full set of gaming features, such as HDMI 2.1, ALLM, and VRR, makes it an ideal choice for gaming enthusiasts. Both dynamic shooters and spectacular racing games will look smooth and responsive. Regarding usability, the TV is equipped with the Google TV operating system, just like the model OLED809. This solution is significantly better than TitanOS, which can be found in the lower series OLED769 from the Dutch manufacturer. It provides access to a vast number of applications, easy operation, and support for voice assistant functionality. In addition, there is a four-sided Ambilight system that adds magic to every movie night, creating a unique atmosphere. However, it is not a device without flaws. The biggest problem regarding the picture is the average smoothness of tonal transitions – color banding is noticeable in subtle gradients, which may be bothersome for more discerning viewers. In the context of PC collaboration, although it is phenomenal equipment for gamers, it may not be the best choice for text or graphic work due to the lack of chroma 4:4:4 support. In terms of usability, it's worth mentioning a few disappointments. The remote control in this model really impressed us – it is well-designed, and the backlit numeric keypad is a great addition, especially when using the TV in the evening. Unfortunately, it mainly operates on infrared, so we found ourselves irritated several times when we had to aim precisely at the screen. This is a bit strange, considering that in this price range we expected more modern solutions. The lack of recording features or picture-in-picture (PiP) also surprised us – these are features that are often standard in this segment. Despite these drawbacks, the Philips OLED909 is a TV that impresses with its picture quality, gaming features, and unique additions like Ambilight. The biggest question to ask oneself is: is it worth it? It is great equipment, but its high price raises the question of whether it is the best choice in terms of price to quality ratio.

At first glance, it's clear that the TCL A300 NXTVision wants to be more than just an ordinary television. It offers an image display mode that – unlike its competitors from Korea, Samsung The Frame – is completely free of charge. Additionally, like its rivals, freebies are included. In the package, in addition to the television, we find extra frames imitating light wood as well as a flat wall mount, allowing the television to truly resemble a gallery piece. In terms of everyday use, the Google TV system makes the biggest impression – it's extensive, fast, and offers access to a vast number of applications. And if we feel like stepping out of the digital museum and jumping straight into the gaming world, the A300 can surprise us. Two HDMI 2.1 ports, 144 Hz, VRR, ALLM, and very low input lag mean that even demanding gamers can feel at home here. Well... maybe except for those who are sensitive to ghosting – because that's still one of the model's major issues. There are also downsides. Although the picture mode is free – and that's worth appreciating – the quality of the available graphics clearly falls short of what Samsung offers in its paid ART Store. The images displayed resemble photos rather than realistic reproductions of artworks. Unfortunately, the A300 – like the competing Hisense S7NQ – performs poorly in this regard and additionally has some software issues. The brightness of the television itself also leaves much to be desired – it is the darkest television of the entire “frame trio,” which translates to average experiences during the day and limited HDR effects. Nevertheless, the TCL A300 NXTVision is a quite reasonable alternative to Samsung The Frame or S7NQ – especially if we are looking for a more affordable solution without additional fees for access to the "gallery" mode and with an operating system that doesn't limit us in terms of the number of applications. However, it should be noted that this is a proposition with a lot of compromises. If we want to save a bit and aren’t expecting top-end picture quality, then the A300 could be a picture-perfect choice. Otherwise, it’s worth looking at its competition.

Philips OLED909 in the category of contrast and black presents exemplary achievements characteristic of OLED technology. Tests on five screens confirmed infinite contrast, making the television an ideal choice for movie lovers in darkened rooms. A scene from the film Oblivion impresses with the excellent separation of light from the lamp, allowing for full appreciation of the precise reproduction of even the smallest details. The scene from the film Sicario 2 also performs well, where the bright lights of the helicopter were perfectly separated from the dark background. However, in the same scene, the phenomenon of desaturation, or loss of color saturation, is noticeable. Although this is not directly related to the assessment of contrast and black, it is worth mentioning, especially if perfect color reproduction in every situation is crucial. Despite this minor blemish, the black generated by the Philips OLED909 remains incredibly deep and deserves the highest marks.

TCL A300, also known as NXTVision, uses a VA panel, so right from the start, decent contrast could be expected. In our test patterns, the television did indeed show typical results for this type of panel – in the best case, the contrast reached about 5000:1, which is not a bad result for this segment.

However, it should be noted that the model is not equipped with any local dimming technology, which unfortunately shows in practice. Black, although at times quite deep, often shifts to blue or gray – especially in darker scenes. In short: for a television without local dimming, it's not bad, but there’s no point in comparing it to models that already have that feature on board.

The Philips OLED909 impresses with the quality of its HDR effect, achieving up to 1500 nits of peak brightness in tested scenes. This is an excellent result, placing this television among the best OLED models on the market. The MLA matrix, also used in models like the Panasonic Z95A and LG G4, plays a key role here, allowing for exceptionally bright and detailed reproduction of dynamic scenes. However, it's worth noting that in the most demanding scene from the movie The Meg, the brightness drops to around 700 nits. This is a typical phenomenon in OLED technology, where intensely bright full-screen images cause a limitation of luminance. Nevertheless, the HDR effect still looks very good, and the television performs better than most competitors under similar conditions. The wide color gamut coverage also deserves praise. The OLED909 offers 95% coverage of DCI-P3, ensuring the television can display vivid and realistic colors.

When it comes to brightness, the TCL A300W is definitely the darkest TV among all frame-style models, such as Samsung The Frame or Hisense CanvasTV – and unfortunately, this is immediately noticeable. In our measurements, the peak luminance reached only about 400 nits, and on test film screens, this value dropped to 350 nits. This is definitely too little to feel the true "magic" of bright HDR effects. As a consolation – the TV is equipped with a PFS LED coating (which is something like QLED), which provides very good coverage of a wide color palette, both DCI-P3 and BT.2020. Additionally, there is full support for all popular HDR formats – HDR10, HDR10+, HLG, and Dolby Vision – which somewhat compensates for the shortcomings in brightness and helps improve the overall perception of materials in this quality.

Like other televisions, the Philips OLED909 has been tested for color reproduction in factory modes. The best mode turned out to be Filmmaker Mode, but despite its name, it is not free of flaws.

The biggest problem is the white balance. Both in HD and 4K HDR content, there is a noticeable dominance of green and red shades, which causes a distinct yellowing of the screen. This effect is particularly visible in test materials, for example in the scene with Tom Cruise in the foreground, where the difference compared to the calibrated image is very clear.

Regarding brightness characteristics, the gamma in HD materials was boosted too much - it was below the reference value of 2.4, which gave the image a "milky" filter and affected the overall clarity. In the case of 4K HDR content, we noticed the opposite phenomenon – there is a clear drop at the beginning of the EOTF curve, indicating problems with reproducing the smallest details in dark scenes. Although the Filmmaker mode offers acceptable quality, noticeable errors in white balance and brightness characteristics show that the television requires additional calibration to fully reveal its potential in color reproduction.

TCL A300 offers several picture modes, but without a doubt, the movie mode performs the best. Unfortunately, although it is the best choice among the available options, it is not free from errors. Both in HD and HDR content, the image has a noticeably too warm tint – leaning slightly towards pink, which is particularly noticeable in snowy scenes. Instead of pure white, we get a pinkish hue that spoils the natural perception of colors.

The brightness management doesn't perform well either. For older HD materials, the image often seems too dark – as confirmed by the inflated gamma value. Conversely, with HDR content, the effect is reversed – the image is overly brightened, which we observed in scenes from the movie Pan. This lack of consistency also affects color reproduction accuracy – a test with the ColorChecker showed that many samples deviate significantly from the reference values.

Fortunately, TCL allows manual adjustment of the settings, so we decided to check how the television would perform after our professional calibration. The effects of this correction are described below.

Philips OLED909 offers tools for image calibration, which significantly improves its quality. After calibrating the Filmmaker Mode, the television presents a much more natural color reproduction. The white balance after calibration looks very good. Although we noticed slight deviations in the blue hue in HD content, the errors fall within acceptable limits, and the image looks much better than in factory settings. The brightness characteristics, including gamma and EOTF, have also been distinctly improved. The television no longer has issues with excessive brightening or darkening of the image. Both dark and light details are now rendered correctly, making the image look very good in every scene. After calibration, the Filmmaker mode in the Philips OLED909 offers excellent image quality that will meet the expectations of even the more demanding users. The calibration fully utilizes the potential of this model.

After our professional calibration, the TCL A300 literally got a new lease on life. The image is no longer too warm, and the colors finally look the way they should – which was confirmed by the ColorChecker test, where the color samples finally started hitting their marks, at least to some reasonable degree. It was also possible to partially correct the brightness management – the image is now more balanced and less "wobbly" between different types of content. Of course, certain limitations cannot be overcome – a slightly noticeable blooming effect still occurs, but that's a characteristic of the technology, not something that can be eliminated even after professional settings.

Generally: after calibration, the A300 looks significantly better and gains a completely new quality.

The Philips OLED909 performs averagely in the category of fluid tonal transitions. The WOLED panel used in this model is not known for handling tonal transitions perfectly, and in the case of the OLED909, it appears to be slightly worse than competing models with similar panels. Subtle transitions and color connections are noticeable in bright and dark parts of the image, which may be particularly visible on more demanding scenes with subtle gradients. This effect can impact the perception of content, especially for users who pay attention to such details.

TCL A300 NXTVision is another frame-style television that really handles the smoothness of color transitions well. It's hard to find clear bands or sharp transitions between shades of the same color here – the overall look is natural and smooth.

However, it must be honestly admitted that among the three tested models (The Frame and S7NQ), TCL performs the weakest in this category. In darker and lighter scenes, delicate imperfections can be noticed. Nevertheless, looking at it as a whole, for a TV in this price range – it really presents itself solidly. It may not be the best among all, but it maintains a very good level.

Philips OLED909 offers a distortion reduction feature aimed at smoothing tonal transitions. Unfortunately, the effectiveness of this feature leaves much to be desired. Setting it to "Medium" yields some results, but it comes with the risk of blurring essential details in the image. For this reason, we do not recommend using this option unless you are focused on mitigating visible artifacts at the expense of detail.

When it comes to image scaling, the television presents a very pliable image, which may appeal to viewers who prefer a softer image. Those expecting sharper clarity will also find a solution, as image scaling can be adjusted according to individual preferences in the settings.

TCL A300 handles tonal transitions in high-quality films very well, but the question arises – how does it perform with weaker materials? The television is equipped with a tonal transition smoothing feature, but its effectiveness can be described in one word: "random." In one scene it may work and improve the gradation, and when turned off… the effect remains the same. There is a lack of consistency and predictability.

Image scaling is also not one of the A300's strong suits. In the test pattern, the main character actually looked better than on the raw signal, but with thin lines – like fonts or background details – there was noticeable jaggedness and aliasing. On the plus side, the television does not cut off the image and has no issues with overscan, but the overall quality of scaling is rather average.

The Philips OLED909 with a 144 Hz panel offers excellent image fluidity, which should satisfy both movie lovers and gamers. Additionally, the television is equipped with a smoothing feature called "Motion Style," which allows precise adjustment of image fluidity to personal preferences. In the settings, we find two sliders: "Fluidity," which regulates the fluidity of motion in movies, and "Motion Blur Reduction," which helps eliminate minor artifacts and distortions in dynamic scenes. This feature works well, making even fast movements on the screen clear and readable.

The TCL A300 is equipped with a 144 Hz panel, which should immediately satisfy practically everyone – both gamers and sports fans. The motion is smooth, and the picture is clear even in fast scenes. Additionally, the television offers a motion enhancement feature called "Motion," where we can find two sliders on a 10-point scale. These allow for adjusting the effect to personal preferences – from a classic, cinematic look with visible frames to a very smooth (though already unnatural) image reminiscent of a soap opera effect. Thanks to this, everyone can find a setting that suits them.

The Philips OLED909 is a television that meets practically all the requirements of gamers. Equipped with ALLM (Auto Low Latency Mode), VRR (Variable Refresh Rate), and support for Dolby Vision, it guarantees excellent gaming experiences. Additionally, the television offers very low input lag, ensuring that the response to player movements is instantaneous, which will be especially appreciated by fans of dynamic games.

The television easily supports any resolution at 120 Hz, and even higher refresh rates. The HGiG feature, responsible for the correct display of HDR content in games, works as it should, making the image in game mode balanced and tailored to the guidelines of console manufacturers.

The OLED909 also includes a Game Bar feature that allows for quick previewing and changing of game-related settings. Although the interface of this solution may seem less visually appealing than that of competitors, it serves its purpose well by offering all the most important options in one place.

TCL A300 is a television designed not only to transport us to a digital art museum but also to a full-fledged gaming world. It offers practically everything you would expect from gear for gamers: two HDMI 2.1 ports with full bandwidth, 144 Hz refresh rate, VRR support, and ALLM.

The correct implementation of the HGIG mode is also a plus – something that competing Hisense sometimes struggles with. The television easily handles lower resolutions (e.g., Full HD) while maintaining high refresh rates, which will be appreciated by owners of older consoles or PCs.

In addition, there’s an attractive and clear GameBar that facilitates quick access to settings for gamers. The A300 is truly well-prepared for gaming at the highest level – it's just a shame that issues with motion blur slightly tarnish its overall image as a gaming device.

Philips OLED909 achieves excellent results in the input lag category. Values of 13 ms at 60 Hz and 5 ms at 120 Hz are among the best results available on the market. Such low input lag ensures immediate response, which is crucial for gamers expecting maximum precision in dynamic games. The performance in Dolby Vision mode deserves special praise, where low input lag is also maintained. This allows gamers to enjoy not only smooth gameplay but also the full potential of HDR game visuals without any compromises. Philips OLED909 is, in this respect, one of the best choices for gaming enthusiasts.

In terms of input lag, the TCL A300 performs really well. Values below 10 ms at a 120 Hz refresh rate are something many gamers dream of – such low lag is practically imperceptible, both during everyday gaming and in more demanding esports titles. One could indeed point out the result of 23 ms in Dolby Vision mode at 60 frames, but it is still a low enough value that it's hard to have serious objections. In this category, the A300 truly excels.

Philips OLED909 is a good choice for gaming on a computer. The television supports G-SYNC, provides very low input lag, and offers a refresh rate of 144 Hz in PC mode, making it an ideal solution for gamers who value smooth and responsive gameplay. However, for everyday work with text or graphics, the situation is a bit worse. While the readability of fonts is at an acceptable level, up close, it can be noticed that they appear slightly blurry. This is due to the lack of full implementation of chroma 4:4:4, which is responsible for perfect sharpness and clarity of fonts.

OLED909 will perform excellently in gaming applications, but for those planning to use the television mainly for text work, it may be less suitable. In such cases, it is worth considering a device with full support for chroma 4:4:4.

If we plan to use the TCL A300 as a monitor for a computer, we may be pleasantly surprised. The television performs really well in this role. It is equipped with a 144 Hz panel, supports G-Sync, and, as we mentioned, offers very low input lag, so gaming on it with a connected PC is pure pleasure.

Working with text is also possible, although with some limitations. The TCL A300 has slight issues displaying dark fonts and thin lines – this stems from the structure of the subpixels, which can be somewhat bothersome in everyday use, even though it looks better in pictures than in reality.

The television supports chroma 4:4:4, but only up to 120 Hz. That's why we noted that this feature is available, but with a limitation – if we care about perfectly legible fonts, it's worth sticking to a refresh rate of 120 Hz. At 144 Hz, the sharpness of the text may suffer slightly.

Philips OLED909 offers one of the best viewing angles available on the market. OLEDs are renowned for their excellent picture quality from various angles, but the use of micro-lens technology further enhances this ability. As a result, the television maintains excellent colors, contrast, and brightness even when viewing the picture from a significant angle. In practice, the OLED909 performs so well that it can compete even with televisions equipped with QD-OLED technology, which also provides wide viewing angles. This makes the television ideal for large rooms and watching together from different positions, without fear of losing picture quality.

The viewing angles on the TCL A300 NXTVision are – let's be honest – average. The television is equipped with a VA panel, which inherently has quite limited angles, and unfortunately, you can clearly see that here. The film below speaks for itself – even a slight deviation from the axis results in a noticeable drop in contrast and color saturation. It’s a pity that this is another frame-style television that hasn’t done anything about it. After all, we don’t always have the option to sit perfectly straight in front – especially if the device is also meant to serve a decorative function in the living room.

Philips OLED909, despite the glossy surface of the panel, handles glare from direct light hitting the screen quite well. This is especially useful in brighter rooms where reflections can interfere with viewing. However, the use of micro-lens technology has its limitations – black levels during the day take on a slightly pinkish hue. A similar, albeit more pronounced phenomenon can be observed in QD-OLED panels.

When it comes to brightness, the OLED909 achieves an average brightness in SDR of 430 cd/m². This is enough to comfortably use the TV even in moderately challenging lighting conditions. Nevertheless, it is worth remembering that the brightness levels of OLEDs still fall behind TVs with mini-LED technology, which can be several times brighter.

The TCL A300 NXTVision is equipped with a matte panel very similar to the one found in one of its Chinese competitors – the Hisense S7NQ model. Such a surface does quite well in suppressing reflections, although it must be admitted that it performs worse than Samsung's The Frame, which offers a definitely higher level in this respect. As is often the case with matte displays, blacks during the day lose depth and appear more gray than black – and this is no different here. Unfortunately, the fact that the A300 is the darkest television among the tested trio does not help either. As a result, it has a real problem standing out in heavily sunlit rooms.

In the OLED909 model, Philips has abandoned its proprietary Titan OS system in favor of Google TV. This solution provides users with significantly greater possibilities, especially in terms of app availability. Google TV offers a vast library of programs to download, from popular streaming services to tools and games. The system also supports voice commands, making it easier to search for content and manage the device, enhancing the comfort of daily use.

In terms of usability features, the television also performs well. It includes support for AirPlay and Miracast technologies, which allow for easy streaming of audio and video from other devices. Additionally, the TV seamlessly supports external accessories, such as mice or keyboards, enabling it to act as a more versatile entertainment center. However, it is worth noting that the OLED909 does not include the PiP (picture-in-picture) feature or the ability to record programs from built-in tuners. A novelty in this model is the backlit remote, which looks attractive and operates in hybrid mode – it can function as a smart remote, and upon pressing the appropriate button, the numeric keypad is also illuminated. Unfortunately, its operation can be irritating, as it relies on standard infrared control, and the only function that supports RF (radio) technology is voice command functionality.

The Philips OLED909 also stands out from other models with its four-sided Ambilight system. This allows the TV to create dynamic lighting around the screen that adapts to the displayed content. This solution not only enhances the feeling of immersion but also improves viewing comfort in darker rooms. Ambilight remains one of the most distinctive features of Philips televisions, which is hard to find with competitors.

TCL A300 is a television styled like a painting, which in everyday use can successfully imitate a work of art hanging on the wall. It is equipped with a special image display mode, additional frames in a light wood tone, and a flat wall mount that allows the TV to be hung like a real painting – flush against the wall.

A significant advantage of the picture mode is that it is completely free. We have access to dozens of artworks from which we can choose what should be displayed in standby mode – instead of a black screen, the image selected by us stays on the wall. The quality of the graphic reproduction is decent, but it must be admitted that it clearly falls short compared to that of Samsung's ART Store. Although access to the images there is paid, the quality of the scans is significantly better – you can see the texture of the paint, canvas, and details. In the TCL A300, it resembles high-quality photos more than realistic reproductions of artworks. Additionally, the implementation of the picture mode in the system leaves much to be desired. For example – if we set the brightness in picture mode to 10%, this same value automatically transfers to the regular viewing mode, where we could easily set the brightness to 50% or even 100%. It also works the other way around – when we set the brightness to 100% in regular mode, after switching to gallery mode, the images are displayed with that same maximum brightness, shining too intensely and losing the entire effect of "a picture on the wall." These are minor but annoying errors that can ruin the impression of what was supposed to be visually subtle and elegant.

Moving on to more classic features – the A300 runs on the Google TV system, which currently offers by far the largest selection of applications (full list available below). The well-functioning voice assistant with support for the Polish language is also a significant plus. As is standard – as in most TCL televisions – there is a lack of USB recording functionality or picture-in-picture (PiP) mode.

The Philips OLED909 has a built-in multimedia player that easily handles most popular video, audio, and subtitle file formats. However, it is worth noting that the pre-installed player does not support Polish characters in subtitles, which can be inconvenient when watching content from USB. Fortunately, thanks to the Google TV system, this flaw can be easily circumvented. You just need to download an alternative player from a wide range of available applications that will provide full support for Polish characters and additional features, such as more advanced subtitle settings or support for less common formats. This means that even minor shortcomings of the factory software do not pose a significant problem for users.

The built-in player in the TCL A300 works as it should – most popular video and photo files play without any issues. Although it lacks support for the HEIC format from Apple (which is quite common in many TVs), most users still rely on the AirPlay feature, so it shouldn't pose a major problem. If someone is not satisfied with the default player, the Google TV system offers considerable options – it's easy to install an alternative app that better matches our preferences. Nonetheless, it must be admitted that the factory solution is completely sufficient for everyday use.

The Philips OLED909 stands out with its built-in soundbar featuring a navy blue fabric finish, branded with the renowned Bowers & Wilkins. At the bottom of the screen, we find a solid speaker system, additionally supported by a built-in subwoofer at the back of the casing. The sound quality is truly impressive for the class of this device. The soundbar delivers clear and detailed sound, effectively handling both dialogues and sound effects in movies and games.

When it comes to sound, the TCL A300W – like its competitors – sounds quite... flat, after all, we are talking about a super slim TV. For everyday watching of news or series, this level is completely sufficient, but during movie screenings, it may clearly lack depth and space. On the plus side, it’s worth noting that the TV supports both Dolby Atmos and the increasingly rare DTS:X – which provides more options when connecting an external audio system. It’s also worth mentioning that the A300 PRO model is equipped with a dedicated, flat soundbar. And it's no ordinary one – it sounds better than most of the TVs we tested.

Philips OLED909 vs TCL A300W NXTVision

Advantages

Disadvantages

Our verdict

TV appearance

Where to buy

Contrast and black detail

HDR effect quality

Factory color reproduction

Color reproduction after calibration

Smoothness of tonal transitions

Image scaling and smoothness of tonal transitions

Blur and motion smoothness

Console compatibility and gaming features

Input lag

Compatibility with PC

Viewing angles

TV efficiency during daytime

Details about the matrix

TV features

Playing files from USB

Apps

Sound