Philips OLED820 vs SHARP JP7765E

When it comes to HDR quality, the Philips OLED820 uses the same class of WOLED panel that we find in its biggest competitors – LG C5 or Samsung S90F. This means we can count on truly solid performance. This year, mid-range OLED panels are capable of exceeding the threshold of a thousand nits, and the model tested reaches around 1300 nits in some films. This is an outstanding result that allows for an extremely precise depiction of the director's vision, as contemporary productions are mastered in such brightness ranges. Of course, there are situations where even the OLED820 has to compromise. Full-screen scenes flooded with white, like those in the movie The Meg, can drop brightness to 400–500 nits, which clearly weakens the effect. This is a characteristic of OLED technology that has not yet been fully eliminated. Despite this limitation, it is hard not to appreciate the HDR in this model – high luminance and wide coverage of the DCI-P3 color gamut at 99% make the picture simply look great.

So how does the brightness of the Sharp JP7 perform in the most demanding titles? Honestly: at first, we were quite surprised. The television is capable of achieving over 1000 nits of brightness, which is an outstanding and rarely seen result for a device costing just under 2000 zł (for 55 inches). Watching bright, full-screen scenes, one can get the impression that we are dealing with truly good equipment. However, unfortunately, we must return to the problem we mentioned earlier regarding local dimming management. When small, bright elements appear on a dark background on the screen (like in the test scenes from Life of Pi or Sicario 2), it is noticeable how poorly the JP7 handles the zones. The television dims them almost to the maximum, stifling the whole HDR effect, which at such moments resembles a flat SDR image (less than 200 nits). This instability makes the image on the JP7 unfortunately lose its appeal in demanding, contrast-heavy films.

As a consolation, it is worth noting that the panel has the potential for good color display. A PFS (phosphor) filter has been implemented here, allowing the coverage of the DCI-P3 palette to reach a solid 94%. The manufacturer calls its product a “QLED,” even though it is mainly based technologically on the aforementioned PFS filter. Considering the recent market battles among manufacturers about what can and cannot be called QLED, we leave the issue of the correctness of this naming to your judgment. However, it remains a fact that the potential for reproducing saturated colors in this panel is simply good.

The color reproduction in the factory settings really surprised us, and positively so. The Philips OLED820, switched to Filmmaker mode, immediately showed that it was quite well tuned in terms of color. The white balance was relatively accurate, though with a slight lack in the blue hue, which sometimes gave the image a slightly yellowish tint. However, this is not a flaw that particularly interferes with everyday viewing. A larger problem arose with the brightness characteristic. The gamma chart clearly deviated from the ideal, with the line being below the expected values, causing the image to be overly brightened, and the colors looked as if they were covered with a light milky filter. This effect was also noticeable in tests using the Colour Checker pattern, where more pronounced errors appeared.

When it comes to out-of-the-box colors, the Sharp JP7 was tested in Film mode, which traditionally offers the most consistent image compared to the yellowed “Eco” mode or the glaring blue of the “Dynamic” mode. Although this is the best choice among the available settings, the results are still far from ideal. The white balance clearly lacked red and blue components, causing many scenes to take on an unnatural, greenish tint. Another issue was the gamma – during fullscreen scenes, the television provides too much brightness, completely stripping away its cinematic character. All of this translated into color reproduction errors, particularly with shades of gray, which exceeded Delta E 10. Just to remind: errors above 2-3 are already noticeable to the human eye, so here we are dealing with a significant distortion of reality.

In HDR mode, the situation is reversed but not any better. Here, the blue color dominates the white balance, giving the image an unnatural, almost “store-like” sharpness reminiscent of aggressive demo modes. Furthermore, the measurements of the EOTF curve emphasize the store-like nature of the image. The graph clearly shows that the television generates an image significantly brighter than the standards predict, resulting in an artificially boosted and unrealistic final effect. The Sharp JP7 is evidently trying to appear stronger than it actually is, but it does so at the expense of fidelity to the content.

After calibration, both the Filmmaker mode and the game mode gained quite a lot. A slight adjustment of the white balance and an improvement in brightness characteristics resulted in excellent outcomes for SDR content – the image looked almost perfect, natural and very close to the reference. In the case of HDR materials, the situation was similar; the colors looked stunning and it was hard to find anything to criticize. However, we noticed a certain feature that we had already pointed out when comparing scenes from the movie Billy Lynn. An analysis of the EOTF curve revealed that the television has a slight tendency to dim details in the blacks, which means that the darkest sections are not always displayed exactly as the director intended. Nevertheless, the effect after calibration is remarkable, and the OLED820 stands out as one of the more interesting screens in its class. It just needs a little bit of fine-tuning, and there's really nothing to be afraid of.

We subjected the JP7 to our standard calibration procedure and truly... the television gained a new life thanks to it, especially in SDR content (YouTube, classic television, series, or older movies). Because we managed to accurately set the white balance and stabilize the gamma, color errors dropped to a value of below 3. This is a level at which the human eye has trouble detecting discrepancies. In this scenario, the Sharp JP7 delivers an image with really great color accuracy, which is a significant advantage in this price range. However, the content in HDR turned out to be much more problematic. Here, despite our efforts and adjustments to the settings, the television simply did not want to cooperate. In the JP7 menu, we cannot find any option that would allow for real control over brightness management (EOTF). Although a significant portion of color errors was reduced, the image still remained unnaturally oversaturated. It's a pity because the potential of the mini-LED backlit panel is large, but the software presents a clear barrier.

The conclusion is simple: when watching less demanding content (SDR) on the JP7, you can expect an image that is more than satisfactory, but in HDR, you have to come to terms with a certain degree of "artificiality" that cannot be overcome even with professional equipment.

Fortunately, the earlier effects of the aforementioned posterization can be quite effectively mitigated. The "distortion reduction" feature set to medium handles unwanted color banding, improving the smoothness of tonal transitions. It does happen, however, that it works a bit too aggressively and smooths out some details – such as minor skin imperfections of the actors – but despite this, it can be considered worth using without major compromises. The upscaling in the OLED820 also performs well. The test image with the model is exceptionally soft, sometimes even too much so, although this can be alleviated by slightly increasing the sharpness in the picture menu – it’s a matter of personal preference. The lack of overscan issues with very low-resolution content is also commendable, meaning we don't have to worry that the image will be unnecessarily cropped.

When it comes to lower quality materials and how the Sharp JP7 handles them, the situation is ambiguous. Let's start with the upscaling – here we have no major objections. The process of scaling the image to a higher resolution is correct; the image remains readable and clear, without the overscan effect or cropped edges. Of course, this is not at the level of top models and at times one can notice slight jaggedness on the contours, but in this price range, the effect is fully acceptable.

However, the digital image processing itself is significantly worse, as aside from the scaling, it virtually does not exist. In the JP7 menu, we won't find any option that would effectively smooth out unwanted tonal transitions or reduce noise in the image. As a result, the signal reaches the matrix in a very raw form, which, with heavily compressed materials (e.g., from YouTube), leads to visible posterization. Either this is a flaw in the software or a very strange design decision, as in earlier Sharp models, this feature was available and, more importantly, worked with noticeable effect. Here we are left at the mercy of what the source provides, without any digital support from the image processor.

Motion fluidity is an area where OLEDs always shine, and the Philips OLED820 confirms this rule. The panel itself offers a refresh rate of 144 Hz, which will mainly benefit PC gamers, but even with standard television sources or consoles, where 120 Hz is used, the motion is fast, sharp, and simultaneously smooth, without traces of ghosting. This is thanks to the outstanding response time between pixels, which ensures the image retains clarity in every dynamic scene. The manufacturer has also added its own smoothing feature called "Motion Style." In the menu, we find two sliders – the first, responsible for fluidity, allows us to adjust the amount of artificially added frames in movies. This way, we can choose a raw, cinematic character with a clearly visible film frame or a more theatrical image with smooth motion. The second slider is for reducing blurring, especially useful in sports broadcasts. Here, we definitely recommend setting it to the maximum value, as the effect is truly excellent.

The motion fluidity on the Sharp JP7 is very mediocre, and the reason is simple: the television uses a 60Hz panel. This immediately makes it difficult to recommend for watching sports or serious gaming, where higher refresh rates are already the standard. The only real plus is the presence of a motion smoother, which we can control in movies using a slider called De-judder. Lower settings produce a more raw, "cinematic" (frame-based) image, while higher settings add artificial fluidity. We suggest setting it somewhere in the middle of the scale, that is, in the 3-5 range – this is the best compromise to avoid the soap opera effect while getting rid of the tiring image stutter. Interestingly, in the menu, we also find a slider for "motion blur reduction," which usually suggests the presence of a 120Hz panel. However, in the case of the JP7, it does not contribute anything to the image and serves more as a placeholder – it is meant to look good in the settings, but technically it should not function on this panel.

Philips OLED820 is one of the most complete televisions for gamers. It practically has everything you could expect: two HDMI 2.1 ports with full bandwidth of 48 Gbps (too bad there aren't four), variable refresh rate VRR, automatic game mode ALLM, support for Dolby Vision in games, and a good implementation of the HGiG mode. The television also handles lower resolutions at 120 Hz without any issues, so you can count on great flexibility when choosing different picture modes on the console. Philips also adds Game Bar – a panel that allows you to change picture modes, add a crosshair, or view parameters. Although it looks quite clunky and is less polished than that of the competition, it serves its purpose. In practice, therefore, the OLED820, besides having a full set of four HDMI 2.1 ports, offers almost everything a gamer might need.

As we mentioned earlier, the 60Hz panel is not a feature that will attract gamers to the Sharp JP7. Perhaps for the casual gamer, whose console generates most titles at 60 frames per second, there might be something interesting? When it comes to specific additions, we find:

• ALLM Mode: Automatically switches the TV to low latency game mode (input lag).

• Game Menu: Which is hard to call a full-fledged “Game Bar,” as its functionality is minimal. Besides enabling ALLM, there is only a smoothness enhancer dedicated to games, which we recommend against because it introduces very noticeable artifacts and spoils the responsiveness.

• Dolby Vision Gaming: For Microsoft's consoles.

Unfortunately, the list of shortcomings is much longer and more painful than the positives. The biggest disappointment is the lack of support for 120Hz, even when lowering the resolution to Full HD. The presence of 120Hz would allow for performance modes to be activated in many games on PS5 or Xbox Series X. Another absence is VRR, which means that during frame drops, we are susceptible to image tearing. The lack of proper implementation of the HGiG standard is also very problematic. This results in the fact that during HDR calibration in the console menu, it is very easy to “overshoot” the brightness settings. As a result, instead of clear details in highlights, we end up with an unnaturally over-brightened image with cut-off details. The Sharp JP7 is a proposal only for very casual gamers.