Philips OLED770 vs TCL A400 PRO

The Philips OLED770 does not attempt to compete with the brightest OLEDs on the market, and it would actually be hard to expect that, as it is the lowest model in Philips's series for 2025. In our measurements, it achieved a maximum brightness of about 700 nits, which allows for enjoyment of HDR effects in scenes where light appears point-wise – for example, in the flash of headlights or a starry sky. In such moments, the picture can truly impress. However, it is different when there are more bright elements on the screen. The television, like many cheaper OLEDs, limits brightness in those cases, and the entire picture noticeably dims. This was best seen in a scene from the movie The Meg, where the sun rises behind an oil rig – at that point, the brightness dropped to about 250 nits, nearly three times less. The HDR effect remains visually pleasing, but it is worth being aware that this model performs best in scenes with less intense light. Fortunately, the OLED770 has an ace up its sleeve – the coverage of the DCI-P3 color palette is as high as 99%, so colors in movies and games are saturated and very close to what the creator intended to convey.

The TCL A400 Pro is a moderately bright TV. Its peak brightness reaches about 600 nits. That level already allows for a real HDR effect and in many movies it does produce a noticeably more attractive picture than SDR. However, it is not a level that overwhelms by brightness alone. The A400 Pro is not one of those TVs that "attack" the viewer with a powerful flash in every dramatic scene. The biggest limitation is visible with small bright elements on a dark background. Due to rather aggressive control of the dimming zones, the TV can significantly reduce their brightness — in extreme cases down to around 100 nits. That means small lights, sparks, stars, or single highlights can be much less visible than they should be. That said, this is not done without reason. The A400 Pro does this to keep blacks as deep as possible and to limit haloing around bright objects. It's a deliberate compromise: the TV more often chooses deeper blacks over maximally bright, point-like highlights. On one hand this is understandable, especially with a limited number of dimming zones, but on the other hand you should be aware that the HDR effect will not always be as strong as the peak brightness alone would suggest.

On the plus side, the colors are worth noting. The PFS LED filter used here, marketed by the manufacturer as QLED, produces suitably saturated colors. Our measurements showed about 94% coverage of the DCI-P3 gamut and about 74% of BT.2020, which is a solid result for this class.

The first measurements already show that the factory settings of the Philips OLED770 have a lot to improve even in Filmmaker mode. The white balance chart clearly shows a lack of blue, which gives the image a slightly yellowish tint. In practice, the white is not snow-white, but leans towards warmer hues – which some may even like, but from the accuracy perspective, this is a deviation from the norm. The gamma, on the other hand, tends to be on the darker side – the average value is about 2.6 instead of the reference 2.4. In the mid-tones, the image appears muted and more saturated, which may look too "filmic," but takes away some naturalness. However, the biggest issues can be seen in color reproduction. The average error is relatively high, and some colors – especially shades of gray – clearly deviate from what should be seen. In everyday viewing, this means that sometimes colors may look less natural than we would wish.

As standard, we carried out color measurements in the best-calibrated mode, Filmmaker Mode, the one that is supposed to be closest to the creators’ intent. The A400 Pro, of course, also offers other picture modes, but in practice they suffer from much larger color errors and alter the image character more strongly. We won’t go into those modes in detail in this part of the test. So how does the factory color reproduction perform? In short: really very well. In fact, looking at our measurement results, it’s excellent. Both the white balance and the luminance response were set surprisingly precisely. The errors were so small that during testing we genuinely rubbed our eyes in disbelief. Such good out-of-the-box settings don’t happen often, even in TVs operating in Filmmaker Mode. All the more reason to praise TCL, because the A400 Pro right out of the box can produce an image very close to how the source material should look. The results were so good that you could easily think someone had already paid extra attention to that unit and tried to calibrate it.

Our nitpicking really comes down to just one thing. In SDR content the image was slightly brighter than the reference for a dark room, because the factory gamma was set closer to 2.3 than to 2.4. It’s not a big error and most viewers probably won’t even notice it.

However, it should be noted that we’re talking about our specific review sample. With factory colors there can always be some variation between units, production batches, or screen sizes. So we don’t assume that every A400 Pro will look identical straight out of the box.

Philips OLED770 has shown signs from the beginning that it houses significant potential, but it was difficult to fully see this in the factory settings. The image was sometimes too warm, and some colors seemed to have lost their naturalness along the way. However, calibration revealed that it is a television very receptive to adjustments – it reacted to every correction and almost immediately unveiled another layer of its capabilities. The white balance was successfully set both in SDR and HDR, eliminating the yellowish glow and presenting a neutral, clear white. Gamma stabilized closer to perfection, allowing midtones to regain their naturalness, and shadows no longer appeared artificially darkened, possibly even with a slight brightening effect. The effect was obvious... Movies are watched with greater ease; the image has cinematic depth, but without the feeling that something is exaggeratedly darkened. However, the most interesting part was the work on colors. Out of the box, the errors were not dramatic but slightly noticeable – skin tones were sometimes too warm, and gray didn’t always have the shade we expected. After calibration, the error values dropped to around 2, and in many cases even below 1. This is a level significantly lower than the threshold of perception for the human eye. In other words, after correction, the colors finally “clicked” into place. Looking at the screen, we had the impression that the television had begun to speak with a full voice. Like an instrument that has finally been well-tuned.

Despite its excellent factory tuning, we couldn't resist checking how the TCL A400 Pro would respond to a professional calibration. Since the starting point was so good, we were even more curious whether we could squeeze even more out of this TV. And here we have to boast: we managed to bring our unit to absurdly low color errors. Results below 1 are something you don't see every day, even on very good TVs. Such results are more often associated with professional reference monitors than with a lifestyle TV for the living room. In terms of white balance and color reproduction, the A400 Pro after calibration simply performed outstandingly. The only thing we can pick at after a deeper analysis concerns the brightness behavior. The TV can manipulate luminance levels depending on the content being displayed, and quite often the image is a bit darker than it should be according to the standard. This most likely stems from the way the Mini-LED backlight and local dimming algorithms work in this model. However, that doesn't spoil the overall impression, because in terms of color precision alone the A400 Pro after calibration reached a level we really didn't expect.

The problem of the previously mentioned color connections can largely be mitigated by the "distortion reduction" feature, which is an algorithm for smoothing tonal transitions in Philips TVs. It works best at a low setting—effectively eliminating unwanted color bands while not introducing strange artifacts or losing image detail. It's one of those features that is truly worth keeping switched on.

The issue with upscaling is somewhat less favorable. The image from a lower resolution can be too soft, while at the same time, distinctive "jaggies" appear in certain areas. The impression is that the algorithm is trying to reconcile two contradictory directions—smoothing and sharpening—and ultimately hasn't found the golden mean. As a consolation, it's worth noting that the television has no issues with overscan, meaning it doesn't cut off the edges of the image, which sometimes happens with other competing models.

Digital video processing is unfortunately one of the weaker points of the TCL A400 Pro. That doesn't mean the TV performs badly, but it's hard to call it anything clearly above standard. The upscaling itself is adequate: edges are smoothed fairly well, the image doesn't look overly sharp or pixelated, and lower-quality content can be watched without major discomfort. At the same time the overall look is slightly soft and it lacks the precision that the best image processors in more expensive TVs can deliver.

Much worse, however, is its handling of tonal transitions caused by heavy compression. TCL equipped the A400 Pro with a "Gradual Smoothing" feature that in theory should reduce visible color banding and artifacts in lower-quality content. In practice its effectiveness is very limited. It does not improve tonal transitions in any noticeable way, and at higher settings it can also smooth out image details, giving the picture an artificial, slightly blurred character. For that reason we think it's best to leave this feature off. The A400 Pro handles basic image scaling decently, but if you often watch heavily compressed content with visible posterization, this model won't be one of the best choices.

The issue of the panel in the Philips OLED770 is not entirely straightforward. The manufacturer claims a 120 Hz panel, but our measurements showed that the screen can accept a 4K signal even at 144 Hz. This sounds like great news – because who wouldn't want an extra mode for PC gaming at this price? However, the reality turned out to be more complex. With 120 Hz materials, the television behaves like most OLEDs – the picture is absolutely clear, with no trace of ghosting or blurring, making it ideal for both fast-paced games and sports broadcasts. The problem arises only at 144 Hz. Unlike models with official support for that frequency, here we observe the phenomenon of so-called frame skipping. This means that the television is unable to display all frames – some of them are skipped, causing the motion to lose fluidity, and double outlines appear on the screen. The effect resembles the operation of the BFI function, which Philips does not offer in this model anyway.

The TCL A400 Pro is equipped with a 144 Hz panel, but in practice we're most interested in how it performs at 120 Hz. That's the refresh rate used by most consoles today, as well as many sports broadcasts and high-frame-rate content. In this range the TV performs quite well. Motion clarity is really good, especially after properly configuring the motion smoothing. The "Motion Clarity" feature improves smoothness. Its settings include two sliders that let you tailor the motion smoothing to your preferences — separately for lower- and higher-frame-rate material. That way you can achieve either a more cinematic look or a noticeably smoother picture. If you don't want to tweak settings manually, you can use presets such as low, medium, high, cinema, or nature.

If someone is looking for a gaming TV, the Philips OLED770 is a candidate that's hard to ignore. The mere fact that we have an OLED here provides a great starting point – perfect blacks and infinite contrast make evening sessions in atmospheric games look like they’ve been pulled straight from the cinema. On top of that, there’s the Ambilight system, which features LEDs on the back of the TV that extend the image onto the wall behind the screen. The effect is such that even regular gameplay in FIFA can look like a small spectacle, and in horror games, the atmosphere becomes really intense. On the technical side, it’s pretty good as well. The Philips OLED770 supports Variable Refresh Rate (VRR) up to 120 Hz, has an automatic low latency mode for gamers (ALLM), and if someone is using an Xbox Series X, they can also count on Dolby Vision support in games. You just need to know that in this mode, input lag is slightly higher than standard, although still at an acceptable level. As a bonus, we get the “Game Bar” panel, which is a special tool strip for gamers. It's not the most conveniently designed solution, but it allows you to check key parameters without leaving the game. In total, this presents a picture of a TV that on one hand has all the most important gaming features, and on the other can add something unique – Ambilight. And it’s this mix of technology and visual effect that makes the OLED770 one of the better screens for gaming in a home environment.

When it comes to features for gamers, the TCL A400 Pro performs excellently. The TV has practically everything you can expect from a gaming TV today: 4K support at high refresh rates, VRR, ALLM, correct implementation of HDR formats in games, including Dolby Vision, and HGiG. Because of that it works well with both next-gen consoles and PCs. Another plus is the inclusion of a Game Bar, a special panel with the most important settings for gamers. From it you can quickly check basic signal information, refresh rate, and active features, and also adjust the look and behavior of some settings to your own preferences. This is a solution that may not change picture quality by itself, but it greatly improves the convenience of using the TV while gaming.

The only thing to complain about is the number of full HDMI 2.1 ports. The A400 Pro has only two such ports out of four, and one of them also functions as eARC. In practice this means that if someone wants to connect two next-gen consoles and a soundbar, they may hit some limitations. In that scenario you'll have to either swap devices or use extra equipment, for example an AV receiver or a soundbar with HDMI inputs. Despite this, it's hard not to rate the A400 Pro very highly as a gaming TV. The gaming feature set here is really powerful.