Philips OLED769 vs LG OLED G5

The Philips OLED769 performs admirably in film scenes featuring small bright elements. With peak brightness reaching around 800 nits, the TV handles light sources like street lamps or stars with remarkable vividness and detail. However, its limitations become evident during scenes with full-screen brightness, such as sun glare, where brightness drops to approximately 250 nits. This is a common challenge for more affordable OLED models, which often struggle to sustain high brightness across the entire display.

LG G5 with the new Tandem OLED panel brings the biggest change specifically in terms of the brightness of the television. And it’s quite impressive. This is truly an astronomically bright OLED. In every tested scene – whether it’s point lights or full-screen whites from the movie The Meg – the brightness on the G5 exceeded 2000 nits. Just a year ago, such values on an OLED were simply unimaginable. And here we are – the G5 comes close, and at times even surpasses the best Mini-LEDs on the market. A new feature of the Tandem OLED panel is the expanded color gamut coverage – and here the LG G5 performs almost perfectly. DCI-P3 achieves a full 100%, while BT.2020 maintains around 83%. These are some of the highest values currently available on the market – it’s hard to find any other television that comes close to such results, unless we are talking about the best displays with QD-OLED panels. The G5 has nearly reference-quality HDR – both in terms of brightness and color saturation. This is an OLED that can truly shine – and not just figuratively.

The "Film" mode on the Philips OLED769 proved to be the most faithful factory setting for preserving the source material, and it was the basis for our tests. However, like other factory presets, it has a few flaws. Let’s break down the key issues observed in SDR and HDR content.

In both formats, the white balance exhibited a noticeable dominance of green and red tones. This led to a yellowish tint across the image, resulting in yellowed whites and slightly unnatural skin tones. This was particularly evident in the "ColourChecker" palette, where colour samples leaned toward warmer shades.

In terms of contrast and brightness, two critical graphs tell the story: the Gamma curve for HD content and the EOTF curve for 4K HDR content. For SDR, the gamma value dips below the ideal 2.4 level, causing lighter parts of the image to appear overly bright. This overexposure reduces detail and depth in bright areas. In contrast, the EOTF curve for HDR content performed admirably, accurately maintaining details in both bright and dark regions. This ensures realistic, dynamic scene reproduction that enhances the overall viewing experience.

Our test unit LG G5 struggled with some issues in the factory Filmmaker mode. And while the image might have seemed fine to most people, we knew that this TV was capable of much more. This mode had a clear excess blue tint in the white balance, resulting in a strong cooling of the image – particularly in HDR modes, where there was also a lack of red. The picture seemed cold, and its sharpness was artificially boosted and unnatural. Another significant issue was the brightness characteristic. In SDR content, the situation wasn't the worst, aside from a slight dimming of the entire image. However, it performed much worse in HDR materials – due to improper brightness management, the smallest details could completely disappear from the image, and larger, bright elements appeared overexposed and lacking gradation. Luckily, the G5 supports calibration using 3D LUT (a tool for professionals to calibrate colors), so we decided to take advantage of its professional background and see what it was really capable of. Because while it wasn't terrible even before calibration, the potential of this TV definitely deserved more.

After professional calibration, the Philips OLED769 truly excels in colour accuracy. Any yellow tint previously seen in HD and 4K content is now eliminated. The Colour Checker test shows minimal deltaE errors, occasionally exceeding a value of 2, which indicates a nearly perfect representation of the director's intent.

When it comes to contrast, the results are equally impressive. For 4K materials, there was little room for improvement initially, but the gamma curve has been significantly refined. This leads to a more accurate rendering of dark and bright areas, resulting in a dynamic and realistic viewing experience.

Thanks to the calibration, the full potential of the television has been unlocked. The Philips OLED769 now delivers vibrant, natural, and high-quality images, making it an excellent choice for movie lovers and multimedia users.

After completing the calibration process using professional tools, we can confidently state that the LG G5 offers nearly reference-quality image. Most of the errors related to white balance and the ColorChecker test are below the value of 2, which is a phenomenal result, practically imperceptible to the human eye. And while one could still criticize that in HDR films the television tends to slightly dim the smallest elements of the image, in practice, this does not negatively affect the overall impression. Hats off to LG, because once again they provide the user with enormous possibilities for adjusting their display – and this, combined with very good parameters of the panel itself, results in an image that is truly hard to surpass.

When it comes to lower-quality materials, the distortion reduction in the Philips OLED769 does well in smoothing tonal transitions, especially at the minimum setting. It's worth noting that film grain is not blurred, which is a positive surprise, as such negative phenomena often occur with other manufacturers. Overall, this is quite a decent solution. However, it should be pointed out that this setting does not work in HDR mode, where gradation issues are much more pronounced. In HDR mode, the TV struggles with smoothing tonal transitions and may exhibit more noticeable distortions and noise, reducing image quality in dynamic scenes.

As for digital processing, the Philips OLED769 performs well. The model in the photo is not overly jagged, and the branches in the background lack characteristic jagged edges. The TV achieves this effect thanks to the absence of artificial sharpness, which may be an advantage for some users. However, others may find this less attractive as they prefer a more pronounced, sharper image instead of a subtle effect. This effect can be mitigated using a higher setting for the "Sharpness" parameter.

Upscaling and digital image processing in the LG G5 perform very well. The television handles lower quality content exceptionally, especially when the "Smooth Gradation" feature is set to a low level. In this mode, it effectively removes unwanted artifacts and issues with visible tonal transitions. It may also slightly smooth out some desired details, such as the subtle texture of clothing or skin, but importantly – it does not remove film grain, so it’s hard to say there’s a serious compromise here. It’s one of those options that’s definitely worth enabling.

The G5 also does well with upscaling, which is improving the quality of older materials. The test image with the model looked really solid – slight edging was visible, but that’s an effect that can’t be completely avoided. Additionally, there were no issues with overscan, which – contrary to appearances – is not obvious, even in 2025.

The Philips OLED769 features a multi-stage motion smoother called "Motion Style," which will satisfy users who value the ability to customize motion fluidity in movies. Thanks to this function, the image can be set to be more frame-like or fluid, resembling a theatrical effect. This is a great solution for those who want to match the displayed content to their visual preferences. Gamers will also be pleased, as the TV, like most OLEDs, is equipped with a 120Hz panel. This provides extraordinary fluidity and image dynamics. Unfortunately, the Philips OLED769 lacks BFI (Black Frame Insertion) functionality, which could further improve motion fluidity and sharpness. Despite this limitation, it offers excellent visual experiences for cinema and gaming enthusiasts, one of its main strengths.

The motion fluidity on the LG G5 is simply phenomenal. The TV is equipped with a 165 Hz refresh rate panel, and this combined with the instantaneous response time of the OLED matrix delivers incredible results. The picture doesn’t stutter or smear like on classic LCD TVs. Like most LG models, the G5 features a motion smoother, which can be useful when watching movies – of course, we're talking about the TruMotion mode. With the “De-Blur” and “De-Judder” sliders, we can adjust the smoothness of older material according to our preferences, whether we want to preserve the characteristic film stutter or move towards a more fluid, television-like effect.

The Philips OLED769 was created with gamers in mind, offering full compatibility with consoles and the highest-quality gameplay. The television received the maximum rating in this category, providing everything one could desire. With HDMI 2.1 ports fully supporting ALLM (Auto Low Latency Mode) and VRR (Variable Refresh Rate), the television ensures smooth and hassle-free gaming. ALLM automatically switches the TV to low latency mode, and VRR eliminates stuttering and screen tearing, resulting in fluidity and stability in gameplay. The Dolby Vision feature for gamers is another advantage, though it only works at 60 Hz. Most casual gamers are unlikely to feel the lack of a higher frequency, but more demanding users may have some reservations. This allows for enjoying a dynamic range of tones and realistic images, enhancing the gaming experience. PC gamers will also not be disappointed, as the Philips OLED769 offers full compatibility with Nvidia graphics cards, thanks to support for G-Sync. This technology synchronizes the TV's refresh rate with the graphics card, eliminating tearing and stuttering, translating to excellent image smoothness.

The Philips OLED769 is a television that perfectly meets the needs of gamers, offering a wide range of advanced features and technologies that significantly improve game quality and user comfort.

Features for gamers? Perfect. That should be enough for you to know what level we are dealing with here. G5 is a television designed with gamers in mind, so we find literally everything one can expect from a gaming screen. There is Game Bar, support for high resolutions with high refresh rates – that is, 4K at 120 Hz, and even more, because the panel has a refresh rate of 165 Hz (which PC gamers will benefit from). The television supports variable refresh rates (VRR), automatic low latency mode (ALLM), and correctly supports HDR in games thanks to HGiG. All of this adds up to one of the best sets of gaming features available on the market. Well done, LG.