Panasonic W95B vs Haier K85F

Direct comparison

K85F / K85FUX

Available screen sizes: 55”65”75”85”

Available screen sizes: 55”65”75”

Panel type: LCD VA

Resolution: 3840x2160

System: Amazon FireTV

Model year: 2025

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Panel type: LCD VA

Resolution: 3840x2160

System: Google TV

Model year: 2025

Complete the survey to find out the result

Overall rating

7.5

5.4

  • Movies and series in UHD quality

    7.3

    5.2

  • Classic TV, YouTube

    7.4

    5.2

  • Sports broadcasts (TV and apps)

    7.2

    4.6

  • Gaming on console

    8.6

    6.4

  • TV as a computer monitor

    8.4

    6.0

  • Watching in bright light

    7.2

    4.1

  • Utility functions

    6.8

    5.5

  • Apps

    7.2

    9.6

  • Sound quality

    7.9

    4.8

Advantages

  • Excellent black and contrast thanks to 504 zones of local dimming and a VA panel

  • Very high HDR brightness (up to 1400 nits)

  • Good motion smoothness. 144 Hz panel – perfect for gaming and dynamic content

  • Support for Dolby Vision, HDR10+

  • Many features for gamers including: HGiG, ALLM, FreeSync, and G-Sync

  • Low input lag

  • Well-functioning upscaling and subtle digital image processing

  • High brightness during the day and effective glare suppression

  • Pleasant sound with Dolby Atmos support

  • Ability to record to USB, Bluetooth, and jack connection

  • Low input lag, great for gaming

  • Surprisingly good file player via USB

  • High contrast and decent blacks (VA panel)

  • Good text readability in PC monitor mode

  • Presence of gaming features: ALLM and VRR

  • Access to many applications thanks to GoogleTV

Disadvantages

No like
  • The Fire TV system is poorly developed in Europe – many applications are missing

  • Clunky interface operation and software bugs, e.g., missing subtitles when playing movies from USB

  • Local dimming does not work in VRR mode

  • Narrow viewing angles – typical for VA panels

  • Only two HDMI 2.1 ports

  • Catastrophic picture quality in HDR mode

  • Poor quality of workmanship and fit of materials

  • Slow, glitchy, and poorly translated Google TV system

  • Very poor sound quality from built-in speakers

  • Problematic remote (and no batteries included)

  • Poor viewing angles

  • Low brightness and weak anti-reflective coating

  • Low color gamut coverage

Our verdict

Panasonic W95B is one of those televisions that not only impresses with its specifications on paper but also delights in practice. It features a great Mini LED screen, offering excellent blacks, very high brightness, and fluid motion, which combined with refined local dimming create an image close to perfection. Most content looks simply spectacular on it, and the game mode with low latency and support for key technologies makes it a good choice for gaming as well. However, it should be noted that the W95B is aimed at a somewhat specific group of customers—those who can accept weaker user features in exchange for good picture quality. The Fire TV system in this version is not well refined: some apps are missing, some features work clumsily, and the built-in file player doesn’t even support subtitles. Despite these shortcomings, the Panasonic W95B is a solid, well-crafted visual device that proves Mini LED can be a true alternative for those who, for some reason, do not want an OLED TV. It is one of the few televisions of this type that can be recommended with a clear conscience, provided that picture quality is the priority, rather than the system and applications.

The debut of the Haier brand in the European TV market with the K85F model gives the impression of being rushed, and after thorough testing, it feels almost unfinished. Analyzing this product, we come to a fundamental conclusion: its biggest problem is not the quality of the panel used. Given its price segment, this is simply average, with the typical advantages of VA technology in the form of high contrast and equally typical disadvantages such as poor viewing angles. What actually disqualifies this model as a home entertainment center is the glaring lack of engineering and, above all, software refinement. The list of shortcomings is long and starts from the first contact with the device. Careless assembly, which could have been avoided at the quality control stage, a poorly optimized and poorly translated Google TV system, and annoying issues with such basic functions as pairing the remote—these all contribute to the picture of a product that seems to have been released to market without due diligence. The catastrophic picture quality in HDR mode, resulting not only from low brightness but also from a complete lack of intelligent adaptation to the signal, only adds to this disappointing image. However, it turns out that this model has its second, surprising face. It is enough to look at it not through the prism of a home TV, but rather as a large and cheap display for special tasks. Then its shortcomings take a backseat, and unexpected advantages come to the forefront: an exceptionally well-functioning media player with USB, outstanding font readability from a PC, and access to a huge database of applications. In such a role—as a screen in a conference room, hotel lobby, or simple advertising player—the Haier K85F performs surprisingly well. For the typical user seeking a reliable and simply well-functioning TV for the living room in 2025, however, the Haier K85F is a proposition that is extremely difficult to recommend with a clear conscience. It is a product full of contradictions that fails in its primary function intended by the manufacturer on too many fronts.

TV appearance

HDMI inputs
2 x HDMI 2.0, 2 x HDMI 2.1 (48Gbps)
4 x HDMI 2.0, 0 x HDMI 2.1
Other inputs
RCA (Chinch)
Outputs
Toslink (Optical audio), eARC (HDMI), ARC (HDMI), Mini-Jack (Headphones)
Toslink (Optical audio), eARC (HDMI), ARC (HDMI), Mini-Jack (Headphones)
Network Interfaces
Wi-Fi 2.4GHz, Wi-Fi 5GHz, Ethernet (LAN) 100Mbps
Wi-Fi 2.4GHz, Wi-Fi 5GHz, Ethernet (LAN) 100Mbps
Build quality
Good
BuildQuality-Budget
Stand type
Central
Legs
Bezel color
Silver
Black
Stand
Fixed
Fixed
Accessories
Stand
Stand

Contrast and black detail

7.5/10

5.6/10

Local dimming function: Yes, number of zones: 504 (18 x 28)

Local dimming function: No

Contrast:

Review Panasonic W95B Contrast and black detail

Result

175,300:1

Review Panasonic W95B Contrast and black detail

Result

28,450:1

Review Panasonic W95B Contrast and black detail

Result

19,450:1

Review Panasonic W95B Contrast and black detail

Result

8,600:1

Review Panasonic W95B Contrast and black detail

Result

5,400:1

Review Haier K85F Contrast and black detail

Result

3,550:1

Review Haier K85F Contrast and black detail

Result

5,200:1

Review Haier K85F Contrast and black detail

Result

5,350:1

Review Haier K85F Contrast and black detail

Result

5,400:1

Review Haier K85F Contrast and black detail

Result

3,500:1

Halo effect and black detail visibility:

Check the visibility of bright lights on a dark background. Mini-LEDs often struggle with this. The photo does not compare black levels – that’s what the video below is for.

The video accurately shows differences in contrast and black levels between TVs, as well as potential issues: halo around bright objects or Mini-LED zone operation visible as brightness jumps.

We tested the 65-inch variant, equipped with as many as 504 local dimming zones. The Panasonic W95B is an LCD TV with a VA panel, but the most important feature is the use of Mini LED backlighting with precise zone control. The results we've been able to achieve are truly impressive – in simpler scenes, the contrast can reach six-digit values, making it difficult at times to distinguish this screen from an OLED. Of course, this model is not an OLED, and in more demanding sequences, certain limitations stemming from zone operation are visible; however, it must be said that Panasonic has refined its algorithms to near perfection. Local dimming is practically invisible in action – the image remains consistent, without clear defects or the effect of excessive light "spillage." Details in dark areas are preserved, and the transitions between brightness and black look exceptionally natural.

Well, let's get to the meat of the matter, which is how the Haier K85F handles black levels and contrast. The key information is that the television uses a VA panel, which is crucial for picture quality in dark scenes. Thanks to this, the contrast is really solid – our measurements showed values around 5000:1, which is much better than those of popular IPS panels.

However, it's important to remember that we are talking about budget equipment. So, we should not expect any advanced technologies, such as local dimming. The backlighting works across the entire screen at all times. How did it look during viewing? We took the movie “Oblivion” with its cosmic landscapes for a test, and we also checked classic black bars in other productions. The effect was quite decent. The blacks had a good depth, but they weren't perfectly inky – a slight, bluish glow could be seen, revealing that the backlighting of the panel was still active.

HDR effect quality

5.7/10

3.4/10

Supported formats
HDR10, HDR10+, Dolby Vision, Dolby Vision IQ, HLG
HDR10
Color gamut coverage
DCI P3: 93.0%, Bt.2020: 71.0%
DCI P3: 81.8%, Bt.2020: 61.4%

Luminance measurements in HDR:

Review Panasonic W95B Brightness measurement

Result

1145 nit

Review Panasonic W95B Brightness measurement

Result

229 nit

Review Panasonic W95B Brightness measurement

Result

636 nit

Review Panasonic W95B Brightness measurement

Result

198 nit

Review Panasonic W95B Brightness measurement

Result

740 nit

Review Haier K85F Brightness measurement

Result

217 nit

Review Haier K85F Brightness measurement

Result

212 nit

Review Haier K85F Brightness measurement

Result

278 nit

Review Haier K85F Brightness measurement

Result

250 nit

Review Haier K85F Brightness measurement

Result

273 nit

Scene from the movie “Pan” (about 2800 nits)

Scene from the movie “Billy Lynn” (about 1100 nits)

The photos show two HDR10 movies. 'Pan' is one of the brightest productions ever made, while 'Billy Lynn' (soldier) has brightness typical of streaming (Netflix, Prime, HBO MAX). Notice the intensity of effects and detail in whites.

Static HDR10

The photos present the visibility of white details in various HDR formats. They do not show brightness differences between TVs (these can be compared in the previous gallery).

HDR luminance chart:

Haier K85F

Panasonic W95B

The Panasonic W95B is truly a bright screen, capable of achieving peak luminance levels of around 1400 nits. In brighter, well-lit movie scenes, this value translates into spectacular HDR effects that can leave a big impression. However, knowing our test setup, you probably see that in very demanding shots – such as the distant moon or helicopter lights in a scene from Sicario 2 – the TV does not impress. In such situations, brightness drops to around 200 nits, making the HDR effect much less visible. This happens because Panasonic prioritizes maintaining deep black levels without lighting up the background – for many users, this shouldn't be a cause for concern. However, it's important to remember that in these moments, the image starts to resemble SDR content. The coverage of the color palette also deserves praise, as it reaches about 93% of the DCI-P3 color space thanks to the use of the PFS filter (also known from QLED technology). As a result, most movies look very good in terms of saturation and colors, maintaining a cinematic quality of the image.

Now let's move on to one of the hottest topics in the world of televisions, which is the quality of HDR effect. In the case of the Haier K85F model, we must unfortunately make it clear: if you are looking for equipment to watch content in a wide dynamic range, you should steer clear of this model. The main issue is its very low peak brightness, which during our tests barely reached 250 nits. To give you a better idea of what this means – such a value is okay for watching standard SDR materials, but it is absolutely insufficient to show any real benefits of HDR. The image simply lacks the "power" to generate bright, striking bursts. All our measurements and tests on specialist patterns only confirmed this. As if that weren't enough, the television also struggles with color reproduction. In this budget model, we won't find any technologies that expand the color palette, such as quantum dot layers (known in marketing as "QLED"). As a result, the coverage of the DCI-P3 color space, which is crucial for HDR materials, is only about 80%. In practice, this means that the image will not only be dark but also devoid of vibrant, saturated colors that the director wanted to show us.

Factory color reproduction

5.1/10

3.8/10

This gallery shows how colors change after professional TV calibration. If you notice the difference, we recommend ordering this service at SkalibrujTV.com.

Factory Mode

After calibration

This gallery shows how colors change after professional TV calibration. If you notice the difference, we recommend ordering this service at SkalibrujTV.com.

Factory Mode

After calibration

In Filmmaker mode, the Panasonic W95B offers an image with quite accurate color reproduction, although it is not without minor imperfections. The white balance slightly leans towards red, which can cause a subtle warming of the image, and the gamma curve is slightly elevated, making the screen appear somewhat brightened. It’s good that the manufacturer has included this mode – even in its factory configuration, it provides a fairly natural look for movies. However, knowing how susceptible Panasonic televisions are to calibration, we decided to check how much the image could improve after professional tuning.

Well, how does the television perform with colors straight from the factory, without any intervention from our side? The Haier K85F offers a full range of picture modes, such as Dynamic or Eco, but for anyone who wants to watch movies according to the creators' intentions, only one really matters: Film mode. This is the mode we focused our tests on, and unfortunately, its name has little to do with reality. The picture in the factory settings is far from what we could call cinematic fidelity and requires many adjustments. Let's start with the white balance, which has a clear lack of red color. In practice, this means that the whole picture has a cool, bluish tint. The situation is even worse when it comes to brightness management, specifically gamma curves (for SDR) and EOTF (for HDR). Their graph resembles a real rollercoaster, which has a disastrous effect on the viewing experience. This results in unnatural dimming of SDR content, causing details in the shadows to get lost, and in the case of HDR – excessive brightness, which further exacerbates the issue of highlights. This combination, meaning too cool white combined with chaotic brightness and excessive blue color saturation, causes enormous errors in color reproduction. Our measurements on a specialized ColorChecker chart showed errors (Delta E) regularly reaching and exceeding values of 8-9. In simpler terms: errors above the threshold of 3 are easily noticeable to the naked eye, so such a result means that the colors on the screen are simply heavily distorted.

Color reproduction after calibration

9.1/10

6.2/10

The photos show how movies look on the TV. Pay attention to black detail visibility, colors, and shadow tint.

The photos show how movies look on the TV. Pay attention to black detail visibility, colors, and shadow tint.

After professional calibration, the Panasonic W95B shows what it is really capable of. Color errors have mostly dropped below 2–3, making them practically invisible to the human eye. The excess red in the white balance has also been corrected, which has eliminated the slight pink tint, and details in dark areas no longer get lost due to overly strong dimming in the gamma. Improvements are also noticeable in HDR content – color saturation is now more stable and does not veer towards blue as clearly as before. It is truly a great television for watching movies and series in the highest possible quality. Although we know that Mini LED screens are not always perfectly suited for this, the W95B is an excellent example that with proper refinement, an OLED-like effect can be achieved.

Well, is there anything we can do about this image? Can professional calibration save the situation? The answer is: both yes and no. It must be clearly stated that there are certain things we cannot overcome. The limitations of the construction itself, namely a poor panel and its narrow color coverage, mean that you can forget about achieving meaningful HDR – we won’t sugarcoat it for you. The biggest beneficiary of our adjustments is undoubtedly the SDR mode, and it is precisely for watching such content, after calibration, that this television begins to make sense. We managed to tame the white balance in our own way. Although the TV only offers basic 2-point adjustment (instead of precise 20-point), it’s not perfect, but we successfully eliminated that unpleasant, cold "chill" in the image. Above all, however, we recorded a significant improvement in brightness management. The gamma curve, which previously resembled a rollercoaster, looks like an almost perfectly straight line after calibration. This is a sign that the TV can finally display images without artificially dimming or brightening them. The conclusion is simple: even in the case of such a cheap television, professional adjustment of the settings can achieve a lot and draw out its maximum potential.

Smoothness of tonal transitions

9.5/10

7.6/10

These are selected scenes that show smooth tonal transitions from one color to another. If you see distinct banding, it’s the TV panel’s fault.

These are selected scenes that show smooth tonal transitions from one color to another. If you see distinct banding, it’s the TV panel’s fault.

These are selected scenes that show smooth tonal transitions from one color to another. If you see distinct banding, it’s the TV panel’s fault.

These are selected scenes that show smooth tonal transitions from one color to another. If you see distinct banding, it’s the TV panel’s fault.

In terms of the smoothness of tonal transitions, the Panasonic W95B performs excellently. In the vast majority of scenes, the gradation is practically unnoticeable, making the image look exceptionally smooth and natural. Minimal issues arise only in extreme shades of gray, which occur very rarely and are difficult to catch with the naked eye. This level will satisfy even the most demanding users.

It's time to address an issue that many may overlook, but to the trained (and not only) eye, it can be quite irritating. We're talking about the smoothness of tonal transitions, or how smoothly the screen displays transitions between very similar shades of one color – for example, on a clear blue sky. We must admit that in this category, the Haier K85F, considering its price, performs quite decently. In bright scenes, such as the aforementioned sky or expansive landscapes in the movie "The Martian," there are no harsh, contrasting bands visible. Indeed, if we look closely, we can spot minimal imperfections, but generally, the effect is more than satisfactory. However, the situation changes when darker scenes are on the screen, such as gloomy corridors in games or nighttime landscapes. Here, banding, or the posterization effect, becomes much more noticeable. Transitions in shadows and shades of gray are no longer as smooth and can irritate the more sensitive eye. This is not a level that would completely disqualify the television, but it is evident that this is an area where costs were cut.

Image scaling and smoothness of tonal transitions

7.8/10

4/10

Image without overscan on the SD signal
OK
OK
Smooth transition function
OK
No

Smooth transition function

The match photo shows how the TV smooths weak tonal transitions in low-quality video.

Image scaling SD (576i)

The model photo shows how it handles upscaling of SD material.

In terms of image processing, the Panasonic W95B performs excellently. The proprietary processor responsible for digital image processing effectively upscales lower-resolution content to 4K, preserving a great amount of detail and a natural appearance of contours. The final effect is impressive – the upscaling is at a truly high level, and Full HD content can look surprisingly good. The way the television smooths tonal transitions in low-quality materials is also worth noting. The algorithm does not operate as aggressively as in some competing models, but as a result, it does not cause loss of detail or blurring of film grain.

Let's move on to digital processing and image scaling, that is, how the Haier K85F handles lower resolution signals, for example, from standard television. Right from the start, we encounter an extremely annoying and completely incomprehensible issue – the overscan feature is enabled by default. This means that the television artificially enlarges the image, cropping its edges, and this occurs on every source, even 1080p. To see the full frame, you have to dig into the screen settings every time and manually switch the format to "stretch to 16:9." It's a detail, but incredibly frustrating. The scaling of content to 4K resolution can be described in one word: acceptable. And that's basically it. The image processor does not strip the image of details, nor does it generate jagged edges or other artifacts. It simply does its job, without any fireworks. It's fine, but nothing more. The biggest and most noticeable shortcoming in the digital processing section is the absence of a banding smoothing function. This is an algorithm that could significantly reduce the annoying banding effect we mentioned earlier. Unfortunately, the manufacturer did not implement such a solution, condemning us to watch the imperfections of the panel and low-quality materials in all their glory.

Blur and motion smoothness

7.8/10

4.5/10

Maximum refresh rate of the panel
144Hz
60Hz
Film motion smoothing option
OK
OK
Blur reduction option
OK
No
BFI function 60Hz
No
-
BFI function 120Hz
No
-
Brightness drop with BFI
-%
-%

Blur (native resolution, maximum refresh rate):

Blur (BFI function enabled):

Blur (4K@144Hz):

Blur ():

The 144 Hz panel used in the Panasonic W95B offers excellent smoothness, although in practice, considering how television content looks or the values to which next-generation consoles are limited, it's worth looking at its behavior when refreshing at 120 Hz. In this mode, the TV performs wonderfully – despite it being a VA panel, which is not known for the fastest pixel response times, motion blur here is minimal and difficult to detect with the naked eye.

The panel in the K85F model operates at a native refresh rate of 60 Hz, which already sets certain expectations for smoothness of the image right from the start. However, we must admit that we were very positively surprised when we found not one, but two separate sliders for motion control in the settings menu: one labeled "Blur Reduction" and the other "De-Judder." Such generosity in this price segment is an absolute rarity, as usually manufacturers offer at most one common option. Unfortunately, our enthusiasm quickly dwindled as fast as it appeared. It soon became clear why Haier was so "generous" – the slider responsible for blur reduction is simply a dummy. Moving it does not produce any visible effect on the screen; thus, only one of the two options actually works.

Console compatibility and gaming features

9.8/10

4/10

  • ALLM
    Yes
    Yes
  • VRR
    Yes
    Yes
  • VRR range
    48 - 144Hz
    48 - 60Hz
  • Dolby Vision Game Mode
    Yes
    No
  • Correct implementation of HGIG
    Yes
    No
  • 1080p@120Hz
    Yes
    No
  • 1440p@120Hz
    Yes
    No
  • 4K@120Hz
    Yes
    No
  • Game bar
    Yes
    No

Aside from the previously mentioned drawback related to the VRR mode, in which local dimming does not work, the Panasonic W95B is a true gaming monster. The television offers practically everything gamers can expect – except for four HDMI 2.1 ports, as there are only two available. On board, we find an auto low latency mode (ALLM), properly implemented HDR modes for gamers, including HGiG, as well as support for Dolby Vision in games. This is complemented by an interestingly designed Game Bar, presented in the form of circles. While it may not be the most visually appealing, it serves its purpose – allowing a quick glance at key game parameters and adjusting settings without entering the system menu.

Let's move on to the features for gamers, although we must point out right away that this is more of a proposal for "casual" players. The manufacturer boasts in the specifications about the presence of HDMI 2.1 ports, which looks impressive on paper, but in reality, it is largely a marketing gimmick. What good is a modern port when the heart of the television is a panel with a refresh rate of 60 Hz? It physically cannot display a signal at 120 frames per second, even at lower resolutions, which takes away HDMI 2.1's most important advantage. That's a shame. (That’s why we mark it as HDMI 2.0 ports in our tests). Another oddity is the television's response to attempts to calibrate HDR from the console. Changes in brightness settings cause very unnatural behavior of the image, which might suggest an incorrect implementation of the HGiG standard. To be honest, however, you shouldn't worry too much about this, because as we have mentioned multiple times, we simply do not recommend using any HDR content on this screen. However, to make it not so bitter, the Haier K85F also has two significant and unexpected advantages. The first is the presence of ALLM, or Auto Low Latency Mode, which switches the television to low latency mode as soon as it detects a connected console. The second, even bigger surprise is support for VRR, or Variable Refresh Rate. Although it works in a very modest range of 48-60 Hz, its very presence is commendable. Thanks to this, the image in games can stutter less, which truly improves the gaming experience.

Input lag

9.8/10

10/10

SDR

1080p60
20 ms
13 ms
1080p120
11 ms
2160p60
20 ms
13 ms
2160p120
11 ms

HDR

2160p60
1 ms
13 ms
2160p120
10 ms
4320p60

Dolby Vision

2160p60 DV
18 ms
13 ms
2160p120 DV
9 ms

The Panasonic W95B offers very low input lag – about 11 ms at 120 Hz content and 20 ms at 60 Hz. Although these aren’t record-breaking results on paper that could impress the most demanding esports players, in practice the difference is virtually imperceptible. During tests, even in dynamic, fast-paced titles, we did not notice any lag in response. The TV reacts instantly, and gameplay remains smooth and comfortable. This level is sufficient for both console gaming and more demanding online productions.

However, we have to give credit to Haier – there is one parameter where this television absolutely shines and embarrasses many more expensive models. We are talking about input lag, or signal delay. Our measurements showed a remarkably low result of only 13 ms. This is a huge advantage that makes controlling games instantaneous and extremely responsive. In this regard, the K85F performs excellently.

Compatibility with PC

8.4/10

6/10

Chroma 444 (max. resolution and refresh rate)
Yes
Yes
Font clarity
Good
Very Good
Readability of dark text and shapes
Good
Very Good
Input lag in PC mode (4K, max. refresh rate)
10ms
13ms
Matrix subpixel arrangement
BGR
BGR
Max refresh rate
144Hz
60Hz
G-Sync
Yes
No

The photo shows the legibility of small fonts. Ideally, lines should be the same thickness on both light and dark text, with minimal pixel gaps.

The Panasonic W95B performs very well when used with a computer. Thanks to the gaming panel with a 144 Hz refresh rate and support for G-Sync and AMD FreeSync, the screen provides smooth images without tearing, which will be appreciated not only by gamers but also by those using the television as a large monitor. On a daily basis, it can also be comfortably used for work – fonts are readable, and the image is sharp. Although they are not as clear as with IPS panel screens, for most users, the quality of text display will be fully satisfactory.

And what if we try to use this Haier as a computer monitor? Here, what was a big surprise for us, the TV performs exceptionally well. For office work – it’s perfect. All thanks to the fact that it properly supports the so-called chroma sampling 4:4:4. To put it simply: every single letter on the screen is sharp, without annoying colored halos or blurriness. Sure, let’s be straightforward – this is not equipment for PC gamers. 60 Hz is too low for them. But if you just need a big screen for text work, browsing the internet, coding, or displaying presentations, then the K85F will perform excellently in this role. It’s one of its strongest and, to be honest, most unexpected applications.

Viewing angles

2.9/10

2.8/10

Brightness drop at an angle of 45 degrees
80%
67%

Unfortunately, this is the Achilles' heel of the Panasonic W95B model – as is the case with most televisions equipped with a VA panel without additional coatings to widen viewing angles. Colors start to fade even with a slight tilt from the screen axis, and the contrast noticeably drops. For this reason, when watching, it's best to sit as directly in front of the television as possible to fully utilize the potential of the image.

At almost the very end of the evaluation of the panel itself, we left the viewing angles, which unfortunately are one of its biggest weaknesses. However, we must honestly admit that this is no surprise – it is simply a natural and widely known characteristic of VA-type panels. In the unit we tested, interestingly, the brightness of the image did not drop drastically when we moved away from the center of the screen. The real problem, however, is the colors, which instantly begin to fade. A slight change in position on the sofa is enough for the hues to lose their saturation and become washed out. In this regard, the Haier K85F presents a very average level, typical for this technology.

Daytime performance

7.2/10

4.1/10

Panel finish
Satin
Satin
Reflection suppression
Good
Average
Black levels during daytime
Good
Good

Panel brightness

Haier K85F: 276 cd/m2

Panasonic W95B: 673 cd/m2

The satin finish of the matrix used in the Panasonic W95B effectively suppresses light reflections, ensuring that the screen remains readable even in brightly lit rooms. However, the greatest advantage of this model is its high brightness – when watching everyday content, it reaches about 700 nits, which is more than enough even in very demanding daytime conditions. Therefore, the television works great in living rooms with large windows or when watching on sunny days, maintaining the appropriate contrast and color saturation without compromising visual comfort.

And how does the television perform in confrontation with daylight, for example in a heavily sunlit living room? Unfortunately, we don't have good news here. As we've established, this is a television with relatively low brightness, which becomes a serious drawback in the face of sunlight. The situation is further worsened by the applied screen coating. Instead of effectively suppressing reflections, its satin structure tends to unfavorably scatter them. In practice, this means that the reflection of a window or lamp turns into a large, blurred, milky halo, which degrades contrast and effectively hinders viewing. The conclusion is therefore clear: if the television is to be placed in a bright room, the K85F model will not be a good choice.

Panel details

Backlight Type
PFS LED
White LED
Software version during testing
RS8141/3009
UKN2.241219.053
Image processor
mt5896

Subpixel Structure:

Panel uniformity and thermal imaging:

Review Panasonic W95B TV Panel details
Review Haier K85F TV Panel details

Panasonic W95B

Haier K85F

TV features

6.8/10

5.5/10

  • HDMI inputs
    2 x HDMI 2.0, 2 x HDMI 2.1 48Gbps
    4 x HDMI 2.0, 0 x HDMI 2.1
  • Other inputs
    RCA (Chinch)
  • Outputs
    Toslink (Optical audio), eARC (HDMI), ARC (HDMI), Mini-Jack (Headphones)
    Toslink (Optical audio), eARC (HDMI), ARC (HDMI), Mini-Jack (Headphones)
  • Network Interfaces
    Wi-Fi 2.4GHz, Wi-Fi 5GHz, Ethernet (LAN) 100Mbps
    Wi-Fi 2.4GHz, Wi-Fi 5GHz, Ethernet (LAN) 100Mbps
  • TV reception
    DVB-T, DVB-T2, DVB-S, DVB-S2, DVB-C
    DVB-T, DVB-T2, DVB-S, DVB-S2, DVB-C

Classic features:

  • Recording to USB (terrestrial TV)
    Yes
    No
  • Recording programming
    No
    No
  • Picture in Picture (PiP)
    No
    No
  • RF remote control (no need to aim)
    Yes
    Yes
  • Backlit remote control
    No
    No
  • Teletext
    Yes
    Yes
  • Audio only mode
    Yes
    Yes
  • Bluetooth headphones support
    Yes
    Yes
  • Simultaneous Bluetooth headphones & TV audio
    Yes
    No

Smart features:

  • AirPlay
    Yes
    No
  • Screen mirroring (Windows Miracast)
    Yes
    Yes
  • Voice search
    Yes
    Yes
  • Voice search in native language
    No
    Yes
  • Ability to connect a keyboard and mouse
    Yes
    Yes
Review Panasonic W95B TV features
Review Panasonic W95B TV features
Review Panasonic W95B TV features
Review Haier K85F TV features
Review Haier K85F TV features
Review Haier K85F TV features

SmartTV Features W95B

Unfortunately, this is yet another Achilles' heel of the Panasonic W95B model. The Fire TV operating system used here in its European edition is poorly refined – it lacks many key applications, and the interface is clunky and sluggish in some parts. While we can find basic features like AirPlay and Screen Mirroring, it's a poor consolation compared to how smoothly the platforms of other manufacturers operate. As a result, despite the excellent picture quality, the television falls short of expectations in terms of software.

User Features W95B

In terms of user features, the Panasonic W95B presents itself much better. The television offers Bluetooth, a classic well-equipped remote control, and the ability to record programs onto USB from built-in terrestrial TV tuners – a rarity that is missing in many competing models. An additional advantage is the presence of a headphone jack, which will certainly please users of older home theater systems or traditional wired headphones. In terms of hardware features, the W95B is therefore a solid and complete television.

GoogleTV on Haier K85F

The heart of the television is the Google TV system, which in theory should be its huge advantage. Access to thousands of applications and a wealth of features are promises we are familiar with. Unfortunately, in Haier's execution, this is one of the worst implementations of this software we have encountered. The system operates painfully slowly, and the interface notoriously freezes. However, the real nightmare is the incorrect and often downright comical translations of some menu options, making it at times difficult to figure out what is being referred to. To make matters worse, during our tests, we were unable to launch the AirPlay function, which simply did not work.

Classic features on Haier K85F

Let's move on to the classic features and ports, because this story is even more interesting. A plus is certainly the rich set of ports, including four HDMI inputs and a rarely found mini-jack headphone output. Unfortunately, the television does not offer either USB recording or PiP mode. However, the real ordeal begins with the remote. Our first attempts to pair it via Bluetooth to activate radio frequency (RF) control and voice functions ended in total failure. After several dozen attempts, we were sure it was simply a manufacturing defect. And here's the surprise: after a long struggle, we discovered that the remote can be paired, but it needs to be done from the native Google TV settings, completely bypassing Haier's non-functioning system overlay. This is a perfect example of how terrible software can ruin basic functionality. Oh, and one more thing. In the box... there weren’t even any batteries for the remote.

Apps

7.2/10

9.6/10

OK
Disney_Plus
OK
Amazon_Prime_Video
No
Player_TVN
OK
Polsat_Box_Go
OK
Canal_Plus_Online
No
TVP_VOD
OK
Apple_TV_Plus
No
SkyShowtime
No
Rakuten
OK
CDA_Premium_Browser
OK
Spotify
No
Tidal
OK
Netflix
OK
YouTube
OK
HBO_MAX
No
Kodi
No
Apple_music
No
Eleven_sports
No
Xbox Game Pass
No
GeForce Now!
OK
Amazon Luna
No
Boosteroid
No
Steam Link
OK
Disney_Plus
OK
Amazon_Prime_Video
OK
Player_TVN
OK
Polsat_Box_Go
OK
Canal_Plus_Online
OK
TVP_VOD
OK
Apple_TV_Plus
OK
SkyShowtime
OK
Rakuten
OK
CDA_Premium_Browser
OK
Spotify
OK
Tidal
OK
Netflix
OK
YouTube
OK
HBO_MAX
OK
Kodi
No
Apple_music
OK
Eleven_sports
No
Xbox Game Pass
OK
GeForce Now!
No
Amazon Luna
OK
Boosteroid
OK
Steam Link

Playing files from USB

3.1/10

9.4/10

Supported photo formats:

JPEG
Yes
Yes
HEIC
No
Yes
PNG
Yes
Yes
GIF
Yes
Yes
WebP
No
Yes
TIFF
No
No
BMP
Yes
Yes
SVG
No
No

Maximum photo resolution:

4 Mpix
Yes
Yes
6 Mpix
Yes
Yes
8 Mpix
Yes
Yes
10 Mpix
Yes
Yes
12 Mpix
Yes
Yes
16 Mpix
Yes
Yes
20 Mpix
Yes
Yes
24 Mpix
Yes
Yes
28 Mpix
Yes
Yes
32 Mpix
Yes
Yes

This is another ailment of the Fire TV system used in the Panasonic W95B. If someone has their own library of movies and plans to play them directly from a USB drive or external hard drive, they may be disappointed. The television handles displaying photos, such as from vacations, quite well, while video playback is significantly limited. The biggest issue is the lack of subtitle display during movie playback from USB. Therefore, if you care about watching files from your own collection, it is definitely better to use an external media player.

After all our complaints about the unfinished software, the moment came when we experienced absolute shock. It turns out that within this error-prone and slow system, there is a function that works almost perfectly and puts industry veterans to shame. We are talking about the built-in media player for USB drives. It is a true multimedia powerhouse that played virtually every video format we threw at it without the slightest hesitation – from the most popular to the completely niche. Haier, a newcomer to the TV market, has achieved something that many manufacturers with decades of experience have struggled with for years. Who knows, perhaps it was intended to be a reliable player for conference rooms? Regardless of its origin, the result is outstanding!

Sound

7.9/10

4.8/10

  • Maximum volume
    82dB
    83dB
  • Dolby Digital Plus 7.1
    Yes
    Yes
  • Dolby True HD 7.1
    No
    Yes
  • Dolby Atmos in Dolby Digital Plus (JOC)
    Yes
    Yes
  • Dolby Atmos in Dolby True HD
    No
    No
  • DTS:X in DTS-HD MA
    No
    No
  • DTS-HD Master Audio
    No
    No

The Panasonic W95B performs surprisingly well for a television. The sound is clear, spacious, and thanks to the subwoofer located at the back, you can even hear a slightly perceptible bass, which is not common in televisions of this class. The overall sound quality is very high, allowing for comfortable viewing of movies and shows without the need to connect an external audio system. Of course, as is well known, if someone wants to watch something in really high quality, it's worth connecting a soundbar – especially since the Panasonic W95B supports Dolby Atmos format, allowing it to easily transmit spatial sound. The only thing missing is support for the currently less popular DTS:X format, which simply isn’t found in this model.

Unfortunately, the review regarding the sound will be very short. The biggest advantage of the built-in speakers of the K85F is actually that they are simply there and produce sound. Aside from that, the sound is completely flat, lacking any bass tones and just anemic. Yes, the TV box features a Dolby Atmos logo, but in light of the physical capabilities of these drivers, it is a function that exists only on paper. Therefore, the verdict can only be one: when planning to purchase this TV, one should immediately add a soundbar to the budget.

Sound Quality Test

Acoustic Measurements

82dBC (Max)

75dBC

83dBC (Max)

75dBC