Compare Panasonic W70A vs TCL A300W NXTVision

The Panasonic W70A primarily draws attention with its extensive Google TV operating system, which gives us access to a myriad of popular applications (YouTube, Netflix, Disney+, HBO Max, etc.). When it comes to the picture, the IPS matrix offers wide viewing angles, so colors do not lose intensity even when you watch a movie slightly off to the side. Gamers won't be disappointed either; we have VRR and ALLM here, as well as low input lag (around 12 ms) – all of this translates to a pleasant experience for occasional gaming, despite the standard 60 Hz refresh rate.

However, it is worth remembering that this is rather a basic model and has its limitations. The contrast and black levels are simply poor, which is a typical phenomenon for IPS matrices, especially in dark rooms. Brightness at around 270 cd/m² is also insufficient in heavily sunlit rooms, so the picture may seem washed out then. Additionally, certain shortcomings in the software cannot be overlooked. Google TV is a great foundation, but some settings are scattered in surprising places, and the quality of translations leaves much to be desired.

One must consider that the competition is offering more and more in a similar (or only slightly higher) price range. Can the Panasonic W70A hold its ground in such an environment? On one hand, it tempts with a rich application base and decent support for gamers, but on the other hand, the market is flooded with more polished TVs equipped with better parameters. However, if wide viewing angles and straightforward access to Google TV services are priorities, we can give it a chance. Otherwise, it is worth exploring competitive models that often offer better black levels, higher brightness, and fewer annoying menu issues for a similar price.

At first glance, it's clear that the TCL A300 NXTVision wants to be more than just an ordinary television. It offers an image display mode that – unlike its competitors from Korea, Samsung The Frame – is completely free of charge. Additionally, like its rivals, freebies are included. In the package, in addition to the television, we find extra frames imitating light wood as well as a flat wall mount, allowing the television to truly resemble a gallery piece. In terms of everyday use, the Google TV system makes the biggest impression – it's extensive, fast, and offers access to a vast number of applications. And if we feel like stepping out of the digital museum and jumping straight into the gaming world, the A300 can surprise us. Two HDMI 2.1 ports, 144 Hz, VRR, ALLM, and very low input lag mean that even demanding gamers can feel at home here. Well... maybe except for those who are sensitive to ghosting – because that's still one of the model's major issues. There are also downsides. Although the picture mode is free – and that's worth appreciating – the quality of the available graphics clearly falls short of what Samsung offers in its paid ART Store. The images displayed resemble photos rather than realistic reproductions of artworks. Unfortunately, the A300 – like the competing Hisense S7NQ – performs poorly in this regard and additionally has some software issues. The brightness of the television itself also leaves much to be desired – it is the darkest television of the entire “frame trio,” which translates to average experiences during the day and limited HDR effects. Nevertheless, the TCL A300 NXTVision is a quite reasonable alternative to Samsung The Frame or S7NQ – especially if we are looking for a more affordable solution without additional fees for access to the "gallery" mode and with an operating system that doesn't limit us in terms of the number of applications. However, it should be noted that this is a proposition with a lot of compromises. If we want to save a bit and aren’t expecting top-end picture quality, then the A300 could be a picture-perfect choice. Otherwise, it’s worth looking at its competition.

The Panasonic W70A is equipped with an IPS panel, which unfortunately is not the best choice if we care about deep blacks and high contrast. Additionally, the lack of local dimming means that instead of pitch-black areas on the screen, we see rather silvery and navy patches. In our tests, this was particularly noticeable in demanding scenes with dark visuals. The contrast ratio, which hovers around 1000:1, is far from satisfactory – especially if we plan to watch in a dimly lit room in the evening. Scenes that should hypnotize with the depth of darkness instead look flat and lose their atmosphere.

TCL A300, also known as NXTVision, uses a VA panel, so right from the start, decent contrast could be expected. In our test patterns, the television did indeed show typical results for this type of panel – in the best case, the contrast reached about 5000:1, which is not a bad result for this segment.

However, it should be noted that the model is not equipped with any local dimming technology, which unfortunately shows in practice. Black, although at times quite deep, often shifts to blue or gray – especially in darker scenes. In short: for a television without local dimming, it's not bad, but there’s no point in comparing it to models that already have that feature on board.

HDR on the Panasonic W70A unfortunately does not impress. Brightness at the level of 250–300 nits is simply too low to feel the true magic of cinematic effects in dynamic, bright scenes. Images that should "explode" with light appear rather flat, and fine details in bright areas often get lost in the average luminance of the panel. On the positive side, the HDR effect is at least stable. The TV does not suffer from excessive brightening nor does it lose details during sudden scene changes. Everything is predictable and calm, though unfortunately not very spectacular. Another issue is the color gamut coverage. The W70A is not equipped with an additional layer of quantum dots (often known as QLED), resulting in colors appearing rather mediocre. There is a lack of depth in reds, saturation in greens, and precision in rendering subtle shades.

When it comes to brightness, the TCL A300W is definitely the darkest TV among all frame-style models, such as Samsung The Frame or Hisense CanvasTV – and unfortunately, this is immediately noticeable. In our measurements, the peak luminance reached only about 400 nits, and on test film screens, this value dropped to 350 nits. This is definitely too little to feel the true "magic" of bright HDR effects. As a consolation – the TV is equipped with a PFS LED coating (which is something like QLED), which provides very good coverage of a wide color palette, both DCI-P3 and BT.2020. Additionally, there is full support for all popular HDR formats – HDR10, HDR10+, HLG, and Dolby Vision – which somewhat compensates for the shortcomings in brightness and helps improve the overall perception of materials in this quality.

The Panasonic W70A was tested in movie mode, which theoretically should guarantee the most natural image reproduction. Unfortunately, as is often the case with budget televisions, the reality proved far from ideal.

In HD (SDR) content, the white balance was severely disrupted by an excess of red and a noticeable drop in blue tones. The result? The image had a distinctly warm, even yellowish tint, which is clearly visible in the comparison photo. In the case of 4K HDR materials, the situation reversed. Here, the image became excessively cold and bluish, causing scenes to lose their naturalness and depth. The differences are visible even to the naked eye, especially in the bright parts of the image. The Colour Checker palette test confirmed our observations. Most color samples did not hit their intended points, "running away" towards warmer shades in SDR and cooler ones in HDR. As for brightness characteristics, both gamma and the EOTF curve showed significant problems. The image tended to excessively brighten certain areas, disrupting the balance and leading to a loss of details in darker and brighter regions.

In summary – the factory color reproduction settings in the Panasonic W70A leave much to be desired. The image is far from neutral, and the errors in white balance and gamma mean that a solid calibration is needed to extract the full potential from this television.

TCL A300 offers several picture modes, but without a doubt, the movie mode performs the best. Unfortunately, although it is the best choice among the available options, it is not free from errors. Both in HD and HDR content, the image has a noticeably too warm tint – leaning slightly towards pink, which is particularly noticeable in snowy scenes. Instead of pure white, we get a pinkish hue that spoils the natural perception of colors.

The brightness management doesn't perform well either. For older HD materials, the image often seems too dark – as confirmed by the inflated gamma value. Conversely, with HDR content, the effect is reversed – the image is overly brightened, which we observed in scenes from the movie Pan. This lack of consistency also affects color reproduction accuracy – a test with the ColorChecker showed that many samples deviate significantly from the reference values.

Fortunately, TCL allows manual adjustment of the settings, so we decided to check how the television would perform after our professional calibration. The effects of this correction are described below.

The Panasonic W70A, despite its limitations, gave us a lot of room to maneuver during calibration. Thanks to well-developed tools, we were able to achieve significantly better white balance in both HD (SDR) and 4K HDR content. The issues with excess red in SDR and overly cool images in HDR have disappeared. The gamma brightness characteristic has also improved, maintaining stability and avoiding excessive brightness or loss of detail in darker areas.

So where is the problem? Unfortunately, there are barriers that even professional calibration cannot overcome. Poor coverage of a wide color gamut means that the TV cannot fully reproduce colors in HDR materials. There is a lack of saturation, and subtle color transitions still appear somewhat "flattened." Another limitation is brightness management, which results from the use of an IPS panel. In the comparative photo featuring the actress's face in colorful clothing, it is clearly visible how some shades are noticeably muted, and colors lose their depth and brightness.

The calibration extracted everything it could from the W70A. The image is now much more natural, and the errors in the factory settings have been effectively corrected. Unfortunately, hardware limitations in the form of poor color gamut coverage and an average panel prevent us from achieving spectacular results, especially in HDR content.

After our professional calibration, the TCL A300 literally got a new lease on life. The image is no longer too warm, and the colors finally look the way they should – which was confirmed by the ColorChecker test, where the color samples finally started hitting their marks, at least to some reasonable degree. It was also possible to partially correct the brightness management – the image is now more balanced and less "wobbly" between different types of content. Of course, certain limitations cannot be overcome – a slightly noticeable blooming effect still occurs, but that's a characteristic of the technology, not something that can be eliminated even after professional settings.

Generally: after calibration, the A300 looks significantly better and gains a completely new quality.

In terms of the smoothness of tonal transitions, the Panasonic W70A performs really well. The transitions between colors are smooth, without distinct and annoying "bands" or sudden jumps in hue. Even more demanding scenes, where subtle gradients dominate, look surprisingly good. Of course, a trained eye will notice some imperfections, especially in the brighter areas of the screen, where slight color blends can be observed. However, this is not something that significantly affects the perception of the image, and for most users, it will be practically unnoticeable.

Unfortunately, what detracts from the overall effect is the unevenness of the backlighting of the panel, which is quite pronounced and can distract from the quality of the tonal transitions themselves. This is particularly noticeable on uniform backgrounds, where differences in brightness between individual areas of the screen become more apparent.

TCL A300 NXTVision is another frame-style television that really handles the smoothness of color transitions well. It's hard to find clear bands or sharp transitions between shades of the same color here – the overall look is natural and smooth.

However, it must be honestly admitted that among the three tested models (The Frame and S7NQ), TCL performs the weakest in this category. In darker and lighter scenes, delicate imperfections can be noticed. Nevertheless, looking at it as a whole, for a TV in this price range – it really presents itself solidly. It may not be the best among all, but it maintains a very good level.

We checked how the Panasonic W70A performs in improving content of lower quality than 4K, and it must be admitted that the television does quite well in this regard. The "Zeroing Counter" function is responsible for smoothing tonal transitions. The optimal setting turned out to be the Average option, which effectively smooths out color gradation issues while not ruining the film grain. This is the setting we recommend for most users, as it provides a balance between improving the fluidity of transitions and maintaining the naturalness of the image.

As for image scaling, the Panasonic W70A performed really well. The test pattern with the model was positively evaluated – details on her clothing were well reproduced, and the contours of her face retained sharpness. In the background, we noticed slight "jaggies" on thin branches, but these are details that only a very observant eye will catch. However, it is worth noting a certain flaw of this model – the television has a tendency to overscan, which means slight cropping of the image edges. This is not a very intense phenomenon and for most users it will be practically unnoticeable, but if we care about perfect framing, it is worth keeping this in mind.

TCL A300 handles tonal transitions in high-quality films very well, but the question arises – how does it perform with weaker materials? The television is equipped with a tonal transition smoothing feature, but its effectiveness can be described in one word: "random." In one scene it may work and improve the gradation, and when turned off… the effect remains the same. There is a lack of consistency and predictability.

Image scaling is also not one of the A300's strong suits. In the test pattern, the main character actually looked better than on the raw signal, but with thin lines – like fonts or background details – there was noticeable jaggedness and aliasing. On the plus side, the television does not cut off the image and has no issues with overscan, but the overall quality of scaling is rather average.

The Panasonic W70A is equipped with a 60 Hz panel, which immediately suggests that the television will perform best when watching movies, series, or everyday TV content. In more dynamic scenes, such as sports broadcasts or games, the panel's limitations become more noticeable. On the positive side, it is worth noting the presence of a motion smoother called "Effect," which offers three levels of adjustment - low, medium, and high.

Each of the settings allows you to adjust motion fluidity to your own preferences, minimizing motion blur and improving clarity in dynamic shots. In practice, the Medium setting seems to be the most versatile - it offers better fluidity without excessive "soap opera effect," which can look artificial in feature films. The High setting may work well for sports broadcasts, but in films, it can disrupt the natural character of movement.

The TCL A300 is equipped with a 144 Hz panel, which should immediately satisfy practically everyone – both gamers and sports fans. The motion is smooth, and the picture is clear even in fast scenes. Additionally, the television offers a motion enhancement feature called "Motion," where we can find two sliders on a 10-point scale. These allow for adjusting the effect to personal preferences – from a classic, cinematic look with visible frames to a very smooth (though already unnatural) image reminiscent of a soap opera effect. Thanks to this, everyone can find a setting that suits them.

The Panasonic W70A is a television that will be more suitable for occasional gamers than for avid players. The 60 Hz panel does not allow for full utilization of the potential of new generation consoles, especially in dynamic titles. The lack of HDMI 2.1 somewhat limits its capabilities, but fortunately, we find features such as ALLM, which is automatic switching to game mode, and VRR, which helps minimize screen tearing. It's also worth noting the support for Dolby Vision in games and HGiG, which makes HDR more predictable and looks solid. It's just a pity that the Game Bar is missing. This feature is already standard in many televisions and provides quick access to the most important settings for gamers. The W70A holds up when it comes to gaming, but it has its limitations. It works well with calmer titles, while more demanding players may feel unsatisfied.

TCL A300 is a television designed not only to transport us to a digital art museum but also to a full-fledged gaming world. It offers practically everything you would expect from gear for gamers: two HDMI 2.1 ports with full bandwidth, 144 Hz refresh rate, VRR support, and ALLM.

The correct implementation of the HGIG mode is also a plus – something that competing Hisense sometimes struggles with. The television easily handles lower resolutions (e.g., Full HD) while maintaining high refresh rates, which will be appreciated by owners of older consoles or PCs.

In addition, there’s an attractive and clear GameBar that facilitates quick access to settings for gamers. The A300 is truly well-prepared for gaming at the highest level – it's just a shame that issues with motion blur slightly tarnish its overall image as a gaming device.

In terms of signal delay, the Panasonic W70A performs really well. A result of 12 ms is a value that is practically below the threshold where noticeable delay can be discussed. Gaming on this TV is responsive, and character movements or reactions in games are immediate. Interestingly, even in Dolby Vision mode, which often tends to be problematic in terms of input lag, the TV performed very well. This is a pleasant surprise, as many manufacturers have issues with this, and HDR often increases the delay to a level that is noticeable during fast-paced games.

In terms of input lag, the TCL A300 performs really well. Values below 10 ms at a 120 Hz refresh rate are something many gamers dream of – such low lag is practically imperceptible, both during everyday gaming and in more demanding esports titles. One could indeed point out the result of 23 ms in Dolby Vision mode at 60 frames, but it is still a low enough value that it's hard to have serious objections. In this category, the A300 truly excels.

The Panasonic W70A performs quite well as a work monitor. Thanks to the IPS panel and 4:4:4 chroma support, text is clear, sharp, and legible. Even small fonts look good, without blurring or ragged edges. For office work, web browsing, or document writing, this TV is really suitable.

Playing on PC is a slightly different story. The 60 Hz panel makes more dynamic titles not look as smooth as they could on a higher refresh rate screen. The lack of G-Sync or FreeSync support doesn't help either, so there may be issues with image tearing.

If we plan to use the TCL A300 as a monitor for a computer, we may be pleasantly surprised. The television performs really well in this role. It is equipped with a 144 Hz panel, supports G-Sync, and, as we mentioned, offers very low input lag, so gaming on it with a connected PC is pure pleasure.

Working with text is also possible, although with some limitations. The TCL A300 has slight issues displaying dark fonts and thin lines – this stems from the structure of the subpixels, which can be somewhat bothersome in everyday use, even though it looks better in pictures than in reality.

The television supports chroma 4:4:4, but only up to 120 Hz. That's why we noted that this feature is available, but with a limitation – if we care about perfectly legible fonts, it's worth sticking to a refresh rate of 120 Hz. At 144 Hz, the sharpness of the text may suffer slightly.

For a television with an IPS panel, the viewing angles on the Panasonic W70A are really good. The image maintains decent quality even when we look at the screen from a greater angle. The colors do not significantly lose saturation, and the details remain well visible. Of course, everything comes at a price. In this case, it is the weaker blacks that become even more washed out when viewed at an angle. However, this is a standard compromise for IPS panels and it is hard to consider it a surprise.

The viewing angles on the TCL A300 NXTVision are – let's be honest – average. The television is equipped with a VA panel, which inherently has quite limited angles, and unfortunately, you can clearly see that here. The film below speaks for itself – even a slight deviation from the axis results in a noticeable drop in contrast and color saturation. It’s a pity that this is another frame-style television that hasn’t done anything about it. After all, we don’t always have the option to sit perfectly straight in front – especially if the device is also meant to serve a decorative function in the living room.

The Panasonic W70A is equipped with a satin display, which average handles light reflection suppression. Glare is not excessively bothersome, but in bright rooms, especially under direct sunlight, it can be noticeable. The main issue, however, is the brightness level of 270 cd/m². It's simply too low to comfortably watch television in full sunlight. The image becomes washed out, and darker scenes lose detail and depth.

The TCL A300 NXTVision is equipped with a matte panel very similar to the one found in one of its Chinese competitors – the Hisense S7NQ model. Such a surface does quite well in suppressing reflections, although it must be admitted that it performs worse than Samsung's The Frame, which offers a definitely higher level in this respect. As is often the case with matte displays, blacks during the day lose depth and appear more gray than black – and this is no different here. Unfortunately, the fact that the A300 is the darkest television among the tested trio does not help either. As a result, it has a real problem standing out in heavily sunlit rooms.

The Panasonic W70A runs on the Google TV system, and it must be admitted that this is one of its strong points. There are really many applications – all popular streaming services, YouTube, and even less known platforms. The system operates smoothly, and navigating through the menu is intuitive and trouble-free. The remote control has a built-in microphone, so you can use voice search in Polish. This is a significant convenience, especially when you need to find a movie or an app quickly. Additionally, there is Bluetooth, which allows you to connect headphones or other wireless devices. However, there are some shortcomings. There is no AirPlay, which may be an issue for users of Apple devices. There is also a lack of USB recording options and picture-in-picture (PIP) functionality.

The Panasonic W70A makes up for these shortcomings with the functionality of Google TV and simple operation. It has everything you need to use Smart TV, but if someone is counting on more elaborate options related to traditional television, they might feel some dissatisfaction.

TCL A300 is a television styled like a painting, which in everyday use can successfully imitate a work of art hanging on the wall. It is equipped with a special image display mode, additional frames in a light wood tone, and a flat wall mount that allows the TV to be hung like a real painting – flush against the wall.

A significant advantage of the picture mode is that it is completely free. We have access to dozens of artworks from which we can choose what should be displayed in standby mode – instead of a black screen, the image selected by us stays on the wall. The quality of the graphic reproduction is decent, but it must be admitted that it clearly falls short compared to that of Samsung's ART Store. Although access to the images there is paid, the quality of the scans is significantly better – you can see the texture of the paint, canvas, and details. In the TCL A300, it resembles high-quality photos more than realistic reproductions of artworks. Additionally, the implementation of the picture mode in the system leaves much to be desired. For example – if we set the brightness in picture mode to 10%, this same value automatically transfers to the regular viewing mode, where we could easily set the brightness to 50% or even 100%. It also works the other way around – when we set the brightness to 100% in regular mode, after switching to gallery mode, the images are displayed with that same maximum brightness, shining too intensely and losing the entire effect of "a picture on the wall." These are minor but annoying errors that can ruin the impression of what was supposed to be visually subtle and elegant.

Moving on to more classic features – the A300 runs on the Google TV system, which currently offers by far the largest selection of applications (full list available below). The well-functioning voice assistant with support for the Polish language is also a significant plus. As is standard – as in most TCL televisions – there is a lack of USB recording functionality or picture-in-picture (PiP) mode.

The built-in media player in Panasonic W70A unfortunately has its limitations. Primarily, it does not support Polish subtitles, which can be a significant problem for many people. Additionally, there are difficulties with playing certain file formats, which sometimes results in an error message or a lack of sound.

Fortunately, thanks to the Google TV system, alternative media players can be easily installed that address these shortcomings. In the Google Play Store, we can find several reliable applications that support both Polish subtitles and less popular video formats.

The built-in player in the TCL A300 works as it should – most popular video and photo files play without any issues. Although it lacks support for the HEIC format from Apple (which is quite common in many TVs), most users still rely on the AirPlay feature, so it shouldn't pose a major problem. If someone is not satisfied with the default player, the Google TV system offers considerable options – it's easy to install an alternative app that better matches our preferences. Nonetheless, it must be admitted that the factory solution is completely sufficient for everyday use.

The sound on the Panasonic W70A is surprisingly decent for a TV in this class. It is quite well balanced, and the low tones are subtly perceptible, adding some depth when watching movies or listening to music. Dialogues are clear, and the overall sound quality is clean and pleasant. Of course, you shouldn't expect cinematic experiences or powerful bass – it's still a standard audio system in a television, and the physical limitations of its slim design play a role.

When it comes to sound, the TCL A300W – like its competitors – sounds quite... flat, after all, we are talking about a super slim TV. For everyday watching of news or series, this level is completely sufficient, but during movie screenings, it may clearly lack depth and space. On the plus side, it’s worth noting that the TV supports both Dolby Atmos and the increasingly rare DTS:X – which provides more options when connecting an external audio system. It’s also worth mentioning that the A300 PRO model is equipped with a dedicated, flat soundbar. And it's no ordinary one – it sounds better than most of the TVs we tested.

Panasonic W70A vs TCL A300W NXTVision

Advantages

Disadvantages

Our verdict

TV appearance

Where to buy

Contrast and black detail

HDR effect quality

Factory color reproduction

Color reproduction after calibration

Smoothness of tonal transitions

Image scaling and smoothness of tonal transitions

Blur and motion smoothness

Console compatibility and gaming features

Input lag

Compatibility with PC

Viewing angles

TV efficiency during daytime

Details about the matrix

TV features

Playing files from USB

Apps

Sound