LG OLED G4 vs Hisense U8Q

The LG G4 excels in delivering an incredibly vivid HDR experience, positioning it as one of the best models in its class. Equipped with second-generation Micro Lens Array (MLA) technology, it achieves a remarkable peak brightness of 1474 nits in real-world scenes. While it may not match Mini LED-backlit LCD TVs in full-screen white scenes, the overall performance is outstanding. The fine details in HDR content shine brightly, a distinct advantage of OLED technology over non-OLED displays. With this impressive brightness and wide DCI-P3 colour gamut coverage, HDR content is brought to life with unmatched engagement and immersion.

When it comes to HDR, Hisense U8Q shows its claws. On paper, meaning in synthetic measurement tests, the television can "score" nearly 4000 nits of peak brightness. That's a value that most models can only envy. In practice, this translates to very strong lighting effects in films – in some scenes, we managed to measure a real 1500 to 2000 nits, which is a level usually reserved for the absolute top of televisions on the market.

Of course, it's not always that perfect. With small, pinpoint elements, brightness can drop – a good example is scene number 4 from the movie Sicario 2, where instead of thousands of nits, we get around 500. But it's worth noting that the effect doesn't vanish completely – the light is still visible, and the image doesn't feel artificially dimmed. This is a typical drawback of Mini LEDs, so it's hard to consider it a significant minus.

On the huge plus side, color reproduction deserves high praise. Thanks to additional coatings that improve color saturation, the U8Q nearly covers the full DCI-P3 color space (98%), and in the case of the wider BT.2020 gamut, it achieved a score of over 80%. This is an excellent result, making HDR films look juicy, vibrant, and simply very cinematic.

Before calibration, the "Filmmaker" mode on the TV had a noticeable red and green colour dominance, resulting in a warm-yellow hue across both SDR and HDR content. This warm tone, typical of modes like "Cinema" and "Filmmaker," led to a yellowish cast that was evident when switching from the "Standard" mode.

Looking at the brightness characteristics, the Gamma chart showed decent performance for mid-tones and bright whites, but it struggled with the darkest details, which tended to merge into a black blob. HDR content, as represented by the EOTF curve chart, displayed a drop in contrast due to excessive brightness, which overshadowed fine details and negatively affected the overall image quality. Additionally, the "ColourChecker" chart revealed that colours were under-saturated, contributing to a less accurate and vibrant visual experience.

This provided a good foundation to build on, but calibration was needed to bring out the full potential of the "Filmmaker" mode and address these issues.

We have to admit that when the U8Q arrived at our editorial office, we were slightly surprised… and positively so. Usually, televisions require immediate white balance correction – it can be too warm or too cold, which immediately leads to strange color errors. Meanwhile, here the situation looks really good right out of the box. Of course, we are talking about our unit, so there’s no guarantee that every model will be tuned as well, but in our case, the first impressions were very positive. The only more pronounced issue was related to how the television manages brightness. Looking at the EOTF chart, it is evident that the U8Q tends to brighten small elements on the screen. This, in turn, caused what we mentioned earlier – slight overexposures and the impression that the entire scene can sometimes be a bit too bright. However, this is not a flaw that undermines the image, rather it is a characteristic effect of this model.

The manufacturer has been offering extensive support for the calibration process in its LG televisions for many years. Therefore, we used 2- and 20-point grayscale adjustments along with an advanced CMS (Colour Management System) to optimise the display. As shown, the calibration procedure greatly improved each parameter. The results included studio-quality colour reproduction, enhanced detail in dark areas, corrected brightness characteristics, and accurate colour saturation. This led to a near-perfect match with the reference image—the one the film director saw on the preview monitor. It’s also worth mentioning that LG G4 televisions are unique in offering even deeper image adjustments through 3D LUT matrices, a feature primarily suited for post-production or graphics studios.

Of course, we wouldn't be ourselves if we didn't make adjustments to the white balance. After calibration, we managed to align the SDR signal to near perfection – older movies, YouTube content, and classic television looked almost perfect on the U8Q. This is truly an outstanding level that shows this model can do a lot if given a little help. Unfortunately, the situation is different with HDR content. The colors themselves aren't a major issue, but the biggest flaw of the U8Q remains the EOTF brightness characteristics. In practice, the TV tends to "blow out" beyond how the image should look in its original form. It's that slight "blown out" effect we saw earlier in comparisons with the best screens on the market. It's a bit of a shame that this characteristic can't be fully tamed – if we could maintain similarly good control over brightness in HDR as we do in SDR, we would have an absolutely reference-quality image.

The LG G4 does not perform well with materials rich in tonal transitions, leading to a pronounced posterization effect. However, the manufacturer has included a smoothing system called "Gentle Gradation," with three levels: Low, Medium, and High. These settings are effective at smoothing bright colours, though less so for darker tones. It is recommended to use the Low setting, as the higher levels can distort the director's intentions by removing film grain.

When it comes to upscaling lower-quality material, the television's performance is quite good, delivering a sharp and clear image. However, attention should be paid to the jagged edges of fine details and the occasional halo effect around figures. This occurs due to the sharpening imposed by the LG G4, even when the lowest setting is selected (0). This is a noticeable change from the LG G3, which did not apply such strong sharpening, even at setting 0.

The Hisense U8Q handles lower-quality materials quite well. The TV can smooth out tonal transitions thanks to the "Smooth and Gradient Picture" feature – it works best when set to Medium. At that setting, it nicely reduces unwanted bands and unevenness in the image, but importantly, it does not remove cinematic grain or fine details.

The upscaling itself is also at a good level. Images from lower resolutions look smooth and soft, at times even a bit too much – we get a plastic effect that may not appeal to everyone. Fortunately, this can be easily adjusted with the sharpness slider to fit personal preferences.

The LG G4 offers a maximum refresh rate of 144 Hz, achievable when connected to a powerful PC. For most users, however, the TV operates at a maximum of 120 Hz, ideal for watching sports or other content with fast motion. To improve image fluidity, the television includes the "TrueMotion" motion smoothing system, which features two separate sliders: De-Blur (for the sharpness of moving images) and De-Judder (for judder reduction). These sliders allow users to adjust the level of smoothing between 0 and 10, ensuring everyone can find the ideal setting.

With a response time of 0.78 ms, the LG G4 delivers exceptionally clear images, outperforming LCD televisions, which can have much slower response times. This results in no trailing blur behind moving objects, as shown in the "UFO Test." The TV also provides precise control over motion smoothing, which is especially beneficial during fast-paced video game sequences. Thanks to OLED technology, the G4 eliminates ghosting, ensuring a crisp and clear image even during the most dynamic sports or action scenes.

Hisense U8Q has a display that can refresh the image up to 165 Hz in 4K resolution. In practice, this will mainly be utilized by PC gamers, but as they say – it’s better to have it than not 😊. For movies and series, we have a built-in smoothness enhancer called Ultra Smooth Motion. In the settings, it can be easily adjusted to personal preferences – whether we want more of a "cinematic" frame rate or a smooth, theatrical spectacle.

The LG G4 TV supports all the features encompassed by the HDMI 2.1 standard, making it a gaming powerhouse. During testing, every feature activated seamlessly, ensuring a smooth experience for both console gamers and PC users. Notably, the HGIG mode (HDR Gaming Interest Group) is implemented correctly, allowing games mastered to brightness levels higher than the TV’s maximum luminance to map tones accurately, preserving the game’s original visual integrity.

A notable highlight is the dedicated GameBar, which can be accessed at any time to quickly check or adjust game settings. More importantly, enabling VRR (Variable Refresh Rate) does not compromise contrast—a common issue in TVs with local dimming or Mini LED backlighting. This is thanks to the OLED panel’s self-emissive pixels, which maintain consistent contrast. However, a slight grey flicker may appear when VRR is enabled, though this is standard across OLEDs.

In summary, the LG G4, like most OLED TVs, is ideal for gaming and online competitions. Its HDMI 2.1 ports offer a full 48 Gbps bandwidth, supporting features such as VRR, ALLM (Auto Low Latency Mode), G-Sync, FreeSync, and HDR Dolby Vision gameplay, ensuring an exceptional gaming experience.

In terms of features, the Hisense U8Q has practically everything one could expect from a modern gaming television. Thanks to the new processor, the manufacturer has managed to implement as many as three HDMI 2.1 ports, so there is no problem connecting multiple consoles or a computer. In addition, it includes all the key technologies – Game Bar with parameter monitoring, variable refresh rate (VRR), automatic low latency mode (ALLM)... in short, a complete set.

But as is often the case with Hisense, it falls a bit short of perfection. The biggest drawback remains the lack of support for the HGiG format, which allows you to adjust the television's brightness to the console and get the most out of HDR in games. It's a shame because if this feature were included, we would have a device practically made for gamers. As it stands, the U8Q remains "just" a very good choice 😉