Hisense U7NQ vs Samsung Q8F

The Hisense U7NQ 65 television demonstrated significant capabilities on the luminance chart, exceeding the 1000-nit barrier and achieving very high brightness results without issue in the first, third, and fifth test scenes. However, as before, in the second and fourth test scenes, for example from the film Sicario 2, there are significant problems with maintaining brightness, and the results around 200 nits are very disappointing. Despite a large number of dimming zones, the algorithm in the television responsible for controlling these zones is unable to react appropriately — in this case, it significantly dims small elements like the moon or the light from a helicopter. The bright light that should blind us is too dim to be called an HDR effect. Nevertheless, it is worth praising the television for its high coverage of the DCI-P3 colour gamut at 96%, which allows it to accurately reproduce most film scenes.

In terms of brightness, the Samsung Q8F performs surprisingly well for a television without local dimming. It measures up to 500 nits, which practically means that most movie and series scenes look pleasant, and it definitely cannot be accused of lacking the "HDR effect." In films like Life of Pi or The Meg, the screen was able to glow and deliver light effects at a satisfying level. It struggles more during challenging moments—with dark frames containing single bright points. The global dimming used causes the television to darken the image to maintain deep blacks, but at the cost of detail brightness. This is clearly visible in the scene from Sicario 2, where the helicopter lights dropped to around 200 nits. This is a conscious design decision that gives the impression of deeper blacks but somewhat takes away from the brilliance of individual elements, and this should simply be kept in mind. When it comes to color reproduction, the Q8F utilizes quantum dot technology, which broadens the color range. A DCI-P3 coverage of 91% can be considered a decent result, although it is not a record-breaking achievement compared to other QLEDs.

The Chinese manufacturer offers various picture settings with its televisions, but the best mode in this model is undoubtedly the Filmmaker Mode. Despite its name, this mode has its issues: the white balance, although roughly correct, is characterized by a strong dominance of warm tones due to the kick of red colour, both in 4K and HD materials. The Colour Checker test confirms these errors — deviations in samples are visible in inappropriate shades. As for the brightness characteristics, the gamma responsible for HD materials shows values below 2.4, leading to some brightening of the screen. Meanwhile, the EOTF curve shows the television's problems with displaying small light elements, as confirmed by the previously described paragraphs.

We decided to check the Filmmaker mode because it provided us with the best picture right out of the box. However, this does not mean it was perfect. The white balance had too much blue and red tint, causing the white to take on a slight purple-pink hue. Such an imbalance affected the visibility of practically all colors, as can be seen in the comparison photo below. The brightness characteristic in SDR content was quite well adjusted, although in HDR materials, we noticed that the television did not always manage its global dimming—at times, the screen was too dim, while at other times it suddenly brightened. Fortunately, issues related to colors can be effectively corrected with calibration tools, so we decided to get to work.

Hisense televisions offer many tools for image correction, allowing users to adjust settings to their preferences. Therefore, we decided to utilize these capabilities to bring the image quality closer to reference standards. In the case of white balance, we managed to eliminate the dominance of red, resulting in more neutral colours, which allowed for a more realistic image in both 4K and HD materials. A similar improvement was noticed in the brightness characteristics. Gamma, which previously led to excessive screen brightness, was corrected, contributing to better detail representation in the darker areas of the image while maintaining a natural tonal balance.

However, the biggest challenge was the calibration of the EOTF curve, which is responsible for brightness in 4K materials. At first glance, the EOTF value appeared almost perfect, but detailed tests showed a slightly different outcome. Upon closer inspection—especially using the filter on the right side of the EOTF chart—we noticed how the television manipulated 4K film materials, often significantly boosting brightness. This effect was particularly noticeable in scenes from films such as Pan and Billy Lynn, where the television attempted to artificially increase the brightness of elements, affecting their naturalness. Despite these imperfections, the calibration yielded positive results, especially in terms of tonal improvement. For most users, the final effect should be satisfactory, especially if they aim to bring image quality closer to professional reference standards.

After calibration, we managed to correct the white balance almost to perfection. Older SDR content looks stunning — most errors are within a threshold of 2, which is definitely below the human eye's perception limit. In HDR, we also brought the white balance to the correct level, but a different problem arises here. So why are there still relatively large errors in color reproduction? This is mainly due to the limited color palette and the way the television manages brightness. The applied global dimming technique does not give the user control in the settings, so when analyzing the EOTF curve in HDR films, it is clear that the Q8F can independently modify luminance. This can be considered a certain limitation, but despite this, the image after calibration is still much more enjoyable than in the factory version.

When it comes to smoothing tonal transitions, despite the presence of the "Smooth and Gradient Image" feature in the test sequence, we did not notice that the feature added anything — we recommend turning it off. As for upscaling, the television handled our model well, and the branches in the background are not excessively jagged — the image seems quite plastic. However, it was slightly cropped by the so-called overscan.

Let's see how the Q8F handles older content, which often has poor quality. Let's start with the positives: the upscaling, which means raising the image to a higher resolution, works really well. The TV handles both classic television and materials from YouTube without giving the impression that we are dealing with something completely unattractive. Materials in very low resolutions, such as 576p, perform worse — the image can be cropped, and unfortunately, the overscan phenomenon cannot be turned off. However, the digital processing itself looks worse too. The noise reduction function, instead of removing unwanted interference, smooths out almost everything: film grain (which is desirable for many viewers) disappears along with the texture of the image, and the faces of the actors begin to resemble characters from cheap Turkish soap operas. It is therefore hard to consider this option useful — it's best to leave it completely turned off. Perhaps Samsung will refine the operation of this feature in updates, but for now, it’s difficult to regard it as anything other than an unnecessary addition.

Hisense U7NQ has a refresh rate of 144 Hz, which definitely contributes to smooth motion. For movie enthusiasts, there are two features available: judder reduction and motion blur reduction. The judder reduction feature minimizes the effect of so-called judder, which is the unpleasant stuttering of the image, particularly noticeable at lower frame rates. On the other hand, motion blur reduction helps sharpen fast-moving objects, which is useful when watching dynamic action scenes.

As for motion blur, the TV has a decent response time, so excessive blurriness is not visible, except in specific situations, such as the test with the little green alien on a dark background. In such cases, slight artifacts may appear, but overall, the TV handles dynamic images well, providing satisfactory motion quality.

Due to the 60 Hz panel, it's hard to call the Q8F a television made for gaming or watching sports. The panel isn't particularly fast, making motion blur clearly visible. If you were counting on spectacular, almost "stadium-like" experiences during broadcasts, you might feel a slight disappointment. Fortunately, in the case of movies and series, Samsung has not abandoned motion smoothing features. This is nothing other than a motion smoother that allows improving the fluidity of productions recorded at 24 or 30 frames per second. Thanks to this, one can decide whether they prefer a smoother, "television" image or to maintain a cinematic quality. It all depends on the viewer's preferences, and the ability to adjust this parameter is undoubtedly a plus.

Hisense U7NQ offers everything a gamer might need for comfortable gameplay. The TV supports a refresh rate of 144 Hz, providing an incredibly smooth image, especially in dynamic action games. The VRR (Variable Refresh Rate) feature ensures that the image adapts to changing frames per second, eliminating stuttering and tearing. Additionally, there is an ALLM (Auto Low Latency Mode) feature that automatically switches the TV to game mode, minimizing input lag.

The TV also supports Dolby Vision, which is particularly important for gamers who value high contrast and vivid colors in games that support this format. The Hisense U7NQ also has a Game Bar feature that allows quick access to essential settings during gameplay, as well as support for G-Sync technology, which further reduces image tearing.

Unfortunately, despite the wide range of features, support for the most popular HDR format in gaming — HGiG — is lacking. This may be disappointing for gamers who expect optimal detail representation in HDR scenes. Nevertheless, the remaining features make the Hisense U7NQ a solid choice for any console gaming enthusiast.

[UPDATE] We have updated our 2025 Samsung TV reviews following the release of firmware version 1131, which officially restores the essential HGiG (HDR Gaming Interest Group) support.

It is not entirely clear what Samsung has mixed up this year with its televisions, but the Q8F is not free from all the confusion with updates and shortcomings. While its older cousin, the Q67D, could still be recommended to casual gamers with a clear conscience, it's hard to find a reason to do so here. Aside from the automatic game mode and the attractively designed Game Bar, we practically get nothing that could attract gamers. The lack of proper HGiG implementation is a big problem, especially since function simply disappeared after the 1126 update. The issue with VRR is even worse. Although it is featured in the manufacturer's brochures and appears in the Game Bar, we couldn't activate it. The Xbox Series X console did not allow it to be activated at all, and the option remained grayed out and inactive. It's hard to praise such a television even to casual gamers, which is a shame because Samsung has had a strong bargaining chip in the gaming segment for years.