Hisense U7NQ vs Panasonic Z95A

The Hisense U7NQ 65 television demonstrated significant capabilities on the luminance chart, exceeding the 1000-nit barrier and achieving very high brightness results without issue in the first, third, and fifth test scenes. However, as before, in the second and fourth test scenes, for example from the film Sicario 2, there are significant problems with maintaining brightness, and the results around 200 nits are very disappointing. Despite a large number of dimming zones, the algorithm in the television responsible for controlling these zones is unable to react appropriately — in this case, it significantly dims small elements like the moon or the light from a helicopter. The bright light that should blind us is too dim to be called an HDR effect. Nevertheless, it is worth praising the television for its high coverage of the DCI-P3 colour gamut at 96%, which allows it to accurately reproduce most film scenes.

Panasonic Z95A demonstrates class when it comes to HDR performance. In brightness tests, it reaches a level of 1800 nits, which has a real impact on watching movies. Scenes from Life of Pi or Gemini Man look great – the television effortlessly reproduces details and the intensity of bright spots, impressing with its power. In more demanding moments, like the final scene from The Meg, one can see how bright light floods the screen. In such moments, brightness drops, which is typical for organic matrices. Nonetheless, a result around 1000 nits can still be considered excellent, still providing very good picture quality. Additionally, the television offers excellent coverage of wide color gamuts – up to 98.6% for DCI-P3 and 74.5% for BT.2020. This ensures that colors are not only vibrant but also deeply saturated, allowing full appreciation of the richness of details, especially in HDR scenes. Such coverage makes colors appear more realistic, and the HDR effect gains in intensity and accuracy. All this impressive HDR effect is thanks to MLA technology, which enables achieving such high luminance and excellent image detail. Thanks to this, the Panasonic Z95A offers HDR at a level that truly makes a difference.

The Chinese manufacturer offers various picture settings with its televisions, but the best mode in this model is undoubtedly the Filmmaker Mode. Despite its name, this mode has its issues: the white balance, although roughly correct, is characterized by a strong dominance of warm tones due to the kick of red colour, both in 4K and HD materials. The Colour Checker test confirms these errors — deviations in samples are visible in inappropriate shades. As for the brightness characteristics, the gamma responsible for HD materials shows values below 2.4, leading to some brightening of the screen. Meanwhile, the EOTF curve shows the television's problems with displaying small light elements, as confirmed by the previously described paragraphs.

The best picture mode in the Panasonic Z95A is undoubtedly the Filmmaker mode. It is a mode that offers quite good image reproduction, but it is not free from certain errors that need improvement. First of all, the white balance, both for 4K and HD content, tends to show a dominance of red and blue colors. This causes a slight pinkish tint in the image, particularly noticeable in bright, white scenes. Such deviations can be seen in the comparative photo below, which illustrates this problem well. The Colour Checker test also confirms these discrepancies, showing slight shifts of the dots towards the mentioned hues.

In terms of gamma brightness characteristics, it performs very well, with only minor issues when lightening small details. The EOTF curve, which is responsible for controlling brightness in 4K HDR content, poses greater difficulty. Here, a slight boost in brightness above the reference value can be observed, making the image sometimes too bright, especially in more demanding scenes. Although the Filmmaker mode is definitely the best choice in the Z95A, these aspects require refinement to fully exploit the potential of the television.

Hisense televisions offer many tools for image correction, allowing users to adjust settings to their preferences. Therefore, we decided to utilize these capabilities to bring the image quality closer to reference standards. In the case of white balance, we managed to eliminate the dominance of red, resulting in more neutral colours, which allowed for a more realistic image in both 4K and HD materials. A similar improvement was noticed in the brightness characteristics. Gamma, which previously led to excessive screen brightness, was corrected, contributing to better detail representation in the darker areas of the image while maintaining a natural tonal balance.

However, the biggest challenge was the calibration of the EOTF curve, which is responsible for brightness in 4K materials. At first glance, the EOTF value appeared almost perfect, but detailed tests showed a slightly different outcome. Upon closer inspection—especially using the filter on the right side of the EOTF chart—we noticed how the television manipulated 4K film materials, often significantly boosting brightness. This effect was particularly noticeable in scenes from films such as Pan and Billy Lynn, where the television attempted to artificially increase the brightness of elements, affecting their naturalness. Despite these imperfections, the calibration yielded positive results, especially in terms of tonal improvement. For most users, the final effect should be satisfactory, especially if they aim to bring image quality closer to professional reference standards.

After calibration, Panasonic Z95A shows its full potential, offering an almost perfect image. The television provides great adjustment capabilities, which we have fully utilized. The white balance after calibration is presented almost perfectly, and errors in SDR content at the level of 0.5 fall within an absolutely reference standard. The same is true for 4K HDR content – any pink tint on the screen has been completely eliminated, and the white balance is now exemplary.

The color palette and Colour Checker test confirm the excellence of the calibration. Errors below 2 is a result that will satisfy both professional calibrators and enthusiasts of cinema-quality images. Significant changes have also occurred in brightness characteristics – the EOTF curve has been leveled, eliminating previous issues with excessive image brightness. And the small error in gamma has been reduced.

Before calibration, the image was acceptable, but now it is a completely different league. It is a true feast for the eyes, the quality of which is hard to compare to anything else. Panasonic Z95A, after fine-tuning the settings, becomes a true master of color reproduction.

When it comes to smoothing tonal transitions, despite the presence of the "Smooth and Gradient Image" feature in the test sequence, we did not notice that the feature added anything — we recommend turning it off. As for upscaling, the television handled our model well, and the branches in the background are not excessively jagged — the image seems quite plastic. However, it was slightly cropped by the so-called overscan.

In the case of lower quality materials, the "Gradient Smoothing" function is responsible for smoothing tonal transitions. The best results are achieved with an intermediate setting – although they are not spectacular, the function works correctly and does not introduce unwanted effects into the image. It can be rated as average, but sufficient to improve the quality of tonal transitions.

As for digital processing, or upscaling, the image looks surprisingly good. It is vibrant and pleasant to the eye, making lower quality content, such as standard television or YouTube, look quite decent. However, minor issues can be noticed, such as "jaggies" on edges, e.g. branches in the background. Nevertheless, this does not significantly impact the overall viewing experience, and the television handles this material in an acceptable manner.

Hisense U7NQ has a refresh rate of 144 Hz, which definitely contributes to smooth motion. For movie enthusiasts, there are two features available: judder reduction and motion blur reduction. The judder reduction feature minimizes the effect of so-called judder, which is the unpleasant stuttering of the image, particularly noticeable at lower frame rates. On the other hand, motion blur reduction helps sharpen fast-moving objects, which is useful when watching dynamic action scenes.

As for motion blur, the TV has a decent response time, so excessive blurriness is not visible, except in specific situations, such as the test with the little green alien on a dark background. In such cases, slight artifacts may appear, but overall, the TV handles dynamic images well, providing satisfactory motion quality.

Panasonic Z95A, with its 144 Hz panel, offers excellent image smoothness. For films, there is the "Intelligent Frame Creation" feature, which enhances fluidity and reduces motion blur. The user has two sliders at their disposal: "Motion Blur Reduction" – responsible for clearer and sharper details in fast-moving scenes. "Film Smoothness" – adds smoothness by creating additional frames between the originals, making the motion look smoother and more natural with a "soap opera" effect.

As a result, viewers can adjust the settings to their own preferences. Films and less dynamic materials appear smooth and natural, which should satisfy most users.

Hisense U7NQ offers everything a gamer might need for comfortable gameplay. The TV supports a refresh rate of 144 Hz, providing an incredibly smooth image, especially in dynamic action games. The VRR (Variable Refresh Rate) feature ensures that the image adapts to changing frames per second, eliminating stuttering and tearing. Additionally, there is an ALLM (Auto Low Latency Mode) feature that automatically switches the TV to game mode, minimizing input lag.

The TV also supports Dolby Vision, which is particularly important for gamers who value high contrast and vivid colors in games that support this format. The Hisense U7NQ also has a Game Bar feature that allows quick access to essential settings during gameplay, as well as support for G-Sync technology, which further reduces image tearing.

Unfortunately, despite the wide range of features, support for the most popular HDR format in gaming — HGiG — is lacking. This may be disappointing for gamers who expect optimal detail representation in HDR scenes. Nevertheless, the remaining features make the Hisense U7NQ a solid choice for any console gaming enthusiast.

Panasonic Z95A this year shows that the manufacturer has made a huge leap forward in terms of support for gamers. The television offers practically everything one could expect from a device in this category. Support for ALLM (Auto Low Latency Mode) and VRR (Variable Refresh Rate) ensures smoothness and no tearing in dynamic games. The 144 Hz panel allows for incredible fluidity, and the additional support for resolutions other than 4K provides greater flexibility, which is a significant plus for gamers using various setups.

Attention should also be paid to the unique and somewhat specific "Game Bar." Its intuitive interface stands out from the competition and allows quick adjustments to key settings such as VRR, brightness level, or picture mode without interrupting gameplay.

However, in this class of device, there is a slight disappointment – the Panasonic Z95A offers only two HDMI 2.1 ports, instead of four. This is definitely insufficient for a premium television, especially at a time when many people have more than one device requiring full HDMI 2.1 support, such as a next-gen console or a high-end computer. In this category, it is hard to accept, especially given the high aspirations of this model. Despite this, the television is an excellent choice for gamers, offering versatility and functionality at the highest level.