Hisense S7NQ CanvasTV vs SHARP JP7765E

When it comes to the brightness of the television and how it handles bright elements while watching movies, it is just average—similar to contrast. The average brightness level of the Hisense S7NQ is around 500 nits. This is a value that allows you to feel the beginnings of true HDR, but it is definitely too little to speak of outstanding effects. However, the television deserves praise for color gamut coverage—movies look very colorful and vibrant. With the use of PFS LED (QLED) coating, the device can cover over 90% of the DCI-P3 color gamut and over 72% of the wider BT.2020 gamut. For a television in this class, these are truly very good results.

So how does the brightness of the Sharp JP7 perform in the most demanding titles? Honestly: at first, we were quite surprised. The television is capable of achieving over 1000 nits of brightness, which is an outstanding and rarely seen result for a device costing just under 2000 zł (for 55 inches). Watching bright, full-screen scenes, one can get the impression that we are dealing with truly good equipment. However, unfortunately, we must return to the problem we mentioned earlier regarding local dimming management. When small, bright elements appear on a dark background on the screen (like in the test scenes from Life of Pi or Sicario 2), it is noticeable how poorly the JP7 handles the zones. The television dims them almost to the maximum, stifling the whole HDR effect, which at such moments resembles a flat SDR image (less than 200 nits). This instability makes the image on the JP7 unfortunately lose its appeal in demanding, contrast-heavy films.

As a consolation, it is worth noting that the panel has the potential for good color display. A PFS (phosphor) filter has been implemented here, allowing the coverage of the DCI-P3 palette to reach a solid 94%. The manufacturer calls its product a “QLED,” even though it is mainly based technologically on the aforementioned PFS filter. Considering the recent market battles among manufacturers about what can and cannot be called QLED, we leave the issue of the correctness of this naming to your judgment. However, it remains a fact that the potential for reproducing saturated colors in this panel is simply good.

Let's now check how the Hisense S7NQ CanvasTV performs in color reproduction in the best factory mode, which is Filmmaker. Right from the start, it is evident that it is definitely better than in dynamic or standard mode, but there are still a few things to nitpick. In terms of image quality from the HD signal, the colors are slightly inaccurate – there is a dominance of cooler shades of blue and a lack of red. Because of this, the image appears somewhat too cool.

A similar effect occurs with 4K content, but it is more noticeable there. The excessive exposure of blue tones and the lack of red make the image seem distinctly cold. However, the biggest issue with this television is not the colors themselves but rather the way brightness is managed. The tested unit slightly boosted the brightness compared to the reference value. The result is indeed better visibility of details, but at the cost of significantly brightened black – which makes the entire image seem more "flat."

A similar phenomenon was noticed in the 4K signal – the slightly inflated curve at the beginning of the EOTF graph shows that the television has a tendency to excessively expose certain scenes. Fortunately, this effect can be improved with professional calibration, which we will discuss in the next point.

When it comes to out-of-the-box colors, the Sharp JP7 was tested in Film mode, which traditionally offers the most consistent image compared to the yellowed “Eco” mode or the glaring blue of the “Dynamic” mode. Although this is the best choice among the available settings, the results are still far from ideal. The white balance clearly lacked red and blue components, causing many scenes to take on an unnatural, greenish tint. Another issue was the gamma – during fullscreen scenes, the television provides too much brightness, completely stripping away its cinematic character. All of this translated into color reproduction errors, particularly with shades of gray, which exceeded Delta E 10. Just to remind: errors above 2-3 are already noticeable to the human eye, so here we are dealing with a significant distortion of reality.

In HDR mode, the situation is reversed but not any better. Here, the blue color dominates the white balance, giving the image an unnatural, almost “store-like” sharpness reminiscent of aggressive demo modes. Furthermore, the measurements of the EOTF curve emphasize the store-like nature of the image. The graph clearly shows that the television generates an image significantly brighter than the standards predict, resulting in an artificially boosted and unrealistic final effect. The Sharp JP7 is evidently trying to appear stronger than it actually is, but it does so at the expense of fidelity to the content.

The results we achieved after calibrating the Hisense S7NQ are really very good. Thanks to the calibration, we were able to eliminate the excessive exposure of blue tones and the lack of red in the HD signal. A similar, although slightly weaker effect was also achieved with 4K HDR content. Brightness management in HD material has also improved – the television no longer has problems with overall image brightness issues.

However, there are things that cannot be overlooked. The characteristic of the EOTF curve has practically not changed, and the lack of local dimming means that the smallest elements on the screen will always be slightly overexposed. One simply has to accept this when choosing a television with a similar type of backlighting. Nonetheless, the final result is very good and should fully satisfy the vast majority of users.

We subjected the JP7 to our standard calibration procedure and truly... the television gained a new life thanks to it, especially in SDR content (YouTube, classic television, series, or older movies). Because we managed to accurately set the white balance and stabilize the gamma, color errors dropped to a value of below 3. This is a level at which the human eye has trouble detecting discrepancies. In this scenario, the Sharp JP7 delivers an image with really great color accuracy, which is a significant advantage in this price range. However, the content in HDR turned out to be much more problematic. Here, despite our efforts and adjustments to the settings, the television simply did not want to cooperate. In the JP7 menu, we cannot find any option that would allow for real control over brightness management (EOTF). Although a significant portion of color errors was reduced, the image still remained unnaturally oversaturated. It's a pity because the potential of the mini-LED backlit panel is large, but the software presents a clear barrier.

The conclusion is simple: when watching less demanding content (SDR) on the JP7, you can expect an image that is more than satisfactory, but in HDR, you have to come to terms with a certain degree of "artificiality" that cannot be overcome even with professional equipment.

It is equally important how the television handles tonal transitions on a poorer signal – for example, in older movies, television, or on YouTube. Unfortunately, despite the presence of the "Smooth and Gradient Picture" feature, which was supposedly intended to improve this aspect, its performance is truly lacking. It is barely noticeable that it has any real impact on the visibility of color transitions.

Image scaling also performs poorly. Yes, one can observe that the television tries to "stretch" the quality, but the final effect is far from ideal. The image often appears slightly jagged, which is especially noticeable in the case of tree branches in the background. Additionally, the Hisense S7NQ has a clear tendency to crop the image at lower resolutions, which can cause us to miss captions in the news or finer details of the image.

When it comes to lower quality materials and how the Sharp JP7 handles them, the situation is ambiguous. Let's start with the upscaling – here we have no major objections. The process of scaling the image to a higher resolution is correct; the image remains readable and clear, without the overscan effect or cropped edges. Of course, this is not at the level of top models and at times one can notice slight jaggedness on the contours, but in this price range, the effect is fully acceptable.

However, the digital image processing itself is significantly worse, as aside from the scaling, it virtually does not exist. In the JP7 menu, we won't find any option that would effectively smooth out unwanted tonal transitions or reduce noise in the image. As a result, the signal reaches the matrix in a very raw form, which, with heavily compressed materials (e.g., from YouTube), leads to visible posterization. Either this is a flaw in the software or a very strange design decision, as in earlier Sharp models, this feature was available and, more importantly, worked with noticeable effect. Here we are left at the mercy of what the source provides, without any digital support from the image processor.

When it comes to motion fluidity, the television performs really well. Although the S7NQ was mainly designed for displaying static elements – such as images – the manufacturer has utilized a panel with a refresh rate of 144 Hz. As a result, sports or games look really good on it.

For materials that are not recorded at a high frame rate, the manufacturer provided two features that allow you to adjust the picture to your own preferences. "Motion blur reduction" and "motion smoothing" operate on a 10-level scale, allowing you to choose between a more cinematic image – with characteristic frame jumps – and a smooth effect reminiscent of a "soap opera." How to set this up? That's a personal matter – we leave the decision to you.

The motion fluidity on the Sharp JP7 is very mediocre, and the reason is simple: the television uses a 60Hz panel. This immediately makes it difficult to recommend for watching sports or serious gaming, where higher refresh rates are already the standard. The only real plus is the presence of a motion smoother, which we can control in movies using a slider called De-judder. Lower settings produce a more raw, "cinematic" (frame-based) image, while higher settings add artificial fluidity. We suggest setting it somewhere in the middle of the scale, that is, in the 3-5 range – this is the best compromise to avoid the soap opera effect while getting rid of the tiring image stutter. Interestingly, in the menu, we also find a slider for "motion blur reduction," which usually suggests the presence of a 120Hz panel. However, in the case of the JP7, it does not contribute anything to the image and serves more as a placeholder – it is meant to look good in the settings, but technically it should not function on this panel.

Even though the S7NQ is an "image" type TV, you can actually play games on it. Really. It has almost everything (except for HGiG mode) that a modern gaming TV needs. The 144 Hz panel and two full-fledged HDMI 2.1 ports allow for seamless connection of two consoles, such as PlayStation 5 or Xbox Series X/S.

The TV supports automatic game mode (ALLM) and frame synchronization (VRR) without any stuttering or issues. It also handles high frame rates at lower resolutions without a hitch. We must commend Hisense for the very attractive Game Bar – it displays all available picture options, and additionally, we have the ability to zoom in on the mini-map or enable a crosshair (because sometimes someone might actually want to "aim" 😉).

The only missing element – as we mentioned earlier – is the lack of a proper implementation of HGiG mode. It is responsible for automatically setting the picture in games as the creators intended. It's a shame because that’s the only thing separating the Hisense S7NQ from being a full-fledged gaming "monster."

As we mentioned earlier, the 60Hz panel is not a feature that will attract gamers to the Sharp JP7. Perhaps for the casual gamer, whose console generates most titles at 60 frames per second, there might be something interesting? When it comes to specific additions, we find:

• ALLM Mode: Automatically switches the TV to low latency game mode (input lag).

• Game Menu: Which is hard to call a full-fledged “Game Bar,” as its functionality is minimal. Besides enabling ALLM, there is only a smoothness enhancer dedicated to games, which we recommend against because it introduces very noticeable artifacts and spoils the responsiveness.

• Dolby Vision Gaming: For Microsoft's consoles.

Unfortunately, the list of shortcomings is much longer and more painful than the positives. The biggest disappointment is the lack of support for 120Hz, even when lowering the resolution to Full HD. The presence of 120Hz would allow for performance modes to be activated in many games on PS5 or Xbox Series X. Another absence is VRR, which means that during frame drops, we are susceptible to image tearing. The lack of proper implementation of the HGiG standard is also very problematic. This results in the fact that during HDR calibration in the console menu, it is very easy to “overshoot” the brightness settings. As a result, instead of clear details in highlights, we end up with an unnaturally over-brightened image with cut-off details. The Sharp JP7 is a proposal only for very casual gamers.