Hisense E8Q vs Sony BRAVIA 2 II (S25M2)

Since the E8Q is a twin of the U7Q, it’s no surprise that the quality of the HDR effect is almost identical. On paper, it looks promising – a peak brightness of 800 nits can impress in many scenes. Fragments like the flashes of light in “The Meg” or shots of the sun in “Life of Pi” can indeed evoke a “wow” effect. But the longer we watch, the more we notice the limitations. The problem arises when small, bright details are supposed to be displayed on a dark background. In such situations, the dimming algorithms try to preserve contrast but end up dimming what should shine the brightest. Instead of dazzling details, we get almost invisible points of light. This is typical for Mini-LED in this price segment and is not surprising – but it’s worth knowing that the HDR effect won't always be fully preserved. Fortunately, the color reproduction offers reasons to be satisfied. A coverage of the DCI-P3 color gamut at around 94% is a very good result, and the applied quantum dot layer (more specifically, PFS) does its job – colors are saturated and vibrant, especially with 4K content.

Sony Bravia 2 II is not a very bright TV and unfortunately that is immediately apparent in HDR. In our measurements brightness stayed around 300 to 330 nits, which is definitely too low for the brightest parts of the picture to look truly impressive. In practice HDR here does not differ that much from ordinary SDR. Bright highlights, the sun, or lamps are of course visible, but they lack the intensity you would expect from HDR material. The Bravia 2 II therefore performs much better with regular SDR content, and it is in that use case that its limited brightness will be least noticeable.

Color gamut coverage

Sony Bravia 2 II also doesn't impress when it comes to colors. The TV doesn't use any additional gamut-expanding filter, such as the quantum dots found in QLED TVs or a PFS phosphor layer. In our measurements DCI-P3 coverage was about 78%, and the very wide BT.2020 around 57%. That's definitely too little to talk about truly saturated colors in HDR content. More intense reds, greens, or turquoise hues will simply be less striking than on TVs with an expanded color gamut. The Bravia 2 II therefore fares much better with standard Rec.709, the gamut used for movies, series, and TV in SDR.

Testing the Hisense E8Q in Filmmaker mode, we were hoping for a neutral image close to the director's vision. Unfortunately - although on paper it doesn't look bad (the color reproduction errors are not significant), in practice the image feels somewhat unnatural. The reason? Too strong an increase in blue and a lack of red in the white balance. The effect? The scenes look cool, and the white appears slightly bluish. Alongside the U7Q model, we also noticed a specific approach to brightness management here. The brightness reproduction curve for HDR content (EOTF) shows that the TV can significantly dim small, bright elements of the screen to maintain contrast - but sometimes it goes too far. On the other hand, it can excessively brighten larger, very bright parts, which disrupts tonal balance. This is a compromise that may not suit everyone – especially if you want an as faithful image as possible right out of the box.

Out-of-the-box color reproduction in Cinema mode was really good, at least for ordinary SDR material. The Bravia 2 II had a slight tendency to boost reds, so some colors skewed a bit warmer, at times with a faint pinkish tint. However, it wasn't a major fault, and during normal viewing the picture still looked quite natural. There was a bit more going on with image brightness. Looking at the gamma trace, you can see Sony doesn't stick exactly to the reference value. The darkest parts are slightly lifted, while as brightness increases the gamma gradually rises and a larger portion of the image becomes darker than it should. That said, the difference isn't large enough to seriously interfere with everyday viewing. Overall, SDR straight out of the box performs pretty well.

The situation is much worse in HDR. We already mentioned the limited color gamut, but the Bravia 2 II also manipulates image brightness quite aggressively here. The EOTF curve sits below the reference for a large part of the range, which means the TV renders most midtones and brighter parts of the scene darker than the source material intends. Only toward the very end of the range does the curve flatten out, as the panel reaches the limits of its capabilities. Combined with a peak brightness of around 300 nits, this results in HDR that not only lacks punch but can simply look too dim.

The calibration of the Movie mode brought really good results, especially regarding SDR content. The white balance was successfully adjusted, which gave the image a natural look – it appeared almost reference-level. The colors were well-saturated, and the overall perception of the content improved significantly. Unfortunately, when we moved to HDR materials, the well-known problems from the U7Q model returned. The TV still tends to “do things its own way,” which is evident from the analysis of the EOTF brightness characteristic – despite calibration, the E8Q still dimmed small details in the shadows, while the bright areas of the screen could sometimes be excessively boosted. In practice, this means that in darker scenes, some of the tiniest details could simply disappear. Although it must be admitted that the entire calibration process brought a lot of good, not everything can be circumvented – even with the use of professional tools. The E8Q can impress with its picture, but in HDR content, its design limitations become noticeable, and it is worth keeping this in mind.

Calibration did a lot for the Bravia 2 II, especially with SDR content. Above all, we were able to even out the white balance and tidy up the gamma, which now sticks much closer to reference values. As a result, the picture no longer has the previous pink tint, and the brightness of individual areas is much better balanced. You can also see this in the color errors, which dropped to a very low level after calibration (with minor issues in the most saturated reds).

We also partially tamed the Bravia 2 II in HDR, particularly in how the TV manages image brightness. However, there is one thing no calibration can fix: the panel's inherent limitations. The narrow color gamut means the TV physically cannot reproduce the most saturated colors present in HDR content. On top of that, the IPS panel's low contrast leaves darker scenes veiled by a grayish glow, causing colors to lose some of their depth. So we can improve how the Bravia 2 II uses its capabilities, but unfortunately we can't overcome the panel's fundamental limits.

In the case of older materials with lower quality, a gentle smoothing of tonal transitions is often useful. The Hisense E8Q, like the U7Q, has the "Smooth and Gradient Picture" feature, but unfortunately, its effectiveness leaves much to be desired. The “Low” setting is almost imperceptible in operation, while higher settings simply blur details instead of improving transitions. The good news is that the feature does not compromise the film grain, which allows it to maintain the image structure. On the plus side, the scaling is commendable. The television can fairly sensibly transform older content to a higher resolution—without artificially emphasizing contours or excessive sharpening. Though it does not match the best models in this category, it performs quite well for its class.

Upscaling in the Bravia 2 II performs quite well, and in that respect the TV maintains the standard Sony has accustomed us to. Lower-resolution content is sensibly scaled to 4K, with the image slightly smoothed and without over-sharpening edges. It’s a different story when it comes to improving content with visible compression. That’s handled by the "Digital Noise Reduction" feature, which on the "High" setting can indeed smooth out some ugly tonal banding. The problem is it does so fairly aggressively, removing a lot of fine detail along with the imperfections, including natural film grain. Moreover, when there’s more motion on screen its effectiveness drops significantly and the improvement becomes minimal. So we generally avoided using this feature in everyday viewing.

Like the U7Q, the E8Q model is a fast television designed for dynamic content. It supports 144 Hz refresh rates in 4K resolution, and if for some reason someone is still gaming in Full HD, it can achieve even 240 Hz. This is a significant advantage, especially for PC users looking for maximum fluidity. In everyday use, the television performs very well. The "Ultra Motion Smoothness" mode provides us with two sliders, allowing for personalized image settings – whether it’s more cinematic with preserved film frames or heavily smoothed, almost "series-like." It’s good that the manufacturer gives a choice here instead of imposing one style. On sports materials, live broadcasts, or in games – motion appears clean and stable. Sure, it’s not at the level of OLEDs, but for this price range, the E8Q performs really well.

The Bravia 2 II uses a 60 Hz panel and, given its capabilities, handles motion quite well. However, keep in mind this is a basic panel, and its limitations are already noticeable, especially with sports. The TV cannot interpolate 50/60 fps content to a higher refresh rate, so it can't further improve the sharpness of fast-moving objects. For movies and series, you get a standard motion smoother that can reduce the characteristic judder of material shot at 24 fps.

The Hisense E8Q does not hide its gaming pedigree. The specification alone reveals that we are dealing with a television that will work great as a gaming screen. Variable Refresh Rate (VRR)? Yes. Automatic low latency mode (ALLM)? It's there too. Additionally, there is impressive refreshment – 120 Hz in 4K or even 240 Hz in Full HD. Such a set is rare in this price segment. Everything works smoothly and without major surprises. The only missing element – like in the U7Q – remains support for HGiG. It's a pity, because this feature makes it easier to match the brightness curve to the capabilities of a particular television, improving visual consistency with the intentions of HDR game creators. Without it, one has to manually tweak the settings, which does not always yield a satisfying result.

The Bravia 2 II is not a TV particularly well suited for gaming, and the feature list makes that clear pretty quickly. You basically only get automatic low-latency mode (ALLM) and a simple Game Bar where you can view basic signal information and change a few settings. But that's where the list of advantages ends. The TV doesn't support VRR or 120 Hz (not even at lower resolutions), and on top of that it has problems with a proper implementation of the HDR HGIG format. It can, of course, be used for occasional console gaming, and thanks to low input lag controls stay responsive, but if you're mainly looking for a TV for gaming, the Bravia 2 II will simply be a very limited choice.