Hisense E7Q / E79Q vs LG OLED G6 (G64LW, G66LS)

Hisense E7Q / E79Q is a television with average brightness, whose peak luminance level is around 350-380 nits. This is an absolute minimum that allows for watching HDR content in a way that is close to the creators' intentions, although without a clear "wow" effect. The results of synthetic tests on white images have been confirmed in practice – in movie scenes, the bright parts of the image are stable and fairly uniform, but it is hard to speak of a true "lighting impact" here. In everyday use, for example, while watching Netflix or YouTube, the HDR effect is acceptable and is completely sufficient for most users. However, it must be stated clearly – this is not the level of top screens, and one should not expect that at this price point. Fortunately, the Hisense E7Q / E79Q has an advantage that allows it to gain quite a few points: it is a PFS LED QLED panel, utilizing an additional phosphor layer that improves color reproduction. The measured range of the DCI-P3 palette is around 92%, which means that the colors in most scenes are vibrant, well-saturated, and pleasing to the eye, especially for this price range.

The LG G6 is currently one of the brightest OLEDs on the market. Its peak brightness reaches nearly 2500 nits, and best of all – this has a direct impact on real film scenes. The television flawlessly pulls out details in the bright parts of the image. And this is regardless of whether we are talking about very small points like stars in the sky or slightly larger elements on the screen. Naturally, with full-screen, uniformly white scenes, the brightness of the G6 decreases due to the panel's protection system (ABL). However, in real, varied film shots, this value still hovers around 2000 nits, which can be considered an outstanding result. The coverage of the color palette also deserves praise. The new 2nd generation Tandem OLED panel brought only a cosmetic change, but still an improvement. The DCI-P3 color gamut coverage reaches nearly 99.5%, while the ultra-wide BT.2020 is around 84%. These are very good results, although one must remember one thing: at extremely high brightness levels, the volume of colors will be lower than in QD-OLED panels from Samsung Display due to the use of a white sub-pixel (WOLED). However, in everyday content and most films, detecting this difference will be very difficult.

In Filmmaker mode, the Hisense E7Q / E79Q television was able to really surprise positively. Even after the first measurements, it turned out that the white balance is quite well calibrated, and the only minor deviation was a slight tendency toward a purple hue, which we mentioned earlier. However, this did not significantly affect the overall character of the image – it remained coherent and pleasant to perceive. A much larger problem turned out to be the brightness characteristics (gamma) in SDR content and the EOTF curve in HDR films. The television clearly brightened the image, flattening the contrast and taking away its depth. Gamma values could drop from the reference 2.4 down to about 1.9, making the image appear as if it were covered with a thin, milky layer. Fortunately, this is a problem that can be relatively easily corrected through calibration.

We tested the LG G6 in the best factory mode for color fidelity, which is FILMMAKER MODE. For our test unit, this mode was fairly well-tuned right out of the box. In SDR content, the only thing we could nitpick was the white balance, which leaned towards warmer tones. As a result, the image could sometimes appear slightly yellowed; however, overall, it wasn't a bothersome issue. The G6 performed a bit worse with HDR content. There, we noticed too much blue component in the white balance. This caused the image to take on cooler shades, resulting in quite noticeable errors. As can be seen in our ColorChecker chart, colors were indeed shifting towards these cooler registers. Nevertheless, for factory settings, the television displayed a completely decent level. However, we know that OLED screens – especially those from LG – respond wonderfully to professional calibration, which is why we immediately proceeded with it.

The biggest beneficiary of calibration for the Hisense E7Q / E79Q turned out to be the SDR mode without a doubt. It managed to achieve nearly perfect picture quality – most errors in the Color Checker test dropped below a value of 3, and often even below 2, which is a remarkable result for this class of equipment. The greatest improvement came from aligning the brightness characteristic (gamma), making the picture no longer look washed out and regaining its natural depth. In HDR content, colors were also improved, and the purple tint we mentioned earlier was eliminated, but errors in the Color Checker measurements were still noticeable. This is due to the fact that – as is often the case with Hisense televisions – the screen manipulates brightness quite strongly, oversaturating some colors. This was also indicated by the EOTF curve, which was slightly above the reference values, suggesting these minor problems with excessive brightening. Despite this flaw and the construction limitations that arise with HDR content, the Hisense E7Q / E79Q gained a lot after calibration. In everyday use, the television presents a cohesive, natural, and pleasant-to-the-eye picture, and the difference compared to factory settings is truly vast.

After conducting a professional calibration, we gained complete control over the panel, and we were able to adjust all parameters to nearly zero. We managed to perfectly tune the white balance, which made the factory-cool and warm tints disappear from the screen. The effects are clearly evident in the ColorChecker test – the average color reproduction errors dropped below the critical value of 1-2. And what does that mean? PERFECT colors, with no distortion whatsoever! However, from a reviewer's obligation, we must comment on how the LG G6 autonomously manipulates brightness, for which the EOTF curve is responsible. When we look at the standard synthetic graph, it may seem that the line is quite straight. The situation changes, however, when we turn on the measurement filter, which shows how the television interprets brightness in real, moving film scenes (EOTF in MOVIES). At that point, it becomes clear that some of the smallest fragments on the screen are slightly over-brightened by the algorithm. Of course, for the average viewer, such a deviation will be practically unnoticeable, but in the test of such an expensive screen, it is worth noting – especially since we are talking about a model that has huge aspirations to be the best television of the year.

In the case of Hisense E7Q / E79Q, upscaling and digital image processing are not the strongest features of this television. It is clear that the manufacturer opted for simplicity rather than advanced image processing algorithms. The television does not offer any functions for smoothing tonal transitions or systems for improving image clarity, which means that lower resolution materials simply look very raw. On the screen, subtle compression edges can be noticed, which better processors in other models can effectively hide.

During tests of HD materials, we noticed that the E7Q tries to artificially enhance detail, which sometimes works and sometimes has the opposite effect – the image becomes soft, slightly smeared, at times even "watery." There is no aggressive sharpening that ruins naturalness, but there is also no finesse in detailing that better image processors offer.

No matter what one may say about the G6's problems with near-black signal, it must be fairly acknowledged that it handles highly compressed material and lower resolution content brilliantly. All unwanted, ugly tonal transitions are effectively reduced here by the “Smooth Gradation” feature. On the “Low” setting, the algorithm operates flawlessly – effectively masking the artifacts resulting from strong compression, without destroying the sharpness and details in the frame. Higher levels of this feature indeed smooth the image even more, but they start to blur the real texture elements of objects, which is why we recommend keeping this slider at a low level. As for the upscaling to 4K, the processor does an excellent job – edge sharpness and detail reconstruction are at the highest level, and in this respect, the G6 does not lag behind the world's best.

Hisense E7Q / E79Q is a television with a 60 Hz screen, so 4K sports fans may feel a slight disappointment – we simply won't see such smooth images here as in more expensive models with higher refresh rates. Fortunately, when it comes to movies, the situation is much better. Cinematic materials recorded at 24 frames per second can be displayed here using a motion smoothing feature, allowing the user to adjust the image to their preferences – more cinematic with a visible frame or smoother, in a theatrical style.

The LG G6 is an OLED television, so in the category of motion fluidity, it traditionally deserves the highest ratings. The television supports a very high refresh rate of up to 165 Hz in 4K resolution, but most importantly – you will not see any signs of blurring on the screen. The response time of the panel is incredibly fast, ensuring that dynamic images remain perfectly sharp.

Hisense E7Q / E79Q is truly a successful television for gamers, even though it doesn't support 4K signal at 120 Hz. However, the manufacturer has included a set of features that until recently could only be found in more expensive models. There is ALLM, or automatic switching to low-latency mode, which allows the television to activate game mode with very low input lag. We also have VRR, functioning up to 60 Hz – this may not seem impressive on paper, but in practice, it is fully sufficient, as most games on consoles do not exceed this limit. All these settings can be quickly found in the Game Bar panel, a convenient menu created specifically for gamers. From this level, you can change picture modes, turn on a frame rate counter, or even… a crosshair on the screen – in the Vidaa system humorously named "target point," which is a result of awkward translation by the Chinese manufacturer.

Particularly praiseworthy is the ability to play in 1080p at 120 Hz, which realistically improves the smoothness and responsiveness of the image. This way, if someone wants to play a few titles at a higher refresh rate, they can simply lower the resolution and enjoy significantly smoother motion. Despite the lack of 4K@120Hz, Hisense E7Q / E79Q really performs well as a television for gamers – especially those who are not looking for perfection, but a solid and fast screen for everyday gaming.

LG G6 is a true monster for gamers and one of the best-equipped TVs in this regard on the market. The manufacturer did not seek compromises and equipped this model with as many as four full HDMI 2.1 ports with a maximum bandwidth of 48 Gbps. This means that no matter which port you plug your PlayStation 5, Xbox Series X, or powerful PC into, you will extract the absolute maximum from them.

The TV supports a full suite of gaming technologies: from VRR (Variable Refresh Rate), through AMD FreeSync Premium Pro, to Nvidia G-Sync Compatible. Let's add to this the remarkably low, almost imperceptible input lag and a brilliantly functioning gamer panel (Game Optimizer), which allows you to continuously monitor the signal parameters. Gaming on this screen, with the perfect black of OLED and powerful refresh rates, is pure pleasure.