Haier M90E vs LG OLED G6 (G64LW, G66LS)

Haier M90E is a television that does not lack brightness. In most movie scenes, peak luminance exceeds 1000 nits, which gives the image a clear "kick" and high dynamics. In typical, bright HDR materials, this looks really good. However, one must take into account the previously mentioned dimming algorithm. In scenes that are not evenly flooded with light – for instance, when displaying individual stars in a black sky – high brightness underscores the imperfections of zone control. Instead of a precise light point, we often see a distinct halo effect around bright objects. Despite these shortcomings, the overall image presentation can be pleasing, largely thanks to color reproduction. The manufacturer applied a PFS phosphor coating, allowing for wide coverage of the color palette. In our measurements, the coverage of the DCI-P3 space was a solid 95%.

The LG G6 is currently one of the brightest OLEDs on the market. Its peak brightness reaches nearly 2500 nits, and best of all – this has a direct impact on real film scenes. The television flawlessly pulls out details in the bright parts of the image. And this is regardless of whether we are talking about very small points like stars in the sky or slightly larger elements on the screen. Naturally, with full-screen, uniformly white scenes, the brightness of the G6 decreases due to the panel's protection system (ABL). However, in real, varied film shots, this value still hovers around 2000 nits, which can be considered an outstanding result. The coverage of the color palette also deserves praise. The new 2nd generation Tandem OLED panel brought only a cosmetic change, but still an improvement. The DCI-P3 color gamut coverage reaches nearly 99.5%, while the ultra-wide BT.2020 is around 84%. These are very good results, although one must remember one thing: at extremely high brightness levels, the volume of colors will be lower than in QD-OLED panels from Samsung Display due to the use of a white sub-pixel (WOLED). However, in everyday content and most films, detecting this difference will be very difficult.

For the measurements, we chose the Film mode, which should ideally offer an image closest to the creators' intentions. Unfortunately, in the case of the M90E, its characteristics – besides the reduced brightness – do not differ much from the Dynamic mode. Both in SDR and HDR content, the image is clearly tinged with a cool blue hue. The white balance is heavily skewed towards blue, reminiscent of typical aggressive "store" settings. This results in an unnatural representation of skin tones and makes the image straining on the eyes during longer viewing sessions. The way brightness is managed also negatively affects color fidelity. The television struggles to maintain proper levels – small details are often too dim, while larger, bright areas of the image tend to get blown out. These deviations in the brightness curve, combined with the cool white balance, lead to very significant color reproduction errors (DeltaE) in the factory settings.

We tested the LG G6 in the best factory mode for color fidelity, which is FILMMAKER MODE. For our test unit, this mode was fairly well-tuned right out of the box. In SDR content, the only thing we could nitpick was the white balance, which leaned towards warmer tones. As a result, the image could sometimes appear slightly yellowed; however, overall, it wasn't a bothersome issue. The G6 performed a bit worse with HDR content. There, we noticed too much blue component in the white balance. This caused the image to take on cooler shades, resulting in quite noticeable errors. As can be seen in our ColorChecker chart, colors were indeed shifting towards these cooler registers. Nevertheless, for factory settings, the television displayed a completely decent level. However, we know that OLED screens – especially those from LG – respond wonderfully to professional calibration, which is why we immediately proceeded with it.

Haier M90E clearly benefits from professional calibration, especially for SDR content. The TV menu offers a sufficient number of tools to effectively correct factory errors. We managed to "tame" the white balance and eliminate the dominant blue tint. We also adjusted, albeit to a lesser extent, the brightness curve (gamma), which allowed us to recover some details in the shadows that were too heavily muted from the factory. The end result for SDR is a picture that is definitely more natural and pleasant to watch. In the case of HDR mode, the success is only partial. Although it was possible to improve the white balance here as well, the color reproduction errors (Color Checker) remained at a high level. Analysis of the EOTF curve (responsible for brightness in HDR) points to the root of the problem: the TV imposes its own interpretation of the signal and does not provide tools to modify this curve. The source of the high errors is not the calibration itself, but the specifics of the device – aggressive and imprecise zone dimming interferes with measurements and is "stiffly" embedded in the characteristics of this model.

After conducting a professional calibration, we gained complete control over the panel, and we were able to adjust all parameters to nearly zero. We managed to perfectly tune the white balance, which made the factory-cool and warm tints disappear from the screen. The effects are clearly evident in the ColorChecker test – the average color reproduction errors dropped below the critical value of 1-2. And what does that mean? PERFECT colors, with no distortion whatsoever! However, from a reviewer's obligation, we must comment on how the LG G6 autonomously manipulates brightness, for which the EOTF curve is responsible. When we look at the standard synthetic graph, it may seem that the line is quite straight. The situation changes, however, when we turn on the measurement filter, which shows how the television interprets brightness in real, moving film scenes (EOTF in MOVIES). At that point, it becomes clear that some of the smallest fragments on the screen are slightly over-brightened by the algorithm. Of course, for the average viewer, such a deviation will be practically unnoticeable, but in the test of such an expensive screen, it is worth noting – especially since we are talking about a model that has huge aspirations to be the best television of the year.

The evaluation of the image processor must be divided into two separate aspects, as the Haier M90E behaves inconsistently in this regard. The first issue is the upscaling itself, that is, scaling lower-resolution content to 4K. In this task, the television performs quite decently. The algorithms effectively enhance the detail, resulting in a final image that is relatively sharp, clear, and readable. In this respect, it's hard to have major complaints about the device.

The situation looks completely different with materials that have a high degree of compression, which we encounter in older recordings or on platforms like YouTube with lower bitrate. Here, the processor falters in smoothing tonal transitions and masking source imperfections. The television cannot hide compression blocks, resulting in a very harsh, "digital" character of the image. The lack of effective artifact reduction can effectively discourage viewing lower-quality content on this screen.

No matter what one may say about the G6's problems with near-black signal, it must be fairly acknowledged that it handles highly compressed material and lower resolution content brilliantly. All unwanted, ugly tonal transitions are effectively reduced here by the “Smooth Gradation” feature. On the “Low” setting, the algorithm operates flawlessly – effectively masking the artifacts resulting from strong compression, without destroying the sharpness and details in the frame. Higher levels of this feature indeed smooth the image even more, but they start to blur the real texture elements of objects, which is why we recommend keeping this slider at a low level. As for the upscaling to 4K, the processor does an excellent job – edge sharpness and detail reconstruction are at the highest level, and in this respect, the G6 does not lag behind the world's best.

The Haier M90E is equipped with a simple yet functional motion smoothing system (MEMC). In the settings menu, the user will find a three-level adjustment scale: low, medium, and high. This allows for tailoring the degree of interference with the image to personal preferences – from gentle smoothing of 24p movies to maximum fluidity (soap opera effect). The system operates stably and fulfills its purpose in typical applications.

The LG G6 is an OLED television, so in the category of motion fluidity, it traditionally deserves the highest ratings. The television supports a very high refresh rate of up to 165 Hz in 4K resolution, but most importantly – you will not see any signs of blurring on the screen. The response time of the panel is incredibly fast, ensuring that dynamic images remain perfectly sharp.

From a hardware perspective, the Haier M90E is a solid proposition. The TV is equipped with two full-bandwidth HDMI 2.1 ports, which ensures support for key technologies: VRR (variable refresh rate) and ALLM (automatic low-latency mode). A plus is also the correct implementation of the Dolby Vision mode for gaming, which maintains a relatively low input lag. Problems arise with software configuration. The biggest drawback is the forced, continuous dynamic tone mapping by the TV's processor. This prevents proper HDR calibration from the console using system panels (HGiG) – the TV ignores source settings and processes the image its own way. We also noted shortcomings in the interface: the M90E does not have a typical "Game Bar" (overlay with parameters), which is a standard among competitors. Cooperation with Xbox consoles at unusual parameters turned out to be problematic – the device has difficulty correctly displaying 1440p resolution at 120 Hz refresh rate. Despite the aforementioned shortcomings in the software, the Haier M90E remains a very attractive screen for gamers. The final impression is saved by a solid hardware base. Native panel refresh at 144 Hz and the presence of full-fledged HDMI 2.1 ports are advantages that are crucial in daily use. If we are looking for a TV that provides high fluidity and supports 4K signals, this model will fulfill its task.

LG G6 is a true monster for gamers and one of the best-equipped TVs in this regard on the market. The manufacturer did not seek compromises and equipped this model with as many as four full HDMI 2.1 ports with a maximum bandwidth of 48 Gbps. This means that no matter which port you plug your PlayStation 5, Xbox Series X, or powerful PC into, you will extract the absolute maximum from them.

The TV supports a full suite of gaming technologies: from VRR (Variable Refresh Rate), through AMD FreeSync Premium Pro, to Nvidia G-Sync Compatible. Let's add to this the remarkably low, almost imperceptible input lag and a brilliantly functioning gamer panel (Game Optimizer), which allows you to continuously monitor the signal parameters. Gaming on this screen, with the perfect black of OLED and powerful refresh rates, is pure pleasure.