TCL C655 / C69B (55"-85") vs Samsung The Frame 2025 (LS03F)

Generally speaking, the quality of the HDR effect on the TCL C655 / C69B looks quite promising. The average value in the test charts is around 450 nits, which already allows one to feel the light effects and better image dynamics. However, as previously mentioned, this effect may be partially subdued by slight differences in bright and dark colours, resulting from the lack of local dimming technology. However, the coverage of the DCI-P3 colour palette at 94% deserves high praise, and this is made possible by the use of a quantum dot (QLED) matrix. As a result, colours are vivid and accurately represented when watching HDR content.

The Frame LS03F is a television that can surprise with its brightness. The maximum luminance reaches around 650 nits, which already looks impressive on paper. But as we know, laboratory tests are one thing, and real film scenes are quite another. When watching HDR materials in natural conditions, The Frame 2025 maintains very good results. In most film scenes, the peak brightness remained at around 550–650 nits. This is a sufficient value to feel the difference between standard picture quality and that of HDR – bright highlights, reflections on water, or moonlight are presented clearly and spectacularly.

It is also worth remembering that the LS03F is a QLED television, which translates into solid colour saturation. The coverage of the DCI-P3 colour space reaches about 92%, allowing for vibrant, intense colours in HDR content. This is not the level of top premium models, but for a lifestyle screen, the result truly deserves recognition.

The television TCL C655 / C69B offers a film mode that has been tested for colour reproduction quality. Although this mode is called film mode, it unfortunately has several errors that a director would surely not want to see when recording their work. Starting with image analysis, it is worth examining the white balance – both in HD and 4K HDR content, the white balance has significant errors. In both cases, the red colour dominates, causing the colours to be too warm, and the overall result takes on a pink or yellow tint. This can be seen in the image below from the film "Star Wars". The Colour Checker test confirms these errors – the colour samples veer into incorrect shades, affecting the overall colour fidelity. A less significant issue is the brightness characteristic. However, this is also not without its flaws. The gamma graph shows a strong peak at the beginning, causing the image to be excessively brightened, and the EOTF curve responsible for brightness in 4K HDR material also has substantial fluctuations – it is noticeable how the television tries to maintain the appropriate brightness, but it does not always succeed effectively.

When it comes to image quality straight out of the box, even in Filmmaker mode, which is supposed to be the closest to reference, there were issues. We noticed clear deviations in white balance in both HD and 4K HDR content. The image was heavily skewed towards red and blue, giving the screen a characteristic pinkish tint. This effect was most noticeable in bright scenes – for example, in shots with a lot of white, where neutral light should naturally dominate. At such moments, the screen clearly took on pink tones, which is also visible in the attached comparison photo. As for the brightness characteristics – it wasn’t as bad as one might expect with such colour inaccuracies. The analysis of the gamma curve and EOTF showed a slight brightening of the image compared to the reference, but not enough to drastically ruin the viewing experience.

After calibrating the television's film mode TCL C655 / C69B , the white balance has been adjusted, and the colours are presented as they should be – confirmed only by slight deviations in the Colour Checker test. The gamma is really quite accurate, which means the television should not have issues with brightness in low-resolution materials. Unfortunately, a similar EOTF characteristic is still visible, which is a natural phenomenon in televisions that do not have local dimming – they simply struggle to "shine" more in a given area of the screen. Despite this inherent limitation that cannot be bypassed, we recommend adjustment in the settings, as the overall colour presentation looks really very good.

After calibration, the movie mode has gained a completely new quality. The issue of the pink tint, which had been clearly visible before, especially in bright scenes, has been effectively eliminated. Colours now look much more natural, and the white balance no longer dominates the rest of the image. It is no longer the same exaggerated "box picture" – everything now has coherence and a cinematic character. Additionally, the tendency of the television to slightly brighten scenes, previously visible in the EOTF curve analysis, has been partially corrected. Of course, this is within the limits of what the design allows without local dimming – one cannot speak of perfect brightness management here. Nevertheless, the final effect was definitely closer to what one might expect from a mode called Filmmaker.

The television TCL C655 / C69B handles tonal transitions fairly well in low-quality materials. The "Gradual Smoothing" feature at a low setting effectively smooths out tonal transitions; however, it simultaneously blurs significant details, such as the texture of objects. On the plus side, it does not negatively impact the film grain, allowing the natural appearance of the image to be preserved. As for digital processing, the television adds artificial sharpness, which may appeal to some users who prefer a sharpened image. However, for those who prefer a softer look, this could be a disadvantage. A notable downside is that the image has been quite significantly cropped due to what is known as overscan, which reduces the field of view and trims the edges of the image.

LS03F has been equipped with the NQ4 processor, which is responsible for improving image quality – particularly in lower quality materials. In practice, this works surprisingly well, especially when it comes to older content and recordings with lower resolution. Activating the "noise reduction" function yields noticeable effects. The TV effectively smooths tonal transitions and removes digital noise that can appear in darker areas of the image. Compared to previous generations, there is a clear advancement – previously, this function often smoothed everything too much, including details that it shouldn't remove. In this year's model, smoothing still occurs, but in a much more acceptable manner. Textures of materials, skin, and fabric details are no longer subdued as strongly as before – the image retains more naturalness. However, this does not change the fact that film grain is still removed by the TV, which may not appeal to everyone. On the other hand, it is no longer as aggressive an intervention as in previous models. It is also worth mentioning that the LS03F may struggle with very weak signals – for example, from VHS tape recordings or low-resolution video. In such cases, we noticed slight clipping of the image at the edges – so-called overscan. This can lead to a situation where a small part of the image (e.g., subtitles at the bottom edge) gets cut off.

The television C655 / C69B is equipped with a 4K@60 Hz panel, which means it works best for watching films and less dynamic content. It also features a "Flicker Reduction" function that allows for the adjustment of image smoothness – the user can choose whether they prefer smoother motion or a more cinematic, frame-by-frame effect. The television can also adapt to lower resolutions, such as Full HD and 2K at 120 Hz, which will surely please gamers by offering a smoother image at the cost of resolution. It is worth noting that this feature is available in sizes from 55"+. Additionally, the largest variant, 98", is equipped with a 144Hz panel with full motion smoothing.

The new feature in The Frame for 2025 is a display with a refresh rate of 144 Hz. Yes – in a television that is mainly associated with displaying works of art, you can now not only watch Van Gogh but also comfortably play on a console or follow dynamic sports events. This is a definite step towards greater versatility. In the case of Samsung films, as usual in models with a display rate of 120 Hz and above, it allows you to adjust motion smoothness according to your preferences. You can set a more cinematic reproduction while maintaining frame rate or opt for full motion smoothing. The range of options is broad, allowing you to tailor the effect to your own taste – whether the viewing experience is meant to resemble classic cinema or a show on a modern theatre screen.

*this part of the test refers to the LS03FAU model in sizes 55 and 65 inches, which is equipped with a 144Hz panel, while sizes 43 and 50 inches have 60Hz displays, and thus perform much worse in terms of motion smoothness.

The TCL C655 / C69B television offers nearly the perfect set of features for gamers, supporting all the most important technologies. It has an ALLM feature that automatically switches the TV to low latency mode, significantly improving responsiveness and minimising signal lag, which is especially important during dynamic gameplay. The VRR feature allows the screen refresh rate to synchronise with the frame rate generated by the console, eliminating screen tearing and providing smoother gameplay.

The television also supports Dolby Vision in game mode, which ensures better colour and contrast rendering in games that support this format, and the Game Bar provides quick access to settings related to gameplay, such as response time, latency level, and other parameters. Unfortunately, the C655 / C69B does not support 4K resolution at 120 Hz (the exception here is the 98" variant), which may be disappointing for more demanding gamers who expect the highest fluidity of image in high-resolution games. However, if we can forgo 4K, the television offers support for Full HD and 2K at 120 Hz, providing a smoother image and is a great alternative for those who prefer a higher refresh rate at the expense of resolution.

As we mentioned earlier – although The Frame is likely to display images and works of art most of the time, Samsung recognised that a Van Gogh enthusiast could just as easily be an avid gamer. And it must be admitted that The Frame 2025 has almost everything needed to become a full-fledged gaming television.

On board, we find support for ALLM (Automatic Low Latency Mode) and Variable Refresh Rate (VRR) thanks to the implementation of one HDMI 2.1 port. The television handles lower resolutions at higher refresh rates effortlessly and features an advanced Game Bar – already known from other Samsung models – which allows for a quick preview and change of the most important gaming-related settings. For this, it earns extra points from us. The proprietary motion smoother Auto Motion Plus Game is also worth mentioning, which – it is worth emphasising – operates without increasing input lag. Samsung remains the only manufacturer that has managed to implement this feature in a practically invisible manner in terms of delays. The effect? Much better fluidity in games, especially those that struggle to maintain a stable 60 frames per second. This solution can realistically improve the gaming experience in more demanding titles – particularly on consoles, which do not always manage full fluidity, especially in AAA games.

As for the downsides – the lack of Dolby Vision is already considered standard in Samsung televisions, so there is not much to particularly criticise here. However, there is a different issue entirely. In the latest version of the Tizen system, the HGiG option has disappeared. Literally – it is not there. This is a significant hindrance when configuring the console for proper HDR content display in games. It is hard to understand why such a decision was made, but one thing is certain – this should be fixed as soon as possible. We are talking about a brand that has set standards for gaming on televisions for years. If HGiG returns – and we hope it will – The Frame LS03F can confidently aspire to be called a genuine gaming television. Not just as a decoration on the wall, but as equipment that truly provides joy in gaming.