Compare: Sony Bravia 7 (XR70) vs Philips OLED809/819

Testing the Sony Bravia 7 quickly revealed that this television is capable of quite a lot. Although it is the "lowest" model from the Japanese manufacturer in the new 2024 range, it certainly does not feel like a compromise. The picture impressed us with its depth of black and the detail in bright scenes – thanks to the Mini LED technology, which makes a difference. When playing films in Dolby Vision, it was immediately noticeable how much HDR adds life to every scene. The intense colours and excellent dynamics made watching evening screenings a true pleasure for us. Daily use of this television also pleasantly surprised us. The Google TV system worked flawlessly, and the choice of apps was extensive enough that we had no trouble finding everything we wanted to watch. The backlit remote is a small but practical addition – in the evenings, we greatly appreciated not having to fumble around for buttons. Older content that we watched gained quality thanks to the advanced image processing. When we checked the television for gaming, it also left a good impression on us. The 120 Hz refresh rate provided a smooth image, and the low input lag allowed us to enjoy fast and dynamic gameplay. We particularly liked the Game Bar feature – easy access to settings during gameplay is something every gaming enthusiast will appreciate. The television handled even more demanding titles excellently. However, not everything was perfect. Only two HDMI 2.1 ports, one of which is intended for eARC, may be an issue if someone plans to connect several devices simultaneously. Additionally, when we watched the television from an angle, we noticed that the picture quality was not as good as when viewed straight on – the lack of a layer to improve viewing angles was noticeable here. Nevertheless, the Bravia 7 is a television that pleasantly surprised us. It combines excellent picture quality with functionality that works well for both everyday use and during evening screenings or dynamic gameplay. The minor limitations are noticeable, but they do not overshadow the whole, which definitely deserves the attention of a buyer.

Philips OLED 809 is a quite versatile television that appeals to a wide range of viewers. Its greatest distinguishing feature among all the television models on the market is the multicolour Ambilight backlighting. This often allows for an even greater immersion and engagement in the world of film. What is most important in televisions, namely contrast, black levels, and colour reproduction, is at a high level, and this is something that will always impress in OLED televisions. The tested television, although it performed quite well in our test, has some shortcomings worth noting. These include the quality of tonal transitions and the abrupt operation of the dynamic tone mapping function. In some cases, these may slightly irritate sensitive eyes. However, Philips OLED 809 excels in other respects, particularly in two areas: gaming performance and motion smoothing. The former stands out particularly strongly, as each of the implemented functions operates without the slightest hesitation, allowing for an even more immersive gaming experience. As for motion fluidity, it is at a similarly high level as the gaming support. Thanks to two sliders, whose effects are noticeable at each position, every user can find the best degree of smoothing for themselves. It’s also worth mentioning the Google TV system, which operates very smoothly and during the tests there were no "stutters".

The Sony BRAVIA 7 television with a VA panel and MiniLED backlighting technology offers excellent black quality. The tested 65-inch variant is equipped with 512 dimming zones, which allows for very good contrast, particularly in demanding movie scenes. Naturally, larger sizes of the television have more zones, positively impacting contrast and image depth. During testing, in scenes from the film "Oblivion," the BRAVIA 7 performed excellently in capturing dark and light areas, providing decent separation of lights (the light effect did not blur into a large spot) from deep black. However, as is often the case with televisions featuring local dimming, certain difficulties arise with small, bright light elements. In more demanding segments (e.g., scenes 4 and 5), it is noticeable that the television "struggles" to maintain high brightness of these elements, affecting the contrast – bright objects are either too dark (resulting in poor contrast) or a slight halo effect appears around them. In a scene from the film Sicario 2, the action of the zones can be seen, causing the aforementioned effect, but it is slight. Despite these minor imperfections, the overall impression is positive – the local dimming algorithm works really well, ensuring that the image maintains high contrast, and the quality of black and details is satisfying.

Philips OLED 809, as the name suggests, uses an organic matrix. Like the vast majority of manufacturers, it comes from the LG Displays factory, which is not surprising, as other leading manufacturers like Sony and Panasonic also use them. The application of this type of panel allows for achieving an ideal result in the contrast and black testing procedure. Thanks to such results, the image is incredibly vivid and free of any blooming effect from bright text on a dark background, which is already an indispensable element of televisions with local dimming. This is made possible by the very construction of the panel, which is not made up of many layers of filters, but from conductive organic polymers, controlled by electrical impulses. Thus, if we want to achieve black, the pixel dims to a value of 0, rather than being obscured. The lights present in the test image are perfectly separated from each other, which is extremely difficult, and often impossible, for LCD televisions. One of the strongest advantages of Philips OLED 809 is its ability to render contrasts. The Philips OLED809 test showed that the television excels at separating bright elements, such as headlights, from dark backgrounds.

Since we know that the television handles contrast well, let's check how it performs in terms of HDR effects. The luminance graph shows the very high capabilities of this model – 1500 nits is a truly impressive result. The HDR effects are particularly striking in scenes where most of the screen is covered in light, such as in scenes 1, 3, and 5 of the test. Minor shortcomings, typical of this technology, are still visible with very small light effects, as in the scene from the film "Sicario 2," where brightness drops to 500 nits. Although these are not stunning results, they can be considered decent. Additionally, it is worth praising the television for its high coverage of a wide colour gamut – DCI-P3 at 96%, which allows for vibrant, saturated colours.

Philips OLED 809 delivers a more than satisfying HDR effect. The television is capable of generating brightness exceeding 900 nits in almost every scene, and sometimes even over 1000. This result allows for a full experience of content with a wide tonal range. The only moment when Philips OLED 809 is unable to generate higher brightness is in a scene from the movie “The Meg,” which features a large amount of bright white across a significant portion of the screen. However, this cannot be regarded as a poor result, as it represents a considerable improvement over its predecessor. Generally speaking, such values for OLED panels produced by LG Display, which do not feature MLA technology, are very, very good. When combined with high coverage of the DCI-P3 colour gamut, they allow for an exceptional HDR experience. The Philips OLED 809 test showed that this television supports popular HDR formats such as Dolby Vision and HDR10+.

The IMAX Enhanced mode on the Sony BRAVIA 7 television is undoubtedly the best mode available on this model, although it is not without its flaws, as its name might suggest. The biggest issue is the white balance – both in HD and 4K HDR content, there is a clear dominance of red, which causes the image to take on pink hues. This is particularly noticeable on the tested snow pattern, where the pinkish tint becomes very apparent. Errors in the Colour Checker test also confirm these deviations – although they are not catastrophic, there is a tendency to drift towards warmer colours. As for brightness performance, the gamma remains at a decent level with a slight peak but without major issues. However, the biggest challenge comes from 4K materials. It is clear that the EOTF curve is significantly above the reference graph, which causes the image to become overly brightened.

The best factory mode in which we conducted all our tests was "Filmmaker", which has become rather standard in televisions from this manufacturer. However, let's check what its characteristics were before we began the calibration process. The first aspect we will examine is white balance, as despite appearing unassuming, it determines whether the image will be free from any kind of tint. The graph clearly shows that both in SDR and HDR materials, there was a dominant presence of two colours: red and green, which resulted in a strong yellow tint that was ubiquitous across the entire image. This is perfectly visible on the "ColourChecker" palette, where all hues shifted towards their warmer counterparts. The second thing we will scrutinise is, in our opinion, the two most important graphs regarding image quality assessment: gamma and the EOTF curve. Both aim to maintain adequate brightness and contrast. The first one serves to describe the brightness level in SDR materials, while the second shows the rate of luminance increase. Analyzing the first one, we can observe that it was extremely lowered compared to the reference value marked by the orange line. This situation resulted primarily in a sharp increase in brightness and a significant reduction in contrast, almost reminiscent of that in OLED televisions. The EOTF curve exhibited greater "moderation" and only slightly brightened the entire image to 50% of the maximum brightness.

Sony BRAVIA XR70 offers a wide range of tools that allow for adjusting the picture to individual preferences, enabling us to make significant adjustments to the settings. The white balance has been free from the problem of red colour dominance – snow no longer takes on pink shades, which was previously noticeable. Although one can detect slight deviations in the final part of the white balance graph, concerning a drop in blue colour, they are acceptable and difficult to notice in everyday use. The Colour Checker test confirms that errors in colour reproduction are no longer as pronounced and rarely exceed a value of 2, which is a very good result. As for brightness, gamma, while not requiring much improvement, was slightly adjusted. The most significant change was noted in the EOTF curve – the television no longer has issues with excessively brightening the entire image in 4K material. However, upon closer analysis and the inclusion of EOTF characteristics in film material, some limitations of the television become apparent due to the previously discussed dimming algorithm. Some small elements may be slightly more brightened, but these errors are so minor that most users will not notice them. Overall, the calibration results are very, very positive.

Philips, like most leading manufacturers, has been providing advanced tools for calibration processes for years. Here we will find both 2- and 20-point grey scale adjustments, as well as an advanced CMS (Colour Management System). As you can observe, this has brought about extremely beneficial results and profoundly changed the perceived image. Practically every one of the elements mentioned above has undergone a transformation and has been brought back to its natural state. This is particularly evident on the "ColourChecker" palette, where the measured samples are harmoniously in place. It must be said that the white balance has turned out exceptionally well, allowing us to enjoy a clean image free from any tint in both SDR and HDR materials. The biggest issue of OLED809, namely gamma, has been properly modelled and only shows minor errors here and there, which will not affect the overall picture. The EOTF curve, on the other hand, has been rid of that subtle brightening and now presents itself as reference-level.

The Sony XR70 television handles gradation excellently. In the test sequence, only a few scenes exhibit slight issues with tonal transitions in dark areas; however, most of these problems disappear when the gentle gradation option is switched on. Generally speaking, the television offers great gradation that will satisfy even the most demanding users.

Equally important as colours, blackness and contrast in the context of the image quality assessment process is its purity. This category can also include the quality of tonal transitions. How many of you have experienced the effect of "banding" of colours on your older receivers? It is extremely bothersome and often effectively hinders immersion in the series or film being watched. Philips OLED 809 unfortunately has one of those qualities that are better left unspoken. However, out of editorial duty, we should take a look at them and evaluate, which will be quite simple given their lack of complexity. As you can see, practically every scene demonstrated a lack of fluidity between colours. And just as in the film "Kingsman" this is still acceptable, in other productions it is really impossible to leave them with a clean conscience, especially when looking at "The Green Knight." There, the dense fog has practically been converted into horizontal stripes and vaguely defined geometric shapes. There are televisions that can manage tonal transitions perfectly, but Philips OLED 809 unfortunately does not belong to this group. During the tests, we could observe the colour banding effect, particularly in demanding scenes, which negatively impacts the reception of the film. Philips OLED 809 test indicates that even options for removing posterization do not help sufficiently, which can be considered a serious flaw.

Since we know that the television performs very well with high-quality materials, it is worth checking how it fares with lower-quality content. Here, the television shows its potential, and the applied graphics processor works really brilliantly. On the test screen with the light bulb, there are no issues with colour transitions, and the smooth gradation feature works very well – we recommend setting it to "Medium".

As for digital processing, or so-called upscaling, the television sharpens the image quite noticeably, which leads to slight aliasing, for example, on the branches in the background, but it does not remove desirable details. Nevertheless, the overall appearance is really appealing and may be to the taste of most users. However, if we prefer a softer, more plastic image, this effect can be reduced in the settings by adjusting the sharpening level according to personal preferences.

Philips OLED 809 did not perform particularly well in the test of tonal transition fluidity. Moving on to the part of the test where we assess the behaviour of the television's algorithms, we will once again check the function responsible for removing posterization. Indeed, such a function exists in the menu and has several available options. As you can see in the picture on the left, although its presence has been confirmed by us, it is not useful. Only at the highest setting does it effectively remove stuttering; however, it blurs the entire image in the process. Therefore, it is completely useless.

It happens more than once or twice that you and we watch lower quality materials. In this case, the quality of the image upscaling algorithms can have a beneficial effect. We must admit that those implemented in OLED 809 work quite efficiently and improve image quality without visible artifacts. You can only notice slight edge fringing; however, it is unlikely to be visible during normal viewing.

The Sony BRAVIA 7 television with a 120 Hz display will satisfy most users in terms of motion smoothness. Additionally, Sony offers the Motion Flow feature, which allows for the selection of three different picture settings, tailoring them to individual preferences: Smoothness – Film: This setting enhances motion smoothness, giving the image a more cinematic or theatrical quality. Smoothness – Camera: This setting provides even greater smoothness, useful when watching dynamic scenes such as sports broadcasts. Clarity: This setting focuses on minimising noise and motion artifacts, resulting in a more stable and clear image.

The maximum refresh rate we can set on the tested television is 144 Hz. This value can be achieved by connecting it to a really powerful PC. In the case of consoles or television, everything remains the same. For those who require high smoothness of motion or dislike the characteristic stuttering of films recorded at 24 fps, the manufacturer has prepared a fairly extensive motion smoothing system. In the dedicated tab, we will find a slider for “Smoothness” that is responsible for eliminating stutter, and “Motion Blur Reduction,” which helps increase the sharpness of dynamic elements. The function works very well and granularly, meaning that each setting has a real impact on the perception of motion. We also mention that it works at a refresh rate of 120 Hz, as it operates on multiples of film or television materials. With such an extensive set of options, every user will find their golden mean. In the picture, we present our choice, which is slight smoothing without the soap opera effect.

Motion is influenced not only by settings on the television but also by the response time of the panel itself. OLED televisions feature the best response time on the market, which in the case of 809 is about 0.1 ms. There are no IPS/ADS or especially VA panels that come close to the results of organic panels.

Sony Bravia 7 has significantly improved its capabilities for working with consoles compared to earlier models. The television supports variable refresh rate (VRR), which eliminates the tearing effect, and is compatible with graphics cards, ensuring smooth display. The auto low latency mode (ALLM) effectively reduces input lag, which is crucial in dynamic games. Dolby Vision with low latency additionally provides impressive HDR effects that look great during gameplay.

Sony Bravia 7 also offers a Game Bar feature, which allows quick access to settings and monitoring parameters while gaming. An interesting option is the ability to enable a virtual on-screen crosshair, which can provide a slight advantage in shooter games. Nevertheless, compared to the Bravia 9 model, the HGIG feature in the Bravia 7 does not perform as well, which may be noticeable for more demanding gamers – especially as the HGIG mode is becoming increasingly popular among players as the preferred method for reproducing HDR effects.

A drawback is the lack of support for 1440p@120 Hz resolution, which could make gaming easier for users with less powerful graphics cards. Furthermore, the Sony Bravia 7 is equipped with two HDMI 2.1 ports, one of which is often used to connect an audio system via eARC, limiting the available connections for new generation consoles.

The Philips OLED 809 television supports all technologies included in the HDMI 2.1 standard, and during our testing, each one activated without any problems. Therefore, we must state that this television is perfectly suited for all gamers, whether they are using a console or a computer. It is worth mentioning that the manufacturer has opted to implement the HGIG mode, which provides a great alternative to Dolby Vision, which unfortunately in the OLED809 is unplayable due to very high input lag.

A nod to gamers is also the inclusion of a dedicated GameBar, which allows for monitoring current gameplay parameters and quick changes to settings. We will also find a function to enable a crosshair, which will be very useful when shooting with a sniper rifle, but from the so-called hip. Additionally, we can also find a shadow enhancement function for better visibility in shadows and a colour filter for gamers with visual impairments.

In summary, the OLED 809 is a very good and versatile device for gamers. Anyone who purchases this television for gaming does not need to worry about anything, as it is simply made for gaming. Especially since features such as VRR, ALLM, G-Sync, FreeSync, or HDR Dolby Vision gameplay will allow for an even greater immersion in their favourite title. Lastly, we will add that the only downside of the television in game mode is the artificial image sharpening, regardless of the settings, and it cannot be 'softened'.

Sony BRAVIA 7 delivers exceptional results in terms of input lag, particularly with 120 Hz content, where the delay is around 11 ms – this is an excellent result that will satisfy even the most demanding gamers. The Dolby Vision mode also deserves recognition, as it is usually associated with higher input lag, but here it works really well, providing a comfortable gaming experience. However, we deducted 0.3 points for the results above 20 ms for 60 Hz content, although we believe that for most users, this difference is more of a placebo effect.

The results of input lag measurements in the Philips OLED 809 are at a high level, regardless of the signal or resolution. All gamers will certainly appreciate the manufacturer's efforts, which mean that a game running at 4K120Hz with HDR has only 5 ms of lag, which is practically unnoticeable even in online games. One should not forget the proper implementation of the gaming mode with Dolby Vision, which deserves praise for a similar reaction time of 13 ms. In this case, the Philips OLED 809 receives our highest rating.

The Sony BRAVIA 7 TV performs well when working with a computer, providing clear and readable fonts. An input lag of 11 ms is also an excellent result that will satisfy users using the TV for gaming and work. However, it should be noted that in the case of grey letters, a slight fading of some pixels can be observed, which somewhat deteriorates the readability of darker fonts, for which we deducted a few points.

Just like in games, the tested television performs excellently, but in everyday work with text, it doesn't do so well. Although its latency is very low, the problem lies elsewhere. The television does not support chroma 4:4:4, which results in unpleasant font blurring, regardless of the provided refresh rate. While this is not usually a problem in games, it can be quite bothersome during text work due to poor readability. Additionally, the pixel arrangement in WOLED panels does not make things easier for it.

The Sony BRAVIA 7 television has poor viewing angles, which is characteristic of VA matrices. The picture quickly loses quality when viewed from a greater angle – colours become washed out and contrast decreases. Considering the price of the device, it is a pity that a coating was not applied to extend the viewing angles, which would certainly improve the watching comfort from different spots in the room.

A widely known advantage of OLED matrices is their performance when viewed even at sharp angles. We do not experience a drop in contrast or colour saturation. However, a characteristic feature of panels produced by LG Display, which are not used in top models, is a tint in shades of sea or cyan when viewed at large angles.

BRAVIA 7 performs excellently when watching in bright environments. The satin coating effectively reduces reflections while simultaneously minimising the blurring of elements to the sides, resulting in very good visibility during the day. A brightness level of 1000 cd/m² in SDR mode is astonishing and ensures that the image remains sharp even in heavily lit rooms.

For many years, the issue raised regarding OLED televisions has been their performance during the day. Many people still believe that these are not receivers intended for such use. They are probably right, except when it comes to screens from a few good years back. Technology advances, and currently there are no objections to recommending such a television for today. Admittedly, a glossy panel does not sound like something that would substantiate this claim; however, it is hard to stand against the images that you can see for yourselves. Another point we indicate to pay attention to is contrast during daytime use. This, unlike QD-OLED panels, and even OLEDs equipped with MLA technology, is higher. The reason for this situation is the lack of excited quantum dots and micro-lenses.

Sony Bravia 7 runs on the Google TV system, which offers an intuitive and quick interface, allowing easy access to a multitude of applications. Google Assistant supports the Polish language, making the use of the television even more convenient and personalised. The interface is clear, and access to features and applications is quick and trouble-free. It is worth mentioning the remote control, which is charged via a USB-C port. Additionally, the remote is backlit, which significantly facilitates its use at night.

Sony Bravia 7 offers wide-ranging capabilities that will satisfy most users. The ability to record programmes and easily connect devices via Bluetooth are significant pluses. Unfortunately, it lacks the Picture-in-Picture (PiP) feature, which could prove useful for watching two sources of video simultaneously.

XR70 stands out with its practical and elegant design. The television is equipped with a 4-position stand, allowing it to be adapted to various spaces and settings – this is particularly useful when we seek flexibility in interior arrangement. Additionally, the slim aluminium frame gives the device a modern and stylish appearance. Although it is not as slim as some competitive Korean models, it still looks very attractive and solid.

Before we move on to the software that controls the television, it is impossible not to mention the manufacturer's biggest differentiator. We are, of course, talking about the multicoloured Ambilight backlighting, which placed on the back of the device displays colours adjusted to what is happening on the screen, often allowing for an even greater immersion experience. The Philips OLED 809 is powered by the Google TV system. This is an undeniable advantage compared to some other models from the manufacturer that use the proprietary TitanOS system, which is significantly more closed and limited in terms of available applications. With Google TV, we can install almost any application, both from the store and directly from online repositories via an APK file.

The Google TV system also offers many conveniences related to control. We can easily connect a keyboard with a touchpad, which significantly facilitates typing queries and navigation. Additionally, thanks to integration with Google, we can issue voice commands using the remote, which are quickly and accurately interpreted by the system.

In summary: Google TV is currently one of the most popular systems on the market. Thanks to the use of a powerful CPU, it operates very smoothly and stably, without freezing or experiencing lags during tests. It is definitely the best option for those who want to make the most of their television's capabilities and appreciate the openness and versatility of the system.

The built-in player handles most popular video and audio formats, allowing you to enjoy a wide range of content without any issues. Although there are slight shortcomings when playing photos, thanks to the Google TV system, you can easily install other applications that effectively solve this problem and expand the multimedia capabilities of the television.

The default media player in Philips OLED 809 is of a fairly high standard, although it is not without its flaws. It performs excellently in playing various types of video files, except for two less popular ones. The presence of all checkboxes confirming playback of different subtitle formats deserves a big plus. The television handles every resolution of images, making it an excellent screen for viewing family albums or studio photos. The rest, including supported photo and audio formats, is satisfactory, and those that the television cannot play are either uncommon or becoming obsolete. Anyway, this is not a problem, as we can download a program from the app store that will resolve these issues.

Although the Sony Bravia 7 television is equipped with only a 2-channel speaker system (2.0), there are two speakers per channel with a total power of 40 W. As a result, the sound quality is really good, and the bass is noticeable, making watching movies and listening to music more enjoyable.

At the outset of this paragraph, it should be noted that sound quality is always subjective. In our opinion, the audio system that the manufacturer has equipped the Philips OLED 809 with is of a fairly high standard. The bass is well-defined, but at the same time, it does not overshadow the mid and high tones. Looking at it from another angle, when opting for a television at this price point, we will likely already have a separate audio system. In this context, the tested television will certainly not disappoint, as it supports virtually every important standard, including Dolby Atmos and, more importantly, DTS-HD Master Audio.

Sony Bravia 7 (XR70) vs Philips OLED809/819

Advantages

Disadvantages

Our verdict

TV appearance

Where to buy

Contrast and black detail

HDR effect quality

Factory color reproduction

Color reproduction after calibration

Smoothness of tonal transitions

Image scaling and smoothness of tonal transitions

Blur and motion smoothness

Console compatibility and gaming features

Input lag

Compatibility with PC

Viewing angles

TV efficiency during daytime

Details about the matrix

TV features

Playing files from USB

Apps

Sound