Sony Bravia 7 (XR70) vs LG OLED C5

Since we know that the television handles contrast well, let's check how it performs in terms of HDR effects. The luminance graph shows the very high capabilities of this model – 1500 nits is a truly impressive result. The HDR effects are particularly striking in scenes where most of the screen is covered in light, such as in scenes 1, 3, and 5 of the test. Minor shortcomings, typical of this technology, are still visible with very small light effects, as in the scene from the film "Sicario 2," where brightness drops to 500 nits. Although these are not stunning results, they can be considered decent. Additionally, it is worth praising the television for its high coverage of a wide colour gamut – DCI-P3 at 96%, which allows for vibrant, saturated colours.

LG C5 finally does what we have been waiting for years in the C series – it exceeds 1000 nits of brightness! This is a significant change compared to previous models in the series, and it is very important – because most HDR content on streaming platforms is now created around such luminance. The image finally has the proper "shine," and the details in the highlights look as they should even without the use of dynamic metadata. However, there are scenes where the C5, like most OLED televisions, has certain issues. Especially when the screen needs to light up completely. In our test sequences, such as the bright shot from the film The Meg, the brightness clearly drops. Don't get us wrong, this result is not bad; it's more a reminder that OLED technology still has its limitations. Year by year they are becoming smaller, but still.

As for the colours? They are very good. Although the C5 does not match OLEDs with QD-OLED or Tandem RGB panels, the DCI-P3 coverage of 97% and 73% BT.2020 will satisfy even the more demanding viewers. The colours are saturated, natural, and very consistent in HDR material.

The IMAX Enhanced mode on the Sony BRAVIA 7 television is undoubtedly the best mode available on this model, although it is not without its flaws, as its name might suggest. The biggest issue is the white balance – both in HD and 4K HDR content, there is a clear dominance of red, which causes the image to take on pink hues. This is particularly noticeable on the tested snow pattern, where the pinkish tint becomes very apparent. Errors in the Colour Checker test also confirm these deviations – although they are not catastrophic, there is a tendency to drift towards warmer colours. As for brightness performance, the gamma remains at a decent level with a slight peak but without major issues. However, the biggest challenge comes from 4K materials. It is clear that the EOTF curve is significantly above the reference graph, which causes the image to become overly brightened.

LG C5, like other televisions we have tested, has been checked in the best possible factory mode – which remains the Filmmaker Mode. And here we have good news: in SDR materials, LG has once again done a solid job. The white balance and colour reproduction right out of the box are at a very high level. Most errors – both in balance and in the colour test (Colour Checker) – did not exceed a ΔE value of 3, which is the threshold above which differences become visible to the naked eye. Such factory settings would be desirable in a significantly larger number of televisions!

However, the situation looks different for HDR content, which is precisely what the C series was created for. Here, the C5 performs somewhat worse. The excessive presence of blue in the white balance causes the image to appear distinctly cooler – which affects, for instance, unnaturally pale skin tones or a slightly shifted tone of the entire scene. Fortunately, LG provides very precise calibration tools, and we – as always – made use of them.

Sony BRAVIA XR70 offers a wide range of tools that allow for adjusting the picture to individual preferences, enabling us to make significant adjustments to the settings. The white balance has been free from the problem of red colour dominance – snow no longer takes on pink shades, which was previously noticeable. Although one can detect slight deviations in the final part of the white balance graph, concerning a drop in blue colour, they are acceptable and difficult to notice in everyday use. The Colour Checker test confirms that errors in colour reproduction are no longer as pronounced and rarely exceed a value of 2, which is a very good result. As for brightness, gamma, while not requiring much improvement, was slightly adjusted. The most significant change was noted in the EOTF curve – the television no longer has issues with excessively brightening the entire image in 4K material. However, upon closer analysis and the inclusion of EOTF characteristics in film material, some limitations of the television become apparent due to the previously discussed dimming algorithm. Some small elements may be slightly more brightened, but these errors are so minor that most users will not notice them. Overall, the calibration results are very, very positive.

We must honestly admit – in the case of the LG C5, very little was needed to achieve nearly perfect picture quality. After calibrating, we managed to reach compatibility with reference screens at a level that impresses even when compared to significantly more expensive models. The image after our adjustment looks exactly as filmmakers and series creators would want it – without colour distortions, with natural depth and subtle texture. LG has done a great job this year regarding factory settings and calibration potential. Chapeau bas!

Since we know that the television performs very well with high-quality materials, it is worth checking how it fares with lower-quality content. Here, the television shows its potential, and the applied graphics processor works really brilliantly. On the test screen with the light bulb, there are no issues with colour transitions, and the smooth gradation feature works very well – we recommend setting it to "Medium".

As for digital processing, or so-called upscaling, the television sharpens the image quite noticeably, which leads to slight aliasing, for example, on the branches in the background, but it does not remove desirable details. Nevertheless, the overall appearance is really appealing and may be to the taste of most users. However, if we prefer a softer, more plastic image, this effect can be reduced in the settings by adjusting the sharpening level according to personal preferences.

LG C5 handles lower quality materials really very well. One of the main problems older WOLEDs faced was posterisation – that is, unwanted “stair stepping” in colour transitions. The C5 utilises a system feature that smoothens these transitions, which works surprisingly effectively. The banding effect is nearly completely eliminated, and the picture gains in coherence. Compared to last year's model, we have the impression that this feature works slightly less effectively – but the good news is that it does not undermine the structure of the image. Film grain, textures, and details remain on the screen – nothing is unnaturally smoothed out.

The C5 also excels at enhancing the quality of older recordings. Thanks to the α9 Gen6 processor (8th gen), the "scaling to 4K" performs really solidly. The image is clear, the details are sharp, and the only minor downside might be slightly noticeable edge sharpening on some borders. However, there is no issue with overscan here – the image is neither artificially cropped nor shifted, which is a significant plus and still not a given.

The Sony BRAVIA 7 television with a 120 Hz display will satisfy most users in terms of motion smoothness. Additionally, Sony offers the Motion Flow feature, which allows for the selection of three different picture settings, tailoring them to individual preferences: Smoothness – Film: This setting enhances motion smoothness, giving the image a more cinematic or theatrical quality. Smoothness – Camera: This setting provides even greater smoothness, useful when watching dynamic scenes such as sports broadcasts. Clarity: This setting focuses on minimising noise and motion artifacts, resulting in a more stable and clear image.

The LG C5 is equipped with a 144 Hz display, and this, combined with the virtually zero response time of the OLED pixels, makes it one of the best screens for watching dynamic content. It doesn't matter whether it's sports, fast-paced games, or just action – the image is razor-sharp.

And what about movies at 24 frames? LG thought of that too. The built-in "TruMotion" smoother allows you to adjust the picture to your own preferences. The "de-judder" slider increases fluidity in films, while "de-blur" gently reduces motion blur – though to be fair, it is nearly invisible here anyway.

Sony Bravia 7 has significantly improved its capabilities for working with consoles compared to earlier models. The television supports variable refresh rate (VRR), which eliminates the tearing effect, and is compatible with graphics cards, ensuring smooth display. The auto low latency mode (ALLM) effectively reduces input lag, which is crucial in dynamic games. Dolby Vision with low latency additionally provides impressive HDR effects that look great during gameplay.

Sony Bravia 7 also offers a Game Bar feature, which allows quick access to settings and monitoring parameters while gaming. An interesting option is the ability to enable a virtual on-screen crosshair, which can provide a slight advantage in shooter games. Nevertheless, compared to the Bravia 9 model, the HGIG feature in the Bravia 7 does not perform as well, which may be noticeable for more demanding gamers – especially as the HGIG mode is becoming increasingly popular among players as the preferred method for reproducing HDR effects.

A drawback is the lack of support for 1440p@120 Hz resolution, which could make gaming easier for users with less powerful graphics cards. Furthermore, the Sony Bravia 7 is equipped with two HDMI 2.1 ports, one of which is often used to connect an audio system via eARC, limiting the available connections for new generation consoles.

LG C5 is a television designed with gamers in mind – and there isn't a hint of exaggeration in that. It's hard to find anything to criticise here. We have a refresh rate of 144 Hz, full support for VRR, ALLM, and as many as four HDMI 2.1 ports with a full bandwidth of 48 Gb/s. For those who have an Xbox, PS5, Nintendo, and a gaming PC all in one room – there are no limitations, everything can be connected without any hassle.

The HDR configuration for games also poses no problems. The television correctly handles the HGiG mode, which allows for an image that matches the creators' intentions. For those interested, there is also Dolby Vision in Gaming mode, although we still recommend HGiG as the most predictable and "pure" version of HDR in games.

It also features Game Bar, which serves as a "command centre" for gamers. Everything important, from VRR settings, to picture modes, to frame rate information – is at our fingertips. The interface is simple and clear. It may look like it’s from a spaceship simulator, but it serves its purpose and just works; as it should.

C5 is truly a complete set for any gamer.