SHARP JP7765E vs TCL C7L

So how does the brightness of the Sharp JP7 fare in the most demanding titles? Honestly, at first, we were quite surprised. The television is capable of achieving over 1000 nits of brightness, which is an outstanding and rare result for a device costing just under 2000 PLN (for 55 inches). Watching bright, full-screen scenes, one might feel they are dealing with really good equipment. Unfortunately, though, we have to return to the problem we mentioned earlier regarding local dimming management. When small bright areas appear on a dark background (as in the test scenes from the films Life of Pi or Sicario 2), it is evident how poorly the JP7 handles zones. The television dims them almost to the maximum, crushing the entire HDR effect, which in such moments resembles a flat SDR image (less than 200 nits). This instability means that in demanding, contrast-heavy films, the image on the JP7 unfortunately loses its appeal.

As a consolation, it is worth noting that the panel has the potential for good colour display. It features a PFS (phosphor) filter, which allows for a solid 94% coverage of the DCI-P3 palette. The manufacturer calls its product a “QLED,” even though it is primarily based on the aforementioned PFS filter. Given the recent market battles of manufacturers over what may or may not be called QLED, we leave the question of the correctness of this naming to your assessment. However, it remains a fact that the potential for reproducing saturated colours in this panel is simply good.

The TCL C7L is, without doubt, an extremely bright TV. In synthetic tests using static test patterns it can reach peak brightness of around 2800 nits. That's a truly phenomenal result, given the price bracket it occupies. Unfortunately, measurements with real film scenes are not as spectacular as the white-square tests. Brightness in real HDR footage on the C7L falls to around 1200 nits. That's still very good, because the vast majority of modern films are graded to that level. However, when small, pinpoint elements appear on screen, the brightness of those details drops dramatically, even to around 400 nits, which reduces the HDR impact. The TV does this deliberately to preserve black levels and avoid excessive blooming. This is somewhat understandable, but it also shows that Mini LED technology is not completely without compromises in this respect. As for the HDR effect itself, alongside brightness the key factor is, of course, colour. Thanks to the use of new 'super' quantum dots, the colours are simply superb and among the best on the market. The TV is able to achieve very wide coverage of the BT.2020 and DCI-P3 colour gamuts, matching the best RGB Mini-LED screens with ease. Best of all, the C7L can maintain such high colour saturation regardless of the scene being displayed, which is often problematic in competing RGB Mini-LED TVs.

When it comes to out-of-the-box colours, the Sharp JP7 was tested in Film mode, which traditionally offers the most consistent image compared to the yellowed “Eco” mode or the glaring blue of the “Dynamic” mode. Although this is the best choice among the available settings, the results are still far from ideal. The white balance clearly lacked red and blue components, causing many scenes to take on an unnatural greenish tint. Another issue was the gamma – during full-screen scenes, the television provides excessive brightness, which completely diminishes its cinematic character. All of this resulted in colour reproduction errors, especially in shades of grey, which exceeded a value of Delta E 10. For reference: errors above 2-3 are already visible to the human eye, so we are dealing with a significant distortion of reality here.

In HDR mode, the situation is reversed, but not any better. Here, the blue colour dominates the white balance, which gives the image an unnatural, almost “retail” sharpness, reminiscent of aggressive demonstration modes. Furthermore, measurements of the EOTF curve emphasise the retail character of the image. The graph clearly shows that the television generates an image significantly brighter than the standards predict, resulting in an artificially boosted and unrealistic final effect. The Sharp JP7 is evidently trying to appear stronger than it actually is, but it does so at the cost of fidelity to the content.

When it comes to out-of-the-box colours, what's new in TCL TVs, including the C7L model, is the addition of a picture mode called Filmmaker Mode. This is significant because such a mode was not previously available from this manufacturer. As the name suggests, this setting is meant to present the picture with the filmmaker's full intent. After our tests we can confirm that it is, without doubt, the best built-in mode on this TV if you want faithful colour reproduction straight out of the box. However, we certainly wouldn't say it's perfect. Like most devices on the market, this C7L also had some factory calibration errors. The white balance in Filmmaker mode drifted towards a slightly greenish-yellow tint, caused mainly by an excess of the green component and a noticeable shortfall in blue. Of course, this won't be a major drawback for the average viewer, but if you care about perfect whites, natural skin tones and getting the full potential out of the structure of those new "super" quantum dots, the TV really needs professional calibration.

We subjected the JP7 to our standard calibration procedure and really... the television gained a new lease of life thanks to it, particularly with SDR content (YouTube, classic television, series, or older films). As a result of our precise adjustment of the white balance and stabilisation of the gamma, colour errors fell to a value of below 3. This is a level at which the human eye has difficulty detecting distortions. In this scenario, the Sharp JP7 delivers an image with truly excellent colour precision, which is a significant advantage in this price class. However, content with HDR turned out to be much more problematic. Here, despite our efforts and interventions in the settings, the television simply would not cooperate. In the JP7 menu, we don't find any option that would allow for real control over brightness management (EOTF). Although a significant portion of the colour errors was reduced, the image still remained unnaturally oversaturated. It's a bit of a shame, as the potential of the mini-LED backlit panel is great, but the software presents a clear barrier here.

The conclusion is simple: when watching less demanding content (SDR) on the JP7, you can expect an image that is more than satisfactory, but in HDR, you must come to terms with a certain degree of "artificiality" that cannot be circumvented even with professional equipment.

After professional calibration we managed to greatly improve the situation in the factory Filmmaker Mode. After our corrections, the errors in the ColorChecker test and across the wide colour gamut fell below the threshold of human perception, that is below a value of 3, which is a very good result. The TCL C7L definitely benefits from such a procedure in terms of colour fidelity, and it's hard to deny. Brightness management for HDR content looks a little worse after calibration, though. As I described earlier, even though we set this model up correctly, when you play real film scenes the TV can handle its brightness in a rather peculiar way. It often brightens some elements on screen contrary to the creator's intent, which is clearly visible in the EOTF traces measured from specific films. Despite this defect, or rather a specific characteristic of the television, one thing you can't fault is that after calibration the C7L was able to reproduce colours accurately.

In the case of lower quality materials and how the Sharp JP7 handles them, the situation is ambiguous. Let's start with the upscaling itself – here we have no major objections. The process of scaling the image to a higher resolution is correct; the picture remains readable and sharp, without the overscan effect, meaning no cropped edges. Of course, it is not at the level of top models, and at times one can notice slight jaggedness on the contours, but in this price range, the effect is fully acceptable.

However, the actual digital image processing performs significantly worse, which, apart from the upscaling, effectively does not exist. In the JP7 menu, we will not find any option that would effectively smooth out unwanted tonal transitions or reduce noise in the image. As a result, the signal reaches the panel in a very raw form, which, with heavily compressed materials (e.g. from YouTube), leads to visible posterisation. Either it is a flaw in the software or a very strange design decision, because in earlier Sharp models this function was available and, crucially, worked with noticeable effect. Here, we are left to deal with whatever the source provides us, without any digital support from the image processor.

This can be seen as, to some extent, the Achilles' heel of the C7L. Unfortunately, this TV uses the older MediaTek Pentonic 700 chip, which has never been famed for outstanding digital image processing. You can clearly see that in the behaviour of the progressive smoothing function, the feature responsible for reducing jagged edges and removing digital noise. It simply performs very poorly. When set to low, its effectiveness is almost non-existent. The only small plus is that the algorithm does not further spoil the picture or blur details unnecessarily. Upscaling, that is scaling lower-resolution content to 4K, performs slightly better. It is simply adequate and does not stand out against the competition. There is no denying that the C7L would benefit greatly in this regard if the manufacturer opted for the newer Pentonic 800 processor, which is now appearing in an increasing number of rival models.

The motion fluidity on the Sharp JP7 is quite mediocre, and the reason is simple: the television uses a 60Hz panel. This instantly makes it difficult to recommend for watching sports or serious gaming, where higher refresh rates are already the standard. The only real plus is the presence of a smoothness feature, which we can control in films using a slider called De-judder. Lower settings provide a more raw, "cinematic" (framey) image, while higher settings add artificial smoothness. We suggest setting it somewhere in the middle of the scale, that is in the range of 3-5 – this is the best compromise to avoid the soap opera effect while also eliminating the tiring stuttering of the image. Interestingly, in the menu, we also find a "motion blur removal" slider, which usually indicates the presence of a 120Hz panel. However, with the JP7, it does not enhance the image at all and serves rather as a dummy – it is meant to look good in the settings, but technically it has no right to operate on this panel.

The TCL C7L uses a native 4K panel with a 144 Hz refresh rate, which at lower resolutions when connected to a PC can even reach up to 288 Hz. These are, of course, very high figures and impressive on paper, but bear in mind that almost all the dynamic content you’ll watch on this TV will still run at around a maximum of 120 Hz. To rein in that motion, the TV’s menu includes a motion-smoothing system called "Motion Clarity". It offers several preset modes, including a user mode that we strongly recommend you set manually using our tried-and-tested guides on our YouTube channel. There are two key sliders available. The first, "Blur Reduction", is responsible for cutting motion blur and improving sharpness in dynamic 60-fps material, such as sports broadcasts. The second slider, "Flicker Reduction", lets you add artificial frames to films and series shot in cinematic 24 or 30 frames per second. This, of course, can completely eliminate the irritating judder that appears during camera movement.

As we mentioned earlier, the 60Hz panel is not a feature that will attract gamers to the Sharp JP7. Perhaps for the casual player, whose console still generates most titles at 60 frames per second, there might be something interesting? When it comes to specific additions, we find here:

• ALLM Mode: Automatically switches the television to low latency game mode (input lag).

• Game Menu: Which is hard to call a full-fledged “Game Bar,” as the functionality here is minimal. Aside from enabling ALLM, there’s only a game-specific motion smoother which we recommend avoiding as it introduces very noticeable artifacts and worsens responsiveness.

• Dolby Vision Gaming: For Microsoft consoles.

Unfortunately, the list of shortcomings is significantly longer and more painful than the positives. The biggest disappointment is the lack of support for 120Hz, even when reducing the resolution to Full HD. The presence of 120Hz would allow for performance modes to be activated in many games on PS5 or Xbox Series X. Another shortcoming is VRR, which means that during frame drops, we are exposed to screen tearing. The lack of proper implementation of the HGiG standard is also very problematic. This results in the fact that during HDR calibration in the console menu, it is very easy to "overshoot" the brightness settings. As a result, instead of clear details in the highlights, we end up with an unnaturally over-bright image with cut-off details. Sharp JP7 is a proposition solely for very casual gamers.

When it comes to gaming, the TCL C7L is simply an outstanding TV for players. Thanks to two HDMI 2.1 ports with full 48 Gbps bandwidth, you get access to all the key features required by console owners and powerful PC rigs. There’s a well-working ALLM mode with very low input lag and VRR frame synchronisation that operates over an impressive range from 48 to 288 Hz. Importantly, unlike some rivals, TCL has properly implemented the console HDR10 HGIG profile and supports Dolby Vision in games. The package is completed by a very well designed gamer panel, the Game Bar, which even lets you edit its appearance and change the theme so it perfectly matches the style of your console.

The only thing you can, and even should, criticise is that the TV offers only two full-spec HDMI 2.1 ports, while the other two are older HDMI 2.0. That creates quite a logistical problem. Why? Because one of the fast ports also handles the return audio channel eARC. In practice this means that if you connect a soundbar or home cinema system to the TV, you’ll be left with just one free HDMI 2.1 socket. If you have two consoles at home, or a console and a powerful PC, unfortunately you’ll have to give something up or keep juggling cables at the back of the case while trying to maintain convenient control of the audio system.