Samsung The Frame Pro vs Samsung OLED S95H (S99H) (QD-OLED)

Direct comparison

The Frame Pro / LS03FW

S99H / S95H

Info

Available screen sizes: 65”75”85”

Available screen sizes: 55”65”77”83”

Panel type: LCD VA

Resolution: 3840x2160

System: Tizen

Model year: 2025

Complete the survey to find out the result

Panel type: QD-OLED

Resolution: 3840x2160

System: Tizen

Model year: 2026

Complete the survey to find out the result

Overall rating

7.3

9.0

  • Movies and series in UHD quality

    6.8

    9.7

  • Classic TV, YouTube

    6.6

    9.5

  • Sports broadcasts (TV and apps)

    6.8

    9.0

  • Gaming on console

    8.6

    9.9

  • TV as a computer monitor

    8.4

    8.8

  • Watching in bright light

    7.0

    8.0

  • Utility functions

    7.7

    7.8

  • Apps

    9.3

    9.3

  • Sound quality

    6.4

    8.7

Advantages

  • Premium design – symmetrical frame, ability to customise interchangeable frames, effect of a real picture on the wall

  • Wire-free One Connect module – no visible cables by the television, easier arrangement of space

  • Matte screen coating – no reflections even in bright rooms

  • High brightness ratio – up to 900 nits

  • Wide colour gamut – QLED

  • Smooth tonal transitions, virtually no banding

  • High motion fluidity – 144 Hz panel

  • Features for gamers – VRR, ALLM, 144 Hz, Game Bar, low input lag (wired)

  • Tizen system – fast, intuitive, with a full suite of applications and support for AirPlay and voice assistant

  • Art Store – unique feature, television as a digital picture frame

  • Mount included

  • Perfect OLED black levels

  • Reference HDR picture quality (after calibration)

  • Very high brightness (over 2800 nits in HDR!)

  • Richly saturated QD-OLED colours

  • Outstanding reflection suppression (matte coating)

  • Very good motion clarity (no smearing, up to 165Hz refresh rate)

  • Brilliant for gamers (4x HDMI 2.1, low input lag, Game Motion Plus)

  • Fast Tizen system with 7 years of support

  • Outstanding viewing angles

  • High build quality

Disadvantages

No like
  • It's hard to call it a true Mini-LED – edge lighting

  • Poor viewing angles (they could be better for improved wall image effect)

  • Missing HGiG* feature

  • Flat sound, little bass. A soundbar will definitely come in handy

  • Issues with font readability and significant delays (input lag) when using the wireless One Connect module.

*The HGiG feature disappeared with the latest TV update. We are monitoring the situation closely and if anything changes in this regard, we will let you know.

  • No wall mount or One Connect included

  • Black takes on a cherry tint under strong light (a characteristic of QD-OLED panels)

  • No DTS:X (for Blu-ray fans)

  • Unusual design 😉

Our verdict

Samsung The Frame Pro 2025 is a television that brings a breath of fresh air to the lifestyle model segment. The design is, of course, the main highlight – a symmetrical frame, the possibility of easily changing decorative frames, and above all, the wall image effect thanks to the matte finish and special mount. In everyday use, it makes a great impression, and the Art Store feature combined with the high screen brightness means that the television performs well not only as a display for films and series but also as an element of interior decor. It's also hard not to appreciate the gadgety addition of the wireless One Connect module – the ability to hide the box with ports anywhere in the living room provides significant arrangement flexibility. In terms of image quality, The Frame Pro holds its own quite well. A brightness level of up to 900 nits in peak scenes allows for enjoying HDR effects even in brightly lit rooms, and the VA panel ensures stable yet solid contrast. However, there are quite a few question marks. First and foremost – the naming. The designation "Pro" and the addition of Mini-LED suggest that we are dealing with an advanced local dimming system. Meanwhile, in the 65-inch variant, we counted only 24 zones, all located at the bottom edge of the screen. You probably already know the effect after reading this review. The blacks and contrast are decent, but they are far from what the Mini-LED televisions with full, dense backlighting of the panel offer. The wireless module also raises mixed feelings. While it works fairly well for connecting an amplifier or decoder, gamers and PC users will quickly find that direct connection to the television via MICRO-HDMI is essential. Otherwise, they must reckon with high input lag and poorer font readability. Therefore, it's hard to call The Frame Pro "Pro" in a strictly technological sense – it would be more accurate to say it's "Frame Plus." A fantastic lifestyle television, polished and visually impressive, that would fit perfectly in a bright, modern living room, but at the same time, it doesn't quite meet the level of quality one might expect from a product labelled as Mini-LED. It's a device that will delight with its design and additional features but will leave a slight sense of disappointment for those who were expecting a true breakthrough in image quality.

The Samsung S99H is probably the best OLED TV we've tested so far, and certainly Samsung's best OLED in many years. In terms of picture quality it's genuinely hard to find a weak point. Blacks are perfect, as befits an organic panel, and the HDR effect impresses with its brightness and colour saturation. The use of a QD-OLED panel delivers an image that in many scenes looks almost reference-grade. Virtually every parameter related to display quality performs excellently here. It's also hard to deny that the S99H is simply a device that's a pleasure to use every day. Tizen runs quickly, has access to all the major apps and is covered by seven years of update support. On top of that there are brilliant features for gamers, which translated into one of the highest scores in this category on our site. The S99H will therefore perform well in practically any conditions, whether we're watching films in the evening, following regular TV in a bright living room, or spending several hours playing on a console.

So is it the perfect TV? Not entirely. The design is, of course, the most controversial aspect. The unique look with its wide bezel means this TV is something you'll either love straight away or completely dislike, and that's purely a matter of personal taste. We can, however, judge the equipment, and in that respect Samsung has left something to be desired. In a model designed primarily for wall mounting there is no dedicated mounting bracket, nor a One Connect module. Granted, Samsung allows you to buy its wireless version, the Wireless One Connect, but for a product at this price point both items should, in our opinion, be included.

However, these are not flaws that should rule this model out. The Samsung S99H's main defence is its picture, and it is simply phenomenal. If we like its appearance and are looking for the best possible TV, it's hard to point to a better choice today. At the moment the Samsung S99H is the strongest contender for the title of best TV of 2026.

TV appearance

HDMI inputs
0 x HDMI 2.0, 5 x HDMI 2.1 (48Gbps)
0 x HDMI 2.0, 4 x HDMI 2.1 (48Gbps)
Other inputs
Outputs
Toslink (Optical audio), eARC (HDMI), ARC (HDMI)
Toslink (Optical audio), eARC (HDMI), ARC (HDMI)
Network Interfaces
Wi-Fi 2.4GHz, Wi-Fi 5GHz, Ethernet (LAN) 100Mbps
Wi-Fi 2.4GHz, Wi-Fi 5GHz, Ethernet (LAN) 100Mbps
Build quality
Premium
Super Premium
Stand type
Legs
Legs
Bezel color
Black
Silver
Stand
Fixed, Height adjustment
Fixed
Flat design
Yes
Yes
Accessories
Stand, Wall bracket, One Connect Box
Stand

Contrast and black detail

5.7/10

10/10

Local dimming function: Yes, number of zones: 24 (1 x 24)

Contrast:

Review Samsung The Frame Pro Contrast and black detail

Result

6,250:1

Review Samsung The Frame Pro Contrast and black detail

Result

5,100:1

Review Samsung The Frame Pro Contrast and black detail

Result

4,650:1

Review Samsung The Frame Pro Contrast and black detail

Result

4,350:1

Review Samsung The Frame Pro Contrast and black detail

Result

4,300:1

Review Samsung OLED S95H (S99H) (QD-OLED) Contrast and black detail

Result

:1

Review Samsung OLED S95H (S99H) (QD-OLED) Contrast and black detail

Result

:1

Review Samsung OLED S95H (S99H) (QD-OLED) Contrast and black detail

Result

:1

Review Samsung OLED S95H (S99H) (QD-OLED) Contrast and black detail

Result

:1

Review Samsung OLED S95H (S99H) (QD-OLED) Contrast and black detail

Result

:1

Halo effect and black detail visibility:

Check the visibility of bright lights on a dark background. Mini-LEDs often struggle with this. The photo does not compare black levels – that’s what the video below is for.

The video accurately shows differences in contrast and black levels between TVs, as well as potential issues: halo around bright objects or Mini-LED zone operation visible as brightness jumps.

Samsung The Frame Pro has officially been marked as a Mini-LED backlit television, but… is that really the case? In the 65-inch variant we tested, we counted only 24 dimming zones. The number itself seems rather modest, but what's more important is their distribution – they are all located along the bottom edge of the screen. In practice, this means that The Frame Pro should be treated more as edge-lit rather than a fully-fledged Mini-LED with dense, direct local dimming. Samsung has used a similar tactic before, rebranding the Q70 series into Neo QLED televisions – mainly for marketing purposes. How does this translate to the picture? Black levels and contrast appear to be acceptable, but there are none of the effects known from televisions with advanced local dimming, such as in the QN80 series. A large part of this is due to the high-gamut VA panel, which inherently provides solid parameters – a contrast level of around 5000:1 looks good and, importantly, is stable, without significant fluctuations. However, if someone buys The Frame Pro hoping to experience a “true Mini-LED”, they may feel disappointed. We ourselves expected this model to significantly differentiate itself from the classic The Frame series in terms of contrast quality, yet the differences turned out to be smaller or virtually non-existent than one might suggest by the “Pro” designation.

As befits an OLED TV, the Samsung S99H delivers perfect black and virtually infinite contrast. Each pixel can switch off independently, so bright elements cause no blooming or halos, and black stays black even in the most demanding scenes. This gives the picture excellent depth and it looks great in films, series and games. Compared with Mini LED LCD TVs, the advantage is especially noticeable in dark shots with small bright details. Subtitles, stars, spotlights and tiny light sources retain full clarity and do not blend into the background. There is also none of the halo effect typical of local dimming, nor any dimming of bright elements just to preserve deep blacks. Importantly, in this respect it makes little difference whether we are talking about the QD-OLED panel or the Tandem WOLED version. In both cases we can count on the same fundamental advantages of organic display technology: perfect control of every pixel and excellent contrast regardless of the scene.

HDR effect quality

5.8/10

9.4/10

Supported formats
HDR10, HDR10+, HLG
HDR10, HDR10+, HLG
Color gamut coverage
DCI P3: 92.2%, Bt.2020: 71.2%
DCI P3: 99.9%, Bt.2020: 89.0%

Luminance measurements in HDR:

Review Samsung The Frame Pro Brightness measurement

Result

745 nit

Review Samsung The Frame Pro Brightness measurement

Result

458 nit

Review Samsung The Frame Pro Brightness measurement

Result

476 nit

Review Samsung The Frame Pro Brightness measurement

Result

446 nit

Review Samsung The Frame Pro Brightness measurement

Result

660 nit

Review Samsung OLED S95H (S99H) (QD-OLED) Brightness measurement

Result

2837 nit

Review Samsung OLED S95H (S99H) (QD-OLED) Brightness measurement

Result

2795 nit

Review Samsung OLED S95H (S99H) (QD-OLED) Brightness measurement

Result

2592 nit

Review Samsung OLED S95H (S99H) (QD-OLED) Brightness measurement

Result

2811 nit

Review Samsung OLED S95H (S99H) (QD-OLED) Brightness measurement

Result

2271 nit

Scene from the movie “Pan” (about 2800 nits)

Scene from the movie “Billy Lynn” (about 1100 nits)

The photos show two HDR10 movies. 'Pan' is one of the brightest productions ever made, while 'Billy Lynn' (soldier) has brightness typical of streaming (Netflix, Prime, HBO MAX). Notice the intensity of effects and detail in whites.

Static HDR10

The photos present the visibility of white details in various HDR formats. They do not show brightness differences between TVs (these can be compared in the previous gallery).

Dynamic: HDR10+

Dynamic: HDR10+

The photos present the visibility of white details in various HDR formats. They do not show brightness differences between TVs (these can be compared in the previous gallery).

HDR luminance chart:

Samsung OLED S95H (S99H) (QD-OLED)

Samsung The Frame Pro

Samsung The Frame Pro is one of the relatively bright televisions. In synthetic tests, we managed to achieve values around 900 nits, which is quite a respectable result for a lifestyle model. In full-screen scenes, such as the board from the film The Meg or the initial sequence in Life of Pi, brightness maintained a level of 700–800 nits. These values allow you to fully enjoy the HDR effects and convey their cinematic magic. However, the situation becomes complicated when smaller, point light sources appear on the screen. The edge lighting used here, equipped with the ability to locally dim entire strips, does not manage these well. Sometimes, small elements are overly dimmed, which weakens the effect, or conversely – they are significantly brightened, but at the cost of losing the depth of black in that part of the image. This can be compared to light beams reminiscent of a laser beam spreading in dense fog – the effect is noticeable and bright, yet at the same time, it is quite unnatural and distracting. Fortunately, the colour aspect performs better. Thanks to the use of a quantum dot filter (QLED), colours are saturated, and the reproduction of the DCI-P3 palette exceeds 92%. Generally, films or series watched in HDR on The Frame Pro showcase a rich colour palette, even if contrast and the functioning of the dimming algorithms can sometimes distract us.

When it comes to brightness alone, the S99H is an astronomically bright TV. Its peak brightness in film scenes can exceed 2800 nits. Whatever the scene, you can count on powerful HDR effects that are almost blinding, exactly what you expect from a top-tier screen. It is the nature of OLED panels that they cannot sustain the same extreme brightness in very bright, full‑screen frames as they can with small highlights, but the results are still excellent. In a bright scene from the film The Meg, the sun still exceeded 2200 nits. That means the S99H managed to sustain higher brightness than most Mini LED displays on the market. In terms of brightness, the S99H is currently the best OLED TV we have tested.

Colour gamut coverage

The S99H also handles colour extremely well, which is a direct result of the QD-OLED panel used here. Whether the test scenarios were synthetic test patterns or measurements taken with film material playing in the background, the results remained at a very high level. The S99H easily covers almost 100% of the DCI-P3 gamut, and for the more demanding BT.2020 colour space it reaches nearly 90%. That is absolute top-tier performance. These results match what we have seen in the new SQD-Mini-LED screens, and in real film scenes even outperform RGB Mini LED displays.

Factory color reproduction

5.5/10

7.5/10

This gallery shows how colors change after professional TV calibration. If you notice the difference, we recommend ordering this service at SkalibrujTV.com.

Factory Mode

After calibration

We achieved the best results, of course, in Filmmaker mode, which immediately showed that Samsung had put effort into the factory settings. In SDR content – the type most commonly viewed – The Frame Pro performed really well. The white balance and gamma were almost perfectly matched, giving the image a natural and cohesive appearance. Admittedly, there were some noticeable errors, particularly in skin tones and reds, which could be overly saturated, giving everything a slightly "warmed-up" character, but this didn’t significantly detract from the viewing experience in everyday use. For HDR content, the situation was similar regarding the white balance. This was at a good level; however, the biggest issue turned out to be brightness management. The EOTF curve was set in such a way that in many scenes, the image appeared blown out, with the brightest areas losing detail and turning into uniform patches of light. This severely undermined realism and caused the colours to appear overly sharpened. Fortunately, Samsung provides the option for manual adjustment of the curve in their televisions, so we opted for calibration, and its results can be seen below.

Samsung offers a whole host of picture modes and features, but as usual we recommend choosing Filmmaker Mode, especially if you want the most faithful rendering of the filmmakers' intent. Out of the box the TV is tuned very well, although it has minor shortcomings. These are mainly a slight drift in the white balance in SDR content and a slightly low gamma. As a result, in darker viewing conditions the picture can be a little too bright compared with the reference gamma of 2.4, which is the standard for watching films with the lights off. These are, of course, minor points, because overall colour reproduction remains at a very good level and the errors in the ColorChecker measurements are not large. However, we know that with a screen of the S99H's class you can, and arguably should, expect even more, which is why we carried out a professional calibration.

Color reproduction after calibration

8.5/10

9.6/10

The photos show how movies look on the TV. Pay attention to black detail visibility, colors, and shadow tint.

The photos show how movies look on the TV. Pay attention to black detail visibility, colors, and shadow tint.

After calibration, the SDR mode looks absolutely perfect. We managed to eliminate the overly strong red saturation, which previously gave the image a somewhat excessively warm character. Colours have become more balanced, which resulted in a natural and pleasant reception of everyday content – from television to films and series from streaming or materials on YouTube. In HDR mode, the most work was required on the EOTF curve, which factory settings caused excessive brightening of the entire image. Calibration allowed us to largely "tame" this problem – the image stopped being overexposed, and details in bright areas became more visible. Of course, the limitations are set by the design of the television itself, as edge lighting reveals its constraints, and the smallest elements of light can still be overblown or blend into the background. However, this is a matter of technology, not just calibration. After the correction, The Frame Pro is significantly more enjoyable to watch, and it is certainly worth considering if you want to maximise the television's capabilities.

After professional calibration, FILMMAKER mode looks practically perfect. Because Samsung offers a rich set of advanced calibration features, we were able to fine-tune the colours to an almost perfect level. Above all, we managed to even out the white balance and the gamma curve, which resulted in noticeably improved contrast and proper image modelling. In this tuned picture profile there really isn't a single thing to criticise or call a flaw. After calibration, the S99H can deliver an essentially reference-quality image.

Smoothness of tonal transitions

9.5/10

9.6/10

These are selected scenes that show smooth tonal transitions from one color to another. If you see distinct banding, it’s the TV panel’s fault.

These are selected scenes that show smooth tonal transitions from one color to another. If you see distinct banding, it’s the TV panel’s fault.

These are selected scenes that show smooth tonal transitions from one color to another. If you see distinct banding, it’s the TV panel’s fault.

These are selected scenes that show smooth tonal transitions from one color to another. If you see distinct banding, it’s the TV panel’s fault.

Here Samsung really deserves huge applause. The Frame Pro has turned out to be one of the best televisions of this year when it comes to the smoothness of tonal transitions. During tests, we were practically unable to notice any clear issues with colour blending – the gradients looked smooth and natural, and the typical "banding" that many televisions present simply did not appear. Indeed, in very dark scenes, one can notice minimal imperfections, but you really have to squint to see them – even the trained eye of our editorial team had difficulty with this. Therefore, in everyday viewing, there is no chance that anything will disrupt your experience. This is a major plus, as it is in darker scenes that televisions most often struggle. You won't experience that here.

The smoothness of tonal transitions on the Samsung S99H is very good. It performs best in bright scenes, where successive shades blend very smoothly with no visible banding. In darker sections it is also good, although you can occasionally notice minor imperfections. In everyday viewing they are, however, practically unnoticeable. It is worth adding that this is one of the strengths of QD-OLED panels. Compared with WOLED panels, they handle near-black transitions much more easily, where competing panels from LG Display more often show posterization and uneven tonal gradation.

Image scaling and smoothness of tonal transitions

7.5/10

7.5/10

Image without overscan on the SD signal
No
No
Smooth transition function
OK
OK

Smooth transition function

The match photo shows how the TV smooths weak tonal transitions in low-quality video.

Image scaling SD (576i)

The model photo shows how it handles upscaling of SD material.

Although the fluidity of tonal transitions in 4K HDR materials on The Frame Pro is not a problem at all, naturally, with a weaker signal - television, HD materials, or older Full HD films - imperfections may arise. Therefore, it is crucial how the television copes with these limitations thanks to its image processor. The noise reduction function works really effectively here. At the medium setting, it eliminates unwanted bands or artefacts, smoothing the image in a noticeable yet not excessive way. However, it's worth noting that Samsung tends to be aggressive in its approach - even at the lowest level of this function, it can "consume" film grain. So it's advisable to use it judiciously and adjust the settings to the material being viewed.

The upscaling itself is at a high level. The Frame Pro can effectively enhance older materials to a native 4K resolution while maintaining good sharpness and readability. Films and series in lower quality simply look better here. However, it should be mentioned that there is a minor drawback - typical for many Samsung televisions. With very old sources of poor quality, you may notice clipping of the image edges on the left side of the screen. It's not a problem that will ruin the viewing experience, but it's worth knowing that it might occur.

The proprietary Samsung NQ4 Gen3 processor is responsible for upscaling and digital image processing. It handles upscaling lower-resolution material to 4K very well. The picture is clear without looking artificial or overly sharp. The only rather specific drawback appears with very old material recorded at 480p or below. In such cases the TV can slightly crop the edges of the picture.

The processor also copes quite well with artefacts visible in lower bit-rate material, for example heavily compressed YouTube videos. The noise reduction function effectively smooths the image and reduces posterisation, but it operates quite aggressively. It can remove not only unwanted artefacts but also some fine detail, and even natural film grain. Wanting to preserve the source material as faithfully as possible, we decided not to use it. However, if someone prefers a clean, as-smooth-as-possible picture over retaining every detail, it may prove useful.

Blur and motion smoothness

7.8/10

8.5/10

Maximum refresh rate of the panel
144Hz
165Hz
Film motion smoothing option
OK
OK
Blur reduction option
OK
OK
BFI function 60Hz
Yes, 60Hz (image flickers)
Yes, 60Hz (image flickers)
BFI function 120Hz
No
No
Brightness drop with BFI
70%
50%

Blur (native resolution, maximum refresh rate):

Blur (BFI function enabled):

Image flickers in this mode

Image flickers in this mode

Blur (4K@144Hz):

Blur (4K@165Hz):

The smoothness of motion in The Frame Pro is not only due to the matrix, which operates with a refresh rate of up to 144 Hz, but also the image processor and the smoothing system. It is thanks to this that we can adjust the way films or sports broadcasts are displayed to our own preferences. There are sliders for reducing blurring and reducing judder – the first function improves the sharpness of fast movements, while the second helps to soften the effect of a "jumping" image during camera pans. So, everyone can choose between a cinematic motion character and a smoother, more "television" style.

Another major advantage of organic OLED panels is their excellent motion handling. Thanks to the pixels' virtually instantaneous response time, the Samsung S99H exhibits virtually no motion blur. Fast-moving objects do not produce visible halos or trailing outlines, so the television performs very well for both watching sport and gaming. One characteristic of OLED screens compared with LCDs, however, is the way they render low-frame-rate material. With very slow camera movement the image can appear noticeably more 'choppy'. This can, however, be fairly effectively mitigated using a frame-interpolation system. Samsung lets you adjust judder reduction and blur reduction separately, so it's easy to find a compromise between smoother motion and preserving the cinematic character of the content.

Console compatibility and gaming features

8.2/10

9.6/10

  • ALLM
    Yes
    Yes
  • VRR
    Yes
    Yes
  • VRR range
    48 - 144Hz
    48 - 165Hz
  • Dolby Vision Game Mode
    No
    No
  • Correct implementation of HGIG
    No
    Yes
  • 1080p@120Hz
    Yes
    Yes
  • 1440p@120Hz
    Yes
    Yes
  • 4K@120Hz
    Yes
    Yes
  • Game bar
    Yes
    Yes

Samsung The Frame Pro does not pretend to be just a “living room” television; here, gamers will also find something for themselves. The manufacturer has ensured a full range of gaming features: we have support for variable refresh rate (VRR), automatic low latency mode (ALLM), refresh rates up to 144 Hz, and compatibility with both G-Sync and FreeSync Premium Pro. Additionally, there is the well-known Game Bar panel, which is a quick menu where key parameters can be checked on the fly—from refresh rates to enabled image processing modes. Are there any downsides? Indeed, The Frame Pro does not support Dolby Vision in game mode, but this is hard to consider a serious issue—most gamers use HDR10 anyway... which means HGIG mode. Exactly. The biggest surprise turned out to be the latest software update. Samsung… completely removed this option from The Frame PRO. In practice, this means that the television independently interprets HDR tone mapping in games, and the user has no way to enable settings developed for consoles. This is a step backwards that may disappoint more knowledgeable gamers hoping for full compliance with HGiG guidelines. We can only hope that this issue will be resolved quickly.

An interesting feature of The Frame Pro is also the unusual arrangement of HDMI 2.1 ports. There are as many as five available—four are located in the One Connect box, and the fifth, in micro HDMI version, is directly on the television. This is quite an unusual solution, but rather practical. Samsung clearly suggests that this is the port to which you should connect your console or computer. Why? Because it minimises potential delays associated with communication through the wireless One Connect, and in the case of gaming, every millisecond matters. We have written separately about input lag, but it can already be revealed here that by connecting equipment directly to the television, we achieve the absolute maximum in response speed.

The Samsung S99H is also a great TV for gamers. It offers almost every possible and useful feature... well, except for the obvious lack of Dolby Vision for the Xbox console. It's equipped with four full-bandwidth HDMI 2.1 ports that offer the full 48 Gbps. This lets you use VRR frame-rate synchronization and the automatic game mode (ALLM) without any problems. This year Samsung also has no issues properly supporting HGiG, so HDR setup on a console is quick and straightforward. Samsung's TVs are also known for interesting extras. In the Game Bar menu you'll find options to add an on-screen crosshair, enlarge the minimap or change the displayed image's aspect ratio (PC).

Particularly noteworthy is Samsung's Game Motion Plus feature. It's Samsung's proprietary motion-smoothing system that uses interpolation to increase smoothness in games. Input lag then rises to around 40 to 50 ms (depending on the strength of the setting), which is an excellent result compared with the competition. The system makes gameplay noticeably smoother. So if someone has their eye on a demanding game (e.g. GTA 6 😉) that runs on a console at only 30 frames per second, the S99H can display it much more smoothly than competing models.

Input lag

9.9/10

10/10

SDR

1080p60
14 ms
10 ms
1080p120
9 ms
5 ms
2160p60
14 ms
10 ms
2160p120
8 ms
5 ms

HDR

2160p60
14 ms
10 ms
2160p120
9 ms
5 ms
4320p60

Dolby Vision

2160p60 DV
2160p120 DV

The Frame Pro in wired mode records truly excellent results. Latencies range from 9 to 14 ms, providing smooth and immediate response in games. These are values that can easily be considered reference – even in dynamic titles, the action proceeds without delays, and the controls are precise and predictable. The situation changes when the wireless One Connect module comes into play. While it allows you to hide cables and enjoy greater freedom of arrangement in the room, it significantly worsens the input lag results. In tests conducted at a distance of 2–3 meters from the television, with no furniture obstructing the path, the values jumped to 50 ms. While this is acceptable when watching films because input lag does not concern us at all, it becomes problematic in games and severely detracts from the experience. It’s a bit of a paradox – on one hand, we have a television that in wired mode offers some of the best results on the market, while on the other, Samsung promotes a solution that proves to be quite detrimental for gamers. After all, the console is one of the key devices we usually connect to the television...

For the record, here are our wireless measurements from a distance of 2-3m:

SDR

HDR

1080p60 Hz: 39

2160p60 Hz HDR: 40

1080p120 Hz: 25

2160p120 Hz HDR: 25

2160p60 Hz: 40

2160p120 Hz: 25

Input lag is very low regardless of the selected refresh rate. At 120 Hz we measured about 5 ms, and at 60 Hz roughly 10 ms. When connected to a PC and set to 165 Hz, the values were even lower. The response to controller or mouse movement is almost instantaneous, so in this respect the Samsung S99H is suitable even for very fast-paced, demanding games.

Compatibility with PC

8.4/10

8.8/10

Chroma 444 (max. resolution and refresh rate)
Yes
Yes
Font clarity
Very Good
Good
Readability of dark text and shapes
Average
Very Good
Input lag in PC mode (4K, max. refresh rate)
8ms
5ms
Matrix subpixel arrangement
BGR
RGB (QD-OLED)
Max refresh rate
144Hz
165Hz
G-Sync
Yes
Yes

The photo shows the legibility of small fonts. Ideally, lines should be the same thickness on both light and dark text, with minimal pixel gaps.

Connecting The Frame Pro to a computer via cable is basically no philosophy - it works as it should. The image is clear, the fonts look good, you can comfortably manage daily tasks in Word or Excel, and then launch a game, and it’s still fine. However, the real fun begins when we use the wireless module. And here the whole paradox of this television emerges again - a solution that was supposed to make life easier in theory can actually complicate it quite a bit in practice. It’s not just about the aforementioned delays that can be immediately felt when using the mouse, but also about the overall readability of the image. The fonts start to look simply worse, at times you can see what seem like slight stripes, and the letters lose their sharpness, making text work quite exhausting. And it’s really strange that such a simple thing as displaying letters on the screen can fall apart here due to the wireless module. Therefore, if someone plans to use The Frame Pro with a computer - whether for work or gaming - it’s really worth connecting it via cable from the start. Otherwise, you can quickly become frustrated and instead of enjoying a large screen, you’ll feel like your eyes are fighting with the television for every paragraph of text.

The S99H also works very well as a large monitor connected to a computer. This is mainly due to full support for frame synchronization: it offers both AMD FreeSync Premium Pro and seamless G-Sync compatibility for NVIDIA cards. In addition, the TV supports refresh rates up to 165 Hz, which is a very welcome touch for PC gamers. The only specific trait of QD-OLED panels remains the characteristic triangular subpixel arrangement. For that reason, the sharpness of very small text viewed from extremely close up is not perfect. However, given the size of the S99H, this TV is unlikely to end up sitting directly on anyone’s desk. When working or gaming from more than a metre away, the issue ceases to matter.

Viewing angles

3.1/10

9.9/10

Brightness drop at an angle of 45 degrees
73%
12%

The Frame Pro features a VA panel, which immediately means that viewing angles are not its strong point. Just sitting a bit to the side reveals how the screen starts to lose quality – brightness drops, colours fade, and blacks, which look solid from a central perspective, suddenly resemble more of a dark grey velvet than deep tar. This is most noticeable at around a 40–45 degree angle – there, the image clearly brightens, and colour saturation decreases significantly. Overall, this is nothing new, as most LCD televisions with VA panels behave this way. At the cost of better blacks compared to IPS panels, we get worse viewing angles.

The viewing angles on the S99H are simply outstanding, thanks to the QD-OLED panel used. In this respect it is among the very best on the market. Even when looking at the screen from an extremely oblique angle, the picture remains perfectly clear, and the drop in brightness or colour saturation is negligible. This is a characteristic feature of QD-OLED panels and an advantage over traditional WOLED screens, whose viewing angles are a little worse.

Daytime performance

7/10

8/10

Panel finish
Matte
Matte
Reflection suppression
Very Good
Very Good
Black levels during daytime
Good
Average

Panel brightness

Samsung OLED S95H (S99H) (QD-OLED): 851 cd/m2

Samsung The Frame Pro: 614 cd/m2

The Frame series has been distinguished by its matte screen coating for several years, and The Frame Pro from 2025 is no exception. It is thanks to this that you can rest assured that light reflections will not irritate you even in a brightly lit living room. Samsung has refined this technology to near perfection over the years, and today it can confidently be said that it is the best matte screen available in televisions. The colours still look good and do not drastically lose saturation, as is the case with cheaper, Chinese designs. The blacks also remain at a decent level, although it must be admitted that in extremely bright lighting conditions, the colours can slightly flatten and lose depth. However, this is a small price to pay for the complete lack of reflections on the screen – and this can be priceless in everyday use. The brightness must also be noted as a plus – around 600 nits in SDR mode ensures that the image cuts through daylight effortlessly and will look satisfactory in most rooms.

One of the key and most distinctive features of Samsung's OLEDs, including the S99H under review, is the matte screen coating. It is currently one of the best solutions on the market if you want to minimise reflections as much as possible. Whether the room has large windows or the lamps are on, any light glare is dispersed very effectively. This does, however, come at a price. Because of the matte finish and the characteristics of QD-OLED panels (which in bright surroundings can take on a slightly cherry tint), blacks lose some of their depth and richness during the day. It's worth noting, however, that this mainly occurs when very harsh light falls directly on the panel. Fortunately, the S99H is an extremely bright OLED TV, in this respect comparable with the best Mini LED screens on the market. Its average brightness in everyday SDR content reaches nearly 850 to 900 nits, so the TV will have no trouble coping even in a heavily sunlit living room.

Panel details

Backlight Type
Mini-LED QLED
QD-OLED
Software version during testing
T-RSMFDEUC-0090-1126.0, E2500007, BT-S
1204
Image processor

Subpixel Structure:

Panel uniformity and thermal imaging:

Review Samsung The Frame Pro TV Panel details
Review Samsung OLED S95H (S99H) (QD-OLED) TV Panel details

Samsung The Frame Pro

Samsung OLED S95H (S99H) (QD-OLED)

TV features

7.7/10

7.8/10

  • System
    Tizen
    Tizen
  • System performance
    Good
    Very good
  • HDMI inputs
    0 x HDMI 2.0, 5 x HDMI 2.1 48Gbps
    0 x HDMI 2.0, 4 x HDMI 2.1 48Gbps
  • Outputs
    Toslink (Optical audio), eARC (HDMI), ARC (HDMI)
    Toslink (Optical audio), eARC (HDMI), ARC (HDMI)
  • Network Interfaces
    Wi-Fi 2.4GHz, Wi-Fi 5GHz, Ethernet (LAN) 100Mbps
    Wi-Fi 2.4GHz, Wi-Fi 5GHz, Ethernet (LAN) 100Mbps
  • TV reception
    DVB-T, DVB-T2, DVB-S, DVB-S2, DVB-C
    DVB-T, DVB-T2, DVB-S, DVB-S2, DVB-C

Classic features:

  • Recording to USB (terrestrial TV)
    No
    No
  • Recording programming
    No
    No
  • Picture in Picture (PiP)
    No
    Yes
  • RF remote control (no need to aim)
    Yes
    Yes
  • Backlit remote control
    No
    No
  • Teletext
    Yes
    Yes
  • Audio only mode
    Yes
    Yes
  • Bluetooth headphones support
    Yes
    Yes
  • Simultaneous Bluetooth headphones & TV audio
    Yes
    Yes

Smart features:

  • AirPlay
    Yes
    Yes
  • Screen mirroring (Windows Miracast)
    Yes
    Yes
  • Voice search
    Yes
    Yes
  • Voice search in native language
    Yes
    Yes
  • Ability to connect a keyboard and mouse
    Yes
    Yes
Review Samsung The Frame Pro TV features
Review Samsung The Frame Pro TV features
Review Samsung The Frame Pro TV features
Review Samsung The Frame Pro TV features
Review Samsung OLED S95H (S99H) (QD-OLED) TV features
Review Samsung OLED S95H (S99H) (QD-OLED) TV features
Review Samsung OLED S95H (S99H) (QD-OLED) TV features
Review Samsung OLED S95H (S99H) (QD-OLED) TV features

Sound connection options

  • HDMI audio
    eARC (HDMI), ARC (HDMI)
    eARC (HDMI), ARC (HDMI)
  • Other audio outputs
    Toslink (Optical audio)
    Toslink (Optical audio)
  • Wireless audio
    Bluetooth, Samsung Q-Symphony (Speaker extension)
    Bluetooth, Samsung Q-Symphony (Speaker extension)

Supported audio formats (external HDMI eARC audio):

  • Dolby Digital Plus 7.1
    Yes
    Yes
  • Dolby True HD 7.1
    Yes
    Yes
  • Dolby Atmos in Dolby Digital Plus (JOC)
    Yes
    Yes
  • Dolby Atmos in Dolby True HD
    Yes
    Yes
  • DTS:X in DTS-HD MA
    No
    No
  • DTS-HD Master Audio
    No
    No

Senior accessibility

  • Numeric keyboard on TV
    No
    No
  • Font size adjustment
    Yes
    Yes
  • Audio description
    Yes
    Yes

Smart Features

Samsung The Frame Pro runs on the Tizen operating system, which has long been a hallmark of the Korean manufacturer. It is one of the most refined smart TV environments – fast, stable, and intuitive. Practically all popular streaming applications are available here, and the interface operates smoothly with minimal delays. It also supports features such as AirPlay 2, screen mirroring, and the ability to control the television using voice commands via Bixby, Alexa, or Google Assistant.

Television Functions

As for classic television functions – as is the case with almost every Samsung – this is not the device's strongest suit. We receive a clear EPG guide, teletext support, the ability to connect headphones via Bluetooth, and that’s about it. More advanced tools known from televisions (e.g. recording to USB or PiP) are not to be found here. However, this is standard in Samsung's offering. The manufacturer has been setting trends for several years and focuses mainly on smart features, while traditional television is treated somewhat neglectfully.

Art Store and Interchangeable Frames – a Unique Element of the Series

What has distinguished the The Frame series from the very beginning of its existence is the Art Mode and the Art Store application. Thanks to it, we can display reproductions of artworks on the screen, from classics to modern graphics. The service is indeed paid (in the form of a subscription or a one-off annual fee), but it ensures that the materials are prepared in the highest quality, making the displayed images look almost like they were painted. This element, along with the option of exchanging the television's frames, makes The Frame Pro serve a dual purpose as a television as well as a design element in the interior.

Wireless One Connect Module

The second unique element of The Frame PRO is the One Connect wireless module, which houses all HDMI ports and other connections. Thanks to this, the television itself can hang on the wall almost like a real painting, while all the electronics and cables can be placed in a separate box set even a few meters away. The device is powered via USB-C and handles all of the television's "thinking" processes. While this solution has its limitations for gamers or those using PCs (delays, deterioration of font quality), it works excellently for connecting an amplifier, decoder, or individual multimedia devices. It is a very "gadgety" solution, but in everyday use, it proves to be simply convenient and allows for better space arrangement in the living room.

Smart features: Tizen

The Tizen system on the S99H runs exceptionally quickly and reliably. The wide support for wireless protocols deserves praise, with both Apple AirPlay and the recently added support for Chromecast included. It's hard to fault Tizen today when it comes to app availability. The catalogue covers all the most popular streaming services and in that respect is on a par with Google TV.

Art Mode

The S99H is Samsung's first OLED TV to be equipped with a dedicated Art Mode, previously known mainly from Samsung's The Frame series. This is quite a surprise, as most manufacturers of OLED TVs generally advise against long-term display of static images. Here the feature is officially promoted, which suggests Samsung is confident in the panel's resistance to permanent image retention. Unfortunately, access to the full library of artwork requires a paid subscription. However, there is a simple workaround: favourite pieces or personal photos can be uploaded to the TV's internal memory for free and set as the background in the dedicated app. It's worth adding that the device is fitted with an ambient light sensor that adjusts brightness and colour temperature so the displayed image most faithfully mimics a real canvas or print.

Daily use and the remote

All the classic TV functions perform well on the S99H, although the interface may not appeal to older users. That's down to the minimalist remote, which lacks a traditional numeric keypad. An advantage of the Solar controller, however, is its universal remote function; it can be paired easily and used to control virtually any device connected to the TV, such as satellite set-top boxes, consoles and players.

Apps

9.3/10

9.3/10

OK
Disney_Plus
OK
Amazon_Prime_Video
OK
Player_TVN
OK
Polsat_Box_Go
OK
Canal_Plus_Online
OK
TVP_VOD
OK
Apple_TV_Plus
OK
SkyShowtime
OK
Rakuten
OK
CDA_Premium_Browser
OK
Spotify
No
Tidal
OK
Netflix
OK
YouTube
OK
HBO_MAX
No
Kodi
OK
Apple_music
OK
Eleven_sports
OK
Xbox Game Pass
OK
GeForce NOW
OK
Amazon Luna
OK
Boosteroid
No
Steam Link
OK
Disney_Plus
OK
Amazon_Prime_Video
OK
Player_TVN
OK
Polsat_Box_Go
OK
Canal_Plus_Online
OK
TVP_VOD
OK
Apple_TV_Plus
OK
SkyShowtime
OK
Rakuten
OK
CDA_Premium_Browser
OK
Spotify
No
Tidal
OK
Netflix
OK
YouTube
OK
HBO_MAX
No
Kodi
OK
Apple_music
OK
Eleven_sports
OK
Xbox Game Pass
OK
GeForce NOW
OK
Amazon Luna
OK
Boosteroid
No
Steam Link

Playing files from USB

9.1/10

8.8/10

Supported photo formats:

JPEG
Yes
Yes
HEIC
No
No
PNG
Yes
Yes
GIF
No
No
WebP
No
No
TIFF
No
No
BMP
Yes
Yes
SVG
No
No

Maximum photo resolution:

4 Mpix
Yes
Yes
6 Mpix
Yes
Yes
8 Mpix
Yes
Yes
10 Mpix
Yes
Yes
12 Mpix
Yes
Yes
16 Mpix
Yes
Yes
20 Mpix
Yes
Yes
24 Mpix
Yes
Yes
28 Mpix
Yes
Yes
32 Mpix
Yes
Yes

The Frame Pro handles multimedia playback from USB memory correctly. Most popular formats for films, music, or photos work without major issues and the television manages them efficiently. During testing, we noticed only one inconvenience – HEIC format files, which is a standard used by Apple, do not open even though the system sees them and displays them in the player. For those who frequently transfer photos from an iPhone, this might be a slight annoyance, but apart from that, the player performs its task well and it is hard to have any significant complaints about it.

The built-in media player on the S99H works smoothly and quickly. The TV easily handles most popular video and audio formats, delivering smooth playback without stutters. The only real caveat is support for certain image formats stored on removable drives. The TV behaves rather oddly with files in Apple's HEIC format... although thumbnails in the browser display correctly, attempting to open an image at full size causes the interface to freeze. This appears to be a software bug that Samsung will likely fix in an upcoming update.

Sound

6.4/10

8.7/10

  • Maximum volume
    84dB
    95dB
  • Dolby Digital Plus 7.1
    Yes
    Yes
  • Dolby True HD 7.1
    No
    No
  • Dolby Atmos in Dolby Digital Plus (JOC)
    Yes
    Yes
  • Dolby Atmos in Dolby True HD
    No
    No
  • DTS:X in DTS-HD MA
    No
    No
  • DTS-HD Master Audio
    No
    No

The sound on the Frame Pro is not one of the television's strengths. The slim casing means there is virtually no bass, which makes it sound rather flat and average. On the other hand, the television plays loudly – it can easily fill a medium or even larger living room. Dialogues are clear, but when it comes to special effects or music, there is a lack of depth. This is definitely a piece of equipment for which it is worth purchasing a soundbar, preferably from the designer Samsung S series. Thanks to the decorative frames, it can be matched to the decor along with the Frame Pro.

For such a slim design, the Samsung S99H sounds surprisingly good. At first we were surprised that such a flat screen could produce such a resonant sound. Importantly, there is even some bass, of course bearing in mind that we are talking about built-in TV speakers, not a dedicated home theatre. 😉 The TV easily supports Dolby Atmos decoding and Samsung’s own Q-Symphony system. This makes it simple to pair the screen with a Samsung soundbar (or the new speakers from the Studio series), so the built-in speakers work together with external audio. For everyday viewing and typical use, however, external audio equipment won’t be needed straight away. As is traditional for Samsung, there is no support for the DTS format. For people who rely solely on streaming that may not be a major loss, but for fans of physical media and Blu-ray discs it will be a noticeable drawback.

Sound Quality Test

Acoustic Measurements

84dBC (Max)

75dBC

95dBC (Max)

75dBC

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