Samsung QN85F vs Hisense E7Q PRO / E79Q PRO

Although more than twice the number of dimming zones compared to its predecessor did not translate into a spectacular jump in black levels and contrast, we definitely felt it in the HDR effect itself. The QN85F is up to 50% brighter than last year's model, making a huge impression in dynamic scenes. The peak brightness can reach almost 1700–1800 nits, which is truly impressive for Mini-LED in this class. The best part is that almost regardless of the scene being watched, the HDR effect remains strong and vibrant. In four out of five test scenes, brightness was maintained around 1000 nits, a level that in most cases allows the viewer to experience the true magic of this format. Of course, in scene number 4 from the film Sicario 2, the limitations of Mini-LED technology become apparent – the brightness of the helicopter’s small light drops to around 500 nits. This result is not stellar, but it is still much more acceptable than last year's model. Samsung therefore deserves applause, as the improvement in brightness in the QN85F is drastic compared to its predecessor. However, it is a shame about a certain trend visible in this year's televisions – the manufacturer has worsened the colour gamut coverage. Although the QN85F has a QLED panel, its score of around 90% DCI-P3 is average, and in the most demanding films, it can lead to less vibrant colours than its predecessor. Despite this shortcoming, the overall HDR effect stands at an excellent level and truly makes a big impression in this class of devices.

When it comes to the quality of the HDR effect, the E7Q PRO is unfortunately not a television that can impress with brightness alone. In real film materials, we measured around 250–300 nits, which is simply too little for HDR to look spectacular. There is a lack of that "spark" in bright details, highlights, and light effects, and in many HDR scenes, it can resemble good SDR more than true cinematic HDR. The consolation in all this is the colours. We managed to confirm that the E7Q PRO is a PFS-type television, meaning it has an additional filter that improves colour gamut coverage. As a result, even if the brightness does not deliver, the colours in HDR content can be appropriately saturated and pleasing to the eye, without the feeling of a "washed-out" image.

Samsung QN85F offers several preset picture modes, but by default, when the television is turned on, it starts in "Eco" mode. And we could actually end the discussion here, because for such a model, using this setting makes no sense – the picture is washed out, unpleasant, and far from what we expect from a television of this class. We therefore carried out our tests in the best of the available modes, which is the Filmmaker mode. Its purpose is to faithfully reproduce what the directors saw during the filming of the movies, and indeed this is the setting that performs best among all factory options. However, this does not mean that it is without flaws.

Both in SDR and HDR, the QN85F quite strongly emphasised warm colours. This resulted from deficiencies in white balance, where there was a distinct lack of blue. Additionally, the picture was sometimes overexposed – as indicated by both the gamma brightness characteristic and the EOTF curve, which showed that the television tends to blow out scenes. In SDR, the colour reproduction errors (Delta E levels of 4-5) were still acceptable, but in HDR the discrepancies became quite large and clearly deviated from what the creators intended to show us. Fortunately, Samsung provides a wide range of calibration tools in its televisions, so – as always – we proceeded with professional calibration to see how much could be improved.

In terms of colour reproduction, we tested the Hisense E7Q Pro in Movie mode, which turned out to be the best built-in preset without a doubt. This mode, unlike the Eco, Standard or Dynamic settings, offers the most natural colours straight out of the box. Although no factory mode is completely free of flaws, the E7Q Pro deserves high praise for its colour rendering in standard SDR content. The colour palette is very well tuned here, and the errors in the Color Checker tests often did not exceed a value of 3, which is an outstanding result rarely seen in such affordable televisions. The only drawback we noted in SDR is the tendency to darken some elements of the image, as indicated by the slightly raised gamma graph. The television performs slightly worse with colours in HDR mode. Here, colour errors become noticeable to the naked eye, mainly due to a lack of blue in the white balance. This causes the colours on the screen to be too warm, and for some viewers, they may even seem “too cinematic.” Of course, to improve these parameters, we proceeded with professional calibration.

After calibrating the film mode, we managed to tame the colours in both modes to near perfection – most of them did not exceed an error value of 3, which is the threshold of perception by the human eye. The image became more natural, fuller, and at the same time free from bloom, which was noticeable right after taking the television out of the box. This shows the great potential of the QN85F and how well it responds to precise settings. However, this does not change the fact that certain technological barriers cannot be overcome. Despite the enormous benefits of calibration, there are still limitations of the panel itself. Although the number of dimming zones has doubled compared to its predecessor, the algorithms controlling the backlighting can manipulate brightness in their own way. Sometimes this leads to slight colour inaccuracies or gently visible halo effects around bright objects. Nevertheless, the experience after calibration is truly pleasant and demonstrates how good a screen the QN85F can be if we just take a moment for proper settings.

In the case of materials with a standard dynamic range (SDR), our actions in Filmmaker mode turned out to be largely cosmetic 😉. We mainly focused on a subtle adjustment of the white balance and equalising the gamma curve, which allowed us to recover details in the darker areas of the image that previously tended to get lost. However, it is worth noting that the E7Q Pro unit we tested was exceptionally well-made at the factory. We remind you that these parameters depend on the specific unit – with mass production, factory calibration can be random, so your unit may require slightly different intervention. The biggest beneficiary of professional calibration was undoubtedly HDR mode. This is where we did the most work, which brought spectacular results. We managed to effectively tame the excessive warmth of the image, caused by a factory deficiency in blue colour. After calibration, the colour errors were reduced to a significantly lower level, which will certainly please those who watch a lot of streaming content in HDR format, expecting faithful reproduction.

Although the native tonal transitions on the QN85F with 4K material perform excellently, we do not always deal with content in the highest resolution. At that point, it becomes crucial how the television handles upscaling and digital image processing. This process is managed by Samsung's proprietary processor – AI NQ4 Gen2. In practice, it operates very efficiently. If visible colour banding or other undesirable phenomena occur on the screen, for instance, in materials from YouTube, they can easily be smoothed out using the "noise reduction" feature. Set to a medium level, it improves tonal transitions without excessively blurring desired details. However, it is important to remember that – as with most Samsung televisions – this function heavily interferes with the film grain. Therefore, during cinematic screenings, it is wise to use it cautiously to avoid losing the natural character of the image.

The upscaling itself looks very good. Test materials in lower resolutions were displayed sharply and clearly, with a great deal of detail. The only downside remains the issue of overscan, which is the trimming of the edges of the screen. In most situations, this is not noticeable, but with very old materials below HD quality, there may be cases where a fragment of the image from the left side gets slightly cut off.

When it comes to upscaling and digital image processing, the E7Q PRO deserves praise. The scaling performs really well and does not dramatically fall behind much more expensive, advanced televisions. Lower-quality materials can look clean and sensible, without the impression that the image is artificially "enhanced." However, the smoothing function presents a bit worse. Indeed, it can be effective and improve tonal transitions in poor quality materials, but at the same time, it can introduce undesirable effects. It sometimes removes grain or adds unwanted artefacts, giving the image a more "digital" character. Therefore, we mainly recommend it to those who prefer a smoother, less cinematic style of image.

Motion smoothing and fluidity in the QN85F is a topic worth discussing in more detail, as the television is equipped not with a standard 120 Hz panel, but with a 144 Hz one. The extra hertz will mainly be appreciated by PC gamers, but the mere presence of such an option can be seen as a nice addition and a sign of the times – it’s hard to complain about the trend towards faster panels, as in practice, each of us would prefer the image to be as smooth as possible. However, the most important thing is how the television handles typical 120 Hz refresh rates – in the case of consoles, sports, or films recorded at 24 or 30 frames per second. Here, the QN85F performs really well. In films, one can easily adjust the character of the image thanks to the "image clarity" function, where we find two adjustable sliders. Key for screenings is the one responsible for reducing judder. Lower values give the image a more cinematic character with preserved "frame rate," while higher values lead to strong smoothing reminiscent of television theatre.

In the category of smearing and motion fluidity, the E7Q PRO has one very strong argument. At this price, Hisense has included a 120 Hz panel, and in PC mode, it can even operate at 144 Hz. This immediately provides greater possibilities in motion settings, as the menu offers more options for smoothing the image. Among other things, we have frame interpolation options, which allow us to adjust the fluidity for sports or films, depending on whether we prefer a more cinematic character or a "theatrical" smoothness.

The Samsung QN85F makes a really great impression in terms of gaming features. It has four HDMI 2.1 ports, so we can easily connect multiple devices simultaneously. There is also variable refresh rate (VRR) which prevents screen tearing, as well as an automatic game mode (ALLM) that allows the television to switch to the appropriate settings when we start the console. Additionally, it supports refresh rates of up to 144 Hz – something that PC gamers will particularly appreciate, but the mere fact that such an option is available shows that Samsung is fully committed to supporting gamers. The Game Bar panel also deserves praise. It provides a quick overview of the most important parameters – from frame rate to refresh mode, even including shortcuts to picture settings. Instead of navigating through the entire menu, everything is at hand, which proves to be very convenient in practice. However, the most interesting addition is the Motion Plus gaming feature. It's effectively a motion smoother adapted for the gaming world. When enabled, the image becomes smoother, sometimes looking as if we've gained several extra frames, and importantly – the response time doesn’t increase enough to hinder gameplay. This solution truly sets Samsung's 120Hz televisions apart from competitors.

[UPDATE] We have updated our tests of Samsung televisions from the 2025 model year due to the release of software version 1131, which restored the crucial gaming feature HGiG.

The only major downside remains the lack of proper HGiG support. This is a standard responsible for correct tone mapping in HDR games, meaning that brightness and contrast are displayed as intended by the creators. Without HGiG, we have to adjust brightness manually, which doesn’t always yield perfect results. The feature was available in previous models, but it vanished from the QN85F after one of the updates. We hope that Samsung will quickly resolve this issue, and we will keep checking to see if it has been fixed.

The E7Q PRO is a phenomenal screen for gamers. Aside from the typical "ache" of Hisense, which is the lack of support for the HGiG format due to permanently active tone mapping, we get practically everything one can expect from a television that is to have a gaming label. There are two HDMI 2.1 ports, along with a full set of key features. We have variable refresh rates, automatic switching to game mode, and support for 4K at 120 Hz. Additionally, all the most important settings are at hand in a clear Game Bar. This tool not only looks modern but also has a typically "gaming" edge and truly makes life easier while gaming.