Samsung OLED S95D vs Samsung Q7F

Samsung S95D offers excellent HDR performance, delivering consistent effects across all scenes exceeding values of 1500 nits, except for the fifth, where brightness drops to 800 nits. Despite this, the television maintains a high level of picture quality. A significant advantage of QD-OLED technology is its ability to maintain high brightness even in the smallest elements against a black background, which is rare in LCD and mini LED televisions. As a result, every scene dazzles with strong lighting effects, regardless of the size of the illuminated area. Only in the brightest scenes with large light areas does brightness slightly drop, which is typical even for standard OLEDs produced by LG. Additionally, the quantum dot coating has achieved an unprecedented high coverage of the BT.2020 colour gamut at 88%.

Unfortunately, the Samsung Q7F is not one of the brighter televisions, and this has a direct impact on the quality of HDR films. The peak brightness of the panel is just around 250 nits, which is definitely too low to speak of true cinematic experiences. In practice, the image in HDR content does not differ significantly from classic SDR, making it difficult to talk about any "wow effect" that usually accompanies us when watching such films. During tests of film scenes, the image simply looked dark, and the brightness almost always hovered around the aforementioned 250 nits. The worst performances were with shots that included small, intensely shining elements – the global dimming technique used reacted very aggressively in these cases, dimming the entire screen to maintain the effect of black. However, it is worth noting the presence of the QLED coating that expands the colour palette. For a budget QLED model, the Q7F performs quite decently here: the coverage of the DCI-P3 palette is about 93%, and BT.2020 reaches 70%. This means that, despite the low brightness, the colours can still look quite vivid and attractive.

On the Samsung S95D, the mode that best reproduces colours is the Filmmaker mode. We conduct all our tests in this mode. Although initially, the picture in this mode may appear slightly warmer to the viewer, it provides significantly more detail compared to the standard or dynamic mode, which is always oversaturated and artificial. The Filmmaker mode is therefore the most closely aligned with the vision of filmmakers and ideal for watching high-quality content. It is worth noting, however, that the factory settings are not perfect, despite dealing with premium segment equipment. The image may contain certain errors that affect the overall quality of the displayed scenes. An example is drops in red colour in the white balance, both in HD and HDR content. Colour Checker tests showed that the hues lean towards cooler tones. The image is dominated by blue hues, and the entire colour spectrum is distorted. As can be seen in the picture below, the little boy from the film appears in cooler tones, making him look less natural. When it comes to the brightness characteristics for HD content, it is quite accurate, although there are minor errors. The biggest problem arises when displaying 4K HDR content. The EOTF curve, which seems appropriate at first glance in test patterns, shows that the television sometimes "messes" with the image in real film scenes. This causes the picture to be slightly brightened in some scenes and darkened in others.

Samsung S95D offers quite good factory colour reproduction, but it has some shortcomings that may require calibration to fully utilise the potential of this television. The process is recommended to achieve the most natural and immersive image possible.

The factory colour accuracy of the Samsung Q7F is certainly not one of its strong points. In Filmmaker mode, which theoretically should be the closest to neutral, the issue with white balance immediately stands out. There is too much red on the screen, while blue is lacking. The consequences of this are very easy to notice – white, instead of being neutral, takes on warm, almost slightly orange tones. In the long run, this makes the entire image look somewhat unnatural, and bright areas of the scene may seem unrealistic. The problems become even more evident in HDR content. The graphs show that the television has significant errors in the Color Checker palette, which translates to visible inaccuracies in the actual image. Practically, this means that the colours are not presented as they should be. The Q7F also heavily manipulates brightness; darker elements are overly boosted, losing their cinematic quality, while bright parts may appear dimmed. As a result, the image seems flattened, and contrast, instead of helping to bring out details, only highlights its own limitations. This is particularly frustrating in HDR material, where every detail matters. In scenes where there should be a subtle play of light and shadow, the Q7F either oversteps by brightening too much or conversely – suppresses elements that should draw the eye. This causes the image to lose its depth, and instead of cinematic realism, we have a rather simplified effect.

How much can the picture quality of a television change after calibration? After performing calibration on the Samsung S95D, the white balance was significantly improved, eliminating any major errors, which allowed for a more natural and harmonious colour reproduction. In the case of 4K content, there are only minor imperfections, which do not affect the overall picture quality. Thanks to calibration, viewers can now enjoy more balanced tones, allowing for a better representation of the filmmakers' intentions. The contrast has also improved, and the gamma shows even better results. This means that the differences between the light and dark areas of the image have become more pronounced, translating into better depth and detail in scenes. As a result, shadows gained more detail, and bright areas are no longer overwhelming, providing a more realistic visual experience. However, it should be noted that the EOTF curve is slightly below the expected level, which may affect how the television handles dynamic scenes. Nonetheless, after calibration, the overall picture quality has significantly improved, and viewers can now enjoy a visual experience that is more in line with the filmmakers' intentions. The television handles subtle tonal transitions and contrast better, making it more suitable for watching films and high-definition programmes. Ultimately, the picture after calibration is closely aligned with reference quality, making the visual experience even more satisfying.

After professional calibration, we managed to bring the Q7F into order – at least in terms of SDR content. The picture in this mode looks really good: the white balance has been set correctly, the colours appear natural, and errors in the colour palette have dropped to levels that are practically invisible to the eye. Gamma behaves exemplary, and the only minor drawback is a slight lightening of smaller elements, which results from the lack of local dimming. For everyday watching of television or films in standard quality, the Q7F performs surprisingly well.

It was significantly harder to tame HDR content. Despite adjusting the white balance, the television still heavily manipulates brightness, causing scenes to sometimes look unnatural – what should be subtly darker can be overly brightened, and bright areas of the picture can occasionally appear dimmed. The end result is better than in factory settings, but it is evident that the structural limitations of the Q7F do not allow for the full potential of HDR materials to be fully realised.

How does the television handle tonal transitions in lower-quality materials? Generally speaking, the S95D performs exceptionally well. On the screen with the light bulb, there are virtually no transitions between shades of grey, making it one of the best televisions we have tested in this regard.

Regarding digital processing, the entire image — from branches to model figures — has been well rendered, without any jagged edges or heavily visible contours. However, we must draw attention to one issue: the image is slightly cropped. Nevertheless, the television performs excellently, and details in lower-quality materials are still noticeable and well-defined.

Upscaling and digital image processing on the Q7F is a bit of a sine wave. On one hand, we have really nice upscaling – weaker sources look better than one might expect. The image becomes clearer, sharper, and even older films or terrestrial television perform adequately. Samsung has been strong in this area for years, and the Q7F confirms that. On the other hand… there are some issues. The television has a problem with overscan – part of the image is simply cut off, and it doesn't look very elegant. Additionally, we were let down by a feature called "noise reduction", which should improve the smoothness of tonal transitions in weaker materials. In other Samsungs, it works relatively well, but here it makes practically no difference – the banding in gradients is still there. It's a bit of a shame, as one could have expected more from a model that is aimed at users looking for a display for SDR content.

The Samsung S95D television, equipped with a refresh rate of 120 Hz (and even 144 Hz in the appropriate PC configuration), offers excellent motion smoothness. Samsung provides a variety of image sharpness settings on a ten-point scale, allowing users to adjust the display according to their preferences - whether the image should be more cinematic/frame-like or more theatrical/smooth. In UFO tests, the OLED matrix shows its advantages, eliminating any blurring. The lightning-fast pixel response means that dynamic movements are reproduced with unparalleled precision.

Ghosting and motion smoothness in the Q7F are probably the most budget-friendly elements of this television. The 60 Hz panel makes itself known, with noticeable ghosting, especially in dynamic scenes, and it's rather difficult to regard this model as equipment designed for watching sports or playing fast-paced games. In tests with the little green man, a long trail was left behind, similarly to how a ball in a football match would leave streaks.

On the plus side, the presence of motion smoothing must be acknowledged. In films, it actually makes a difference – especially since most material is recorded at 24 frames per second. Here we can decide whether we prefer a more "cinematic" image, with slight judder typical of cinema, or a smoother, more "television" approach. This part works quite well and helps to improve the viewing experience for series and films.

The Samsung S95D TV is perfectly suited to the needs of gamers, offering four HDMI 2.1 ports that support key features such as Auto Low Latency Mode (ALLM), Variable Refresh Rate (VRR), and HDR Gaming Interest Group (HGIG). The HDMI 2.1 ports do not provide full bandwidth of 48Gb, but they are still sufficient for achieving appropriate resolution and smoothness. Thanks to these technologies, gamers can enjoy smoother and more responsive gameplay, which significantly impacts comfort and performance during intense gaming sessions. One of the biggest advantages is the Xbox app, which allows for cloud gaming without the need for a console. Through it, gamers can access a wide range of titles directly on the TV, enjoying high image quality and smooth gameplay. Additionally, the S95D offers a Game Bar feature that enables easy management of game settings, including quick adjustments of parameters such as changing the aspect ratio, which can be extremely useful in various games and gaming modes. It is also worth mentioning the support for G-Sync and FreeSync, which is a huge plus for users of Nvidia and AMD graphics cards. Despite the lack of support for Dolby Vision, the TV still offers excellent features that make it an ideal choice for console gaming enthusiasts. Overall, the S95D combines modern technologies with outstanding picture quality, creating a complete package for any gamer.

Features for gamers in the Samsung Q7F is a topic that evokes quite a lot of mixed feelings. On the one hand – no sensible person expected miracles here, as it is after all a 60 Hz television and it was clear from the start that it would not be a device for squeezing the maximum out of a console or PC. On the other hand, since the manufacturer promised specific solutions in promotional materials, it is natural that we wanted to see them in practice. At the outset, it’s quite decent. The automatic game mode (ALLM) works, so there’s no need to manually fiddle with the settings; the console automatically switches the television to low-latency mode. Additionally, we have the Game Bar, which looks impressive and allows you to check a few basic parameters without leaving the game. And this is where the good news ends.

The biggest problem with the Q7F is VRR, or rather its absence. Yes, an appropriate icon appears in the menu, and you can even see it in the Game Bar, but throughout the entire test, the feature remained inactive and could not be enabled in any way. The situation with HGiG is even more painful; this option was indeed available at the beginning, but after a software update, it completely vanished, which is simply unprofessional. Therefore, the Q7F is only suited for the absolute basics. Of course, you can turn on the console, play some calmer titles, and enjoy low input lag, but if someone is counting on more advanced features that the manufacturer promised, they will be disappointed. This is not a television to buy with gaming in mind, and it's better to be aware of that before making a purchase.