Philips PUS8209 vs SHARP JP7765E

Unfortunately, this is where the problems begin. A maximum brightness of 280 nits is definitely too low to feel the true effect of HDR. In practice, the image resembles standard SDR more, so it’s hard to speak of deeper visual experiences. On the positive side, the colour gamut coverage is commendable – 91.4% DCI-P3 is a score that will be sufficient for most films. It must also be said that the image is stable and there are no issues with sudden changes in brightness or colours. Overall, HDR on this television is more of a formality than an actual added value. If we are looking for genuine HDR thrills, this model may not meet expectations.

So how does the brightness of the Sharp JP7 fare in the most demanding titles? Honestly, at first, we were quite surprised. The television is capable of achieving over 1000 nits of brightness, which is an outstanding and rare result for a device costing just under 2000 PLN (for 55 inches). Watching bright, full-screen scenes, one might feel they are dealing with really good equipment. Unfortunately, though, we have to return to the problem we mentioned earlier regarding local dimming management. When small bright areas appear on a dark background (as in the test scenes from the films Life of Pi or Sicario 2), it is evident how poorly the JP7 handles zones. The television dims them almost to the maximum, crushing the entire HDR effect, which in such moments resembles a flat SDR image (less than 200 nits). This instability means that in demanding, contrast-heavy films, the image on the JP7 unfortunately loses its appeal.

As a consolation, it is worth noting that the panel has the potential for good colour display. It features a PFS (phosphor) filter, which allows for a solid 94% coverage of the DCI-P3 palette. The manufacturer calls its product a “QLED,” even though it is primarily based on the aforementioned PFS filter. Given the recent market battles of manufacturers over what may or may not be called QLED, we leave the question of the correctness of this naming to your assessment. However, it remains a fact that the potential for reproducing saturated colours in this panel is simply good.

Philips PUS8209 offers many picture modes, but the best of them, without a doubt, is the Filmmaker mode. Despite its proud name, it has its clear problems. In the case of HD content, the white balance is characterised by a strong dominance of red, which causes the picture to be significantly warmer than it should be in reality. The brightness characteristic (gamma), although correct in the mid-tones, has serious issues at the beginning and end of the curve. Drops in the shadows cause a loss of detail in the dark areas, and blowouts in the bright areas make some elements look unnatural.

For high-quality 4K HDR content, the situation reverses. In this case, blue dominates, leading to an artificial enhancement effect, reminiscent of unnatural retail settings. Such an image looks unattractive and inconsistent with the creators' intentions. An additional problem is the EOTF curve, responsible for brightness in HDR materials. It deviates significantly from the reference chart, causing the image to appear too dark, robbing the depth and detail of HDR content.

Against this backdrop, errors in the Color Checker test and deviations in colour palette reproduction are exceptionally large, which further negatively impacts the overall image quality. The Filmmaker mode, although the best among the available options, requires substantial corrections to fully convey the director's vision.

When it comes to out-of-the-box colours, the Sharp JP7 was tested in Film mode, which traditionally offers the most consistent image compared to the yellowed “Eco” mode or the glaring blue of the “Dynamic” mode. Although this is the best choice among the available settings, the results are still far from ideal. The white balance clearly lacked red and blue components, causing many scenes to take on an unnatural greenish tint. Another issue was the gamma – during full-screen scenes, the television provides excessive brightness, which completely diminishes its cinematic character. All of this resulted in colour reproduction errors, especially in shades of grey, which exceeded a value of Delta E 10. For reference: errors above 2-3 are already visible to the human eye, so we are dealing with a significant distortion of reality here.

In HDR mode, the situation is reversed, but not any better. Here, the blue colour dominates the white balance, which gives the image an unnatural, almost “retail” sharpness, reminiscent of aggressive demonstration modes. Furthermore, measurements of the EOTF curve emphasise the retail character of the image. The graph clearly shows that the television generates an image significantly brighter than the standards predict, resulting in an artificially boosted and unrealistic final effect. The Sharp JP7 is evidently trying to appear stronger than it actually is, but it does so at the cost of fidelity to the content.

After calibration, the white balance for HD and 4K content has significantly improved. Although we have not achieved a perfectly flat characteristic, the effect is definitely better than before. The picture on the television no longer appears artificially warm or excessively cold, which significantly enhances the naturalness of the displayed content. The brightness characteristic (gamma) has also been adjusted – the biggest issues at the beginning and end of the graph have been mitigated. The EOTF curve, responsible for brightness in 4K HDR material, has been stabilised, eliminating problems with excessive dimming of the image. In the colour palette test, some imperfections can still be noticed due to average coverage of the wide colour gamut, which is a limitation of the equipment itself. Nevertheless, the final effect is clearly better than before calibration – the image looks more natural and approaches the expectations of the Filmmaker mode.

We subjected the JP7 to our standard calibration procedure and really... the television gained a new lease of life thanks to it, particularly with SDR content (YouTube, classic television, series, or older films). As a result of our precise adjustment of the white balance and stabilisation of the gamma, colour errors fell to a value of below 3. This is a level at which the human eye has difficulty detecting distortions. In this scenario, the Sharp JP7 delivers an image with truly excellent colour precision, which is a significant advantage in this price class. However, content with HDR turned out to be much more problematic. Here, despite our efforts and interventions in the settings, the television simply would not cooperate. In the JP7 menu, we don't find any option that would allow for real control over brightness management (EOTF). Although a significant portion of the colour errors was reduced, the image still remained unnaturally oversaturated. It's a bit of a shame, as the potential of the mini-LED backlit panel is great, but the software presents a clear barrier here.

The conclusion is simple: when watching less demanding content (SDR) on the JP7, you can expect an image that is more than satisfactory, but in HDR, you must come to terms with a certain degree of "artificiality" that cannot be circumvented even with professional equipment.

The television offers a "Distortion Reduction" feature that effectively improves the gradation of tonal transitions, especially when set to the minimum level. Unfortunately, this comes at a cost – the feature simultaneously smooths out details such as the texture of materials. On the positive side, it is worth noting that the operation of this option does not negatively affect film grain, which remains intact.

As for image scaling (upscaling), the television generates a plastic, soft image that generally looks pleasant. However, in the background, one can sometimes notice issues with aliasing on certain elements, such as branches or fine details, which can lower the quality of reception. Despite these minor imperfections, the overall experience of scaling is satisfactory.

In the case of lower quality materials and how the Sharp JP7 handles them, the situation is ambiguous. Let's start with the upscaling itself – here we have no major objections. The process of scaling the image to a higher resolution is correct; the picture remains readable and sharp, without the overscan effect, meaning no cropped edges. Of course, it is not at the level of top models, and at times one can notice slight jaggedness on the contours, but in this price range, the effect is fully acceptable.

However, the actual digital image processing performs significantly worse, which, apart from the upscaling, effectively does not exist. In the JP7 menu, we will not find any option that would effectively smooth out unwanted tonal transitions or reduce noise in the image. As a result, the signal reaches the panel in a very raw form, which, with heavily compressed materials (e.g. from YouTube), leads to visible posterisation. Either it is a flaw in the software or a very strange design decision, because in earlier Sharp models this function was available and, crucially, worked with noticeable effect. Here, we are left to deal with whatever the source provides us, without any digital support from the image processor.

The 60 Hz panel in the Philips PUS8209 is mainly suitable for watching films, but there is still a sense of something missing. The television does not offer any motion smoother that would allow users to adjust the fluidity of the picture to their individual preferences, which can be disappointing for some users.

The motion fluidity on the Sharp JP7 is quite mediocre, and the reason is simple: the television uses a 60Hz panel. This instantly makes it difficult to recommend for watching sports or serious gaming, where higher refresh rates are already the standard. The only real plus is the presence of a smoothness feature, which we can control in films using a slider called De-judder. Lower settings provide a more raw, "cinematic" (framey) image, while higher settings add artificial smoothness. We suggest setting it somewhere in the middle of the scale, that is in the range of 3-5 – this is the best compromise to avoid the soap opera effect while also eliminating the tiring stuttering of the image. Interestingly, in the menu, we also find a "motion blur removal" slider, which usually indicates the presence of a 120Hz panel. However, with the JP7, it does not enhance the image at all and serves rather as a dummy – it is meant to look good in the settings, but technically it has no right to operate on this panel.

The Philips PUS8209 offers basic features useful for gamers, such as variable refresh rate (VRR), automatic low latency mode (ALLM), and a Game Bar that makes managing settings easier.

Unfortunately, due to the 60 Hz panel, the television will not meet the expectations of more demanding gamers who are counting on higher smoothness and image precision. Additionally, this model does not support any HDR mode dedicated to gaming, such as HGiG or Dolby Vision, which further limits its capabilities in this regard.

As we mentioned earlier, the 60Hz panel is not a feature that will attract gamers to the Sharp JP7. Perhaps for the casual player, whose console still generates most titles at 60 frames per second, there might be something interesting? When it comes to specific additions, we find here:

• ALLM Mode: Automatically switches the television to low latency game mode (input lag).

• Game Menu: Which is hard to call a full-fledged “Game Bar,” as the functionality here is minimal. Aside from enabling ALLM, there’s only a game-specific motion smoother which we recommend avoiding as it introduces very noticeable artifacts and worsens responsiveness.

• Dolby Vision Gaming: For Microsoft consoles.

Unfortunately, the list of shortcomings is significantly longer and more painful than the positives. The biggest disappointment is the lack of support for 120Hz, even when reducing the resolution to Full HD. The presence of 120Hz would allow for performance modes to be activated in many games on PS5 or Xbox Series X. Another shortcoming is VRR, which means that during frame drops, we are exposed to screen tearing. The lack of proper implementation of the HGiG standard is also very problematic. This results in the fact that during HDR calibration in the console menu, it is very easy to "overshoot" the brightness settings. As a result, instead of clear details in the highlights, we end up with an unnaturally over-bright image with cut-off details. Sharp JP7 is a proposition solely for very casual gamers.