Philips PUS7009 (IPS) vs TCL C7L

In terms of HDR effect quality, PUS7009 (IPS) performs very poorly. A brightness level of 250 nits does not allow for enjoyment of HDR effects, and the image resembles a more standard SDR. There is no talk of dynamic effects or vivid bursts of light. The coverage of the DCI-P3 colour gamut is only 75%, which is decidedly insufficient. The lack of full colour coverage means that the colours are not as vibrant as they should be, resulting in a flat and unconvincing image. There are no aspects for which this model could be praised in the context of HDR.

The TCL C7L is, without doubt, an extremely bright TV. In synthetic tests using static test patterns it can reach peak brightness of around 2800 nits. That's a truly phenomenal result, given the price bracket it occupies. Unfortunately, measurements with real film scenes are not as spectacular as the white-square tests. Brightness in real HDR footage on the C7L falls to around 1200 nits. That's still very good, because the vast majority of modern films are graded to that level. However, when small, pinpoint elements appear on screen, the brightness of those details drops dramatically, even to around 400 nits, which reduces the HDR impact. The TV does this deliberately to preserve black levels and avoid excessive blooming. This is somewhat understandable, but it also shows that Mini LED technology is not completely without compromises in this respect. As for the HDR effect itself, alongside brightness the key factor is, of course, colour. Thanks to the use of new 'super' quantum dots, the colours are simply superb and among the best on the market. The TV is able to achieve very wide coverage of the BT.2020 and DCI-P3 colour gamuts, matching the best RGB Mini-LED screens with ease. Best of all, the C7L can maintain such high colour saturation regardless of the scene being displayed, which is often problematic in competing RGB Mini-LED TVs.

The television was tested in film mode, which – despite its name – does not provide accurate image display. The white balance in both 4K HDR and HD/SDR content is characterised by drops in red, causing the image to appear cooler and the colours to lose their natural warmth. The gamma brightness characteristics and the EOTF curve confirm that the television has issues maintaining appropriate brightness – it heavily boosts it, resulting in an unnaturally washed-out image. This effect can be seen in the comparisons below, where the entire image appears as if it has a milky filter applied. Additionally, the limited coverage of a wide colour gamut also does not favour quality – colour checker tests indicate significant colour variations, making it difficult to achieve faithful image reproduction.

When it comes to out-of-the-box colours, what's new in TCL TVs, including the C7L model, is the addition of a picture mode called Filmmaker Mode. This is significant because such a mode was not previously available from this manufacturer. As the name suggests, this setting is meant to present the picture with the filmmaker's full intent. After our tests we can confirm that it is, without doubt, the best built-in mode on this TV if you want faithful colour reproduction straight out of the box. However, we certainly wouldn't say it's perfect. Like most devices on the market, this C7L also had some factory calibration errors. The white balance in Filmmaker mode drifted towards a slightly greenish-yellow tint, caused mainly by an excess of the green component and a noticeable shortfall in blue. Of course, this won't be a major drawback for the average viewer, but if you care about perfect whites, natural skin tones and getting the full potential out of the structure of those new "super" quantum dots, the TV really needs professional calibration.

After calibration, the picture has significantly improved, especially in terms of white balance, which is now more stable, and the shades have taken on a natural quality, eliminating the previous impression of a picture that was too cool. Calibration has brought noticeable benefits in terms of tonality – shadows and midtones are now more realistic, and the overall effect seems more harmonious. Unfortunately, hardware limitations still affect the quality of the image. The brightness characteristics remain problematic, despite our efforts, and due to the poor coverage of the DCI-P3 and BT.2020 colour gamut, delta E errors are still at a high level. Although calibration has improved some aspects, the television still does not allow for complete satisfaction.

After professional calibration we managed to greatly improve the situation in the factory Filmmaker Mode. After our corrections, the errors in the ColorChecker test and across the wide colour gamut fell below the threshold of human perception, that is below a value of 3, which is a very good result. The TCL C7L definitely benefits from such a procedure in terms of colour fidelity, and it's hard to deny. Brightness management for HDR content looks a little worse after calibration, though. As I described earlier, even though we set this model up correctly, when you play real film scenes the TV can handle its brightness in a rather peculiar way. It often brightens some elements on screen contrary to the creator's intent, which is clearly visible in the EOTF traces measured from specific films. Despite this defect, or rather a specific characteristic of the television, one thing you can't fault is that after calibration the C7L was able to reproduce colours accurately.

When it comes to tonal transitions in low-quality material, a feature named "Distortion Reduction" (set to "minimum") effectively improves gradation, eliminating ugly tonal transitions. However, this setting on Philips televisions is quite aggressive – while it does not blur the grain or good-quality material, it can introduce undesirable effects and blur elements that should remain sharp when the signal is poorer.

In terms of image scaling, Philips PUS7009 performs reasonably well. A significant advantage is the absence of cropped image edges, meaning no overscan, which allows for the display of the full frame without loss. The image is noticeably enhanced, making characters and backgrounds, such as the model or branches in the background, appear quite detailed and natural, even with lower quality signals. Although scaling is not perfect, as it can remove desirable details in the distance, the results are good enough to satisfy most users.

This can be seen as, to some extent, the Achilles' heel of the C7L. Unfortunately, this TV uses the older MediaTek Pentonic 700 chip, which has never been famed for outstanding digital image processing. You can clearly see that in the behaviour of the progressive smoothing function, the feature responsible for reducing jagged edges and removing digital noise. It simply performs very poorly. When set to low, its effectiveness is almost non-existent. The only small plus is that the algorithm does not further spoil the picture or blur details unnecessarily. Upscaling, that is scaling lower-resolution content to 4K, performs slightly better. It is simply adequate and does not stand out against the competition. There is no denying that the C7L would benefit greatly in this regard if the manufacturer opted for the newer Pentonic 800 processor, which is now appearing in an increasing number of rival models.

Philips PUS7009 does not have any motion smoothing features for films, which means we cannot choose whether the picture should be more choppy or more cinematic. These features could improve more dynamic scenes. As for motion blur, despite using a 60Hz IPS panel, the situation looks quite good. The response time between pixels is better than in versions with a VA panel, which keeps motion blur at an acceptable level and does not significantly affect the comfort of watching dynamic scenes.

The TCL C7L uses a native 4K panel with a 144 Hz refresh rate, which at lower resolutions when connected to a PC can even reach up to 288 Hz. These are, of course, very high figures and impressive on paper, but bear in mind that almost all the dynamic content you’ll watch on this TV will still run at around a maximum of 120 Hz. To rein in that motion, the TV’s menu includes a motion-smoothing system called "Motion Clarity". It offers several preset modes, including a user mode that we strongly recommend you set manually using our tried-and-tested guides on our YouTube channel. There are two key sliders available. The first, "Blur Reduction", is responsible for cutting motion blur and improving sharpness in dynamic 60-fps material, such as sports broadcasts. The second slider, "Flicker Reduction", lets you add artificial frames to films and series shot in cinematic 24 or 30 frames per second. This, of course, can completely eliminate the irritating judder that appears during camera movement.

In terms of compatibility with consoles, Philips PUS7009 is suitable for casual gamers. Despite the use of HDMI 2.0, the television offers access to features such as ALLM (Auto Low Latency Mode), VRR (Variable Refresh Rate), and Game Bar. ALLM automatically switches the television to low latency mode, allowing for quicker response times during gameplay, while VRR dynamically adjusts the refresh rate to reduce the tearing effect. Game Bar is a tool that provides quick access to game settings and real-time monitoring of parameters - although we believe it appears the weakest compared to competing Game Bars.

Unfortunately, more demanding gamers may be disappointed. The Philips PUS7009 does not support advanced HDR formats in games or high refresh rates, due to the use of a 60 Hz panel. The lack of support for these features limits the television's ability to deliver smooth and fully detailed experiences during dynamic gameplay.

When it comes to gaming, the TCL C7L is simply an outstanding TV for players. Thanks to two HDMI 2.1 ports with full 48 Gbps bandwidth, you get access to all the key features required by console owners and powerful PC rigs. There’s a well-working ALLM mode with very low input lag and VRR frame synchronisation that operates over an impressive range from 48 to 288 Hz. Importantly, unlike some rivals, TCL has properly implemented the console HDR10 HGIG profile and supports Dolby Vision in games. The package is completed by a very well designed gamer panel, the Game Bar, which even lets you edit its appearance and change the theme so it perfectly matches the style of your console.

The only thing you can, and even should, criticise is that the TV offers only two full-spec HDMI 2.1 ports, while the other two are older HDMI 2.0. That creates quite a logistical problem. Why? Because one of the fast ports also handles the return audio channel eARC. In practice this means that if you connect a soundbar or home cinema system to the TV, you’ll be left with just one free HDMI 2.1 socket. If you have two consoles at home, or a console and a powerful PC, unfortunately you’ll have to give something up or keep juggling cables at the back of the case while trying to maintain convenient control of the audio system.