Philips PUS7009 (IPS) vs LG OLED B6

In terms of HDR effect quality, PUS7009 (IPS) performs very poorly. A brightness level of 250 nits does not allow for enjoyment of HDR effects, and the image resembles a more standard SDR. There is no talk of dynamic effects or vivid bursts of light. The coverage of the DCI-P3 colour gamut is only 75%, which is decidedly insufficient. The lack of full colour coverage means that the colours are not as vibrant as they should be, resulting in a flat and unconvincing image. There are no aspects for which this model could be praised in the context of HDR.

The LG B6 is a moderately bright OLED. After calibration it reaches around 800 nits, roughly 200 nits more than last year’s B5. That’s down to the new, budget OLED SE panel from LG Display. In practice it simply gives a bit more headroom and makes HDR look fuller in many scenes than on last year’s lower‑end OLEDs. That does not mean the B6 has no limitations. In very bright shots, when a large part of the screen is strongly lit, brightness can fall below 400 nits. This behaviour is typical for OLED TVs, especially in this segment, and that’s where you see the biggest difference compared with more expensive models. Even so, we judge the B6’s results as genuinely solid. It’s still not a TV for breaking brightness records, but the HDR effect is strong enough that films truly feel like a step up from ordinary SDR. Colour gamut Using the OLED SE panel has had a slight impact on wide colour gamut coverage. Compared with last year’s model the results have fallen by a few percentage points. It covers roughly 96% of DCI‑P3 and about 71% of BT.2020. That doesn’t mean the colours on the LG B6 are weak. In most films and series they look lively, well saturated and simply pleasing to the eye. You only notice the difference in very bright, highly colourful scenes. Then colours lose some intensity compared with QD‑OLED panels. This stems from the WOLED panel structure. Besides red, green and blue subpixels it also uses a white subpixel, which helps to boost brightness. However, this comes at a price. At very high luminance some colour is effectively 'diluted' by the white light, so the saturation of certain colours can be slightly lower. In everyday use this isn’t a major issue, but in the most demanding scenes you can notice it.

The television was tested in film mode, which – despite its name – does not provide accurate image display. The white balance in both 4K HDR and HD/SDR content is characterised by drops in red, causing the image to appear cooler and the colours to lose their natural warmth. The gamma brightness characteristics and the EOTF curve confirm that the television has issues maintaining appropriate brightness – it heavily boosts it, resulting in an unnaturally washed-out image. This effect can be seen in the comparisons below, where the entire image appears as if it has a milky filter applied. Additionally, the limited coverage of a wide colour gamut also does not favour quality – colour checker tests indicate significant colour variations, making it difficult to achieve faithful image reproduction.

We tested the LG B6 in Filmmaker Mode, the best picture setting available straight out of the box. ISF modes produce very similar results, but in our tests we always stick to Filmmaker Mode for better comparison with other TVs. Each of them is, in any case, a much better starting point than Vivid or Eco mode, where the picture is heavily boosted and noticeably less natural. On SDR material the factory settings perform really well. Colour errors are small, the gamma response is correct, and the picture during normal viewing looks natural and does not feel overly "pumped up". It's a bit worse with HDR. When such content is played you quickly see that the white balance hasn't been set perfectly. Too much blue and red gives the image a slightly pink tint. This is also confirmed by colour gamut measurements and the ColorChecker, where samples clearly shift in that direction. It's not a flaw that completely spoils the picture, but it is noticeable with HDR films. Therefore anyone who wants the most faithful image should consider calibration, which we cover further on in the review.

After calibration, the picture has significantly improved, especially in terms of white balance, which is now more stable, and the shades have taken on a natural quality, eliminating the previous impression of a picture that was too cool. Calibration has brought noticeable benefits in terms of tonality – shadows and midtones are now more realistic, and the overall effect seems more harmonious. Unfortunately, hardware limitations still affect the quality of the image. The brightness characteristics remain problematic, despite our efforts, and due to the poor coverage of the DCI-P3 and BT.2020 colour gamut, delta E errors are still at a high level. Although calibration has improved some aspects, the television still does not allow for complete satisfaction.

During calibration, we concentrated mainly on HDR content, because that's where the factory settings needed the most correction. We did not, however, neglect SDR mode, which after adjustment was brought almost to perfection. Colours are very accurate, and brightness is controlled as it should be. The biggest improvement in HDR came from fixing the white balance. Removing the excess red and blue eliminated the pinkish tint, and the image became much more natural. Skin tones, whites and all colours that had previously shifted towards pink improved. After calibration most errors fell below a Delta E of 2–3, the threshold at which the average viewer stops noticing differences with the naked eye. So the LG B6 can deliver a very accurate picture, particularly for the manufacturer's entry-level OLED model.

When it comes to tonal transitions in low-quality material, a feature named "Distortion Reduction" (set to "minimum") effectively improves gradation, eliminating ugly tonal transitions. However, this setting on Philips televisions is quite aggressive – while it does not blur the grain or good-quality material, it can introduce undesirable effects and blur elements that should remain sharp when the signal is poorer.

In terms of image scaling, Philips PUS7009 performs reasonably well. A significant advantage is the absence of cropped image edges, meaning no overscan, which allows for the display of the full frame without loss. The image is noticeably enhanced, making characters and backgrounds, such as the model or branches in the background, appear quite detailed and natural, even with lower quality signals. Although scaling is not perfect, as it can remove desirable details in the distance, the results are good enough to satisfy most users.

The LG B6 handles lower-quality material very well. This is largely thanks to effective digital image processing, which can mask some of the source’s imperfections without overly smoothing the whole scene. The "Smooth Gradation" function proves particularly useful. It noticeably reduces posterisation, especially in dark parts of the image. The safest choice remains the Low or Medium setting. The function still effectively smooths out unsightly tonal banding, but does not yet interfere too much with fine details. Purists can of course leave it switched off. Upscaling to 4K also performs very well. Full HD and 720p material retain a good amount of detail, and the image is neither overly sharpened nor heavily blurred. Some limitations only become apparent with very poor sources below 720p, where the smallest text and fine elements are not always perfectly sharp, but this applies to almost every other TV on the market.

Philips PUS7009 does not have any motion smoothing features for films, which means we cannot choose whether the picture should be more choppy or more cinematic. These features could improve more dynamic scenes. As for motion blur, despite using a 60Hz IPS panel, the situation looks quite good. The response time between pixels is better than in versions with a VA panel, which keeps motion blur at an acceptable level and does not significantly affect the comfort of watching dynamic scenes.

One of the biggest advantages of OLED panels is the very fast pixel response time. This keeps the picture sharp and free of the visible smearing often seen on LCD TVs. However, there is a downside. During slow camera pans motion can look choppier than on LCD screens, where some of that effect is naturally masked by the slower panel. Fortunately, on the LG B6 this can be easily mitigated using the TruMotion system. With the motion smoothing set correctly you can achieve smoother motion without giving the picture an exaggerated soap opera effect.

In terms of compatibility with consoles, Philips PUS7009 is suitable for casual gamers. Despite the use of HDMI 2.0, the television offers access to features such as ALLM (Auto Low Latency Mode), VRR (Variable Refresh Rate), and Game Bar. ALLM automatically switches the television to low latency mode, allowing for quicker response times during gameplay, while VRR dynamically adjusts the refresh rate to reduce the tearing effect. Game Bar is a tool that provides quick access to game settings and real-time monitoring of parameters - although we believe it appears the weakest compared to competing Game Bars.

Unfortunately, more demanding gamers may be disappointed. The Philips PUS7009 does not support advanced HDR formats in games or high refresh rates, due to the use of a 60 Hz panel. The lack of support for these features limits the television's ability to deliver smooth and fully detailed experiences during dynamic gameplay.

LG OLED B6 has plenty to offer gamers; it’s simply a complete base for PS5, Xbox Series X/S or a capable PC. It has four full-size HDMI 2.1 ports with 48 Gbps bandwidth, so you can avoid irritating cable swapping when connecting several newer devices at once. It offers a full suite of synchronization technologies, from standard VRR to G-Sync and FreeSync. The screen synchronises the refresh rate seamlessly with the frame output from the console or graphics card. Of course it includes ALLM: the B6 automatically recognises when a game is running and immediately reduces latency to a minimum. HDR support is also excellent. The TV supports Dolby Vision, and a correctly implemented HGiG standard means that, after initial calibration in the console settings, the image won’t suffer from blown-out highlights or lost detail in bright areas. The cherry on the cake is the Game Bar. Instead of digging through the full menu during gameplay, a single click is enough to adjust shadow visibility, tweak selected parameters or simply check the current display mode. All of this makes the LG B6 an excellent choice for gamers.