Philips OLED909 vs Sony BRAVIA 5 (XR5)

Philips OLED909 impresses with its HDR quality, achieving up to 1500 nits of peak brightness in tested scenes. This is an excellent result, placing this television among the best OLED models on the market. The MLA panel, also used in models such as the Panasonic Z95A and LG G4, plays a key role here, allowing for exceptionally bright and detailed reproduction of dynamic scenes. However, it is worth noting that in the most demanding scene from the film The Meg, brightness drops to around 700 nits. This is a typical phenomenon in OLED technology, where intensely bright full-screen images cause a limitation in luminance. Nevertheless, the HDR effect still looks very good, and the television performs better than most of the competition under similar conditions. The wide colour gamut coverage also deserves praise. The OLED909 offers 95% coverage of DCI-P3, ensuring that the television can display vibrant and realistic colours.

Looking at similar results in terms of blackness and contrast, we expected equally stable performance as last year's model when it came to HDR content. Unfortunately – and this needs to be said outright – there has been a regression here that is hard to overlook. The paradox is that the peak brightness of the Bravia 5 is impressive: in our synthetic tests, the television achieved around 1000 nits in HDR. Sounds great, right? The problem is that this power does not always translate effectively to all film scenes. When small, point-like elements appear on the screen, something that had usually been polished with surgical precision in Sony's case is this time noticeably lacking. The algorithms attempt to maintain deep black around small objects, but the side effect is that details can be dimmed to such an extent that they become barely visible. Just consider the example of the film Sicario 2 – in some scenes there, small light sources practically disappeared, as if someone had covered them with dark film.

Of course, not everything looks so dramatic. In simpler, brighter scenes, where the image is filled with more light, the Bravia 5 shows that it can shine: literally and figuratively. Then the television achieves values in the range of 600–800 nits, which we saw both in synthetic tests and during film screenings. The impression is really positive; the brightness adds dynamism, and the colours appear vibrant and fresh. However, there remains a certain dissonance. We feel a slight confusion because evidently something has gone in a direction it shouldn’t have. Technological progress – more zones, greater backlighting power – has not been supported by the well-crafted image management that we usually associate with Sony. Fortunately, there are elements that have not been worsened and are, in fact, at a very high level. We are talking about colour reproduction. Thanks to the application of the PFS filter, the colour palette coverage is excellent – around 97% DCI-P3 and 75% BT.2020. These are values that allow for truly broad colour reproduction, giving films a sense of naturalness and cinematic quality.

Just like with other televisions, the Philips OLED909 has been tested for colour reproduction in factory modes. The best mode turned out to be Filmmaker Mode, however, despite its name, it is not without flaws.

The biggest problem is the white balance. In both HD and 4K HDR content, there is a noticeable dominance of green and red hues, which causes a distinct yellowing of the screen. This effect is particularly evident in test materials, for instance in a scene with Tom Cruise in the foreground, where the difference compared to a calibrated image is very apparent.

As for brightness characteristics, in HD material the gamma was overly boosted – it was below the reference value of 2.4, which gave the image a “milky” filter and affected overall clarity. In the case of 4K HDR content, we noticed the opposite phenomenon – at the beginning of the EOTF curve, there is a noticeable drop, indicating problems with reproducing the smallest details in dark scenes. Although Filmmaker Mode offers acceptable quality, noticeable errors in white balance and brightness characteristics show that the television requires additional calibration to fully demonstrate its potential in colour reproduction.

Sony Bravia 5 was of course tested in the best possible mode, which is the Cinema mode. Right out of the box, it provides the most natural colours, definitely better than anything offered by the "eco" or "dynamic" modes, which are more suited for a showroom display than for a living room. However, the Cinema mode alone does not mean we can always expect cinematic picture quality. With SDR content, we had virtually no major complaints – the slightly warmed white balance gave the scenes a somewhat golden tone, but it was nothing that was visually jarring. However, the problem arose with HDR material. Here, the colour reproduction simply looked poor. The white balance was heavily skewed – with an excess of blue and a clear lack of red. At times, it resembled the store's "super vibrant image" mode, where everything is overexposed and artificially boosted.

This situation also made brightness management seem overly aggressive. The EOTF graph clearly showed that the television had problems with overexposing many scenes right out of the box. And while we know what Sony televisions are usually capable of, it was difficult to remain indifferent here – thus we quickly decided to go for calibration.

Philips OLED909 offers tools for image calibration, which significantly improves its quality. After calibrating the Filmmaker Mode, the television presents a much more natural colour representation. The white balance after calibration looks very good. Although we noticed slight deviations in the blue tint in HD content, the errors are within acceptable limits, and the image gives a much better impression than in the factory settings. The brightness characteristics, including gamma and EOTF, have also been clearly improved. The television no longer has issues with excessive brightening or darkening of the image. Both dark and bright details are now rendered correctly, making the image look very good in every scene. After calibration, the Filmmaker Mode in the Philips OLED909 offers excellent image quality that will meet the expectations of even the more demanding users. Calibration fully utilises the potential of this model.

After calibration, the situation changed dramatically. We managed to adjust the white balance so that entire scenes began to look more natural, and the image gained cohesion and elegance. In HDR, we finally got rid of that unwanted clipping effect that had previously marred some shots. Suddenly, it turned out that the Bravia 5 can extract significantly more from films than the “out of the box” impression suggested. Indeed, if we look at the graphs and compare them with the patterns, we can see that the beginning of the EOTF curve slightly deviates from the reference line. However, this is not so much a calibration error as it is a natural limitation of Mini-LED technology, which cannot be bypassed. Sony, instead of clinging to perfect black, prefers to prioritise the visibility of details – and in practice, it's hard to disagree with that. We would rather see the texture of the material on the screen than a pitch-black blob where all nuances are lost.

The calibration itself was truly beneficial. After about an hour spent on the settings, we felt that the image resembled that from the best cinema halls – of course on a home scale, but with the same sense of quality and refinement. And in such moments, we remember why we like Sony televisions: because when we fine-tune them, they can reward us with an image that captivates for long hours.

The Philips OLED909 offers a distortion reduction feature aimed at smoothing tonal transitions. Unfortunately, the effectiveness of this function leaves much to be desired. Setting it to the "Medium" level brings certain effects, but it comes with the risk of blurring important details in the image. For this reason, we do not recommend using this option unless we are keen on mitigating visible artifacts at the cost of detail.

As for image scaling, the television presents a very plastic image, which may appeal to viewers who prefer a softer picture. Those expecting clearer sharpness will also find a solution, as image scaling can be adjusted according to individual preferences in the settings.

Bravia 5 carries within it the genes of Sony, which have remained untouched – and thank goodness for that, because we are talking about absolutely remarkable digital image processing. It is no coincidence that for years it has been believed that it is televisions of this brand that set the standard for how a screen should handle lower quality materials. If someone still watches classic television, old films or YouTube in lower resolutions, here they get equipment that can transform such content into an unexpectedly pleasant experience. On board, we find several tools worth activating. The first of these is "digital noise reduction". Set to a medium level, it works perfectly – smoothing tonal transitions, which usually cause the most trouble in low-quality materials, while not introducing any artificial artifacts. Importantly, it also does not remove the filmic character, meaning the natural grain that is intentionally present in many productions. Another advantage of the Bravia 5 is the upscaling capabilities of the XR processor. The image displayed after scaling is soft, yet at the same time sharp and clear. The contours of characters are clearly visible, while backgrounds retain their structure without excessive artificial sharpening. It’s hard to find a better television for watching lower quality materials – Bravia 5 only confirms why Sony is regarded as a benchmark in this field.

The Philips OLED909 with a 144 Hz panel offers excellent motion smoothness, which should satisfy both film enthusiasts and gamers. Additionally, the television is equipped with a motion smoothing feature called "Motion Style", which allows for precise adjustment of motion fluidity to personal preferences. In the settings, we find two sliders: "Smoothness", responsible for regulating motion fluidity in films, and "Blur Reduction", which helps eliminate minor artifacts and distortions in dynamic scenes. This feature works well, ensuring that even rapid movements on the screen are clear and readable.

Bravia 5 received a 120 Hz panel, which in itself sounds like an invitation to watch sports, fast matches, or spectacular action films. However, the real magic begins when MotionFlow – Sony's proprietary smoothness technology – comes into play. Thanks to it, we can adjust the character of the image to our own preferences. The "smoothness" slider allows you to transition from a cinematic feel with a slight "jitter" of the film frame to a nearly theatrical fluidity, where every ball in the match glides across the screen as if on a string. The higher the value, the smoother and more fluid it is; the lower it is, the more cinematic and natural it feels. In the options, we will also find an additional setting that Sony has called "clarity". This is nothing more than the BFI function (i.e., inserting black frames), which is meant to improve motion sharpness. It sounds great in theory, but in practice, one must use it with great caution. Why? Because all higher settings cause brightness drops of up to half, and in some cases, contour doubling also appears. Therefore, if we wish to use it, we recommend the lowest possible level – "1" out of the available ten. This way, we gain a bit better motion clarity without risking a loss of half the image brightness.

The Philips OLED909 is a television that meets practically all the requirements of gamers. Equipped with ALLM (Auto Low Latency Mode), VRR (Variable Refresh Rate), and support for Dolby Vision, it guarantees an excellent gaming experience. Additionally, the television offers very low input lag, ensuring that reactions to player movements are instantaneous, which will be particularly appreciated by fans of fast-paced games.

The television handles any resolution at 120 Hz without any issues, and even supports higher refresh rates. The HGiG feature, responsible for accurately displaying HDR content in games, works as it should, making the image in game mode balanced and aligned with the guidelines of console manufacturers.

The OLED909 is also equipped with the Game Bar feature, which allows for quick preview and adjustment of game-related settings. Although the interface of this solution appears less visually appealing than that of competitors, it serves its purpose well, offering all the essential options in one place.

In the Bravia 5, there is a significant improvement compared to the X90L model from two years ago. The television offers literally everything its predecessor had, but this time the issues that could frustrate gamers have been fixed. The problems with setting variable refresh rate (VRR) have disappeared, and there are no longer any issues with configuring HDR content in HGiG mode. In short: we get hardware that simply works as it should, without any fuss. Therefore, the Bravia 5 has everything you could expect from a modern gaming television – and it can be reasonably advertised with the slogan “ready for PS5.” This is a statement we couldn't make about the X90L model. Well done, Sony!

It’s just a shame that this relatively high-priced model lacks a full set of four HDMI 2.1 ports. In everyday use, this won’t be a problem for most people, but if someone has a console, soundbar, and additional equipment hooked up via HDMI, at some point there will be a need to choose or juggle the cables.