Panasonic Z85A vs Haier M95E

The Panasonic Z85A is an OLED television, so one can immediately expect great effects in films. And indeed – our tests have shown that the WOLED panel can achieve around 800 nits of peak brightness in optimal conditions. This is a solid result that performs well in most demanding HDR scenes, allowing viewers to enjoy a dynamic and detail-rich image. However, like any OLED, the Z85A has its limits. In very bright scenes covering the entire screen – such as the final sequence from the film The Meg – the television reduces brightness to around 400 nits. This is standard behaviour for this technology, so if someone plans to watch films in a brightly sunlit living room, it is worth keeping this in mind. The coverage of the DCI-P3 colour gamut at 98% also deserves high praise. Thanks to this, the television reproduces a wide range of colours that stand out with vibrancy and depth, and details in HDR scenes are sharp and precise. In short – the Panasonic Z85A delivers a solid HDR effect that will satisfy any film enthusiast.

If there is one category in which the Haier M95E absolutely shines, it is the HDR effect, driven by the raw power of the backlighting. This television cannot be denied the fact that it is a truly bright device. In both most film scenes and during our synthetic measurements, the panel easily achieved, and often even exceeded, the threshold of 1200-1500 nits. This has a direct impact on the viewing experience – the image has a punch and genuinely allows one to feel the magic of materials recorded in this format. However, one must be aware of a certain compromise. When exceptionally demanding scenes appear on the screen, full of small but intense points of light, the M95E does not lose its resonance or dim, but pays a different price for it. A very strong and noticeably distracting halo effect is generated around these bright elements. It is clear here that the algorithms controlling the dimming have been programmed to prioritise brightness and the visibility of the smallest details, even if this comes at the expense of pristine blacks. We are not entirely convinced that this is the healthiest approach; nonetheless, it must be acknowledged that the overall capabilities of the M95E in this regard are indeed significant. A huge advantage is the fact that we are dealing with a Mini LED QLED type construction. The use of a layer of quantum dots brings measurable benefits in the form of wide coverage of the colour palette, which in our tests reached nearly 96% of the DCI-P3 space. This guarantees that the television has full predispositions for displaying vibrant and properly saturated colours.

The Panasonic Z85A offers many picture modes, but the Filmmaker mode definitely stands out from the rest. It is rare for a television to be so well tuned straight out of the box, and the unit we had the opportunity to test really surprised us positively.

However, there were a few minor shortcomings. In the SDR signal, we noticed a slight deficit of red and blue, which resulted in the image having a cooler hue than it should have. This is especially noticeable in the comparative photo. Conversely, in 4K HDR content, the situation was the opposite – an excess of red made the image appear warmer than the creators intended. In terms of brightness characteristics (gamma) and the maintenance of the appropriate EOTF curve, it's hard to find fault. There are slight deviations, but they are so minimal that the average viewer is unlikely to notice them.

It is also worth emphasising that our observations pertain to a specific unit of the television. Two identical models may differ from each other due to natural production variances. Nevertheless, the unit we had in our hands looks really solid and deserves praise. Now it's time for our calibration – we'll see if we can extract even more from this screen!

Each television is primarily evaluated based on its default cinema mode – in this case, "Movie" – which theoretically should be the "best" and most faithful upon being taken out of the box. Unfortunately, in the case of the Haier M95E, the word "best" is certainly not synonymous with the word "good." Already during SDR viewing, the picture revealed evident problems: white balance skewed too much to red, and excessive, unnatural colour saturation led to visible colour deviations. What’s worse, the M95E also struggles with brightness management (gamma curve), excessively darkening the entire scene. Such behaviour is hard to commend, as it directly leads to details merging into shadows that are irrevocably lost in a black blob.

However, the real disaster occurred after switching to HDR material, while still remaining in "Movie" mode. It’s hard for us to guess who came up with such a fantastic idea – or perhaps it was simply a complete oversight of this stage by Haier's engineers – but instead of cinematic fidelity, the picture began to resemble a garish "Dynamic" mode. The white balance exposed immense problems with the blue colour, which in turn resulted in unnatural sharpening and artificial over-saturation of the entire scene. As if that weren’t enough, the EOTF curve characteristics mercilessly revealed that the television also has fundamental issues with local dimming management in this setting. We have not calibrated many Haier models in our career, but we already know for sure that the M95E definitely needs such calibration.

The Panasonic Z85A offers truly wide possibilities when it comes to image settings, so we enthusiastically set about calibration. Although we mainly focused on correcting the white balance, the final result exceeded our expectations. Both HD and 4K HDR content now display nearly perfect colour reproduction, with minimal errors that are hard to catch with the naked eye. Well-calibrated televisions are a rarity, and we must admit – it is truly gratifying. Although the gamma and EOTF curve did not require drastic adjustments, it was possible to further stabilise their characteristics across the entire brightness range. After calibration, the Panasonic Z85A is a true gem for home cinema enthusiasts. The image is precise, the colours are natural, and every scene looks exactly as the director intended.

The calibration process left us with extremely mixed feelings. On the one hand, we noted considerable success in the area of colour accuracy. By using the available options in the menu, we managed to tame the white balance and bring it down to an acceptable level. As a result, SDR content finally freed itself from the irritating red dominance, and the HDR image no longer resembled a vibrant, shop display mode. We also succeeded in clearly adjusting the entire colour palette and its saturation – perhaps not perfectly, but as much as the software allowed, and the difference was visible to the naked eye.

And unfortunately, this is where our list of improvements essentially ends, as the M95E simply did not allow for more. As we indicated earlier, most settings related to image brightness do not respond to our commands at all. This means that we were unable to grasp its fundamental characteristics in any way – neither the gamma curve nor the EOTF. In practice, the television in SDR content still tends to darken details, as confirmed by the elevated gamma, merging details in the shadows. Meanwhile, the EOTF curve in HDR mode still ruthlessly exposes all the aforementioned problems with chaotic local dimming management. And although the calibration process itself yielded a lot, removing most of the colour issues, in the end, we had to capitulate.

Now that we know how the Panasonic Z85A performs with tonal transitions in 4K content, it’s time to take a look at its "Gradation Smoothing" feature. It works, but unfortunately not entirely effectively. Regardless of the chosen value – whether it’s low, medium, or high – we were unable to achieve perfectly smooth tonal transitions in our test sequence. We recommend setting this feature to an intermediate level. Although it may slightly blur fine details, at least the issue of film grain loss does not occur, which for many viewers can be crucial when watching classic productions.

As for image scaling, the television performs quite well. It’s noticeable that the image is slightly sharpened, and slim lines may at times appear a bit jagged. However, this is standard in most TVs, and fortunately, it can be adjusted using the sharpness slider. This gives us complete control – we can achieve a more plastic, blurred image or a clearer one, although it may be more “harsh” and artificially sharp. It all depends on user preference and the type of content we are watching. Overall, the scaling is at a solid level and should satisfy most users who are using lower resolution materials.

Well, what happens to those colour connections when a lower quality material full of compression artifacts comes on screen? Unfortunately, we have some bad news for you. Although the menu contains an option responsible for smoothing tonal transitions in older content, we definitely DO NOT RECOMMEND using it. Its activation causes an avalanche of additional, hideous artifacts and noticeably blurs the entire image, and what's funniest – it often doesn't even remove those unwanted "jaggies" it was supposed to fight against. This function might as well not exist at all.

We can write many more positive remarks about the general upscaling process, which raises lower resolutions to the native 4K matrix. The image after upscaling looks really decent – it is neither overly jagged nor artificially smoothed. In this particular matter, the M95E simply performs well.

The Panasonic Z85A features a 120 Hz panel, which will certainly please both gamers and sports fans. Admittedly, it is not 144 Hz like some gaming TVs, but in practice, the difference is really hard to notice. In games, the image is stable and clear, and during fast action, there is no sign of any blurring. The same applies to sports – a fast-running footballer or a dynamic car manoeuvre looks smooth and natural. The TV also has the “Intelligent Frame Creation” function, which is a motion smoother. There are two sliders here – one is for reducing blur, and the other is for motion smoothness. With these, you can adjust the image to your own preferences – whether it be more of a cinematic effect with gentle transitions between frames, or a maximally smooth image ideal for watching sports.

In terms of motion fluidity and blur, our feelings are quite mixed, as the M95E is a paradox of a television. Let's start with absolute admiration: at the heart of the device is a 144Hz panel, but what truly impresses is its performance with 120Hz content, which is crucial for sports and console gaming. We must state with full responsibility that Haier has equipped this television with one of the best VA panels currently available on the market regarding the minimisation of blur. It is rare to encounter an LCD panel that offers such clean, sharp, and ghosting-free motion. In this respect, the M95E is simply phenomenal.

And that is precisely why the unpleasant surprise that awaits us on the software side is so painful. It turns out that this fantastic hardware potential is completely underutilised, as the television practically offers no effective options for improving fluidity. The motion smoothing systems that should assist with lower frame-rate content can indeed be found in the Menu, but they essentially do not respond to our settings. The conclusion is brutally simple: if you intend to watch high-fluidity material, you must be sure that the source is broadcasting it at native 120. In every other case, you must accept a rather raw, stuttering image, as the M95E will do nothing to smooth it out.

Panasonic is mainly associated with home cinema televisions, but the Z85A demonstrates that it can also step into the gaming world with a really strong impact. This hardware can easily be called a gaming beast – it has everything needed for comfortable gameplay.

Although there are only two HDMI 2.1 ports, both operate at full bandwidth, so we can easily connect both a next-gen console and a gaming PC. All key features are supported: ALLM automatically switches the television to game mode, VRR ensures smooth images without stuttering or tearing, and with correctly implemented HGIG and Dolby Vision, HDR games look really good – colours are vivid, details are sharp, and dark scenes are clear. We also find a Game Bar in the form of a clear, circular menu. It may not look as impressive as the competition's, but it is intuitive and contains all the important settings we would like to have at hand during gameplay.

In summary – the Panasonic Z85A is equipment that truly surprises with its gaming capabilities. It is a television on which both console gamers and PC players will feel at home. It is smooth, dynamic, and simply good.

When it comes to features for gamers, the Haier M95E presents some very strong arguments. First of all, it is fully ready for the new generation of consoles and powerful PCs. It is equipped with two full-fledged HDMI 2.1 ports, which seamlessly handle 4K signals at 120Hz, and even allow for gameplay at 144Hz. This is the foundation that guarantees us the full use of the potential of our gear. Moreover, the key technologies work flawlessly here. The television flawlessly detects the console and automatically switches to low latency mode (ALLM), so we don’t have to fiddle with the settings. The frame synchronization (VRR) works just as efficiently, eliminating annoying screen tearing when game fluidity slightly drops. Considering the incredibly low motion blur of the panel, which we have already mentioned, the M95E creates a really comfortable and responsive gaming environment. Of course, this is not a perfect package. A dedicated "Game Bar," which is a handy menu for gamers, would be useful, but this is essentially just a nice addition. A more serious failing is the lack of support for the HGiG standard, which complicates the perfect HDR configuration on the console and may lead to overexposures. Despite these shortcomings, the basic "gaming" set that the M95E offers is really solid and fully functional.