Panasonic W70A vs Panasonic Z85A

HDR on the Panasonic W70A unfortunately does not impress. A brightness level of 250–300 nits is simply too low to feel the true magic of cinematic effects in dynamic, bright scenes. Images that should “burst” with light look rather flat, and fine details in bright areas often get lost in the average luminance of the panel. On the positive side, the HDR effect is at least stable. The television does not fall into excessive brightness or lose details during rapid scene changes. Everything is predictable and calm, although unfortunately rather unimpressive. Another issue is the colour gamut coverage. The W70A has not been equipped with an additional layer of quantum dots (often known as QLED), which means the colours appear rather mediocre. There is a lack of depth in reds, saturation in greens, and precision in reproducing subtle shades.

The Panasonic Z85A is an OLED television, so one can immediately expect great effects in films. And indeed – our tests have shown that the WOLED panel can achieve around 800 nits of peak brightness in optimal conditions. This is a solid result that performs well in most demanding HDR scenes, allowing viewers to enjoy a dynamic and detail-rich image. However, like any OLED, the Z85A has its limits. In very bright scenes covering the entire screen – such as the final sequence from the film The Meg – the television reduces brightness to around 400 nits. This is standard behaviour for this technology, so if someone plans to watch films in a brightly sunlit living room, it is worth keeping this in mind. The coverage of the DCI-P3 colour gamut at 98% also deserves high praise. Thanks to this, the television reproduces a wide range of colours that stand out with vibrancy and depth, and details in HDR scenes are sharp and precise. In short – the Panasonic Z85A delivers a solid HDR effect that will satisfy any film enthusiast.

The Panasonic W70A was tested by us in movie mode, which theoretically should guarantee the most natural image reproduction. Unfortunately, as is often the case with budget TVs, the reality proved far from ideal.

In HD (SDR) content, the white balance was severely disrupted by an excess of red and a noticeable drop in blue tones. The effect? The image had a distinctly warm, almost yellowish glow, which is clearly visible in the comparison photo. In the case of 4K HDR material, the situation reversed. Here, the image became excessively cold and bluish, causing scenes to lose their naturalness and depth. The differences are visible even to the naked eye, especially in the bright areas of the image. The Colour Checker palette test confirmed our observations. Most colour samples did not hit their intended points, "drifting" towards warmer shades in SDR and cooler ones in HDR. As for brightness characteristics, both gamma and the EOTF curve showed significant issues. The image tended to excessively brighten certain areas, disrupting balance and leading to a loss of detail in darker and lighter regions.

In summary – the factory colour reproduction settings in the Panasonic W70A leave much to be desired. The image is far from neutral, and errors in white balance and gamma mean that a solid calibration is needed to extract the TV's full potential.

The Panasonic Z85A offers many picture modes, but the Filmmaker mode definitely stands out from the rest. It is rare for a television to be so well tuned straight out of the box, and the unit we had the opportunity to test really surprised us positively.

However, there were a few minor shortcomings. In the SDR signal, we noticed a slight deficit of red and blue, which resulted in the image having a cooler hue than it should have. This is especially noticeable in the comparative photo. Conversely, in 4K HDR content, the situation was the opposite – an excess of red made the image appear warmer than the creators intended. In terms of brightness characteristics (gamma) and the maintenance of the appropriate EOTF curve, it's hard to find fault. There are slight deviations, but they are so minimal that the average viewer is unlikely to notice them.

It is also worth emphasising that our observations pertain to a specific unit of the television. Two identical models may differ from each other due to natural production variances. Nevertheless, the unit we had in our hands looks really solid and deserves praise. Now it's time for our calibration – we'll see if we can extract even more from this screen!

Panasonic W70A, despite its limitations, provided us with considerable scope during calibration. Thanks to well-developed tools, we managed to achieve a significantly better white balance in both HD (SDR) and 4K HDR content. The issues with excess red in SDR and overly cool images in HDR have disappeared. The gamma brightness characteristic has also improved, maintaining stability and preventing excessive brightening or loss of detail in darker areas.

So where is the problem? Unfortunately, there are barriers that even professional calibration cannot overcome. Poor coverage of a wide color gamut means that the television cannot fully reproduce colours in HDR material. There is a lack of saturation, and subtle colour transitions still appear somewhat "flattened." Another limitation is brightness management, which results from the applied IPS panel. In the comparative image with the actress's face in colourful clothing, it is clearly visible how some shades are noticeably muted, and colours lose their depth and vibrancy.

Calibration has extracted from the W70A as much as possible. The image is now significantly more natural, and the errors in the factory settings have been effectively corrected. Unfortunately, hardware limitations in the form of poor colour gamut coverage and an average panel mean that even after calibration, we are unable to achieve spectacular effects, especially in HDR content.

The Panasonic Z85A offers truly wide possibilities when it comes to image settings, so we enthusiastically set about calibration. Although we mainly focused on correcting the white balance, the final result exceeded our expectations. Both HD and 4K HDR content now display nearly perfect colour reproduction, with minimal errors that are hard to catch with the naked eye. Well-calibrated televisions are a rarity, and we must admit – it is truly gratifying. Although the gamma and EOTF curve did not require drastic adjustments, it was possible to further stabilise their characteristics across the entire brightness range. After calibration, the Panasonic Z85A is a true gem for home cinema enthusiasts. The image is precise, the colours are natural, and every scene looks exactly as the director intended.

We checked how the Panasonic W70A performs when improving content of lower quality than 4K, and it must be said that in this regard, the television does quite respectably. The "Zeroing Counter" function is responsible for smoothing tonal transitions. The optimal setting turned out to be the Average option, which effectively smooths out issues with colour gradation while not ruining the film grain. This is the setting we recommend for most users, as it provides a balance between enhancing the smoothness of transitions and maintaining the naturalness of the image.

When it comes to image scaling, the Panasonic W70A performed really well. The test panel with a model was positively received – the details on her clothing were well reproduced, and the contours of her face retained clarity. In the background, we noticed slight "jaggies" on thin branches, but these are details that only a very keen eye would catch. However, it is worth noting a certain drawback of this model – the television tends to overscan, or slightly cropping the edges of the image. This is not a very intense phenomenon and will be practically unnoticeable for most users, but if we care about a perfect fit of the frame, it is worth keeping this in mind.

Now that we know how the Panasonic Z85A performs with tonal transitions in 4K content, it’s time to take a look at its "Gradation Smoothing" feature. It works, but unfortunately not entirely effectively. Regardless of the chosen value – whether it’s low, medium, or high – we were unable to achieve perfectly smooth tonal transitions in our test sequence. We recommend setting this feature to an intermediate level. Although it may slightly blur fine details, at least the issue of film grain loss does not occur, which for many viewers can be crucial when watching classic productions.

As for image scaling, the television performs quite well. It’s noticeable that the image is slightly sharpened, and slim lines may at times appear a bit jagged. However, this is standard in most TVs, and fortunately, it can be adjusted using the sharpness slider. This gives us complete control – we can achieve a more plastic, blurred image or a clearer one, although it may be more “harsh” and artificially sharp. It all depends on user preference and the type of content we are watching. Overall, the scaling is at a solid level and should satisfy most users who are using lower resolution materials.

The Panasonic W70A is equipped with a 60 Hz panel, which immediately suggests that the television is best suited for watching films, series, or everyday TV content. In more dynamic scenes, such as sports broadcasts or games, the limitations of the panel become more noticeable. However, it is worth noting the presence of a motion smoother called "Effect", which offers three degrees of adjustment - low, medium, and high.

Each of the settings allows you to adjust the smoothness of motion to your own preferences, minimising motion blur and improving clarity in dynamic shots. In practice, the Medium setting seems to be the most versatile – it offers better fluidity without excessive "soap opera effect", which can look artificial in feature films. The High setting may work well for sports broadcasts, but in films, it can disrupt the natural character of motion.

The Panasonic Z85A features a 120 Hz panel, which will certainly please both gamers and sports fans. Admittedly, it is not 144 Hz like some gaming TVs, but in practice, the difference is really hard to notice. In games, the image is stable and clear, and during fast action, there is no sign of any blurring. The same applies to sports – a fast-running footballer or a dynamic car manoeuvre looks smooth and natural. The TV also has the “Intelligent Frame Creation” function, which is a motion smoother. There are two sliders here – one is for reducing blur, and the other is for motion smoothness. With these, you can adjust the image to your own preferences – whether it be more of a cinematic effect with gentle transitions between frames, or a maximally smooth image ideal for watching sports.

The Panasonic W70A is a television that is more suited to occasional gamers than to avid players. The 60 Hz panel does not allow for the full potential of next-generation consoles to be realised, especially in dynamic titles. The lack of HDMI 2.1 somewhat limits its capabilities, but fortunately, it features functions such as ALLM, which automatically switches to game mode, and VRR, which helps minimise screen tearing. It is worth noting the support for Dolby Vision in games and HGiG, which makes HDR more predictable and looks solid. It is just a shame that there is no Game Bar. This feature has become standard in many televisions and provides quick access to the most important settings for gamers. The W70A performs adequately for gaming, but it has its limitations. It will work well for calmer titles, but more demanding gamers may feel a lack of fulfilment.

Panasonic is mainly associated with home cinema televisions, but the Z85A demonstrates that it can also step into the gaming world with a really strong impact. This hardware can easily be called a gaming beast – it has everything needed for comfortable gameplay.

Although there are only two HDMI 2.1 ports, both operate at full bandwidth, so we can easily connect both a next-gen console and a gaming PC. All key features are supported: ALLM automatically switches the television to game mode, VRR ensures smooth images without stuttering or tearing, and with correctly implemented HGIG and Dolby Vision, HDR games look really good – colours are vivid, details are sharp, and dark scenes are clear. We also find a Game Bar in the form of a clear, circular menu. It may not look as impressive as the competition's, but it is intuitive and contains all the important settings we would like to have at hand during gameplay.

In summary – the Panasonic Z85A is equipment that truly surprises with its gaming capabilities. It is a television on which both console gamers and PC players will feel at home. It is smooth, dynamic, and simply good.