LG OLED G4 vs Samsung S90H (WOLED)

LG G4 guarantees an incredibly vivid HDR effect, placing the television among the very best. The equipment of the highest model in the producer's 2024 portfolio with the second generation of micro-lens technology (MLA) has achieved a maximum brightness level of 1474 nits in real scenes. The only area where the product from the Korean manufacturer may lag behind LCD televisions with Mini LED backlighting is during the full-screen scenes featuring a lot of white. If we disregard the latter type of scene, the average result would be even higher. It is also worth mentioning scenes with very fine details, where each one shines at full intensity, which is not as evident in non-OLED televisions. The combination of such brightness and wide coverage of the DCI-P3 palette makes HDR materials more engaging than ever before.

Samsung S90H in the WOLED variant is still an exceptionally bright TV for its price bracket, although compared with the QD-OLED version it is slightly dimmer. The difference is not as significant as in last year’s F series, where the gap could reach as much as 500 nits. Here the parameters of both panels are very similar, and differences in peak brightness are only in the order of 100–150 nits. In small-area measurements the S90H on the WOLED panel easily reaches levels close to 1500 nits. Such a reserve of power allows HDR dynamics to be reproduced phenomenally; all highlights, light reflections and explosions have the necessary punch, exactly as the creators intended in the editing studio. As with most OLED displays, when a very bright scene fills the whole screen protection systems activate and brightness naturally falls to around 700 nits. It is worth emphasising that this is still an excellent result on the market. Often noticeably better than many Mini LED screens in the same segment.

Colour gamut coverage

The biggest difference between the two S90H variants lies in colour reproduction and saturation. This results directly from the different construction of the WOLED panel, which uses an additional white subpixel. As a consequence, colours at very high brightness do not reach the same intense saturation, and the volume of the wide gamut is somewhat more limited than in QD-OLED. That does not change the fact that in everyday use these differences will be hard for most viewers to spot. The DCI-P3 space we measured reaches nearly 99% on the WOLED panel, which means that in the vast majority of real film scenes both variants will present an almost identical picture. The true distance only reveals itself in rarer, exceptionally demanding productions that use the ultra-wide BT.2020 gamut. Due to the specifics of the WOLED panel’s construction, coverage of that standard is about 15% lower compared with the S90HAT with a QD-OLED panel, so the brightest, heavily lit colours in HDR may appear slightly less vivid.

The best factory mode in terms of colour reproduction was "Filmmaker". This was the one we used during our tests. Let's check how its characteristics looked before the calibration process. Looking closely at the white balance first, we can notice a significant dominance of red and green. As a result, the image had a warm yellowish hue. Such characteristics are typically observed in "Cinema", "Filmmaker" or similarly named modes. The effect of this colour balance was clearly visible in both SDR and HDR content, which after switching from "Standard" mode appeared distinctly yellow. Now, let's move on to two graphs that are responsible for the brightness characteristics and consequently the contrast of the image. The first one (Gamma), representing materials with a standard colour palette, performed decently. For most of the time, midtones and bright whites were reproduced very accurately; however, it noticeably lost the darkest details, which merged into a black blob. Conversely, HDR materials, represented by the EOTF curve graph, exhibited a significant drop in contrast due to a strong boost in brightness. The colours themselves also posed a problem, as can be seen on the "ColorChecker" graph, since they were noticeably under-saturated.

In Filmmaker mode, which we strongly recommend switching on straight out of the box, the S90H offers very good factory colour tuning. Colours are natural and faithful to the creators' intent, without the irritating oversaturation found in more aggressive presets. However, as is often the case without full calibration, no two units are identical. In our test the white balance was slightly lacking in blue, causing the image to lean a little towards warmer, yellowish tones. This was most noticeable in bright scenes, such as the snowy sequences from Star Wars. Additionally, the gamma curve was slightly low at 2.2, which produced a minor lift in shadow detail. In HDR mode the tuning was somewhat better, showing only a slight undersaturation in the red region.

The manufacturer has implemented extensive support for the calibration process in its LG televisions for many years. We therefore used 2- and 20-point greyscale adjustments, as well as an advanced CMS (Colour Management System), and got to work. As you can see, thanks to the procedure carried out, each parameter has significantly improved. The use of tools allowed for the achievement of extremely beneficial effects, which include: studio colour reproduction, recovery of details in dark areas of the image, appropriate brightness characteristics, and suitable colour saturation. This brings us as close as possible to the reference image, which is what the film director saw on the preview monitor. It is worth noting that the LG G4 televisions alone allow for even deeper intervention in image quality thanks to the ability to calibrate with 3D LUTs. However, this is a solution recommended only for post-production or graphic studios.

After a full calibration it’s fair to say the S90H in WOLED guise looks almost perfect. In SDR mode colour inaccuracies drop to ultra-low levels and Delta E values very rarely exceed 2. That’s a phenomenal result, so if you care about perfectly faithful colour reproduction it’s definitely worth considering calibration. The calibrated HDR mode also performs very well, with the white balance stabilised and earlier deviations eliminated. After professional fine-tuning it’s really hard to find anything to criticise, because the TV delivers an image with almost reference-level naturalness and three-dimensionality. The slightly lower score in this category compared with the QD-OLED variant is solely due to the aforementioned limitation in saturation in extremely bright scenes; the tuning options and colour fidelity themselves are at the highest level.

The tested television did not perform particularly well with materials rich in tonal transitions, as a result of which we could observe a strong posterisation effect. However, there is a partial remedy for this issue. The manufacturer has equipped the LG G4 with a smoothing system called "Gentle Gradation," which we can apply at three levels: Low, Medium, and High. Each of these options guarantees quite a high effectiveness of smoothing on light colours, although it is low on darker ones. We recommend primarily using the first one, as the other two interfere with the director's intentions by removing film grain.

When watching lower-quality materials, the efficiency of the television during upscaling is extremely important. The image from the tested television is sharp and clear. However, one should pay attention to the jagged edges of fine details and minor issues around characters, such as the creation of halo effects, which occurs due to the sharpening imposed by LG G4 even when the lowest value on the slider, that is 0, is set. It is worth noting that this represents a certain change compared to the LG G3, which did not impose such strong image sharpening, even when the appropriate slider was set to position 0.

In terms of posterisation reduction itself, Samsung has kept the solutions known from last year’s models. The dedicated gradient-smoothing function performs quite well and can effectively mask unwanted tonal banding, which is useful on a WOLED panel that is slightly more prone to banding. However, you should be aware of its aggressive behaviour. This mechanism, alongside the artefacts themselves, can clean up fine film grain and gently soften detail. Ultimately it is a matter of compromise, but if you want an absolutely faithful reproduction, it is safer to leave this option off.

Similarly, in the area of scaling it is difficult to call this a breakthrough. The S90H uses the same NQ4 Gen3 processor as its predecessor, so the upscaling quality was almost identical. The chip sharpens lower-resolution material very well, extracting a satisfying level of detail. Samsung still has not dealt with the longstanding overscan issue, though. With some older recordings or archive footage the edges of the image can be slightly cropped. It’s a minor flaw, but it’s a pity the manufacturer still hasn’t eliminated it.

The maximum refresh rate that we can set on the LG G4 is 144 Hz. Naturally, this is only possible when the LG G4 is connected to a very powerful PC. Otherwise, we will operate at a maximum refresh rate of 120 Hz, which is recommended if we primarily want to watch sports or content with high motion dynamics. For those requiring high image fluidity, the manufacturer has implemented a multi-level motion smoother called "TrueMotion". This has been divided into two separate sliders that adjust the sharpness of moving images (De-Blur) and judder (De-Judder). Both sliders can be set in the range from 0 to 10, with each level affecting the degree of smoothness, allowing everyone to find their golden mean.

The LG OLED G4 panel features an average response time of 0.78 ms (as directly derived from our measurements), enabling an incredibly clear image, unattainable by LCD televisions, which can have response times of several milliseconds. This is perfectly illustrated by the images from the "UFO Test", which show no trailing blur behind the object. Moreover, the LG OLED G4 test revealed that the television offers the ability to precisely adjust the motion smoothing function, allowing users to select the ideal level of image interpolation. We particularly appreciated this during fast-paced actions in video games, where the LG G4 performed exceptionally well, minimising any blurring. Thanks to OLED technology, this model eliminates so-called ghosting, ensuring that the image remains sharp even in the most dynamic sporting or cinematic scenes.

In terms of motion handling, the S90H is simply excellent. This year's panel offers a boosted refresh rate of up to 165 Hz, though in practice the benefit will mainly be for gamers connecting a high-end PC. For films, series or sports broadcasts such a high refresh rate makes no difference and the picture looks exactly the same as at the standard 120 Hz. Regardless of the source, however, the OLED panel's lightning-fast response time does its job, so motion is clean and the ghosting or smearing familiar from LCD screens simply does not occur here.

The LG G4 television supports all the features that make up the HDMI 2.1 standard. During testing, each of them activated without the slightest problem, which allows us to consider the television as designed for gaming. Their functionality will surely be appreciated by both console users and those connecting the LG G4 to a computer. It is also worth mentioning the correct implementation of the HGIG (HDR Gaming Interest Group) mode, which ensures that games mastered to brightness levels exceeding the maximum luminance of the LG G4 will correctly map tones, and the game's visuals will remain true to the original.

A nice touch is the existence of a special GameBar, which we can call up at any moment to check game parameters, but most importantly, to change them quickly. More importantly, enabling VRR technology does not degrade contrast, which is very common in televisions that feature local dimming or Mini LED backlighting. Of course, this is thanks to the OLED panel itself, characterised by pixel self-emission. As a matter of editorial obligation, we will only mention a slight grey flicker, which is somewhat normal after enabling VRR.

In summary, the LG G4, like practically all OLED televisions, is an ideal product for all kinds of games and online competitions. With fully-fledged HDMI 2.1 connections with a full bandwidth of 48 Gbit, features such as VRR, ALLM, G-Sync, FreeSync, or gaming in HDR Dolby Vision will bring much joy.

Players should feel at home with the S90H, because Samsung has left few reasons to complain in that respect. The TV has four HDMI 2.1 ports, each of which supports VRR, ALLM and high refresh rates. There’s also the Game Bar, a handy menu that lets you quickly check key parameters and change settings without leaving the game. Importantly, Samsung has also improved HGiG mode. In last year’s models it could cause problems when used with a console, but on the S90H it now works as it should. What really stands out against the competition is the Game Motion Plus feature. It’s a special motion smoothing mode for games that works best with titles running at 30 or 60 fps. Motion becomes noticeably smoother, while latency remains at a reasonable level. In our measurements it was under 50 ms, so gaming is still comfortable. That’s important, because on many TVs enabling a similar smoothing feature causes such a large increase in input lag that controls become noticeably sluggish. Samsung has managed to find a good compromise here. There’s still no Dolby Vision Gaming, but in practice Game Motion Plus may prove to be a much more useful feature.