LG OLED C4 vs Haier M90E

The results of HDR materials are definitely among the better ones. Practically every film significantly exceeds the 700 nits barrier, allowing for a very realistic image. Of course, none of them surpasses the magical thousand, yet the combination of such results and unlimited contrast and black effectively boosts the outcome optically. The last of the scenes, featuring a full-screen burst of sunlight, is actually less bright than the others, although it still represents a commendable level. It is also worth mentioning the excellent coverage of the DCI-P3 colour palette, which will allow for achieving extremely vivid colours.

Haier M90E is a television that does not lack brightness. In most film scenes, the peak luminance exceeds 1000 nits, which gives the image a distinct 'kick' and high dynamics. It performs really well in typical bright HDR materials. However, one must take into account the aforementioned dimming algorithm. In scenes that are not uniformly bathed in light – for example, when displaying single stars on a black sky – the high brightness highlights imperfections in zone control. Instead of a precise point of light, we often see a pronounced halo effect around bright objects. Despite these shortcomings, the overall image presentation can be pleasing, largely due to the colour reproduction. The manufacturer used a phosphor PFS coating, which allows for a wide coverage of the colour palette. In our measurements, the coverage of the DCI-P3 space reached a solid 95%.

The best factory mode implemented in the tested television was "Filmmaker". It was this mode that we used during all tests. This mode proved to be quite good in terms of colour reproduction; however, other shortcomings effectively detracted from the enjoyment of viewing. Starting with the most basic aspect, the white balance, it was easy to notice that it was marked by a dominance of red, which overall changed the characteristics of the image. We could thus see a strong yellowing of the whites and a shift of all colours towards warmer shades. The gamma, which is a curve just as important, if not more so, was quite significantly lowered, resulting in a considerable drop in contrast, except at the beginning of the graph, where the television insidiously lost details. That’s all regarding SDR materials. Taking a closer look at films with a wide dynamic range, we can observe exactly the same phenomenon of yellowing of the white balance as in films with a standard colour palette. The EOTF curve, which replaces our gamma curve, is practically perfect and cannot be faulted.

For the measurements, we selected the Film mode, which is supposed to offer an image closest to the creators' intentions. Unfortunately, in the case of the M90E, its characteristics – apart from the reduced brightness – differ little from the Dynamic mode. Both in SDR and HDR materials, the image is distinctly tinged with a cool blue hue. The white balance is heavily skewed towards blue, which resembles typical, aggressive 'store' settings. This results in an unnatural representation of skin tones and makes the image fatiguing to the eyes over extended viewing periods. The management of brightness also negatively impacts colour fidelity. The television struggles to maintain proper levels – small details are often too dim, while larger, bright areas of the image suffer from clipping. These deviations in the brightness curve, combined with the cool white balance, lead to very significant colour reproduction errors (DeltaE) in the factory settings.

As we mentioned earlier, LG televisions are equipped with advanced tools for carrying out the calibration process. We therefore used them to model the image in the way that the director intended. And without modesty, we must admit that we achieved this phenomenally. Both SDR and HDR materials present a level that clearly indicates that this is how a film should look. It is worth looking at the colour errors on the "ColorChecker" palette here, where practically none of them exceeds "1", apart from two samples.

Haier M90E clearly benefits from professional calibration, particularly with SDR content. The television's menu offers a sufficient number of tools to effectively correct factory errors. We managed to 'tame' the white balance and eliminate the dominant blue tint. We also corrected, though to a lesser extent, the brightness curve (gamma), which allowed us to recover some detail in the shadows that were too heavily dimmed out of the box. The final effect in SDR is a picture that is significantly more natural and pleasant to watch. In HDR mode, the success is only partial. Although we were able to improve the white balance here as well, colour reproduction errors (Color Checker) remained at a high level. Analysis of the EOTF curve (responsible for brightness in HDR) indicates the cause of the problem: the television imposes its own interpretation of the signal and does not provide tools for modifying this curve. The source of the high errors is not the calibration itself, but the specific characteristics of the device – aggressive and imprecise zone dimming interferes with measurements and is 'firmly' embedded in the characteristics of this model.

Once again, we will take a look at the function responsible for smooth gradation, but we will also address the one that aims to improve the quality of lower-quality materials. The default smoothing of tonal transitions, as we have seen, was not the worst, but it can still be improved. The function has a slider, which allows us to adjust its strength. We recommend using the first one, as it yields very good results and does not blur important details.

Image scaling in LG C4 is quite good; however, it cannot be said to be without flaws. The image is slightly sharper by default, although not in a very noticeable way. Admittedly, there are jagged edges on the trees, but this is not a major issue compared to other manufacturers.

The evaluation of the image processor must be divided into two separate aspects, as the Haier M90E behaves inconsistently here. The first issue is the upscaling itself, that is, scaling lower resolution content to 4K. In this task, the television performs quite decently. The algorithms effectively enhance detail, resulting in a relatively sharp, clear, and legible final image. In this regard, it is hard to have major objections to the device.

The situation is completely different with materials that have a high degree of compression, as encountered in older recordings or on platforms like YouTube with lower bitrate. Here, the processor "struggles" with smoothing tonal transitions and masking imperfections in the source. The television fails to hide compression blocks, resulting in a very harsh, "digital" character of the image. The lack of effective artifact reduction can severely discourage viewing lower quality content on this screen.

The maximum refresh rate that we can set on the LG G4 is 144 Hz. Naturally, this is only possible when connecting the television to a very powerful PC. In other cases, we will be operating at a maximum refresh rate of 120 Hz, which is recommended if we primarily want to watch sport or content with a lot of motion dynamics. For those requiring high fluidity of the image, the manufacturer has implemented a multi-step motion smoother called "TrueMotion". It has been divided into two separate sliders that adjust the sharpness of moving images (De-Blur) and judder (De-Judder). Both sliders can be set within a range from 0 to 10, with each degree affecting the degree of smoothing, allowing everyone to find their golden mean.

The LG OLED C4 panel features an average response time of less than 1 ms (which directly results from our measurements), allowing for an incredibly clear image that is unattainable for LCD televisions, whose response times can be as high as several milliseconds. This is clearly visible in the pictures from the "UFO Test," showing no trailing blur behind the object.

The Haier M90E is equipped with a simple yet functional motion smoothing system (MEMC). In the settings menu, the user will find a three-level adjustment scale: low, medium, and high. This allows for the adjustment of the degree of intervention in the image to one’s own preferences – from gentle smoothing of 24p films to maximum fluidity (the soap opera effect). The system operates stably and fulfills its purpose in typical applications.

We can already say that LG C4, like practically every OLED television from the manufacturer, is exceptionally good in terms of compatibility with consoles and PCs. Thanks to the implementation of four full bandwidth HDMI 2.1 ports at 48 Gbps, the manufacturer has included all features that enhance the gaming experience, among which we find simultaneous support for FreeSync and G-Sync technology. With such a tandem, gamers with a graphics card from AMD or Nvidia can confidently opt for C4. However, what should delight the players requiring the highest possible quality the most is the simultaneous implementation of HDR Dolby Vision and HGIG mode. The first is particularly important as it works with extremely low input lag in all settings.

A standard in the Korean manufacturer's televisions is also the implementation of GameBar, allowing for quick adjustments of settings "on the fly" without the need to exit the game. It also enables image adjustments for visually impaired individuals, which is a very nice touch. Another important piece of information is that when VRR technology is enabled, we will not experience a drop in contrast. This is, of course, due to the panel's design and the absence of conventional backlighting. However, it is normal for shades of grey to flicker slightly, although this is a characteristic feature of this function regardless of the manufacturer and television.

In summary: LG C4, just like all of the manufacturer's OLEDs equipped with high refresh rate panels and HDMI 2.1 ports, creates a harmonious whole with consoles. In practice, it is a complete television, and if we expect the highest possible performance in gaming, C4 will be an ideal choice.

From a hardware perspective, the Haier M90E is a solid proposition. The television is equipped with two full-bandwidth HDMI 2.1 ports, which supports key technologies: VRR (Variable Refresh Rate) and ALLM (Auto Low Latency Mode). It is also worth noting the proper implementation of the Dolby Vision mode for gaming, which maintains a relatively low input lag. Problems arise with the software configuration. The biggest drawback is the forced, continuous dynamic tone mapping by the television’s processor. This prevents correct HDR calibration from the console using system test patterns (HGiG) – the television ignores source settings and processes the image on its own terms. We also noted shortcomings in the interface: the M90E does not have a typical "Game Bar" (overlay with parameters), which is standard among competitors. Collaboration with Xbox consoles proved problematic with unusual parameters – the device struggles to correctly display a resolution of 1440p at a refresh rate of 120 Hz. Despite the aforementioned software shortcomings, the Haier M90E remains a very appealing screen for gamers. The overall reception is saved by the solid hardware base. The native refresh rate of 144 Hz and the presence of full-fledged HDMI 2.1 ports are advantages that are crucial for everyday use. If we are looking for a television that ensures high fluidity and supports 4K signal, this model will fulfil its task.