Hisense U8Q vs Samsung R85H / R86H

When it comes to HDR, the Hisense U8Q shows its claws. On paper, that is, in synthetic measurement tests, the television can achieve nearly 4000 nits of peak brightness. This is a value that most models can only envy. In practice, this translates to very strong light effects in films – in some scenes, we managed to measure a real brightness of between 1500 and 2000 nits, which is a level typically reserved for the absolute top tier of televisions on the market.

Of course, it's not always perfect. In small, pinpoint elements, brightness can drop – a good example is scene number 4 from the film Sicario 2, where instead of thousands of nits, we get around 500. But it’s worth noting that the effect does not disappear completely – the light is still visible, and the image does not seem artificially dimmed. This is a typical issue with Mini LEDs, so it's difficult to consider this a major downside.

On the other hand, the colour reproduction is a huge plus. Thanks to additional coatings that enhance colour saturation, the U8Q nearly covers the entire DCI-P3 colour space (98%), and for the wider BT.2020 range, it achieved over 80%. This is an excellent result that makes HDR films look rich, vivid, and simply very cinematic.

When it comes to brightness, the R85H performs really respectably. In most of our test scenes the TV reaches around 800 to 900 nits, and with larger bright elements it can exceed 1000 nits. These are not, of course, levels on a par with the pricier Mini-LEDs, but they are more than enough for watching films and TV shows in HDR, and the effect can already be quite noticeable. The problem reappears in more demanding scenes where there is a small bright element on a very dark background. Here the TV can significantly limit its brightness so as not to light up too large a portion of the screen. In our measurements such small highlights fell even to around 200 to 250 nits, so it is clear that a small number of zones combined with the particular behaviour of the algorithm has consequences here. Fortunately, this is not something that disturbs viewing all the time. In typical mixed HDR scenes the R85H looks good and can deliver appropriate image dynamics. It's just that with very small points of light you shouldn't expect an effect as strong as on TVs with many more zones or on OLEDs.

We must admit that when the U8Q arrived at our editorial office, we were slightly surprised… and positively so. Usually, in televisions, the white balance immediately requires adjustment – it can be too warm or too cold, which immediately leads to strange colour mistakes. Meanwhile, here the situation looks really good straight out of the box. Of course, we are talking about our unit, so there is no guarantee that every model will be equally well calibrated, but in our case, the first impressions were very positive. The only more apparent issue concerned the way the television manages brightness. Looking at the EOTF graph, it is clear that the U8Q tends to brighten small elements on the screen. This, in turn, caused what we mentioned earlier – slight overexposure and the impression that the entire scene can be a bit too bright. However, this is not a flaw that undermines the picture, rather an effect characteristic of this model.

In Filmmaker mode our R85H sample performed acceptably in SDR, but a few things stood out immediately in the measurements. In the white balance red increased with rising brightness while blue decreased. As a result the brighter parts of the picture had a slightly too warm tint. Gamma only held to the target value at the start. It then gradually fell, which left most of the image a little too bright. The combination of these two effects also showed up in the colours, with errors growing particularly in the brighter and more saturated samples. It did not look bad, but for Filmmaker mode we had expected a bit more accuracy. Interestingly, in HDR our sample fared noticeably better. The white balance was much more even and, over most of the range, the individual components stayed close together. Only in the very brightest areas did red start to be lacking, causing white to shift subtly. The EOTF curve, by contrast, looked very good and followed the target luminance levels across almost the entire range. That does not mean HDR colours were perfect. The Colour Checker still showed some deviations, especially for some of the more saturated hues, but the errors were clearly smaller than in SDR.

Of course, we wouldn’t be ourselves if we didn’t make adjustments to the white balance. After calibration, we managed to equalise the SDR signal to practically perfection – older films, YouTube content, and classic television looked almost ideal on the U8Q. This is truly an exceptional level that shows this model can do a lot if given a bit of help. Unfortunately, the situation is different with HDR content. The colours themselves don’t pose many problems, but the U8Q’s biggest issue remains the EOTF brightness characteristics. In practice, the television tends to “over-expose” beyond how the image should look in its original form. It’s that slight "bleeding" that we noticed earlier in comparisons with the best screens on the market. It’s a bit of a shame that this characteristic can’t be fully tamed – if we could maintain equally good control over brightness in HDR as in SDR, we would be dealing with an absolutely reference-quality image.

After calibration the R85H shows it has genuinely substantial capabilities in colour reproduction. It performed best in SDR, where the white balance could be brought almost perfectly into line and the gamma stays very close to the target value across most of the range. This also translated into very low errors on the Colour Checker, so there is really little to pick fault with. HDR also shows a clear improvement, although some things can no longer be corrected as well. At the highest brightness levels the character of the backlight begins to make itself felt and the individual components of the white balance start to drift apart. The same applies to the most saturated colours, which do not always land exactly where they should. Despite these limitations the overall image is much more accurate than with the factory settings, and the biggest difference is definitely seen in SDR. There is, however, one thing calibration cannot fix. With heavily saturated elements the colour can slightly bleed onto adjacent bright areas of the image. It is easiest to notice this on white, which can pick up a faint tint of a neighbouring colour. It does not appear in every scene, but when the material is demanding the effect can be visible. This is more a characteristic of the way the RGB backlight works than a matter of picture settings.

Hisense U8Q handles lower quality materials quite well. The television can smooth out tonal transitions thanks to the "Smooth and Gradient Picture" feature – it works best when set to Medium. At this setting, it nicely dims unwanted bands and unevenness in the picture, but importantly, it does not remove the film grain or fine details.

The upscaling itself is also at a good level. Images from lower resolutions appear smooth and soft, sometimes even overly so – we get a plastic effect that may not appeal to everyone. Fortunately, this can be easily corrected with the sharpness slider, allowing the picture to be adjusted to personal preferences.

In the R85H image processing is handled by the Micro RGB AI Processor. The name is new, but when it comes to upscaling lower-quality material the TV’s behaviour is very similar to what Samsung has shown before. And that’s not a bad thing, because the manufacturer has dealt with this aspect quite well for years. Lower-resolution content is displayed cleanly, edges do not become excessively soft, and the TV does not try to artificially extract details at any cost. The result is simply well balanced, and with regular broadcasts or older recordings the R85H performs as you would expect from a Samsung in this class. There remains only a minor drawback in the form of overscan, which cannot be completely turned off at the lowest resolutions. A separate matter is the additional processing of weaker sources. The R85H can smooth posterisation and somewhat tidy up heavily compressed footage, but it is worth emphasising that it does this relatively aggressively. At stronger noise reduction settings it begins to remove not only compression artefacts but also fine details and the natural film grain. It is therefore best used only when the material truly needs it.

Hisense U8Q features a panel that can refresh the image up to 165 Hz in 4K resolution. In practice, this will primarily be utilised by PC gamers, but as the saying goes – it’s better to have it than not 😊. For films and series, we have a built-in smoothness enhancer called Ultra Motion Smoothness. In the settings, it can be easily adjusted to suit personal preferences – whether we want a more “cinematic” frame rate or a smooth, theatrical spectacle.

The R85H has a 144 Hz panel, so motion is really smooth here. Just bear in mind that the extra hertz above 120 are mainly used when connected to a PC, so in this category we don't treat them as any particular advantage. For films and TV, what's more important is that the panel is fast enough to provide access to an advanced motion-smoothing feature, "Motion Clarity", which lets you set motion anywhere from more film-like to very smooth. The panel's response time is a bit worse. Because it's a VA panel, fast-moving objects can leave a slight trail. On bright backgrounds this isn't very noticeable, but the darker the scene, the more pronounced the smearing becomes. This is a typical trait of this type of panel and it's easiest to notice in dark shots.

In terms of features, the Hisense U8Q has practically everything one could expect from a modern gaming television. Thanks to the new processor, the manufacturer managed to implement as many as three HDMI 2.1 ports, so there is no problem connecting several consoles or a computer. On top of that, it includes all the key technologies – Game Bar with parameter preview, variable refresh rate (VRR), automatic low latency mode (ALLM)… in a word, a complete set.

But as is often the case with Hisense, it fell a bit short of perfection. The biggest drawback remains the lack of support for the HGiG format, which allows the brightness of the television to be adjusted to the console and maximises HDR in games. It’s a shame, because if this element were included, we would have a device practically made for gamers. As it stands, the U8Q remains “only” a very good choice 😉

Samsung has been steadily expanding its gaming features for several years, and the R85H really doesn't miss anything important here. The TV supports 4K at 120 Hz, VRR and ALLM, so we can easily take advantage of the PlayStation 5 or Xbox Series X. HGiG also works correctly, so with HDR properly set on the console, games retain the correct brightness and we don't unnecessarily lose detail in the brightest parts of the picture. The only major omission is Dolby Vision Gaming, which Samsung does not support on any of its TVs. The Game Bar is also very useful — a handy menu you can bring up without leaving the game. We can quickly check the frame rate, VRR status or change key picture settings. Samsung also adds a few less obvious features, such as the ability to change the aspect ratio and Game Motion Plus, which can further smooth games running at 30 or 60 frames per second. Of course this comes at the cost of higher input lag (around 55 ms), but for slower-paced titles it may be an interesting addition for some people.