Hisense U8NQ vs SONY BRAVIA 3 II (XR35M2)

Hisense U8NQ demonstrates its capabilities in terms of HDR, achieving a luminance chart score exceeding 2000 nits. In the first, third, and fifth scenes where the screen is bathed in light, the television displayed very high brightness that impresses and allows one to fully enjoy the HDR effect. Unfortunately, in the second and fourth scenes, such as those from the film "Sicario 2", the television encounters difficulties in maintaining brightness, resulting in disappointing scores around 250 nits. Although the large number of dimming zones should theoretically help, the algorithm responsible for their control does not always work perfectly — bright, small elements like the moon or helicopter lights are too dim, which detracts from the typical HDR effect. Instead of dazzling brightness, we get a more subdued light that does not realise the full potential of HDR. Nevertheless, the television deserves praise for its very good coverage of the DCI-P3 colour gamut at 97%. This results in vibrant colours, and most film scenes look really good, significantly enhancing the viewing quality.

Bravia 3 II is certainly not a TV that tries to impress with brightness. In our measurements it reached about 450 nits, so it falls well short of the brightest models on the market. That does not mean HDR is just a paper feature. Compared with ordinary SDR material, the brightest elements of the image can already come through noticeably, and reflections, highlights and stronger exposures have a bit more energy and stand out better from the rest of the scene. This is most obvious in simpler shots where the screen displays many bright elements. Then the Bravia 3 II can give a hint of a higher dynamic-range picture. The problem only begins with more demanding content, where much greater brightness headroom is required. There the TV quickly shows its limitations and instead of powerful, striking HDR we get only a competently rendered picture.

Colours

Bravia 3 II uses a QLED-type panel, although technically it does not use a classic quantum dot layer. Instead Sony has used a solution based on PFS phosphor, which performs a very similar role: it allows more saturated reds and greens and thus enables a much wider colour gamut. In measurements DCI-P3 coverage was around 94%, and the very wide BT.2020 around 74.4%. These are good results for this class of hardware, which mean the Bravia 3 II has no problem reproducing sufficiently saturated colours in HDR content. Colours do not look washed out, and more intense hues can look genuinely attractive.

The Filmmaker mode on the Hisense U8NQ television can be described as the most accurate mode available on this model. Despite its accuracy, it has significant errors in reproducing reference images, which we will now describe. In the case of HD content, the white balance shows a clear dominance of red, making the image overly pink and warm. The comparative photo below illustrates how this effect impacts content presentation. The brightness characteristics also leave much to be desired — too low a gamma results in an excessively bright screen, and blacks appear elevated, making the overall image seem cooler than it should be.

In the case of 4K HDR content, the problem is the opposite — the white balance shows too great a dominance of blue, resulting in an artificial appearance and an unnaturally sharp image. All of these deviations for both HD and 4K HDR content can be confirmed using the Colour Checker test, which clearly demonstrates how colours deviate from correct standards.

In Professional mode the Bravia 3 II already delivers a fairly good level of colour reproduction straight out of the box. In SDR the most noticeable issue is a slightly low gamma, which makes the midtones a little brighter. White balance isn't perfect either; as brightness increases the blue and red components become slightly lacking, so whites can at times take on a marginally warmer, faintly greenish tint. These are not faults that immediately catch the eye when watching a film. Average error values hover around 3, so the factory setting can be regarded as quite good. The situation is similar in HDR. Here too there is a slight lack of the blue component, so the image is marginally warmer than the reference, but the difference is not large enough to significantly interfere with normal viewing.

The white balance for both 4K and HD content has been significantly adjusted, which has greatly improved the picture quality. Although some errors are still visible, they are not large enough to heavily affect the perception of the image. A significant improvement can also be noticed in the gamma brightness characteristic — the picture is no longer excessively bright, translating into more natural blacks and better contrast.

However, as with many other Hisense models, there are visible issues with the EOTF curve, which is responsible for managing brightness in high-quality materials. Although at first glance it may seem correct, when the filter is applied to the "EOTF in films" chart, it is evident that the television somewhat "manipulates" 4K content. It is clear that the EOTF curve is significantly below the reference level, leading to an overall dimming of the image compared to the reference. We noticed this effect in previously tested scenes from the films "Pan" and "Billy Lynn." While it is not a serious issue, it is worth noting. It may be of great importance to those seeking a display with the most faithful reproduction of the image. Despite this error, for most, the picture will be more enjoyable. Colours are better represented, and the overall picture quality is significantly improved.

After calibration, there is particularly a lot to be gained from SDR content. The white balance was set almost perfectly, the gamma practically matches the reference value, and the average colour errors fell from around 3 to about 1. That is already a level at which differences from the reference image are, in practice, very difficult to detect. The Bravia 3 II therefore shows that, despite its position in Sony’s lineup, it has quite a lot of potential for precise picture calibration. Improvements are also visible in HDR, although here it is no longer possible to avoid all the limitations of the TV itself. After evening out the colours, it is easier to notice that the EOTF curve in film content runs slightly below the reference value in places, so the Bravia 3 II gently darkens part of the image. This is not an ideal solution from a reference point of view, but in this particular TV it also has its benefits. With no local dimming and average black levels, this behaviour slightly reduces the visibility of the backlight in darker scenes and helps maintain a stronger impression of contrast. So you could say Sony partly masks the limitations of the panel this way, instead of trying at all costs to stick to the reference luminance.

In the context of smoothing tonal transitions, the television Hisense U8NQ unfortunately struggles. The “Smooth and Gradient Picture” function does not yield noticeable effects — there is no improvement in any setting, which is disappointing, especially for demanding scenes with a lot of subtle tonal transitions.

Regarding digital processing, or so-called upscaling, the scene with the model is presented correctly — her outline is clear, without significant cropping. Similarly, thin lines, such as tree branches, exhibit slight jaggedness, but overall it looks plastic and soft, which creates a good impression. Unfortunately, there is also an issue with so-called overscan, which causes cropping of the image at the edges. This can be frustrating when watching content like news, where lower information bars may be partially invisible.

The Bravia 3 II is Sony's first TV to use the new MediaTek Pentonic 800 chipset, and there are a few changes in image processing. Starting with the basics. The upscaling itself is adequate. The TV can sensibly pull up lower-resolution material and does not have a strong tendency to over-emphasise jagged edges or other source imperfections. With regular broadcast TV or weaker streaming material the picture therefore remains quite pleasing. We have more reservations about the digital image processing. In this model Sony has replaced the well-known "Smooth Gradation" function with a new setting called "Digital Noise Reduction". Its role is essentially very similar: it is supposed to smooth unpleasant tonal transitions and artefacts resulting from heavy signal compression. Unfortunately, this function performs noticeably worse than before. At the "High" setting (the only one that had any visible effect) the TV can smooth away too many elements of the image at once, causing film grain to disappear and the texture of objects or even skin to start looking unnatural. Worse still, the effect is not particularly stable. When a scene contains more motion, the function's effect clearly weakens and at times it looks as if the TV stops intervening in the picture altogether. For everyday viewing we therefore would not recommend using it at a high level. It can help on a static shot, but the price is often an excessive loss of detail.

Hisense U8NQ is equipped with a 144 Hz panel, making it an excellent choice for both sports and gaming. The television will also easily satisfy film enthusiasts, as it features a built-in "Ultra Motion Smoothness" processor that allows you to control the smoothness of the image — you can decide whether you prefer a more "framey" picture or a smoother, theatrical effect. This provides great flexibility in adjusting motion quality to the viewer’s individual preferences.

Motion handling is definitely one of the Bravia 3 II's strongest points. The TV uses a 120Hz VA panel, a solution that, by nature, despite the high refresh rate, does not always cope well with motion blur. Here, however, Sony has managed to keep that problem very well under control. Fast-moving objects remain crisp, and the characteristic trails and blurring are reduced to a very low level, if not to zero. It is one of the least motion-blur-prone LCD TVs we have tested. Interestingly, in this respect the Bravia 3 II can even outperform the much more expensive True RGB flagship series, the Bravia 9 II.

Hisense U8NQ offers everything a gamer may need for comfortable gameplay. The television supports a refresh rate of 144 Hz, ensuring an extremely smooth image, particularly in dynamic action games. The VRR (Variable Refresh Rate) feature allows the image to adjust to varying frames per second, eliminating stuttering and tearing, resulting in exceptionally fluid gameplay. Additionally, the television is equipped with an ALLM (Automatic Low Latency Mode) feature, which automatically switches the television to gaming mode, minimising input lag. This allows players to enjoy responsive gameplay without the need to manually adjust settings.

Hisense U8NQ also supports Dolby Vision, which is important for gamers who value high image quality, high contrast, and deep colours in games that support this format. The television also has a “Game Bar” — a feature that provides quick access to key settings during gameplay, significantly enhancing user convenience.

However, it is worth noting that despite its rich set of features, the Hisense U8NQ does not offer support for the HGiG standard, which is a popular HDR format in games. This may be disappointing for gamers expecting optimal detail reproduction in HDR scenes. Nevertheless, the other features of the television make the Hisense U8NQ a solid choice for console gaming enthusiasts, offering fluidity, high contrast, and user convenience.

Sony Bravia 3 II is a very good TV for gamers, although not everything has been implemented exactly as we would like. The biggest change concerns the connectors. For the first time in a Sony TV we get as many as four full HDMI 2.1 ports with 48 Gb/s bandwidth, thanks to the new MediaTek Pentonic 800 chipset. That removes one of the issues that has plagued this manufacturer’s TVs for years. We can connect several devices at once and on each input use the device’s full capabilities, for example VRR or ALLM. There is also a simple Game Bar that lets you view key signal parameters and change a few useful settings, such as black level, when you want to improve visibility in darker parts of a game. However, there are two limitations worth knowing. The first is the lack of support for 1440p at 120 Hz. That will not be a problem for everyone, but people using that resolution on a console or PC, for example to get higher frame rates in certain games, will have to choose 1080p. We have more reservations about HGiG support. Sony does not allow you to disable the TV’s tone mapping on the Bravia 3 II, so the screen is always processing HDR content even when you would prefer to leave that task to the console. This is most obvious during HDR setup — the checkerboard pattern does not disappear at the point that corresponds to the TV’s actual capabilities. That does not mean HDR in games will look bad. You just need to approach the setup a little differently and, instead of relying on the pattern, manually set the peak brightness to around 450 nits. The issue can be worked around, but you should know about it before you start setting up the console.