Hisense U7NQ vs Sony Bravia 8 (XR80)

The Hisense U7NQ 65 television showed considerable potential on the luminance chart, exceeding the 1000 nits barrier and easily achieving very high brightness results in the first, third, and fifth test scenes. However, as before, in the second and fourth test scenes, such as from the film Sicario 2, there are significant issues with maintaining brightness, and results around 200 nits are very disappointing. Despite a large number of dimming zones, the algorithm in the television responsible for controlling these zones fails to respond adequately — in this case, it significantly dims small elements such as the moon or the light from a helicopter. The bright light that should dazzle us is too dim to be considered HDR effect. Nevertheless, it is worth praising the television for its high coverage of the DCI-P3 colour gamut at 96%, which allows it to represent most film scenes well.

Sony Bravia 8 performs reasonably well in terms of HDR brightness. A maximum brightness level of 880 nits is satisfactory and allows for enjoyable light effects in most scenes. In the tested segments of the films Life of Pi and Sicario 2, the television looks really good, offering vibrant and detailed images that fully convey the atmosphere of these productions.

However, a greater challenge is presented by a scene from the film The Meg, where the screen is entirely very bright. In such situations, the limitations of OLED technology are evident, as the television loses brightness, dropping to about 450 nits. This decline is less satisfactory, especially when the entire scene requires intense lighting. Despite these limitations, Sony Bravia 8 remains a competitive model, offering excellent coverage of the DCI-P3 colour gamut and a BT.2020 standard coverage of 74%. As a result, colours are rich and details are precise, which significantly enhances the quality of HDR content consumption and makes viewing a pleasant experience.

The Chinese manufacturer offers various picture settings in its televisions, but the best mode in this model is undoubtedly Filmmaker Mode. Despite its name, this mode has its issues: white balance, although roughly correct, is characterised by a strong dominance of warm tones due to the oversaturation of red, both in 4K and HD content. The Colour Checker test confirms these errors — deviations of samples towards inappropriate hues are visible. As for brightness characteristics, the gamma responsible for HD content shows values below 2.4, leading to some brightening of the screen. Meanwhile, the EOTF curve reveals the television's struggles with displaying small bright elements, as confirmed by the previously described paragraphs.

The best factory mode available on the Sony Bravia 8 television is IMAX Enhanced, which provides the most cinematic experience, although it is not perfectly set up. The television tries to faithfully reproduce cinematic settings, but certain shortcomings are noticeable. Starting with the white balance, both for SDR and 4K materials, a pronounced blue tint can be observed. This causes the image to appear too cold, stripping it of its naturalness. Tests using Colour Checker show that colours shift towards cooler tones, which may affect the accuracy of colour reproduction and make the image less realistic.

As for brightness and contrast characteristics, the gamma shows a significant drop at the end of the chart. This means that dark details may be too dark and bright elements too bright, resulting in a loss of subtlety and becoming less visible. As seen in the sky - in the comparative photo. In turn, the EOTF curve is well above the reference value, causing bright elements of the image to be too intense. As a result, users may perceive the image as unnatural, and bright areas may lose details, negatively impacting the overall viewing quality.

Hisense televisions offer many image correction tools that allow users to adjust settings to their own preferences, which is why we decided to take advantage of these capabilities to bring the image quality closer to a reference standard. In terms of white balance, we were able to eliminate the dominance of the red colour, resulting in more neutral hues, which allowed for a more realistic image in both 4K and HD materials. We observed similar improvements in brightness characteristics. The gamma, which previously led to excessive screen brightness, was corrected, contributing to better detail reproduction in the darker areas of the image while maintaining a natural tonal balance.

However, the biggest challenge was calibrating the EOTF curve, which corresponds to brightness in 4K materials. At first glance, the EOTF value appeared nearly perfect, but detailed tests showed somewhat different results. When we examined it more closely — especially using the filter on the right side of the EOTF chart — we noticed how the television manipulated 4K film materials, often significantly boosting brightness. This effect was particularly noticeable in scenes from films such as Pan and Billy Lynn, where the television attempted to artificially increase the brightness of elements, affecting their naturalness. Despite these imperfections, the calibration yielded positive results, especially in terms of tonal improvement. For most users, the final effect should be satisfactory, particularly if they are keen on bringing the image quality closer to professional reference standards.

The calibration process of the Sony Bravia 8 television has brought significant improvements in image quality. The white balance has been noticeably enhanced, for both SDR and 4K HDR content, with minimal errors in the middle of the graph. Gamma has proven to be one of the biggest beneficiaries of calibration – it has been completely rid of previous dips, which has significantly impacted brightness stability and better detail reproduction in the darker parts of the image. The EOTF curve has also been levelled, making bright elements of the image appear more natural, and the overall tonal dynamics are now more balanced.

However, the most attention should be paid to colour reproduction, where, despite calibration, certain issues still persist. Sony has omitted the use of a CMS system in this model, which allows for very precise control over colours. As a result, the Colour Checker test for 4K materials still shows significant errors in colour samples. Despite these difficulties, we recommend performing calibration, as the effects are noticeable and significantly enhance image quality, particularly in terms of brightness and contrast.

When it comes to smoothing tonal transitions, despite the presence of the "Smooth and Gradient Image" function in the test sequence, we did not notice that the function made any difference — we recommend turning it off. As for upscaling, the television handled our model reasonably well, and the branches in the background are not overly jagged — the image appears quite plastic. However, it was slightly cropped by the so-called overscan.

The fluidity of tonal transitions in low-quality materials on the Bravia 8 is poor. Unfortunately, the soft gradation feature (which was available in previous models) is missing, which is a significant downside. The digital noise reduction feature can considerably improve tonal transitions; however, it also tends to remove some details, such as clouds in scenes from the film The Martian, which may not be to everyone's liking. As for digital processing, the Sony XR80 performs quite well. The model in test scenes was displayed without noticeable errors, and the branches in the background are not overly jagged. This shows that the Bravia 8 is capable of effectively processing complex low-resolution image details.

Hisense U7NQ has a refresh rate of 144 Hz, which definitely contributes to smooth movement. For film enthusiasts, two functions are available: judder reduction and motion blur reduction. The judder reduction function minimises the effect known as judder, or unpleasant jumps in the image, particularly noticeable at lower frame rates. Meanwhile, motion blur reduction helps to sharpen fast-moving objects, which is useful when watching dynamic action scenes.

As for ghosting, the television has a good response time, meaning excessive ghosting is not visible, except in specific situations, such as the test with the little green man on a dark background. In such cases, slight artefacts may appear, but overall the television handles dynamic images well, providing satisfactory motion quality.

Sony Bravia 8 offers a maximum refresh rate of 120 Hz, which forms the basis for smooth viewing of dynamic content such as sports and games. This ensures that movements are sharp and fluid. For more demanding users, the Sony XR80 television is equipped with an advanced motion smoothing system, which is divided into three segments: Smoothness (Film), Smoothness (Camera), and Clarity. The first two are responsible for regulating the degree of blur and smoothness of the image. The third option, concerning clarity, will be described in more detail below. Each of the parameters can be adjusted to personal preferences, allowing users to find the optimal setting tailored to their individual needs.

Hisense U7NQ offers everything a gamer might need for comfortable gameplay. The television supports a refresh rate of 144 Hz, providing an incredibly smooth image, especially in dynamic action games. The VRR (variable refresh rate) feature ensures that the image adapts to varying frames per second, eliminating stuttering and screen tearing. Additionally, there is an ALLM (automatic low latency mode) feature, which automatically switches the television to game mode, minimising input lag.

The television also supports Dolby Vision, which is particularly important for gamers who appreciate high contrast and rich colours in games that support this format. The Hisense U7NQ also has a Game Bar feature that allows quick access to the most important settings during gameplay, as well as support for G-Sync technology, further reducing screen tearing effects.

Unfortunately, despite a wide range of features, it lacks support for the most popular HDR format in gaming — HGiG. This may be disappointing for gamers who expect optimal detail reproduction in HDR scenes. Nevertheless, the other features make the Hisense U7NQ a solid choice for any console gaming enthusiast.

Sony Bravia 8 has significantly improved its compatibility with consoles compared to earlier models. The television supports variable refresh rate (VRR), which eliminates screen tearing, and it synchronises with graphics cards to ensure smooth image display. The automatic low latency mode (ALLM) reduces input lag, which is crucial in fast-paced games. Dolby Vision with low latency additionally provides impressive HDR effects that look stunning during gameplay.

The Sony XR80 television also features a Game Bar, allowing quick access to settings and monitoring parameters while gaming. An interesting option is the ability to enable a virtual crosshair on the screen, which can provide a slight edge in shooting games.

A downside is the lack of support for 1440p@120hz resolution, which could facilitate gaming for users with less powerful graphics cards. Additionally, the Sony XR80 only has two HDMI 2.1 ports, one of which is typically used to connect an audio system via eARC, limiting the number of available inputs for connecting next-generation consoles.