Hisense S7NQ CanvasTV vs Philips OLED910

When it comes to the brightness of the television and how it handles bright elements while watching films, it is simply average – similar to the case with contrast. The average brightness level of the Hisense S7NQ is around 500 nits. This is a value that allows one to feel the beginnings of true HDR, but it is definitely too little to speak of remarkable effects. However, the television should be praised for its colour gamut coverage – films look very colourful and vibrant. Thanks to the use of PFS LED (QLED) coating, the device is capable of covering over 90% of the DCI-P3 colour palette and over 72% of the wider BT.2020 palette. For a television of this class – these are really very good results.

The OLED910 is simply an absurdly bright television for an OLED. All thanks to the new panel from LG Display, the Tandem RGB OLED, which Philips has dubbed its "META OLED." It is this panel that allows for over 2000 nits of brightness in films, which not long ago was completely unattainable in OLEDs. The television also deserves high praise for how it handles full-screen scenes drenched in bright light. Generally, in OLEDs, brightness drops significantly during such scenes, but here it remains at an excellent level – around 1400 nits. These are almost reference values, and combined with the excellent colour reproduction at 99% DCI P3 and 82% BT.2020, it gives us an HDR effect that can confidently be called one of the best in the world.

Let's now check how the Hisense S7NQ CanvasTV performs in colour reproduction in the best factory mode, which is Filmmaker. Right from the start, it is clear that it is decidedly better than in dynamic or standard modes, but there are still a few things to nitpick. Regarding image quality from an HD signal, the colours are slightly inaccurate – there is a dominance of cooler shades of blue and a lack of red. This makes the image appear somewhat too cool.

A similar effect can also be observed with 4K content, but there it is much more noticeable. The excessive exposure of blue tones and the lack of red result in the image appearing distinctly cold. However, the biggest problem with this television is not the colours themselves but the way brightness is managed. The tested unit slightly boosted brightness compared to the reference value. While this results in better visibility of details, it comes at the cost of significantly brightened blacks – causing the entire image to seem more "flat".

A similar phenomenon was noticed in the 4K signal – the slightly elevated curve at the beginning of the EOTF chart shows that the television has a tendency to overexpose certain scenes. Fortunately, this effect can be improved with professional calibration, which we will discuss in the next point.

Unfortunately, when it comes to colour reproduction straight out of the box, the Filmmaker mode on the OLED910 performs really poorly. The television overemphasises the blue colour, and at times it looks almost like a shop display mode. This gives the impression that the manufacturer hasn’t quite tuned the device properly. The effect is that the colours look unnatural, and the whole thing resembles a somewhat exaggerated display from a market exhibition. HDR content is presented much better, where, apart from a slight loss of detail in the blacks, there’s not much to complain about. The problem is that in everyday viewing, it’s the SDR materials that matter the most – and on the OLED910, they simply look poor and fall well short of what we would expect from a television of this class.

The results we achieved after calibrating the Hisense S7NQ are really very good. Thanks to the calibration, we managed to eliminate the excessive exposure of blue tones and deficiencies in red with HD signal. A similar, albeit slightly weaker effect was also achieved with 4K HDR content. Managing brightness in HD material has also been improved – the television no longer has issues with brightening the image "across the board."

However, there are things that cannot be bypassed. The characteristic of the EOTF curve has practically not changed, and the lack of local dimming means that the smallest elements on the screen will always be slightly overexposed. One simply has to come to terms with this when choosing a television with a similar type of backlighting. Despite this, the final effect is very good and should fully satisfy the vast majority of users.

Fortunately, it quickly turned out that it was not the panel causing the problems, but rather the way Philips factory-calibrated the OLED910. After calibration, the television displayed its full potential, and only then could we see what the new panels produced by LG Display were truly capable of. We primarily adjusted the white balance and brightness characteristics, successfully taming the excessive blue and giving the image a natural appearance. The final effect can be described as excellent. Errors on the Color Checker palette rarely exceeded a value of 3, which in practice means an image close to perfection and colours presented in accordance with the creators' intent. In SDR content, the effect was outstanding, and in HDR, the improvement was even more noticeable – gradients became cleaner, and colours fuller and more accurate. After calibration, the OLED910 transformed from a disappointing television into equipment that can confidently be referred to as a reference in terms of colour quality.

Equally important is how the television handles tonal transitions on a poor signal – for example, in older films, television, or on YouTube. Unfortunately, despite the presence of the "Smooth and Gradient Picture" feature, which was supposedly meant to improve this aspect, its performance is truly poor. It's barely noticeable that it has any real impact on the visibility of colour transitions.

The image scaling is also lacking. Yes, it can be observed that the television tries to "enhance" the quality, but the end result is far from ideal. The image often appears slightly jagged, which is particularly noticeable in the example of tree branches in the background. Additionally, the Hisense S7NQ has a clear tendency to crop the image at lower resolutions, causing subtitles in news items or finer details in the image to be missed.

The previously visible colour banding can largely be mitigated thanks to a feature called "distortion reduction." Like in the OLED820, it is best set to a medium level, as it then produces fairly decent results – smoothing out unwanted tonal transitions while not taking away too much detail from the image. Although at times the effect may be slightly too aggressive, this function can be considered useful for everyday viewing.

As for image scaling, the OLED910 performs really well. The test material featuring a model had a soft look characteristic of Philips – at times almost too soft – but this can be easily corrected with the sharpness slider, allowing you to adjust the image to your own preferences. It's also worth noting that the television has no issues with overscan, which still occurs in some competitor models. It's a small detail, but it's pleasing because it means that all content, even the oldest, is displayed as it should be.

When it comes to motion fluidity, the television performs remarkably well. Although the S7NQ was designed primarily for displaying static elements – such as images – the manufacturer has implemented a 144 Hz refresh rate matrix. As a result, sports and games look really good on it.

For materials that are not recorded at a high frame rate, the manufacturer has provided two features that allow you to adjust the picture to your own preferences. "Motion blur reduction" and "judder reduction" operate on a 10-point scale, allowing you to choose between a more cinematic image – with characteristic frame jumps – and a smooth effect reminiscent of a "soap opera". How to set this up? That’s a personal matter – we leave the decision to you.

OLED910 is a television with a refresh rate of 144 Hz. It’s a bit of a shame that Philips didn’t opt for 165 Hz, as we know that the panel used is capable of that. On the other hand, such a bonus would mainly benefit PC gamers, as in everyday use, the most important refresh rate is 120 Hz, which is fully sufficient. Combined with the advantages of the OLED panel – lightning-fast pixel response time and the absence of motion blur, the image is impeccably sharp and quick, even in dynamic action scenes. The traditional motion smoother from Philips, called “Motion Style,” also deserves praise. We can easily adjust it to our preferences: the “Fluidity” slider is responsible for films and allows you to choose between a more “filmy,” cinematic character and a smooth, theatrical image. Meanwhile, the “Motion Blur Reduction” slider is intended for sports, where it’s worth setting it to the maximum value to ensure that the image is clear and distinct during very fast shots.

Although the S7NQ is a "picture" type television, it can indeed be used for gaming. Really. Here you can find almost everything (except for the HGiG mode) that a modern gaming television needs. The 144 Hz panel and two full-fledged HDMI 2.1 ports allow for the hassle-free connection of two consoles, such as the PlayStation 5 or Xbox Series X/S.

The television supports Automatic Low Latency Mode (ALLM) and Variable Refresh Rate (VRR), with no stuttering or issues. It also handles displaying high frame rates at lower resolutions without any trouble. Hisense deserves praise for a very attractive Game Bar – it displays all available picture options, and additionally, we have the ability to enlarge the minimap or turn on the crosshair (because sometimes someone might actually want to "aim" 😉).

The only missing element – as we mentioned earlier – is the lack of a proper implementation of the HGiG mode. It is specifically responsible for automatically adjusting the picture in games as the creators intended. It's a shame, because that’s the only thing preventing the Hisense S7NQ from being a full-fledged gaming "beast".

The OLED910 is fantastic for gaming. It supports 144 Hz, so if someone has a powerful PC, they can comfortably utilise that potential. On consoles, the most important thing is still 120 Hz, and everything works perfectly here. There's VRR, an automatic gaming mode, and even Dolby Vision in games and HGiG mode, so we really get a full package of gaming features. Philips has also added a Game Bar, which is a quick menu that displays basic information and allows you to enable a few useful things. It may not look as modern as the competition, but it works and fulfils its purpose. The only downside is the number of HDMI 2.1 ports. There are only two, which can be quite disappointing for a TV in this class. If someone connects two consoles and something additional through eARC - like a soundbar (which doesn't make much sense in this model but I'll discuss that in the paragraph about sound) - they'll have to do some adjustments. Other than that, the OLED910 has everything we expect from a gaming television.