Hisense E8Q vs Sony BRAVIA 5 (XR5)

Since the E8Q is a twin of the U7Q, it’s no surprise that the quality of the HDR effect is nearly identical. On paper, it looks promising – a peak brightness of 800 nits can impress in many scenes. Moments such as flashes of light in “The Meg” or shots of the sun in “Life of Pi” can indeed evoke a 'wow' effect. But the longer we watch, the more we notice the limitations. The problem arises when small, bright details need to be shown against a dark background. In such situations, the dimming algorithms try to preserve contrast but end up dimming what should shine the most. Instead of dazzling details, we get almost invisible points of light. This is typical for Mini-LEDs in this price segment and is not surprising – but it’s worth knowing that the HDR effect will not always be fully preserved. Fortunately, the colour performance offers reasons to be pleased. Coverage of the DCI-P3 colour gamut at around 94% is a very good result, and the applied layer of quantum dots (more precisely, PFS) does its job – the colours are saturated and vibrant, especially with 4K content.

Looking at similar results in terms of blackness and contrast, we expected equally stable performance as last year's model when it came to HDR content. Unfortunately – and this needs to be said outright – there has been a regression here that is hard to overlook. The paradox is that the peak brightness of the Bravia 5 is impressive: in our synthetic tests, the television achieved around 1000 nits in HDR. Sounds great, right? The problem is that this power does not always translate effectively to all film scenes. When small, point-like elements appear on the screen, something that had usually been polished with surgical precision in Sony's case is this time noticeably lacking. The algorithms attempt to maintain deep black around small objects, but the side effect is that details can be dimmed to such an extent that they become barely visible. Just consider the example of the film Sicario 2 – in some scenes there, small light sources practically disappeared, as if someone had covered them with dark film.

Of course, not everything looks so dramatic. In simpler, brighter scenes, where the image is filled with more light, the Bravia 5 shows that it can shine: literally and figuratively. Then the television achieves values in the range of 600–800 nits, which we saw both in synthetic tests and during film screenings. The impression is really positive; the brightness adds dynamism, and the colours appear vibrant and fresh. However, there remains a certain dissonance. We feel a slight confusion because evidently something has gone in a direction it shouldn’t have. Technological progress – more zones, greater backlighting power – has not been supported by the well-crafted image management that we usually associate with Sony. Fortunately, there are elements that have not been worsened and are, in fact, at a very high level. We are talking about colour reproduction. Thanks to the application of the PFS filter, the colour palette coverage is excellent – around 97% DCI-P3 and 75% BT.2020. These are values that allow for truly broad colour reproduction, giving films a sense of naturalness and cinematic quality.

Testing the Hisense E8Q in Filmmaker mode, we were hoping for a possibly neutral image close to the director's vision. Unfortunately – although it doesn't look bad on paper (the colour reproduction errors are not significant), in practice the image appears not entirely natural. The reason? An overly strong boost in blue colour and a lack of red in the white balance. The effect? Scenes look cool, and the white seems slightly bluish. Alongside the U7Q model, we also noticed a specific approach to brightness management here. The brightness mapping curve for HDR content (EOTF) shows that the television can significantly dim small, bright elements on the screen to maintain contrast – but sometimes it goes too far in this. On the other hand, larger, very bright areas can be excessively brightened, which disrupts tonal balance. This is a compromise that may not suit everyone – especially if you want an as faithful image as possible right out of the box.

Sony Bravia 5 was of course tested in the best possible mode, which is the Cinema mode. Right out of the box, it provides the most natural colours, definitely better than anything offered by the "eco" or "dynamic" modes, which are more suited for a showroom display than for a living room. However, the Cinema mode alone does not mean we can always expect cinematic picture quality. With SDR content, we had virtually no major complaints – the slightly warmed white balance gave the scenes a somewhat golden tone, but it was nothing that was visually jarring. However, the problem arose with HDR material. Here, the colour reproduction simply looked poor. The white balance was heavily skewed – with an excess of blue and a clear lack of red. At times, it resembled the store's "super vibrant image" mode, where everything is overexposed and artificially boosted.

This situation also made brightness management seem overly aggressive. The EOTF graph clearly showed that the television had problems with overexposing many scenes right out of the box. And while we know what Sony televisions are usually capable of, it was difficult to remain indifferent here – thus we quickly decided to go for calibration.

The calibration of the Movie mode yielded really good results, especially when it comes to SDR content. We managed to balance the white levels, which made the image look more natural – it appeared almost reference-quality. The colours were well-saturated, and the overall perception of the content improved significantly. Unfortunately, when we switched to HDR materials, familiar issues from the U7Q model returned. The television still likes to "do its own thing," as evident from the analysis of the brightness characteristic EOTF – despite calibration, the E8Q still dimmed fine details in the shadows, while the bright areas of the screen could be excessively boosted. In practice, this means that in darker scenes, some of the smallest details could simply disappear. Although it must be acknowledged that the entire calibration process brought a lot of good, not everything can be circumvented – even with the use of professional tools. The E8Q can impress with its picture, but in HDR content, its design limitations become apparent, and it is worth keeping this in mind.

After calibration, the situation changed dramatically. We managed to adjust the white balance so that entire scenes began to look more natural, and the image gained cohesion and elegance. In HDR, we finally got rid of that unwanted clipping effect that had previously marred some shots. Suddenly, it turned out that the Bravia 5 can extract significantly more from films than the “out of the box” impression suggested. Indeed, if we look at the graphs and compare them with the patterns, we can see that the beginning of the EOTF curve slightly deviates from the reference line. However, this is not so much a calibration error as it is a natural limitation of Mini-LED technology, which cannot be bypassed. Sony, instead of clinging to perfect black, prefers to prioritise the visibility of details – and in practice, it's hard to disagree with that. We would rather see the texture of the material on the screen than a pitch-black blob where all nuances are lost.

The calibration itself was truly beneficial. After about an hour spent on the settings, we felt that the image resembled that from the best cinema halls – of course on a home scale, but with the same sense of quality and refinement. And in such moments, we remember why we like Sony televisions: because when we fine-tune them, they can reward us with an image that captivates for long hours.

In the case of older materials with lower quality, a gentle smoothing of tonal transitions often comes in handy. The Hisense E8Q, like the U7Q, features an "Smoothing and Gradient Image" function, but unfortunately – its effectiveness leaves much to be desired. The "Low" mode is almost imperceptible in operation, and the higher settings do not improve transitions but simply blur the details. The good news is that the function does not compromise film grain, meaning it does not worsen the structure of the image. On the plus side, scaling is commendable. The television is able to sensibly upscale older content to a higher resolution – without artificially accentuating contours or excessive sharpening. Although it does not match the best models in this category, it performs quite well for its class.

Bravia 5 carries within it the genes of Sony, which have remained untouched – and thank goodness for that, because we are talking about absolutely remarkable digital image processing. It is no coincidence that for years it has been believed that it is televisions of this brand that set the standard for how a screen should handle lower quality materials. If someone still watches classic television, old films or YouTube in lower resolutions, here they get equipment that can transform such content into an unexpectedly pleasant experience. On board, we find several tools worth activating. The first of these is "digital noise reduction". Set to a medium level, it works perfectly – smoothing tonal transitions, which usually cause the most trouble in low-quality materials, while not introducing any artificial artifacts. Importantly, it also does not remove the filmic character, meaning the natural grain that is intentionally present in many productions. Another advantage of the Bravia 5 is the upscaling capabilities of the XR processor. The image displayed after scaling is soft, yet at the same time sharp and clear. The contours of characters are clearly visible, while backgrounds retain their structure without excessive artificial sharpening. It’s hard to find a better television for watching lower quality materials – Bravia 5 only confirms why Sony is regarded as a benchmark in this field.

Similar to the U7Q, the E8Q model is a fast television designed for dynamic content. It supports a refresh rate of 144 Hz at 4K resolution, and if, for some reason, someone is still gaming in Full HD – it can even reach 240 Hz. This is a significant advantage, especially for PC users looking for maximum smoothness. In everyday use, the television performs very well. The "Ultra Motion Smoothness" mode offers two sliders that allow you to customise the picture to your preference – whether more cinematic with the film frame preserved or highly smoothed, almost "series-like". It's good that the manufacturer provides a choice here instead of imposing one style. On sports material, live broadcasts, or in games – movement looks clean and stable. Of course, it is not at the OLED level, but for this price range, the E8Q performs really well.

Bravia 5 received a 120 Hz panel, which in itself sounds like an invitation to watch sports, fast matches, or spectacular action films. However, the real magic begins when MotionFlow – Sony's proprietary smoothness technology – comes into play. Thanks to it, we can adjust the character of the image to our own preferences. The "smoothness" slider allows you to transition from a cinematic feel with a slight "jitter" of the film frame to a nearly theatrical fluidity, where every ball in the match glides across the screen as if on a string. The higher the value, the smoother and more fluid it is; the lower it is, the more cinematic and natural it feels. In the options, we will also find an additional setting that Sony has called "clarity". This is nothing more than the BFI function (i.e., inserting black frames), which is meant to improve motion sharpness. It sounds great in theory, but in practice, one must use it with great caution. Why? Because all higher settings cause brightness drops of up to half, and in some cases, contour doubling also appears. Therefore, if we wish to use it, we recommend the lowest possible level – "1" out of the available ten. This way, we gain a bit better motion clarity without risking a loss of half the image brightness.

Hisense E8Q does not hide its gaming heritage. Even the specifications reveal that we are dealing with a television that will perform excellently as a gaming screen. Variable Refresh Rate (VRR)? It's there. Automatic switching to game mode (ALLM)? That's there too. Additionally, there is impressive refresh rate – 120 Hz in 4K or even 240 Hz in Full HD. Such a set is rare in this price segment. Everything works smoothly and without major surprises. The only missing element – similar to the U7Q – is support for HGiG. It’s a shame, as this feature facilitates adjusting the brightness curve to the capabilities of a specific television, improving visual compatibility with the intentions of HDR game creators. Without it, one has to manually fiddle with the settings, which does not always yield a satisfactory result.

In the Bravia 5, there is a significant improvement compared to the X90L model from two years ago. The television offers literally everything its predecessor had, but this time the issues that could frustrate gamers have been fixed. The problems with setting variable refresh rate (VRR) have disappeared, and there are no longer any issues with configuring HDR content in HGiG mode. In short: we get hardware that simply works as it should, without any fuss. Therefore, the Bravia 5 has everything you could expect from a modern gaming television – and it can be reasonably advertised with the slogan “ready for PS5.” This is a statement we couldn't make about the X90L model. Well done, Sony!

It’s just a shame that this relatively high-priced model lacks a full set of four HDMI 2.1 ports. In everyday use, this won’t be a problem for most people, but if someone has a console, soundbar, and additional equipment hooked up via HDMI, at some point there will be a need to choose or juggle the cables.