Hisense A7NQ vs Samsung Q7F

We checked how the Hisense A7NQ performs with HDR, and there are no surprises here. The luminance graph showed a maximum brightness level of 370 nits. The result? Exactly what one could expect – average. At around 350 nits, HDR does not particularly stand out compared to SDR. Indeed, there is a subtle difference in more brightly lit scenes, but it is not an effect that leaves you stunned. As for the coverage of the wide colour gamut, the result was 92% for DCI-P3 and 70.2% for BT.2020. These are decent values for a TV in this class, which uses a PFS coating – the same one that is sometimes promoted as QLED. Colours look good, but we shouldn’t expect something that competes with the best screens on the market. HDR on the Hisense A7NQ is more of an addition than a "game changer." For those looking for solid image quality on a moderate budget – quite acceptable. However, if we expect full HDR capabilities, it is worth looking at models from the higher price range.

Unfortunately, the Samsung Q7F is not one of the brighter televisions, and this has a direct impact on the quality of HDR films. The peak brightness of the panel is just around 250 nits, which is definitely too low to speak of true cinematic experiences. In practice, the image in HDR content does not differ significantly from classic SDR, making it difficult to talk about any "wow effect" that usually accompanies us when watching such films. During tests of film scenes, the image simply looked dark, and the brightness almost always hovered around the aforementioned 250 nits. The worst performances were with shots that included small, intensely shining elements – the global dimming technique used reacted very aggressively in these cases, dimming the entire screen to maintain the effect of black. However, it is worth noting the presence of the QLED coating that expands the colour palette. For a budget QLED model, the Q7F performs quite decently here: the coverage of the DCI-P3 palette is about 93%, and BT.2020 reaches 70%. This means that, despite the low brightness, the colours can still look quite vivid and attractive.

When testing the Hisense A7NQ in Filmmaker mode, we were hoping for compliance with the manufacturer's assumptions, but unfortunately, reality looks different. The main issue, as with most televisions, is white balance. In the case of the A7NQ, we noticed a clear dominance of blue, which affected both lower quality materials and 4K HDR content. The results of the Color Checker tests confirm this, and the comparative images speak for themselves – the leading actress in "factory" mode appears cool and pale. It looks as if she has been drained of life.

As for brightness characteristics, both gamma and the EOTF curve show that the image is excessively bright. As a result, everything appears flat, lacking depth and contrast. This state of affairs definitely does not work in favour of the A7NQ and makes the viewing experience in factory mode leave much to be desired. If we expect natural colour reproduction and appropriate image depth, the A7NQ in Filmmaker mode is unlikely to impress us. It is a television that requires considerable adjustment to bring out its potential.

The factory colour accuracy of the Samsung Q7F is certainly not one of its strong points. In Filmmaker mode, which theoretically should be the closest to neutral, the issue with white balance immediately stands out. There is too much red on the screen, while blue is lacking. The consequences of this are very easy to notice – white, instead of being neutral, takes on warm, almost slightly orange tones. In the long run, this makes the entire image look somewhat unnatural, and bright areas of the scene may seem unrealistic. The problems become even more evident in HDR content. The graphs show that the television has significant errors in the Color Checker palette, which translates to visible inaccuracies in the actual image. Practically, this means that the colours are not presented as they should be. The Q7F also heavily manipulates brightness; darker elements are overly boosted, losing their cinematic quality, while bright parts may appear dimmed. As a result, the image seems flattened, and contrast, instead of helping to bring out details, only highlights its own limitations. This is particularly frustrating in HDR material, where every detail matters. In scenes where there should be a subtle play of light and shadow, the Q7F either oversteps by brightening too much or conversely – suppresses elements that should draw the eye. This causes the image to lose its depth, and instead of cinematic realism, we have a rather simplified effect.

Hisense A7NQ offers several tools that allow for improved image quality, so we decided to take matters into our own hands and "dig around" in the settings a bit. Thanks to professional tools and measurements, we managed to correct the white balance, eliminating the excessive dominance of blue colour in both HD and 4K materials. This is a significant step forward, as in the Color Checker test, the colour reproduction errors in lower quality content dropped to a much more acceptable level. Unfortunately, the 4K materials still fall short of perfection – the colour inaccuracies are considerable and stem from the limitations of the television.

As for the gamma, we managed to set it at the correct level, which significantly reduced the excessive brightening of the image. However, the issue with brightness characteristics in 4K content remains unresolved – the EOTF curve still shows excessive brightness across the entire screen. It’s possible that correct implementation of dynamic tone mapping could help here, but as we mentioned earlier, this feature in the Hisense A7NQ works rather poorly, rather than being helpful. Nevertheless, the calibration has significantly improved the overall image reception. The director's vision is now much better represented than in the factory settings, which will certainly be appreciated by more demanding viewers.

After professional calibration, we managed to bring the Q7F into order – at least in terms of SDR content. The picture in this mode looks really good: the white balance has been set correctly, the colours appear natural, and errors in the colour palette have dropped to levels that are practically invisible to the eye. Gamma behaves exemplary, and the only minor drawback is a slight lightening of smaller elements, which results from the lack of local dimming. For everyday watching of television or films in standard quality, the Q7F performs surprisingly well.

It was significantly harder to tame HDR content. Despite adjusting the white balance, the television still heavily manipulates brightness, causing scenes to sometimes look unnatural – what should be subtly darker can be overly brightened, and bright areas of the picture can occasionally appear dimmed. The end result is better than in factory settings, but it is evident that the structural limitations of the Q7F do not allow for the full potential of HDR materials to be fully realised.

The Hisense A7NQ impresses with the smoothness of tonal transitions in 4K content, but unfortunately, there is no feature here to improve this aspect in older materials of lower quality. In such cases, colour transitions become more visible, which can slightly detract from the overall image, especially in scenes with a lot of gradients.

When it comes to upscaling, the television performs surprisingly well. The image is noticeably improved, although there are some compromises. It can be seen that the television adds a bit of artificial sharpness, and background elements, such as branches, display slight "jaggies." However, these are details that will primarily catch the eye of those who pay attention to such nuances.

Upscaling and digital image processing on the Q7F is a bit of a sine wave. On one hand, we have really nice upscaling – weaker sources look better than one might expect. The image becomes clearer, sharper, and even older films or terrestrial television perform adequately. Samsung has been strong in this area for years, and the Q7F confirms that. On the other hand… there are some issues. The television has a problem with overscan – part of the image is simply cut off, and it doesn't look very elegant. Additionally, we were let down by a feature called "noise reduction", which should improve the smoothness of tonal transitions in weaker materials. In other Samsungs, it works relatively well, but here it makes practically no difference – the banding in gradients is still there. It's a bit of a shame, as one could have expected more from a model that is aimed at users looking for a display for SDR content.

The Hisense A7NQ is equipped with a 60 Hz panel, which means that dynamic scenes – for example in sports or games – perform rather averagely here. This is standard for this class of equipment, but it must be acknowledged that watching more intense, fast-moving content can leave a lot to be desired. However, when it comes to films, the television offers a motion smoothing feature that operates on a 10-point scale. The "judder reduction" option allows you to tailor the smoothness of the image to your own preferences. At the lowest setting, we get a natural film frame rate, which will please cinema purists. Meanwhile, the maximum setting provides a very smooth, theatrical image that may appeal to those who prefer a more "smoothed" motion.

Ghosting and motion smoothness in the Q7F are probably the most budget-friendly elements of this television. The 60 Hz panel makes itself known, with noticeable ghosting, especially in dynamic scenes, and it's rather difficult to regard this model as equipment designed for watching sports or playing fast-paced games. In tests with the little green man, a long trail was left behind, similarly to how a ball in a football match would leave streaks.

On the plus side, the presence of motion smoothing must be acknowledged. In films, it actually makes a difference – especially since most material is recorded at 24 frames per second. Here we can decide whether we prefer a more "cinematic" image, with slight judder typical of cinema, or a smoother, more "television" approach. This part works quite well and helps to improve the viewing experience for series and films.

Hisense A7NQ is a piece of equipment that can pleasantly surprise gamers, although it is not without its flaws. The fact that we have a 60 Hz panel here immediately suggests that the television is not designed for the most demanding gaming scenarios. The motion blur that we described earlier can also be an obstacle, especially in dynamic games.

However, there are a few things that are worth praising. The television supports ALLM (automatic game mode) and VRR (variable refresh rate), which is not always standard in this price range. The biggest surprise, however, is that the A7NQ can display images at 120 Hz – albeit only in Full HD resolution, but nevertheless, it's a significant nod to gamers. This provides the option to choose between smoothness and resolution, which is not obvious in televisions at this price.

A nice addition is the Game Bar, which is clear and practical – all the most important functions are at hand, without digging through the settings. However, it lacks support for HGiG, which may be a disappointment for gamers looking for perfect HDR in games.

Features for gamers in the Samsung Q7F is a topic that evokes quite a lot of mixed feelings. On the one hand – no sensible person expected miracles here, as it is after all a 60 Hz television and it was clear from the start that it would not be a device for squeezing the maximum out of a console or PC. On the other hand, since the manufacturer promised specific solutions in promotional materials, it is natural that we wanted to see them in practice. At the outset, it’s quite decent. The automatic game mode (ALLM) works, so there’s no need to manually fiddle with the settings; the console automatically switches the television to low-latency mode. Additionally, we have the Game Bar, which looks impressive and allows you to check a few basic parameters without leaving the game. And this is where the good news ends.

The biggest problem with the Q7F is VRR, or rather its absence. Yes, an appropriate icon appears in the menu, and you can even see it in the Game Bar, but throughout the entire test, the feature remained inactive and could not be enabled in any way. The situation with HGiG is even more painful; this option was indeed available at the beginning, but after a software update, it completely vanished, which is simply unprofessional. Therefore, the Q7F is only suited for the absolute basics. Of course, you can turn on the console, play some calmer titles, and enjoy low input lag, but if someone is counting on more advanced features that the manufacturer promised, they will be disappointed. This is not a television to buy with gaming in mind, and it's better to be aware of that before making a purchase.