Hisense A7NQ vs Hisense U7Q PRO

We checked how the Hisense A7NQ performs with HDR, and there are no surprises here. The luminance graph showed a maximum brightness level of 370 nits. The result? Exactly what one could expect – average. At around 350 nits, HDR does not particularly stand out compared to SDR. Indeed, there is a subtle difference in more brightly lit scenes, but it is not an effect that leaves you stunned. As for the coverage of the wide colour gamut, the result was 92% for DCI-P3 and 70.2% for BT.2020. These are decent values for a TV in this class, which uses a PFS coating – the same one that is sometimes promoted as QLED. Colours look good, but we shouldn’t expect something that competes with the best screens on the market. HDR on the Hisense A7NQ is more of an addition than a "game changer." For those looking for solid image quality on a moderate budget – quite acceptable. However, if we expect full HDR capabilities, it is worth looking at models from the higher price range.

U7Q PRO is truly a bright television. In synthetic tests, it achieved over 1500 nits, which is an outstanding result for this price range. Such brightness – at least in theory – allows for HDR content to be displayed as intended by the creators, even in more demanding scenes with strong lighting. In practice, it is often very good, but not always perfect. In bright scenes with large areas – like the test chart with intense sunlight from the movie "Pan" – the U7Q PRO makes a huge impression. It can almost dazzle with its brightness, which is definitely an advantage in the context of HDR content. Unfortunately, it doesn't always manage to maintain this when many small bright details appear on a dark background. In such moments, the local dimming algorithms choose to dim some bright elements to maintain good black levels – and the side effect is that some details simply disappear from the frame. This is a classic compromise in mini-LED televisions – and the U7Q PRO is no exception. However, with such a large number of dimming zones, one could have hoped for a slightly more mature algorithm responsible for their control. Fortunately, the overall perception of HDR content is decidedly positive. The U7Q PRO is not only bright but also colourful, thanks to the PFS LED (QLED) coating, the coverage of the DCI-P3 colour palette is at 95%, while BT.2020 is around 73%.

When testing the Hisense A7NQ in Filmmaker mode, we were hoping for compliance with the manufacturer's assumptions, but unfortunately, reality looks different. The main issue, as with most televisions, is white balance. In the case of the A7NQ, we noticed a clear dominance of blue, which affected both lower quality materials and 4K HDR content. The results of the Color Checker tests confirm this, and the comparative images speak for themselves – the leading actress in "factory" mode appears cool and pale. It looks as if she has been drained of life.

As for brightness characteristics, both gamma and the EOTF curve show that the image is excessively bright. As a result, everything appears flat, lacking depth and contrast. This state of affairs definitely does not work in favour of the A7NQ and makes the viewing experience in factory mode leave much to be desired. If we expect natural colour reproduction and appropriate image depth, the A7NQ in Filmmaker mode is unlikely to impress us. It is a television that requires considerable adjustment to bring out its potential.

We tested the U7Q PRO in the best possible picture mode offered by this model – Filmmaker Mode. And indeed, this mode performs the best in terms of colour reproduction. However, that doesn't mean it's perfect. In our test unit, both in SDR and HDR content, the image had a slightly cooler tone. The white balance was skewed towards blue, giving the overall impression of being a bit "colder". It may not be glaring, but it is definitely noticeable – especially on white backgrounds, which seemed slightly bluish rather than neutral. Additionally – as we mentioned earlier – the television has a tendency to slightly brighten and oversaturate the image, which is also confirmed by the gamma and EOTF graphs. All this together means that without calibration, the image can appear somewhat unnatural – too cool, with slightly exaggerated dynamics. Therefore, we decided to carry out our own calibration – and you can see its effects and graphs below.

Hisense A7NQ offers several tools that allow for improved image quality, so we decided to take matters into our own hands and "dig around" in the settings a bit. Thanks to professional tools and measurements, we managed to correct the white balance, eliminating the excessive dominance of blue colour in both HD and 4K materials. This is a significant step forward, as in the Color Checker test, the colour reproduction errors in lower quality content dropped to a much more acceptable level. Unfortunately, the 4K materials still fall short of perfection – the colour inaccuracies are considerable and stem from the limitations of the television.

As for the gamma, we managed to set it at the correct level, which significantly reduced the excessive brightening of the image. However, the issue with brightness characteristics in 4K content remains unresolved – the EOTF curve still shows excessive brightness across the entire screen. It’s possible that correct implementation of dynamic tone mapping could help here, but as we mentioned earlier, this feature in the Hisense A7NQ works rather poorly, rather than being helpful. Nevertheless, the calibration has significantly improved the overall image reception. The director's vision is now much better represented than in the factory settings, which will certainly be appreciated by more demanding viewers.

Thanks to the calibration, we managed to tame the white balance in SDR and HDR content. In the case of SDR materials, the effect is really very good – the image becomes neutral, cohesive, and simply pleasant to take in. Everything looks as it should.

HDR performs a bit worse. Although the white balance appears correct and the image overall gains in naturalness, unfortunately, the delta E errors remain noticeable. Why? Because Hisense does not give us full control over how the television manages brightness in HDR mode with the U7Q PRO model. This is where the limitation comes into play. When we look at the EOTF curve for HDR content, we can clearly see what we mentioned earlier – at the beginning of the graph, there is a distinct drop, meaning the television darkens the smallest areas more than it should. On the other hand – the brightest elements can sometimes be overly bright. As a result, some details get lost, others are too aggressive, and overall control over brightness does not always match what we are trying to achieve during calibration.

Does the image look better after calibration? Definitely yes, in terms of colour. But when it comes to managing brightness in HDR, we have to accept that the Hisense U7Q PRO will do it in its own way.

The Hisense A7NQ impresses with the smoothness of tonal transitions in 4K content, but unfortunately, there is no feature here to improve this aspect in older materials of lower quality. In such cases, colour transitions become more visible, which can slightly detract from the overall image, especially in scenes with a lot of gradients.

When it comes to upscaling, the television performs surprisingly well. The image is noticeably improved, although there are some compromises. It can be seen that the television adds a bit of artificial sharpness, and background elements, such as branches, display slight "jaggies." However, these are details that will primarily catch the eye of those who pay attention to such nuances.

If someone happens to come across older materials where the colour banding issue occurs – Hisense has a solution for that. In the U7Q PRO, we find a function called "Smooth and Gradient Image". Set to the "Medium" level, it works really well – removing most issues with gradation while not smoothing out the entire image, like blurring in Photoshop. 😉 Film grain remains, details do not disappear – this is exactly how it should work. Well done on the implementation!

As for upscaling weaker materials, it is simply good. It is not at the level of the most expensive televisions with advanced upscaling, but older content looks good. There is minor aliasing at very low resolutions, but this is completely normal and hard to avoid. On the plus side – even with the oldest materials, there is no overscan effect, the image is neither cropped nor artificially stretched.

The Hisense A7NQ is equipped with a 60 Hz panel, which means that dynamic scenes – for example in sports or games – perform rather averagely here. This is standard for this class of equipment, but it must be acknowledged that watching more intense, fast-moving content can leave a lot to be desired. However, when it comes to films, the television offers a motion smoothing feature that operates on a 10-point scale. The "judder reduction" option allows you to tailor the smoothness of the image to your own preferences. At the lowest setting, we get a natural film frame rate, which will please cinema purists. Meanwhile, the maximum setting provides a very smooth, theatrical image that may appeal to those who prefer a more "smoothed" motion.

“Speed” – this word came up most often during our tests of the U7Q PRO. The television is equipped with a 165 Hz panel, which is impressive in itself – especially since we are talking about a model in the mid-range price category. Of course, PC gamers will benefit the most from its full capabilities, but even with everyday viewing, it's clear that this is a fast and efficient panel. Like most modern televisions, the U7Q PRO can also enhance the fluidity of films that were originally recorded at 24 frames. In the menu, we find a slider that allows us to adjust the effect to our own preferences – from a more cinematic look, with subtle motion, to stronger smoothing with the characteristic “telenovela effect.”

Hisense A7NQ is a piece of equipment that can pleasantly surprise gamers, although it is not without its flaws. The fact that we have a 60 Hz panel here immediately suggests that the television is not designed for the most demanding gaming scenarios. The motion blur that we described earlier can also be an obstacle, especially in dynamic games.

However, there are a few things that are worth praising. The television supports ALLM (automatic game mode) and VRR (variable refresh rate), which is not always standard in this price range. The biggest surprise, however, is that the A7NQ can display images at 120 Hz – albeit only in Full HD resolution, but nevertheless, it's a significant nod to gamers. This provides the option to choose between smoothness and resolution, which is not obvious in televisions at this price.

A nice addition is the Game Bar, which is clear and practical – all the most important functions are at hand, without digging through the settings. However, it lacks support for HGiG, which may be a disappointment for gamers looking for perfect HDR in games.

The Hisense U7Q PRO is a television that seems almost designed with gamers in mind. It has practically everything one could expect from a gaming display: variable refresh rate (VRR), automatic low latency mode (ALLM), and as many as four HDMI 2.1b ports with full bandwidth of 48 Gb/s. Additionally, there is a clear and quite functional Game Bar, as well as a well-implemented Dolby Vision GAMING mode that works seamlessly with Xbox Series S and X consoles.

Sounds like perfection? Well, almost. Unfortunately, Hisense has still not implemented the HGiG feature, which means the system limitation of tone mapping on the television side. This means that when configuring HDR brightness on the console, we do it "by eye" or search for settings in online guides, as the display does not show the actual range of its brightness. It’s a pity – because HGiG indeed makes it easier to match the console to the television and helps avoid overexposure or overly dark scenes in HDR games.

Fortunately, the other features work very well. Input lag is low, responsiveness is excellent, and the handling of other functions is impeccable. And while not everything worked perfectly, the U7Q PRO can still be recommended to gamers without hesitation.