Haier M90E vs LG OLED G6 (G64LW, G66LS)

Haier M90E is a television that does not lack brightness. In most film scenes, the peak luminance exceeds 1000 nits, which gives the image a distinct 'kick' and high dynamics. It performs really well in typical bright HDR materials. However, one must take into account the aforementioned dimming algorithm. In scenes that are not uniformly bathed in light – for example, when displaying single stars on a black sky – the high brightness highlights imperfections in zone control. Instead of a precise point of light, we often see a pronounced halo effect around bright objects. Despite these shortcomings, the overall image presentation can be pleasing, largely due to the colour reproduction. The manufacturer used a phosphor PFS coating, which allows for a wide coverage of the colour palette. In our measurements, the coverage of the DCI-P3 space reached a solid 95%.

The LG G6 is currently one of the brightest OLEDs on the market. Its peak brightness reaches nearly 2500 nits, and what’s best – this has a direct impact on real film scenes. The television flawlessly extracts details in the bright areas of the image. And this is regardless of whether we are talking about very small points like stars in the sky or slightly larger elements on the screen. Naturally, with full-screen, uniformly white scenes, the brightness of the G6 decreases due to the panel protection system (ABL). However, in real, varied cinematic shots, this value still hovers around 2000 nits, which can be considered an outstanding result. The coverage of the colour palette also deserves praise. The new second-generation Tandem OLED panel only brought a cosmetic change but still an improvement. The coverage of the DCI-P3 palette reaches nearly 99.5%, whereas for the ultra-wide BT.2020, it is around 84%. These are very good results, although it’s worth remembering one thing: at extremely high brightness levels, the colour volume will be lower than in Samsung Display’s QD-OLED panels due to the use of a white sub-pixel (WOLED). However, in everyday content and most films, catching this difference will be very difficult.

For the measurements, we selected the Film mode, which is supposed to offer an image closest to the creators' intentions. Unfortunately, in the case of the M90E, its characteristics – apart from the reduced brightness – differ little from the Dynamic mode. Both in SDR and HDR materials, the image is distinctly tinged with a cool blue hue. The white balance is heavily skewed towards blue, which resembles typical, aggressive 'store' settings. This results in an unnatural representation of skin tones and makes the image fatiguing to the eyes over extended viewing periods. The management of brightness also negatively impacts colour fidelity. The television struggles to maintain proper levels – small details are often too dim, while larger, bright areas of the image suffer from clipping. These deviations in the brightness curve, combined with the cool white balance, lead to very significant colour reproduction errors (DeltaE) in the factory settings.

We tested the LG G6 in the best factory mode in terms of colour fidelity, namely FILMMAKER MODE. In the case of our test unit, this mode was quite well tuned straight out of the box. In SDR content, the only issue we could point out was the white balance, which tended to drift towards warmer tones. Consequently, the image could occasionally appear slightly yellowed; however, overall, this was not an bothersome problem. The G6 performed a bit worse with HDR content. There, we noted too much blue component in the white balance, which caused the image to take on cooler hues, resulting in fairly noticeable errors. As can be seen in our ColorChecker chart, the colours indeed drifted towards these cooler registers. Nevertheless, considering the factory settings, the television displayed a perfectly decent level. We do know, however, that OLED screens – particularly those from LG – respond excellently to professional calibration, which is why we immediately went ahead with it.

Haier M90E clearly benefits from professional calibration, particularly with SDR content. The television's menu offers a sufficient number of tools to effectively correct factory errors. We managed to 'tame' the white balance and eliminate the dominant blue tint. We also corrected, though to a lesser extent, the brightness curve (gamma), which allowed us to recover some detail in the shadows that were too heavily dimmed out of the box. The final effect in SDR is a picture that is significantly more natural and pleasant to watch. In HDR mode, the success is only partial. Although we were able to improve the white balance here as well, colour reproduction errors (Color Checker) remained at a high level. Analysis of the EOTF curve (responsible for brightness in HDR) indicates the cause of the problem: the television imposes its own interpretation of the signal and does not provide tools for modifying this curve. The source of the high errors is not the calibration itself, but the specific characteristics of the device – aggressive and imprecise zone dimming interferes with measurements and is 'firmly' embedded in the characteristics of this model.

After professional calibration, we gained complete control over the panel, and we managed to align all parameters to nearly zero. We successfully calibrated the white balance perfectly, which eliminated the factory cool and warm tints from the screen. The effects are clear as day in the ColorChecker test – the average colour reproduction errors dropped below the critical value of 1-2. And what does that mean? PERFECT colours, without any distortion! However, as reviewers, we must point out here how the LG G6 arbitrarily manipulates brightness, for which the EOTF curve is responsible. When looking at the standard synthetic chart, it might seem that the line is quite straight. However, the situation changes when we turn on the measurement filter, which shows how the television interprets brightness in real, moving film scenes (EOTF in MOVIES). Then it becomes evident that some of the tiniest parts on the screen are slightly over-brightened by the algorithm. Of course, for the average viewer, such a deviation will be practically unnoticeable, but in the test of such an expensive screen, it is worth noting – especially since we are talking about a model that has huge aspirations to be named the best television of the year.

The evaluation of the image processor must be divided into two separate aspects, as the Haier M90E behaves inconsistently here. The first issue is the upscaling itself, that is, scaling lower resolution content to 4K. In this task, the television performs quite decently. The algorithms effectively enhance detail, resulting in a relatively sharp, clear, and legible final image. In this regard, it is hard to have major objections to the device.

The situation is completely different with materials that have a high degree of compression, as encountered in older recordings or on platforms like YouTube with lower bitrate. Here, the processor "struggles" with smoothing tonal transitions and masking imperfections in the source. The television fails to hide compression blocks, resulting in a very harsh, "digital" character of the image. The lack of effective artifact reduction can severely discourage viewing lower quality content on this screen.

Whatever one may say about the G6’s problems with near-black signal, it must be fairly acknowledged that it handles heavily compressed material and lower resolution content exceptionally well. All unwanted, unsightly tonal transitions are effectively reduced here by the "Smooth Gradation" feature. At the "Low" setting, the algorithm works flawlessly – effectively masking the artefacts resulting from strong compression without destroying the sharpness and details in the frame. Higher levels of this function do indeed smooth the image further, but they start to blur the real elements of object texture, which is why we recommend keeping this slider at a low setting. As for the upscaling to 4K, the processor does an excellent job – edge sharpness and detail reconstruction are at the highest level, and in this regard, the G6 does not fall behind the world leaders at all.

The Haier M90E is equipped with a simple yet functional motion smoothing system (MEMC). In the settings menu, the user will find a three-level adjustment scale: low, medium, and high. This allows for the adjustment of the degree of intervention in the image to one’s own preferences – from gentle smoothing of 24p films to maximum fluidity (the soap opera effect). The system operates stably and fulfills its purpose in typical applications.

LG G6 is an OLED television, so in the category of motion fluidity, it traditionally deserves the highest marks. The television supports very high refresh rates reaching up to 165 Hz in 4K resolution, but most importantly – on the screen, you will not notice any signs of blurring. The response time of the panel is almost instantaneous, ensuring that dynamic images remain perfectly sharp.

From a hardware perspective, the Haier M90E is a solid proposition. The television is equipped with two full-bandwidth HDMI 2.1 ports, which supports key technologies: VRR (Variable Refresh Rate) and ALLM (Auto Low Latency Mode). It is also worth noting the proper implementation of the Dolby Vision mode for gaming, which maintains a relatively low input lag. Problems arise with the software configuration. The biggest drawback is the forced, continuous dynamic tone mapping by the television’s processor. This prevents correct HDR calibration from the console using system test patterns (HGiG) – the television ignores source settings and processes the image on its own terms. We also noted shortcomings in the interface: the M90E does not have a typical "Game Bar" (overlay with parameters), which is standard among competitors. Collaboration with Xbox consoles proved problematic with unusual parameters – the device struggles to correctly display a resolution of 1440p at a refresh rate of 120 Hz. Despite the aforementioned software shortcomings, the Haier M90E remains a very appealing screen for gamers. The overall reception is saved by the solid hardware base. The native refresh rate of 144 Hz and the presence of full-fledged HDMI 2.1 ports are advantages that are crucial for everyday use. If we are looking for a television that ensures high fluidity and supports 4K signal, this model will fulfil its task.

The LG G6 is a true monster for gamers and one of the best-equipped televisions on the market in this regard. The manufacturer has not skimped on features, equipping this model with as many as four full HDMI 2.1 ports with a maximum bandwidth of 48 Gbps. This means that no matter which port you plug in your PlayStation 5, Xbox Series X, or powerful PC, you will get the absolute maximum performance from them.

The television supports a full set of gaming technologies: from VRR (Variable Refresh Rate) to AMD FreeSync Premium Pro, and even Nvidia G-Sync Compatible. On top of that, it offers remarkably low, nearly imperceptible input lag and an exceptionally well-functioning Game Optimizer panel, which allows you to monitor signal parameters in real time. Gaming on this screen, with the perfect black of OLED and impressive refresh rates, is pure pleasure.