TCL P89K / TCL P8K vs Haier M90E

The maximum brightness of the TCL P8K peaks at around 300 nits, although in real film scenes the television typically maintains closer to 250 nits. These are values that cannot be considered sufficient to achieve a true HDR effect – they are more aligned with a solid base for SDR content. Therefore, we won’t see spectacular flashes, bursts of light, or moments where the screen actually “blinds” as is the case with more expensive models. The image is consequently a bit flat, and the differences between light and shadow – more symbolic than realistic. Fortunately, TCL has a few aces up its sleeve that save the overall impression. One of these is the coverage of the DCI-P3 colour gamut at around 93-94%. Thanks to an additional QLED layer (PFS LED), colours gain depth and intensity, clearly surpassing standard LCD panels. As a result, while the typical “wow effect” associated with HDR brightness is lacking, the image itself can impress with its richness and vibrant tones, making the film scenes pulse with colour and not appear significantly washed out.

Haier M90E is a television that doesn’t lack brightness. In most film scenes, peak luminance exceeds 1000 nits, which gives the image a distinct "punch" and high dynamics. This performs really well with typical bright HDR material. However, one must take into account the previously mentioned dimming algorithm. In scenes that are not evenly flooded with light – for example, when displaying individual stars on a black sky – the high brightness highlights the shortcomings of zone control. Instead of a precise light point, we often see a distinct halo effect around bright objects. Despite these drawbacks, the overall presentation of the image can be pleasing, thanks in large part to the colour reproduction. The manufacturer has applied a PFS phosphor coating, which allows for wide coverage of the colour palette. In our measurements, the coverage of the DCI-P3 space reached a solid 95%.

In Filmmaker mode, the TCL P8K revealed certain imperfections in image reproduction from the start. We noticed that the TV had a tendency to slightly brighten scenes – its gamma was somewhat lowered, which made the image appear softly "washed out," lacking depth, as if the contrast had slipped out of control. This was most noticeable in HDR content, where the EOTF brightness curve clearly deviated from reference values. As a result, darker areas of the image looked too gloomy, and brighter ones did not always reach the correct level of luminance. The second noticeable issue was a slight blue overdrive – the TV stubbornly boosted this colour, causing some parts of the image, especially skin tones and reds, to have a slight purple tint. It is not a major flaw, but to a discerning eye – noticeable. Fortunately, most of these errors could be adjusted during calibration. You can see the results of this calibration in the charts and photos below.

For the measurements, we chose the Film mode, which is supposed to provide an image closest to the intentions of the creators. Unfortunately, in the case of the M90E, its characteristics – besides the reduced brightness – differ little from the Dynamic mode. In both SDR and HDR materials, the image is noticeably tinged with a cool blue hue. The white balance is heavily skewed towards blue, reminiscent of typical, aggressive "store" settings. This results in unnatural skin tone reproduction and makes the image tiring to the eyes during longer viewing sessions. The way brightness is managed also negatively impacts colour fidelity. The TV struggles to maintain proper levels – small details are often too dim, while larger, bright areas of the image become overexposed. These deviations in the brightness curve, combined with the cool white balance, lead to very large colour reproduction errors (DeltaE) in the factory settings.

After calibration, the TCL P8K revealed a completely different side. It managed to achieve nearly perfect, even reference-level colour reproduction for both SDR and HDR content. The screen no longer had a tendency towards a cool tint, and the white balance was perfectly aligned. The gamma values for SDR materials finally look as they should – the image has the right depth and no longer appears washed out. The only concern that can still be raised about the P8K pertains to its "Chinese" traits, known from most TCL models. The TV still likes to manipulate saturation in HDR content in its own way – sometimes it gently boosts it, other times it smooths it out, making the effect not always fully predictable. Nevertheless, after calibration, the colours look stunning, and their accuracy is truly impressive. In most cases, measurement errors dropped below values of 1–2, which is a performance that much more expensive models would not be ashamed of.

Haier M90E clearly improves after undergoing professional calibration, especially for SDR content. The television's menu offers a sufficient number of tools to effectively correct factory errors. We managed to "tame" the white balance and eliminate the dominant blue glow. We also adjusted, albeit to a lesser extent, the gamma curve, which allowed us to recover some details in the shadows that were too heavily dimmed in the factory settings. The final effect in SDR is a significantly more natural and pleasing image. In HDR mode, the success is only partial. While we managed to improve the white balance here too, color reproduction errors (Color Checker) remained at a high level. Analysis of the EOTF curve (responsible for brightness in HDR) points to the cause of the problem: the television imposes its own interpretation of the signal and does not provide tools to modify this curve. The source of high errors is not the calibration itself, but the specificity of the device – aggressive and imprecise zone dimming interferes with measurements and is "stiffly" embedded in the characteristics of this model.

The TCL P8K performs somewhat weaker when it comes to the fluidity of tonal transitions in lower quality materials. The television does offer a feature to smooth out unwanted bands, but its effectiveness leaves a lot to be desired. Even at the highest setting, it's hard to speak of a real improvement—at times, the effect is even opposite to what was intended, as the feature can introduce small artifacts and unnatural blurring on the screen.

On the other hand, the upscaling, which involves scaling the image to 4K resolution, looks definitely better. The P8K handles this task surprisingly well—HD content, and even SD, is enhanced in an aesthetically pleasing way without excessive loss of sharpness. There are indeed slight “hard” edges typical of this class of equipment, but this can be easily adjusted using the sharpness slider according to personal preferences. The final effect is more than satisfying, especially considering the price range this model is in.

The evaluation of the image processor must be divided into two distinct aspects, as the Haier M90E behaves inconsistently here. The first issue is the upscaling itself, which is the process of scaling lower resolution content to 4K. In this task, the television performs quite decently. The algorithms effectively enhance detail, making the final image relatively sharp, clear, and readable. In this respect, it’s hard to have major complaints about the device.

The situation is completely different with materials that have a high degree of compression, which we encounter in older recordings or on platforms like YouTube with a lower bitrate. Here, the processor struggles with smoothing tonal transitions and masking the imperfections of the source. The television fails to hide compression blocks, resulting in a very harsh, "digital" character of the image. The lack of effective artifact reduction can certainly deter viewers from watching lower quality content on this screen.

TCL P8K is one of the cheapest televisions offering a 144 Hz refresh rate, which in itself is a significant advantage in this price segment. Thanks to the fast panel, this model can confidently be recommended to both sports fans and gamers – the image is smooth, and the movements of the ball or dynamic actions look natural. However, this does not mean that the P8K is suitable only for sports. On the contrary – it can also maintain the right dynamics in movies without introducing an artificial 'theatrical' effect, as long as the settings are adjusted thoughtfully. The television is equipped with a motion smoother called 'Motion Clarity', which features two sliders: blur reduction and flicker reduction. The first is responsible for smoothing the image by generating additional frames, which increases fluidity but can cause a slight soap opera effect. The second, on the other hand, reduces flicker and improves sharpness in motion, although it may slightly dim the screen. Properly adjusting these two parameters allows for a truly good balance between natural motion and fluidity. The 60 Hz screen is good for dynamic content, though more discerning users will notice that it is not a top-tier panel in terms of motion clarity.

Haier M90E is equipped with a simple yet functional motion smoothing system (MEMC). In the settings menu, users will find a three-level adjustment scale: low, medium, and high. This allows for adjusting the level of intervention in the image to personal preferences – from gentle smoothing of 24p films to maximum fluidity (soap opera effect). The system operates stably and fulfills its purpose in typical applications.

Although the TCL P8K is a budget television, it absolutely cannot be said that it is unsuitable for gaming. On the contrary – this screen can pleasantly surprise any gamer. On board, we find two HDMI 2.1 ports, which allow us to effortlessly send a 4K image at 120 Hz. If someone plays on PC, they will also be pleased to know that the television can operate even with a refresh rate of 240 Hz at a lower resolution – a small thing, but it’s appreciated. Additionally, there is a full set of gaming-specific features: automatic game mode, a Game Bar with quick parameter previews, VRR, HGiG, and support for Dolby Vision in games. All of this makes gaming on the P8K a truly enjoyable experience – the image is smooth, the response is quick, and the television works well with next-gen consoles. The TCL P8K shows that a cheap screen doesn't have to mean giving up on fun. Definitely not when it comes to gaming.

From a hardware perspective, the Haier M90E is a solid offering. The television is equipped with two full-bandwidth HDMI 2.1 ports, which ensure support for key technologies: VRR (variable refresh rate) and ALLM (auto low latency mode). Another plus is the correct implementation of Dolby Vision for gaming, which maintains a relatively low input lag. Problems arise with the software configuration. The biggest drawback is the forced, continuous dynamic tone mapping by the television's processor. This prevents proper HDR calibration from the console using system panels (HGiG) – the television ignores source settings and processes the image in its own way. We also noted deficiencies in the interface: the M90E does not have a typical "Game Bar" (overlay with parameters), which is standard among competitors. Cooperation with Xbox consoles has also proven problematic with atypical parameters – the device struggles to properly display 1440p resolution at 120 Hz refresh rate. Despite the aforementioned software shortcomings, the Haier M90E remains a very attractive screen for gamers. The final reception is saved by a solid hardware foundation. Native refresh rate of 144 Hz and the presence of full-featured HDMI 2.1 ports are advantages that are crucial in everyday use. If we are looking for a television that provides high fluency and supports 4K signal, this model will do its job.