TCL P7K / P79K vs SHARP JP7765E

When it comes to assessing HDR performance, we need to be clear and straightforward without any marketing fluff: the P7K/P79K is not and never was meant to be a champion in this area. The maximum peak brightness that this panel can generate hovers around just 300 nits. This represents a threshold, a sort of thin red line between what can be considered barely satisfactory HDR signal and what is, in reality, only slightly better than standard dynamic range (SDR), unfortunately leaning towards the latter. Synthetic tests confirmed this harsh reality – our measurements taken during movie sessions showed that the luminance in key bright scenes rarely exceeded 200-250 nits. Therefore, this is not a TV that would allow content created in a wide tonal range to truly shine, and that must be openly acknowledged.

Unfortunately, the issue of colour reproduction is presented just as conservatively. Although the manufacturer positions this model within the "QLED" family, owing to the use of a PFS LED filter, the results do not match the heightened expectations. The coverage of the wide DCI-P3 colour gamut reaches only 86%. Compared to the market, this is at best an average result, since most devices that utilise additional layers to expand the colour spectrum easily achieve values at a minimum of 90-92%.

So how does the brightness of the Sharp JP7 perform in the most demanding titles? Honestly, we were quite surprised at first. The TV is able to achieve over 1000 nits of brightness, which is an outstanding and rare result for a device costing just under 2000 zł (for 55 inches). Watching bright, full-screen scenes, you can get the impression that you are dealing with really good equipment. But unfortunately, we have to return to the issue we mentioned earlier, which is local dimming management. When small, bright spots appear on a dark background (like in test scenes from the films Life of Pi or Sicario 2), it’s clear how poorly the JP7 handles these zones. The TV dims them almost to the maximum, crushing the whole HDR effect, which at such moments resembles a flat SDR image (less than 200 nits). This instability means that in demanding, contrast-rich films, the image on the JP7 unfortunately loses its appeal.

As a consolation, it's worth noting that the panel has the potential to display colours well. A PFS (phosphor) filter has been employed here, which allows the coverage of the DCI-P3 colour gamut to reach a solid 94%. The manufacturer calls its product a “QLED,” even though it technologically relies mainly on the aforementioned PFS filter. Considering the recent market battles between manufacturers over what can and cannot be called QLED, we leave the issue of the correctness of this terminology to your judgement. However, it remains a fact that the potential for reproducing saturated colours in this panel is simply good.

Every reliable assessment of image quality must start with selecting the most optimal, factory preset mode. In the case of the tested P7K/P79K model, the choice was made without hesitation for the "Film" mode. It is the mode that presents an image closest to the intentions of its creators, avoiding both the exaggerated brightness of the dynamic mode and the excessive dimming known from eco settings. And it must be admitted that, for a device in this price range, the factory calibration is surprisingly decent, although it is not without a few stumbles. The most noticeable shortcoming turned out to be the not entirely correctly set white balance. A slight dominance of the blue component gives the image a subtly cool, frosty character, straying from the ideal neutrality that the director intended to show us. The television handles the reproduction of greyscale in the standard dynamic range much better – the gamma curve is almost exemplary. The only slight reservation can be made for the darkest parts of the image, where a delicate deviation from the norm causes a loss of some detail in the shadows. The most significant challenge, however, for the TCL software was interpreting the HDR signal, as illustrated by the EOTF curve. The television follows its own, rather free path here – the darkest details are disproportionately brightened, followed by a noticeable slowdown in brightness increase for mid-tones. Fortunately, most of these imperfections are of a software nature, which can be eliminated. With that thought in mind, we proceeded to the process of professional calibration.

When it comes to colours straight out of the box, the Sharp JP7 was tested in the Film mode, which traditionally offers the most cohesive image compared to the yellowed “Eco” mode or the glaring blue of the “Dynamic” mode. Although this is the best choice among the available settings, the results still fall short of ideal. The white balance clearly lacked red and blue components, causing many scenes to take on an unnatural, greenish hue. Another issue was the gamma – in full-screen scenes, the TV produced excessively bright images, completely robbing it of its cinematic character. All of this resulted in colour reproduction errors, especially in shades of grey, which exceeded the Delta E 10 value. To remind you: errors above 2-3 are already noticeable to the human eye, so here we are dealing with a significant distortion of reality.

In HDR mode, the situation is reversed, but not in a better way. Here, the white balance is dominated by blue, giving the image an unnatural, almost “store-like” sharpness, reminiscent of aggressive demonstration modes. Moreover, the measurements of the EOTF curve emphasise the store-like nature of the image. The graph clearly shows that the TV generates images that are significantly brighter than the standards predict, resulting in an artificially boosted and unrealistic final effect. The Sharp JP7 is evidently trying to appear stronger than it actually is, but it does so at the expense of fidelity to the original content.

The calibration process turned out to be spot on, especially in the context of standard dynamic range (SDR) content. We successfully managed to eliminate the tendency of the television to showcase cool tones, restoring white to its natural neutrality. Moreover, the precise adjustment allowed us to correct a slight error in the gamma curve, enabling the darkest parts of the image to regain proper depth, without any signs of unnatural brightness. The results are measurable and impressive – in the ColorChecker test, the vast majority of colour reproduction errors fell below the perceptual threshold, achieving a deltaE value of below 2. This is a result that more expensive models would not be ashamed of. Unfortunately, in the case of HDR content, we encounter a wall in the form of the panel's structural limitations. And although we managed to bring the colours into line, the software's specifics mean that the television still adapts brightness in its own way, as evidenced by the persistent, non-standard EOTF curve. To summarise, calibration adds tremendous value, but it is important to be aware that it won't overcome certain physical barriers. The slightly elevated blacks, resulting from the lack of local dimming, and limited peak brightness mean that HDR content won't always be able to showcase its full potential. This is simply not the main task of this display; its true strength, especially after professional tuning, lies in viewing SDR material.

We subjected the JP7 to our standard calibration procedure and honestly... the television gained a second life thanks to it, especially with SDR content (YouTube, traditional television, series, or older films). With our precise adjustments to the white balance and stabilisation of the gamma, colour errors dropped to a value of below 3. This is a level at which the human eye struggles to perceive discrepancies. In this scenario, the Sharp JP7 delivers an image with truly excellent colour accuracy, which is a significant advantage in this price range. However, the HDR content turned out to be much more problematic. Here, despite our efforts and interventions in the settings, the television simply refused to cooperate. In the JP7 menu, we won’t find any option to effectively control how brightness is managed (EOTF). Although a significant portion of the colour errors has been reduced, the image still remained unnaturally oversaturated. It’s a bit disappointing because the potential of the mini-LED backlit panel is great, but the software presents a clear barrier.

The conclusion is simple: when watching less demanding content (SDR) on the JP7, you can expect an image that is more than satisfactory, but in HDR you will have to accept a certain degree of "artificiality" that cannot be bypassed even with professional equipment.

After a series of harsh evaluations, thankfully, it’s time for some praise, and this is deserved by the TCL AiPQ image processor for its work in the field of digital processing and content scaling. It should be noted right away that we are not talking about the level known from flagship models; nonetheless, in the price segment represented by the P7K/P79K, the results achieved are more than solid. The function that smooths tonal transitions performs particularly well, effectively eliminating posterization, which are the characteristic bands often visible in materials with higher compression, for instance, from choose.tv. The algorithm can elegantly remove unwanted gradients, which ultimately looks really good. The television also handles upscaling competently, which means the task of raising low-resolution materials to 4K standard. The resulting image, although it may seem a bit too sharp out of the box, is fortunately not a problem. The software allows for free adjustment of this parameter using a sharpness slider, allowing the final appearance to be easily tailored to personal preferences.

When it comes to lower quality materials and how Sharp JP7 handles them, the situation is ambiguous. Let's start with the upscaling itself – here we have no major objections. The process of scaling the image to a higher resolution is correct; the picture remains readable and clear, without the overscan effect, which means no cropped edges. Of course, it's not at the level of top models and at times you can notice slight tearing on the edges, but in this price range, the effect is fully acceptable.

However, the actual digital image processing performs much worse, as aside from the scaling, it practically doesn’t exist. In the JP7 menu, we won’t find any options that would effectively smooth out unwanted tonal transitions or reduce noise in the image. As a result, the signal hits the panel in a very raw form, which with heavily compressed materials (e.g., from YouTube) results in noticeable posterisation. Either this is a programming error or a very strange design decision, because in earlier Sharp models this function was available and, more importantly, worked with noticeable effect. Here, we are stuck with what the source delivers, without any digital support from the image processor.

The issue of fluidity and sharpness of motion image is inextricably linked to the fundamental parameter of the panel, and in the case of the TCL P7K/P79K, we are dealing with a panel that has a native refresh rate of 60 Hz. This specification at the outset defines its capabilities and makes it hard to unequivocally recommend it to enthusiasts of dynamic sports broadcasts. During quick camera movements, the image loses sharpness, and the panel also shows a slight tendency to smudge, which may be noticeable to more sensitive viewers. Fortunately, not everything in this aspect has been left to chance. The manufacturer has implemented a simple motion smoothing system, which is primarily used in film materials recorded at 24 or 30 frames per second. Thanks to a dedicated slider, the user can decide on the final nature of the motion – from maintaining a fully cinematic, slightly jerky image, to achieving a very smooth, almost theatrical effect. It is a simple yet effective tool that allows one to adjust the viewing experience to their own preferences.

The motion fluidity on the Sharp JP7 is quite average, and the reason is simple: the TV uses a 60Hz panel. This immediately makes it hard to recommend for watching sports or serious gaming, where higher refresh rates are already the standard. The only real plus is the presence of a motion smoother, which we can control in films with a slider called De-judder. Lower settings give a more raw, “cinematic” (framey) image, while higher ones add artificial fluidity. We suggest setting it somewhere in the middle of the scale, around 3-5 – this is the best compromise to avoid the soap opera effect while also getting rid of the annoying image skipping. Interestingly, in the menu, we also find a slider for "motion blur reduction," which usually indicates the presence of a 120Hz panel. However, in the case of the JP7, it doesn’t actually enhance the image and serves more as a dummy – it looks good in the settings, but technically it shouldn’t work on this panel.

Although on paper the native 4K@60Hz matrix might suggest that the TCL P7K/P79K is not a TV tailored for gamers, the reality turns out to be surprisingly different. On the contrary, the manufacturer has ensured a rich set of features that make it a very friendly companion for next-generation consoles. Onboard, we find key technologies such as ALLM, which provides automatic switching to low-latency mode, and VRR, or variable refresh rate, which eliminates screen tearing. The list is rounded off with support for Dolby Vision Gaming and a simple yet functional Game Bar. However, the real and extremely pleasant surprise is something else. It turns out that the TV effortlessly supports a high refresh rate signal of 120Hz, but at lower resolutions – 1080p and 1440p. This is fantastic news for console owners, who know how rarely games run in native 4K at a full 120 frames per second. The option to choose between higher resolution and doubled smoothness is therefore an incredibly sensible compromise.

In summary, while the P7K/P79K may not be the target screen for the most passionate, tournament gamers, it offers a package of options for casual or occasional console users that is hard to find among many competitors at this price point.

As we mentioned earlier, the 60Hz panel is not a feature that will attract gamers to the Sharp JP7. Perhaps for the casual gamer, whose console still generates most titles at 60 frames per second, there might be something interesting? When it comes to specific additions, we find here:

• ALLM mode: Automatically switches the TV to low latency game mode (input lag).

• Player menu: Which is hard to call a fully-fledged “Game Bar,” as the functionality is minimal. Aside from enabling ALLM, there’s only a dedicator for gaming which we advise against as it introduces very noticeable artifacts and spoils responsiveness.

• Dolby Vision Gaming: For Microsoft's consoles.

Unfortunately, the list of shortcomings is much longer and more painful than the positives. The biggest disappointment is the lack of support for 120Hz, even when reducing the resolution to Full HD. The presence of 120Hz would allow for performance modes to be activated in many games on the PS5 or Xbox Series X. Another shortcoming is the VRR, which means that during frame drops, we are susceptible to screen tearing. Very problematic is also the lack of proper implementation of the HGiG standard. This results in the fact that during HDR calibration in the console menu, it is very easy to "overshoot" the brightness settings. As a result, instead of clear details in the highlights, we end up with an unnaturally oversaturated image with cut-off details. The Sharp JP7 is a proposal only for those who game very occasionally.