TCL P755 vs SHARP JP7765E

TCL P755 provides average HDR effect quality. The maximum brightness of the TV is slightly below 300 nits. Such brightness limits the intensity of bright areas in HDR content. In practice, this means that bright elements may not be sufficiently pronounced, affecting the overall impression of contrast. However, the TV offers wide coverage of the DCI P3 colour gamut, reaching about 93%. As a result, colours are vibrant and saturated, significantly improving colour reproduction quality in HDR content. Despite the limited brightness, the wide colour range allows for richer and more realistic shades.

So how does the brightness of the Sharp JP7 perform in the most demanding titles? Honestly, we were quite surprised at first. The TV is able to achieve over 1000 nits of brightness, which is an outstanding and rare result for a device costing just under 2000 zł (for 55 inches). Watching bright, full-screen scenes, you can get the impression that you are dealing with really good equipment. But unfortunately, we have to return to the issue we mentioned earlier, which is local dimming management. When small, bright spots appear on a dark background (like in test scenes from the films Life of Pi or Sicario 2), it’s clear how poorly the JP7 handles these zones. The TV dims them almost to the maximum, crushing the whole HDR effect, which at such moments resembles a flat SDR image (less than 200 nits). This instability means that in demanding, contrast-rich films, the image on the JP7 unfortunately loses its appeal.

As a consolation, it's worth noting that the panel has the potential to display colours well. A PFS (phosphor) filter has been employed here, which allows the coverage of the DCI-P3 colour gamut to reach a solid 94%. The manufacturer calls its product a “QLED,” even though it technologically relies mainly on the aforementioned PFS filter. Considering the recent market battles between manufacturers over what can and cannot be called QLED, we leave the issue of the correctness of this terminology to your judgement. However, it remains a fact that the potential for reproducing saturated colours in this panel is simply good.

The colour reproduction in the P755 in "Cinema" mode, although it is the best factory setting, leaves much to be desired. The biggest issue is the white balance, where the chart clearly shows a spike in the red colour and a drop in the green colour. This leads to a shift in colours towards red, causing the colours on the screen to appear less natural and may look incorrect, especially in scenes with a white or neutral background. This is confirmed by the "Colour Checker" test, which reveals that the colours are indeed shifted towards red, affecting the realism of the image and reducing the perception of colour depth. In terms of contrast, the gamma chart analysis shows significant fluctuations, particularly in the dark areas of the image, where values drop below the optimal level of 2.4. As a result, darker areas may be displayed brighter than they should be. Additionally, the EOTF curve, responsible for brightness reproduction, sits slightly above the reference curve. The graph shows a slight increase in brightness to about 50%, after which there is only a minor drop. This leads to excessive brightness enhancement in the mid-range of the image and may result in loss of detail and distortion in brighter scenes.

When it comes to colours straight out of the box, the Sharp JP7 was tested in the Film mode, which traditionally offers the most cohesive image compared to the yellowed “Eco” mode or the glaring blue of the “Dynamic” mode. Although this is the best choice among the available settings, the results still fall short of ideal. The white balance clearly lacked red and blue components, causing many scenes to take on an unnatural, greenish hue. Another issue was the gamma – in full-screen scenes, the TV produced excessively bright images, completely robbing it of its cinematic character. All of this resulted in colour reproduction errors, especially in shades of grey, which exceeded the Delta E 10 value. To remind you: errors above 2-3 are already noticeable to the human eye, so here we are dealing with a significant distortion of reality.

In HDR mode, the situation is reversed, but not in a better way. Here, the white balance is dominated by blue, giving the image an unnatural, almost “store-like” sharpness, reminiscent of aggressive demonstration modes. Moreover, the measurements of the EOTF curve emphasise the store-like nature of the image. The graph clearly shows that the TV generates images that are significantly brighter than the standards predict, resulting in an artificially boosted and unrealistic final effect. The Sharp JP7 is evidently trying to appear stronger than it actually is, but it does so at the expense of fidelity to the original content.

After calibration, the colour reproduction on the television significantly improves when it comes to SDR content. The colour curves are now close to the ideal value, and the gamma is more stable. Although the dip at the beginning of the graph to the values is still present, the overall accuracy of colour reproduction is much better. The “Colour Checker” test shows that most colour samples have errors below level 2, indicating improved colour fidelity. A few deviations are present, but generally, the colours are now more realistic and consistent with reality.

Calibration also brings improvements in HDR content. The white balance has been corrected, translating to more natural colour reproduction. The EOTF curve, although now closer to the reference curve, still shows a slight boost in brightness at the beginning of the graph. This leads to minor distortions in very bright scenes, but the overall tonality and detail have been enhanced. Dynamic tone mapping works more effectively, improving image quality in bright areas and preserving more details.

Although the image from the device does not achieve full perfection, calibration brings significant improvement. After adjusting the settings, the television performs much better, offering more realistic and accurate colour reproduction in SDR and HDR content. While some shortcomings can still be noticed, calibration effectively eliminates many previous issues, ensuring better image quality and more natural colours.

We subjected the JP7 to our standard calibration procedure and honestly... the television gained a second life thanks to it, especially with SDR content (YouTube, traditional television, series, or older films). With our precise adjustments to the white balance and stabilisation of the gamma, colour errors dropped to a value of below 3. This is a level at which the human eye struggles to perceive discrepancies. In this scenario, the Sharp JP7 delivers an image with truly excellent colour accuracy, which is a significant advantage in this price range. However, the HDR content turned out to be much more problematic. Here, despite our efforts and interventions in the settings, the television simply refused to cooperate. In the JP7 menu, we won’t find any option to effectively control how brightness is managed (EOTF). Although a significant portion of the colour errors has been reduced, the image still remained unnaturally oversaturated. It’s a bit disappointing because the potential of the mini-LED backlit panel is great, but the software presents a clear barrier.

The conclusion is simple: when watching less demanding content (SDR) on the JP7, you can expect an image that is more than satisfactory, but in HDR you will have to accept a certain degree of "artificiality" that cannot be bypassed even with professional equipment.

The “Gradual Smoothing” function works quite well, effectively eliminating visible boundaries between different shades of the same colour. Thanks to it, tonal transitions are smoother. Unfortunately, this function is not available in HDR mode, which can affect the quality of tonal gradation in higher dynamic range materials.

In the case of image scaling, the television does not perform its best. There are noticeable edge cut-offs, particularly evident on the model's figure and the branches of trees. The blurring of details in these areas affects the overall sharpness of the image. This may be noticeable when watching content in a lower resolution. Additionally, SD quality image is displayed with slight cropping at the top as well as the bottom.

When it comes to lower quality materials and how Sharp JP7 handles them, the situation is ambiguous. Let's start with the upscaling itself – here we have no major objections. The process of scaling the image to a higher resolution is correct; the picture remains readable and clear, without the overscan effect, which means no cropped edges. Of course, it's not at the level of top models and at times you can notice slight tearing on the edges, but in this price range, the effect is fully acceptable.

However, the actual digital image processing performs much worse, as aside from the scaling, it practically doesn’t exist. In the JP7 menu, we won’t find any options that would effectively smooth out unwanted tonal transitions or reduce noise in the image. As a result, the signal hits the panel in a very raw form, which with heavily compressed materials (e.g., from YouTube) results in noticeable posterisation. Either this is a programming error or a very strange design decision, because in earlier Sharp models this function was available and, more importantly, worked with noticeable effect. Here, we are stuck with what the source delivers, without any digital support from the image processor.

The television offers decent, though not perfect, results in terms of motion smoothness. In the case of movies, the television has a "Flicker Reduction" feature that allows for adjustment of motion smoothness on a scale from 1 to 10. With this option, we can tailor the image appearance to cinema or more theatrical preferences (with lower or higher speed).

The motion fluidity on the Sharp JP7 is quite average, and the reason is simple: the TV uses a 60Hz panel. This immediately makes it hard to recommend for watching sports or serious gaming, where higher refresh rates are already the standard. The only real plus is the presence of a motion smoother, which we can control in films with a slider called De-judder. Lower settings give a more raw, “cinematic” (framey) image, while higher ones add artificial fluidity. We suggest setting it somewhere in the middle of the scale, around 3-5 – this is the best compromise to avoid the soap opera effect while also getting rid of the annoying image skipping. Interestingly, in the menu, we also find a slider for "motion blur reduction," which usually indicates the presence of a 120Hz panel. However, in the case of the JP7, it doesn’t actually enhance the image and serves more as a dummy – it looks good in the settings, but technically it shouldn’t work on this panel.

The device offers a range of features useful for gamers, such as ALLM (Auto Low Latency Mode), VRR (Variable Refresh Rate), Dolby Vision for gamers, and Game Bar. ALLM automatically switches the TV to low latency mode, significantly improving responsiveness to commands from the controller and minimising input lag. VRR synchronises the screen refresh rate with the number of frames generated by the console, eliminating the tearing effect and providing smoother gameplay. Dolby Vision for gamers enhances picture quality by offering better colour and contrast reproduction in games that support this format. The Game Bar feature allows quick access to game settings and monitoring of key parameters such as response time.

However, the TV has some limitations. The 60 Hz panel prevents the display of signals with higher refresh rates at different resolutions, which may affect the fluidity of the image in dynamic games. Additionally, the lack of support for G-Sync technology for PC may impact the quality of gameplay on a computer. It is also worth noting that the HGiG mode, which aims to improve image quality in HDR games, does not work correctly on this model, negatively affecting the visual experience in HDR-supported games.

As we mentioned earlier, the 60Hz panel is not a feature that will attract gamers to the Sharp JP7. Perhaps for the casual gamer, whose console still generates most titles at 60 frames per second, there might be something interesting? When it comes to specific additions, we find here:

• ALLM mode: Automatically switches the TV to low latency game mode (input lag).

• Player menu: Which is hard to call a fully-fledged “Game Bar,” as the functionality is minimal. Aside from enabling ALLM, there’s only a dedicator for gaming which we advise against as it introduces very noticeable artifacts and spoils responsiveness.

• Dolby Vision Gaming: For Microsoft's consoles.

Unfortunately, the list of shortcomings is much longer and more painful than the positives. The biggest disappointment is the lack of support for 120Hz, even when reducing the resolution to Full HD. The presence of 120Hz would allow for performance modes to be activated in many games on the PS5 or Xbox Series X. Another shortcoming is the VRR, which means that during frame drops, we are susceptible to screen tearing. Very problematic is also the lack of proper implementation of the HGiG standard. This results in the fact that during HDR calibration in the console menu, it is very easy to "overshoot" the brightness settings. As a result, instead of clear details in the highlights, we end up with an unnaturally oversaturated image with cut-off details. The Sharp JP7 is a proposal only for those who game very occasionally.