TCL C655 / C69B (43" - 50") vs Panasonic W70A

The quality of the HDR effect on the TCL C69B / C655 television is quite average. A brightness level of 350 nits, while not the worst, still does not allow for a full enjoyment of the HDR effects that require higher luminance to showcase their power. Additionally, the television, despite using a quantum dot coating (QLED), offers average coverage of the wide DCI-P3 colour gamut at 91%, which may limit its colour richness in HDR content.

HDR on the Panasonic W70A unfortunately does not impress. A brightness level of 250–300 nits is simply too low to feel the true magic of cinematic effects in dynamic, bright scenes. Images that should “explode” with light appear rather flat, and fine details in bright areas often get lost in the average luminance of the panel. On the plus side, the HDR effect is at least stable. The TV does not suffer from excessive brightening nor lose details with sudden scene changes. Everything is predictable and calm, though unfortunately lacking in impact. Another issue is the colour gamut coverage. The W70A is not equipped with an additional layer of quantum dots (often known as QLED), which is why the colours appear rather average. There is a lack of depth in reds, saturation in greens, and precision in reproducing subtle shades.

Tested in film mode, the television TCL C69B / C655 unfortunately does not meet expectations regarding colour accuracy. Although the film mode suggests better representation, it has as much in common with film as nothing at all. There are numerous errors, particularly in the white balance – for both HD and 4K HDR content – where the dominance of blue is very apparent. For the viewer, this means that the image becomes unnaturally cool, affecting the overall perception of colours and the visual impression. The colour checker confirms these errors, showing that colours shift towards cooler shades.

When it comes to brightness characteristics and related contrast, gamma is very unstable for the material, making the image potentially slightly darker. The EOTF curve for the 4K material shows some errors, with significant deviations towards the end of the graph, which negatively affects the perception of darker parts of the image.

The Panasonic W70A was tested in movie mode, which theoretically should guarantee the most natural image reproduction. Unfortunately, as is often the case with budget televisions, reality turned out to be far from ideal.

In HD (SDR) content, the white balance was significantly disrupted by an excess of red and a noticeable drop in blue tones. The result? The image had a distinctly warm, almost yellowish glow, which is clearly visible in the comparison photo. In the case of 4K HDR materials, the situation reversed. Here, the image became excessively cold and bluish, causing scenes to lose their naturalness and depth. The differences are visible even to the naked eye, especially in the bright areas of the image. The Colour Checker palette test confirmed our observations. Most colour samples did not hit their intended points, 'drifting' towards warmer shades in SDR and cooler ones in HDR. In terms of brightness characteristics, both gamma and the EOTF curve showed significant issues. The image tended to excessively brighten certain areas, disrupting the balance and leading to a loss of detail in both darker and brighter regions.

In summary – the factory colour reproduction settings in the Panasonic W70A leave much to be desired. The image is far from neutral, and errors in white balance and gamma mean that solid calibration is needed to extract the full potential from this television.

After calibration, the movie mode on the TCL C69B / C655 television improves in quality. The most significant enhancement can be seen in tonal reproduction, and the white balance presents itself much better – without major errors. We will no longer see the excessive dominance of cool shades. The gamma has also been improved, resulting in a more stable representation of brightness and contrast. However, due to limitations in the average colour palette of the television, Colour Checker tests for 4K materials did not achieve outstanding results. Despite these technological limitations, the image became more authentic, positively impacting the reception of film content.

Panasonic W70A, despite its limitations, gave us plenty of room to manoeuvre during calibration. Thanks to well-developed tools, we were able to achieve a much better white balance in both HD (SDR) and 4K HDR content. The issues with excessive red in SDR and overly cool images in HDR have disappeared. The gamma brightness characteristics have also been improved, now maintaining stability and not leading to excessive brightening or loss of detail in darker areas.

So where is the problem? Unfortunately, there are barriers that even professional calibration cannot overcome. Poor coverage of a wide colour gamut means the television cannot fully convey colours in HDR materials. There is a lack of saturation, and subtle colour transitions still appear somewhat “flattened.” Another limitation is the brightness management due to the IPS panel used. In a comparison photograph with an actress's face in colourful clothing, it is clearly visible how some shades are distinctly muted, and colours lose their depth and vibrancy.

Calibration has extracted from the W70A as much as it could. The image is now much more natural, and the factory setting errors have been effectively corrected. Unfortunately, the hardware limitations in the form of poor colour gamut coverage and an average panel mean that even after calibration, we are unable to achieve spectacular effects, especially in HDR content.

The "Gradual Smoothing" feature works very well on the TCL C69B TV and, surprisingly, does not remove desirable effects like film grain – unlike some solutions from other manufacturers. Unfortunately, when it comes to image scaling, it looks poor. The TV artificially sharpens the image, causing the edges of objects to appear quite jagged. This situation may appeal to some users who prefer a more "hard" look to the image, but it is not an ideal solution for those who value naturalness and fluidity of details.

We checked how the Panasonic W70A handles upscaling content that is lower quality than 4K, and I must admit that the TV performs quite decently in this regard. The feature responsible for smoothing tonal transitions is called "Zeroing Counter." The optimal setting turned out to be the Average option, which effectively smooths out colour gradation issues while not ruining the film grain. This is the setting we recommend for most users, as it provides a balance between enhancing the smoothness of transitions and maintaining the naturalness of the image.

When it comes to image scaling, the Panasonic W70A performed really well. The test chart with the model looked positive – details in her clothing were well reproduced, and the contours of her face maintained sharpness. In the background, we noticed a slight "jagginess" on thin branches, but these are details that only a very attentive eye will catch. However, it's worth noting a certain quirk of this model – the TV has a tendency to overscan, meaning it slightly crops the edges of the image. It’s not a very intense phenomenon, and for most users, it will be practically unnoticeable, but if we care about perfectly framing the shot, it's worth keeping this in mind.

Television TCL C69B / C655 in its smallest variants offers decent, though not perfect, results in terms of motion smoothness. For movies, the television features a "Flicker Reduction" function, which allows for adjustment of motion smoothness on a scale from 1 to 10. Thanks to this option, we can tailor the image appearance to either a cinematic or more theatrical preference (with less or greater speed).

The Panasonic W70A is equipped with a 60 Hz panel, which immediately suggests that the TV is best suited for watching movies, series, or everyday television content. In more dynamic scenes, such as sports broadcasts or games, the limitations of the panel become more noticeable. However, it is worth noting the presence of a motion smoother called “Effect”, which offers three levels of adjustment – low, medium, and high.

Each setting allows you to adjust the smoothness of motion to your own preferences, minimizing the motion blur effect and improving the clarity of dynamic shots. In practice, the Medium setting seems to be the most universal – it offers better smoothness without the excessive “soap opera effect” that can look artificial in feature films. The High setting may work well for sports broadcasts, but in movies, it can disrupt the natural character of motion.

The TCL C69B / C655 TV in its smallest variants offers a range of features dedicated to gamers, such as ALLM (Automatic Low Latency Mode), VRR (Variable Refresh Rate), Dolby Vision for gamers, and Game Bar. ALLM automatically switches the TV to low latency mode, improving responsiveness and minimising delays in control. VRR allows for synchronising the screen refresh rate with the frame rate generated by the console, eliminating screen tearing and providing smoother gameplay. Dolby Vision for gamers ensures better colour and contrast representation in games that support this format, resulting in better image quality. Meanwhile, the Game Bar provides quick access to game settings and monitors key parameters such as input lag.

However, the TV has certain limitations that may affect gaming comfort. The 60 Hz panel does not allow for displaying signals with a higher refresh rate, which can impact image smoothness in dynamic games. The lack of support for G-Sync technology for PCs can also be noticeable when gaming on a computer, especially in demanding, fast-paced titles.

The Panasonic W70A is a TV that is likely to suit casual gamers more than hardcore players. The 60 Hz refresh rate doesn't fully utilise the potential of next-gen consoles, especially in dynamic titles. The lack of HDMI 2.1 slightly limits its capabilities, but fortunately, it includes features like ALLM, which automatically switches to game mode, and VRR, which helps minimise screen tearing. It's also worth noting the support for Dolby Vision in games and HGiG, making HDR more predictable and looking solid. It's a pity, though, that it lacks Game Bar. This feature is now standard in many TVs and provides quick access to the most important settings for gamers. The W70A performs well for gaming, but it does have its limitations. It will do fine with more laid-back titles, but more demanding gamers may feel unsatisfied.