Sony Bravia 7 (XR70) vs TCL C8K

Now that we know the TV handles contrast well, let’s check how it performs in terms of HDR effects. The luminance graph shows very high capabilities for this model – 1500 nits is truly an impressive result. HDR effects are particularly striking in scenes where most of the screen is covered in light, such as in the 1st, 3rd, and 5th test scenes. Minor imperfections, typical of this technology, are still visible with very small light effects, as seen in the scene from the film "Sicario 2," where brightness drops to 500 nits. Although these aren't staggering results, they can be considered decent. Additionally, it's worth praising the TV for its high coverage of a wide colour gamut – DCI-P3 at 96%, which allows for vibrant, saturated colours.

TCL C8K is a really bright television. In synthetic conditions – that is, during tests with brightness charts – it was able to achieve even 3500 nits peak brightness in movie mode. That's an impressive result and brings the C8K close to the market leaders, at least when it comes to panel brightness. More importantly – these aren't just numbers on paper. In films with a lot of bright scenes, such as Life of Pi or The Meg, the brightness clearly exceeds 1000 nits, providing a true sense of HDR effect. The picture in those moments looks very dynamic, colors are saturated thanks to excellent coverage of the color palette, and the lights are – spot on and intense. Exactly how it should be.

However, this doesn’t mean that everything is perfect. Just like in contrast tests, here too, in more demanding scenes, compromises appear. In sequences with very fine light elements – such as stars in the night sky or reflections in dark rooms – the local dimming algorithm can… get confused. Instead of bringing those details up, the television sometimes decides to dim them significantly – down to around 300 nits – to maintain deep blacks. On one hand, this is quite a sensible approach (better deep black than a grey/navy blue screen), but on the other – there may be moments when certain elements of the picture become difficult to see or even disappear into darkness.

TEST UPDATE (20/08/2025): The brightness control algorithm in this model is quite problematic – attempting to calibrate the picture so that it doesn’t drastically overexpose the brightest scenes results in unnatural shifts: improvement in one part of the image results in deterioration in another. The television may achieve slightly higher readings in brightness measurements, but in practice, this comes with a heavily overexposed image that looks very unnatural!

For the record, we provide brightness values without this adjustment:

1. 1463 nits

2. 640 nits

3. 1368 nits

4. 468 nits

5. 1025 nits

The IMAX Enhanced mode on the Sony BRAVIA 7 TV is definitely the best mode available on this model, although it is not without its flaws, as its name might suggest. The biggest issue is white balance – both in HD and 4K HDR content, there is a noticeable dominance of the red colour, which causes the image to take on pinkish hues. This is particularly evident on the test image with snow, where the pinkish tint becomes very noticeable. Errors in the Colour Checker test also confirm these deviations – although they are not catastrophic, there is a tendency to lean towards warmer tones. In terms of brightness characteristics, the gamma remains at a decent level with a slight spike but without major issues. However, the biggest challenge is with 4K material. It is clear that the EOTF curve is significantly above the reference graph, making the image appear overly bright.

In the C8K, a new picture mode has appeared: Filmmaker Mode. This is something we've known for years from televisions of other brands – a mode designed to deliver the director's vision as faithfully as possible, without unnecessary image enhancements. Unfortunately, at TCL, it seems to still be in the "to be refined" stage. Right from the first glance, the screen appears too warm – the image veers into reds, which may not appeal to everyone. The white balance was markedly skewed – the screen looked distinctly warm, and the red colour dominated almost every scene. There was a lack of blue, which led to an unpleasant yellowing and distortion of the image. But that’s not all. Regardless of whether we were watching regular TV, YouTube, or HDR films – the television had a clear tendency to excessively brighten the image. In tests of gamma curves and EOTF, the lines strayed instead of adhering to the standard, resulting in an overly bright and less contrasting image. Additionally, in colour reproduction tests, significant deviations were noticeable – on the colour wheel, some points were actually "drifting away." It must be said plainly: Filmmaker Mode in the C8K, in its current form, is not very cinematic.

Sony BRAVIA XR70 offers a wide range of tools that allow you to customise the image to your own preferences, enabling significant adjustments to the settings. White balance has been freed from the red colour dominance issue – snow no longer takes on pink hues, which was previously noticeable. Although there are slight deviations in the final part of the white balance chart regarding a drop in blue colour, they are acceptable and difficult to notice in everyday use. The Colour Checker test confirms that colour reproduction errors are no longer as pronounced and rarely exceed a value of 2, which is a very good result. As for brightness, gamma, although it didn't require major improvement, has been slightly adjusted. However, the most significant change has been noted in the EOTF curve – the television no longer has issues with excessively brightening the entire image in 4K materials. However, upon closer examination and incorporating the EOTF characteristics in film materials, some limitations of the television become apparent due to the previously discussed dimming algorithm. Some small elements may be slightly more illuminated, but these errors are minor enough that most users won't notice them. Overall, the calibration results are very, very positive.

After professional calibration, the TCL C8K has made a huge leap forward. In SDR content, the white balance has been almost perfectly set – the screen has finally stopped being too warm and has taken on a neutral character. The gamma curve, which is responsible for how brightness is represented, now looks very good – the image is more coherent and realistic. In HDR content, we also improved the white balance – within the limits of what the television itself allows. Unfortunately, the C8K still interprets brightness management a bit "in its own way." When we look at the EOTF chart in films, it’s clear that the television brightens entire scenes more than it should. Before calibration, this effect was quite bothersome – now the situation is much better, although it still falls a bit short of perfection. This, however, is a limitation of the device itself, which – despite our efforts – does not allow us to fully tame its nature.

Since we know that the television handles high-quality content very well, it's worth checking how it performs with lower-quality material. Here, the television shows its potential, and the graphics processor used works remarkably well. On the test screen with the light bulb, there are no issues with colour blending, and the gentle gradation function works very well – we recommend setting it to "Medium".

When it comes to digital processing, or the so-called upscaling, the television sharpens the image quite significantly, which leads to a slight jaggedness, for example on branches in the background, but it doesn't remove desired details. Despite this, the overall appearance is really attractive and may appeal to most users. However, if you prefer a softer, more plastic image, you can reduce this effect in the settings by adjusting the sharpness level to your liking.

How does the TCL C8K handle lower quality materials? One could say: fairly well, though without much enthusiasm. The television offers a tonal transition enhancement feature designed to smooth out unwanted gradients. In practice, there's a slight improvement visible, but it's not at a level that eliminates all imperfections. The feature subtly softens harsh transitions, but it doesn't work miracles. Film grain isn't completely suppressed, and subtle banding on grey backgrounds can still be noticeable. But maybe that's for the best? – at least the image doesn't lose its texture or depth, as is often the case with televisions that overdo digital processing. When it comes to upscaling, which is enhancing picture quality from lower resolutions, the C8K performs quite well. The image is sharp, and details – though sometimes a bit softened – remain discernible. However, it's not on par with the best picture processors from the competition. On the plus side, there's no issues with overscan, which is the artificial cropping of the image that can still surprise in some models from other brands.

The Sony BRAVIA 7 TV with a 120 Hz panel will satisfy most users in terms of motion fluidity. Additionally, Sony offers a Motion Flow feature that allows for the selection of three different picture settings, adjusting them to personal preferences: Smoothness – Film: This setting improves motion fluidity, giving the image a more cinematic or theatrical quality. Smoothness – Camera: This setting provides even greater fluidity, useful for watching dynamic scenes like sports broadcasts. Clarity: This setting focuses on minimising noise and motion artifacts, resulting in a more stable and clear image.

If you're planning a weekend with the Champions League or a marathon of F1 racing – the TCL C8K won't let you down. The television is equipped with a 144 Hz panel, so it should inherently handle fast motion well. And indeed – it performs very well. The fluidity of motion is at a very good level here, and the "Motion Clarity" feature with two sliders (blur reduction and flicker reduction) allows you to easily adjust the effect to your own preferences. Want to slightly smooth things out – no worries. Prefer a cinematic look – no problem.

Sony Bravia 7 has significantly improved its capabilities in terms of compatibility with consoles compared to earlier models. The TV supports variable refresh rate (VRR), which eliminates screen tearing, and it syncs with graphics cards to ensure smooth display. The automatic low latency mode (ALLM) effectively reduces input lag, which is crucial in dynamic games. Dolby Vision with low latency further delivers impressive HDR effects that look great during gameplay.

Sony Bravia 7 also offers a Game Bar feature, providing quick access to settings and monitoring parameters while gaming. An interesting option is the ability to enable a virtual on-screen reticle, which can give a slight advantage in shooter games. However, compared to the Bravia 9 model, the HGIG feature in the Bravia 7 doesn't perform as well, which may be noticeable for more demanding gamers – particularly as the HGIG mode is becoming increasingly popular among gamers as the preferred method for reproducing HDR effects.

A downside is the lack of support for 1440p@120 Hz resolution, which could make gaming easier for users with less powerful graphics cards. Additionally, the Sony Bravia 7 is equipped with two HDMI 2.1 ports, one of which is often used to connect an audio system via eARC, limiting the number of available ports for connecting next-gen consoles.

TCL C8K offers practically everything we could expect from a screen for gamers. It has variable refresh rate (VRR), automatic game mode (ALLM), Dolby Vision in games, and a well-functioning implementation of HGiG, which helps preserve the creators' intent in HDR titles. The TV also supports 120 Hz in lower resolutions without any problems, and it can even display a staggering 288 Hz in Full HD – a figure that will surely appeal to fans of dynamic shooters and sports games on PC.

On board, we also find the GameBar – a graphical interface that somewhat resembles an elongated Nintendo Switch console. Thanks to this, we gain quick access to information about the current game mode, frame count, HDR format, and other little details that really make life easier for the gamer. We obviously couldn’t resist and ran a couple of races in Forza Horizon on the C8K – and we must admit, it looked and worked really well.

However, there is a slight drawback – in such a fast and clearly gaming-oriented device, it's a bit unfortunate that the manufacturer opted for the implementation of only two HDMI 2.1 ports. For some users, who use several next-gen consoles and, for example, a soundbar with eARC, this could be a limitation that’s hard to overcome.